3
H index
0
i10 index
17
Citations
Erasmus Universiteit Rotterdam | 3 H index 0 i10 index 17 Citations RESEARCH PRODUCTION: 5 Articles RESEARCH ACTIVITY: 8 years (2010 - 2018). See details. MORE DETAILS IN: ABOUT THIS REPORT: Permalink: http://citec.repec.org/pha416 |
Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Vijay Ganesh Hariharan. | Is cited by: | Cites to: |
Journals with more than one article published | # docs |
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International Journal of Research in Marketing | 2 |
Year | Title of citing document |
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2024 | Fighting against de-pooling effect of airport advertising spaces: A supply chain perspective. (2024). Mu, Jianliang ; Yang, Jun ; Xiao, Yongbo ; Zhao, Cui. In: Transportation Research Part E: Logistics and Transportation Review. RePEc:eee:transe:v:186:y:2024:i:c:s1366554524001182. Full description at Econpapers || Download paper |
Year | Title | Type | Cited |
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2011 | Empirical regularity in academic research productivity patterns in marketing In: International Journal of Research in Marketing. [Full Text][Citation analysis] | article | 3 |
2015 | Optimal targeting of advertisement for new products with multiple consumer segments In: International Journal of Research in Marketing. [Full Text][Citation analysis] | article | 6 |
2018 | Shopper marketing moderators of the brand equity – behavioral loyalty relationship In: Journal of Business Research. [Full Text][Citation analysis] | article | 4 |
2010 | Conjoint-HoQ: evolving a methodology to map market needs to product profiles In: International Journal of Product Development. [Full Text][Citation analysis] | article | 0 |
2015 | Aggregate Impact of Different Brand Development Strategies In: Management Science. [Full Text][Citation analysis] | article | 4 |
CitEc is a RePEc service, providing citation data for Economics since 2001. Last updated November, 3 2024. Contact: CitEc Team