1
H index
0
i10 index
5
Citations
Alliance University | 1 H index 0 i10 index 5 Citations RESEARCH PRODUCTION: 3 Articles RESEARCH ACTIVITY:
MORE DETAILS IN: ABOUT THIS REPORT:
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Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with prasanna mohan raj. | Is cited by: | Cites to: |
| Year | Title of citing document |
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| Year | Title | Type | Cited |
|---|---|---|---|
| 2021 | The Impact of Human Resource Management Policies on Business and Marketing Strategy Implementation within the Marketing Organization In: Eastern European Journal for Regional Studies (EEJRS). [Full Text][Citation analysis] | article | 0 |
| 2018 | Measurement of Customers’ Brand Choice and Brand Loyalty Expectancy Value & Colombo – Morrison Model Approach In: Journal of International Business Research and Marketing. [Full Text][Citation analysis] | article | 0 |
| 2015 | Impact of Brand Image on Consumer Decision-making: A Study on High-technology Products In: Global Business Review. [Full Text][Citation analysis] | article | 5 |
CitEc is a RePEc service, providing citation data for Economics since 2001. Last updated November, 20 2025. Contact: CitEc Team