Vithala Rao : Citation Profile


Are you Vithala Rao?

Cheung Kong Graduate School of Business

7

H index

6

i10 index

172

Citations

RESEARCH PRODUCTION:

8

Articles

8

Papers

RESEARCH ACTIVITY:

   29 years (1984 - 2013). See details.
   Cites by year: 5
   Journals where Vithala Rao has often published
   Relations with other researchers
   Recent citing documents: 24.    Total self citations: 1 (0.58 %)

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ABOUT THIS REPORT:

   Permalink: http://citec.repec.org/pra769
   Updated: 2022-06-22    RAS profile: 2015-02-04    
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Relations with other researchers


Works with:

Authors registered in RePEc who have co-authored more than one work in the last five years with Vithala Rao.

Is cited by:

Caswell, Julie (6)

Chintagunta, Pradeep (5)

Cotterill, Ronald (4)

Sandal, Leif (2)

dzyabura, daria (2)

Menrad, Klaus (2)

Inderst, Roman (2)

Danaher, Peter (2)

Oppewal, Harmen (2)

Levy, Daniel (2)

Smith, Michael (1)

Cites to:

Cotterill, Ronald (5)

Hauser, John (4)

McFadden, Daniel (3)

Mills, David (3)

Ho, Teck (2)

Just, David (2)

Erdem, Tulin (2)

Kahneman, Daniel (2)

Chintagunta, Pradeep (2)

Hamilton, Stephen (2)

Schmalensee, Richard (2)

Main data


Where Vithala Rao has published?


Journals with more than one article published# docs
Marketing Letters3

Working Papers Series with more than one paper published# docs
Working Papers / Cornell University, Department of Applied Economics and Management4
Working Papers / Regional Research Project NE-165 Private Strategies, Public Policies, and Food System Performance2

Recent works citing Vithala Rao (2021 and 2020)


YearTitle of citing document
2020Multi-Purchase Behavior: Modeling and Optimization. (2020). Patidar, Prasoon ; Sinha, Deeksha ; Tulabandhula, Theja. In: Papers. RePEc:arx:papers:2006.08055.

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2021Where to Refuel: Modeling On-the-way Choice of Convenience Outlet. (2021). Oppewal, Harmen ; Pramono, Ari. In: Papers. RePEc:arx:papers:2104.14043.

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2020A Manufacturers New Product Preannouncement Decision and the Suppliers Response. (2020). Kumar, Subodha ; Sun, Haoying. In: Production and Operations Management. RePEc:bla:popmgt:v:29:y:2020:i:10:p:2289-2306.

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2020Choice data generation using usage scenarios and discounted cash flow analysis. (2020). Kang, Namwoo ; Lee, Ungki. In: Journal of choice modelling. RePEc:eee:eejocm:v:37:y:2020:i:c:s1755534520300476.

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2021Impacts of store-brand introduction on a multiple-echelon supply chain. (2021). Ke, Hua ; Zhang, Jianguang ; Duan, Yongrui ; Cheng, Rong. In: European Journal of Operational Research. RePEc:eee:ejores:v:292:y:2021:i:2:p:652-662.

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2021Omnichannel battle between Amazon and Walmart: Is the focus on delivery the best strategy?. (2021). Gauri, Dinesh K ; Jindal, Rupinder P ; Ma, YU ; Li, Wanyu. In: Journal of Business Research. RePEc:eee:jbrese:v:122:y:2021:i:c:p:270-280.

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2021What drives add-on sales in mobile games? The role of inter-price relationship and product popularity. (2021). Chung, Jaihak ; Jang, Seongsoo. In: Journal of Business Research. RePEc:eee:jbrese:v:124:y:2021:i:c:p:59-68.

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2021A solution algorithm for multi-period bi-level channel optimization with dynamic price-dependent stochastic demand. (2021). Sandal, Leif ; Gholami, Reza Azad ; Uboe, Jan. In: Omega. RePEc:eee:jomega:v:102:y:2021:i:c:s0305048320306514.

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2020Money-back guarantee and pricing decision with retailers store brand. (2020). Feng, Ting ; Huang, Zongsheng. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:52:y:2020:i:c:s0969698918311688.

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2021A game theoretic approach for analyzing the competition between national and store brands by considering store loyalty. (2021). Hejazi, Seyed Reza ; Assarzadegan, Parisa. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:60:y:2021:i:c:s0969698921000151.

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2021Where to refuel: Modeling on-the-way choice of convenience outlet. (2021). Oppewal, Harmen ; Pramono, Ari. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:61:y:2021:i:c:s0969698921001387.

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2022The impact of introducing a customer loyalty program on category sales and profitability. (2022). Bowman, Douglas ; Lin, Chen. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:64:y:2022:i:c:s0969698921003350.

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2022Interplays between manufacturer advertising and retailer store brand introduction: Agency vs. wholesale contracts. (2022). Qing, Qiankai ; He, BO ; Shen, Qichao. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:64:y:2022:i:c:s0969698921003672.

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2022Keep it vague? New product preannouncement, regulatory focus, and word-of-mouth. (2022). Chen, Haipeng ; Wang, Shuyang ; Liu, Yun. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:65:y:2022:i:c:s0969698921004136.

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2022Combining sell-out data with shopper behaviour data for category performance measurement: The role of category conversion power. (2022). Gregori, Gian Luca ; Frontoni, Emanuele ; Paolanti, Marina ; Marinelli, Luca ; Nardi, Lorenzo ; Pascucci, Federica. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:65:y:2022:i:c:s096969892100446x.

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2021Substitution effect of retailer store brand and manufacturer encroachment. (2021). Ponnachiyur, Arulanantha Prabu ; Balasubramanian, Ganesh. In: International Journal of Production Economics. RePEc:eee:proeco:v:239:y:2021:i:c:s0925527321001845.

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2020Understanding Peer-to-Peer, Two-Sided Digital Marketplaces: Pricing Lessons from Airbnb in Barcelona. (2020). Meseguer-Artola, Antoni ; Llados-Masllorens, Josep ; Rodriguez-Ardura, Inma . In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:13:p:5229-:d:377136.

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2021Is Establishing a New Partnership Useful Information for Investors in the Smartphone Supply Market?. (2021). Son, Insung ; Kim, Si Hyun. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:10:p:5573-:d:555962.

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2020Changing consumers’ minds at the point of sale: price discounts vs. in-store advertising. (2020). Schnittka, Oliver ; Johnen, Marius. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:1:d:10.1007_s11002-020-09512-0.

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2020Retailers’ product location problem with consumer search. (2020). dzyabura, daria ; Ursu, Raluca M. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:18:y:2020:i:2:d:10.1007_s11129-019-09214-6.

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2020Exploring the Importance of Emotions Within Consumer Behaviour on the Czech Luxury Cosmetic Market. (2020). Purn, Michal ; Anderlova, Dorota. In: Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis. RePEc:mup:actaun:actaun_2020068020363.

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2021Adaptive Multidimensional Scaling: Brand Positioning Based on Decision Sets and Dissimilarity Judgments. (2021). Desarbo, Wayne S ; Wedel, Michel. In: Customer Needs and Solutions. RePEc:spr:custns:v:8:y:2021:i:1:d:10.1007_s40547-020-00112-7.

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2020A review-driven customer preference measurement model for product improvement: sentiment-based importance–performance analysis. (2020). Wang, Anning ; Peng, Zhanglin ; Lu, Xiaonong ; Zhao, Shuangyao ; Zhang, Qiang. In: Information Systems and e-Business Management. RePEc:spr:infsem:v:18:y:2020:i:1:d:10.1007_s10257-020-00463-7.

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2021Comparing unsupervised probabilistic machine learning methods for market basket analysis. (2021). Hruschka, Harald. In: Review of Managerial Science. RePEc:spr:rvmgts:v:15:y:2021:i:2:d:10.1007_s11846-019-00349-0.

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Works by Vithala Rao:


YearTitleTypeCited
2008Effects of Horizontal and Vertical Market Power on Trade Promotion Budget and Allocation in the US Supermarket Industry: An Experimental and Empirical Analysis In: 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida.
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paper0
1987An Exploratory Modeling of the Decision Process of New Product Selection by Supermarket Buyers In: Staff Papers.
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paper4
1987An Exploratory Modeling of The Decision Process of New Product Selection by Supermarket Buyers.(1987) In: Working Papers.
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This paper has another version. Agregated cites: 4
paper
1988Public Policy Implications of the Role of Channel Intermediaries in New Product Acceptance In: Working Papers.
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paper0
1988Modeling the Decision to Add New Products by Channel Intermediaries In: Working Papers.
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paper6
1989The Strategic Role of Supermarket Buyer Intermediaries in New Product Selection: Implications for Systemwide Efficiency In: Working Papers.
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paper10
1988The Strategic Role of Supermarket Buyer Intermediaries in New Product Selection: Implications for Systemwide Efficiency.(1988) In: Working Papers.
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This paper has another version. Agregated cites: 10
paper
2009A Market Experiment on Trade Promotion Budget and Allocation In: Working Papers.
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paper0
2013Supply chains in the presence of store brands In: European Journal of Operational Research.
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article11
2011Timing decisions of new product preannouncement and launch with competition In: International Journal of Production Economics.
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article7
2005Models of Multi-Category Choice Behavior In: Marketing Letters.
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article41
2008Beyond conjoint analysis: Advances in preference measurement In: Marketing Letters.
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article33
2011Deriving joint space positioning maps from consumer preference ratings In: Marketing Letters.
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article3
1984GENFOLD2: A set of models and algorithms for the general UnFOLDing analysis of preference/dominance data In: Journal of Classification.
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article16
1998A micro-analytic threshold model for the timing of first purchases of durable goods In: Applied Economics.
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article4
1984Pricing Research in Marketing: The State of the Art. In: The Journal of Business.
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article37

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