Kenneth C. Wilbur : Citation Profile


Are you Kenneth C. Wilbur?

University of California-San Diego (UCSD)

7

H index

4

i10 index

174

Citations

RESEARCH PRODUCTION:

14

Articles

2

Papers

RESEARCH ACTIVITY:

   8 years (2008 - 2016). See details.
   Cites by year: 21
   Journals where Kenneth C. Wilbur has often published
   Relations with other researchers
   Recent citing documents: 45.    Total self citations: 8 (4.4 %)

MORE DETAILS IN:
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   Permalink: http://citec.repec.org/pwi89
   Updated: 2018-11-10    RAS profile: 2018-07-26    
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Relations with other researchers


Works with:

Authors registered in RePEc who have co-authored more than one work in the last five years with Kenneth C. Wilbur.

Is cited by:

Kind, Hans Jarle (9)

Filistrucchi, Lapo (8)

Sørgard, Lars (7)

Nilssen, Tore (7)

Martínez-Sánchez, Francisco (4)

González-Maestre, Miguel (4)

Deer, Lachlan (3)

Klein, Tobias (3)

Png, Ivan (2)

Crawford, Gregory (2)

Müller, Christopher (2)

Cites to:

Berry, Steven (8)

Anderson, Simon (6)

Arellano, Manuel (6)

Jullien, Bruno (5)

Athey, Susan (4)

Mullainathan, Sendhil (4)

Bertrand, Marianne (4)

Danaher, Peter (4)

Dukes, Anthony (4)

Waldfogel, Joel (4)

Ostrovsky, Michael (4)

Main data


Where Kenneth C. Wilbur has published?


Journals with more than one article published# docs
Marketing Science5
Information Economics and Policy2
Management Science2
Marketing Letters2

Recent works citing Kenneth C. Wilbur (2018 and 2017)


YearTitle of citing document
2017Complementarity and Bargaining Power. (2017). Richards, Timothy J ; Bouamra-Mechemache, Zohra ; Bonnet, Celine. In: 2017 Annual Meeting, July 30-August 1, Chicago, Illinois. RePEc:ags:aaea17:258022.

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2017The Regulation of Public Service Broadcasters : Should there be more advertising on television?. (2017). Deer, Lachlan ; Sturgeon, Paul ; Smith, Jeremy ; Crawford, Gregory S. In: Economic Research Papers. RePEc:ags:uwarer:269092.

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2018SHOPPER: A Probabilistic Model of Consumer Choice with Substitutes and Complements. (2018). Athey, Susan ; Blei, David M. In: Papers. RePEc:arx:papers:1711.03560.

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2018Advertising and Brand Attitudes: Evidence from 575 Brands over Five Years. (2018). Du, Rex Yuxing ; Wilbur, Kenneth C ; Joo, Mingyu. In: Papers. RePEc:arx:papers:1810.07783.

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2017Advertising Competition in the Free-to-Air TV Broadcasting Industry. (2017). Ivaldi, Marc ; Zhang, Jiekai . In: CESifo Working Paper Series. RePEc:ces:ceswps:_6461.

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2018Advertising as a Reminder: Evidence from the Dutch State Lottery. (2018). Klein, Tobias ; He, Chen. In: CESifo Working Paper Series. RePEc:ces:ceswps:_7080.

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2018Upward Price Pressure in Two-Sided Markets: Incorporating Feedback Effects. (2018). Sørgard, Lars ; Johansen, Bjørn Olav ; Cosnita-Langlais, Andreea. In: EconomiX Working Papers. RePEc:drm:wpaper:2018-3.

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2018Brand positioning and consumer taste information. (2018). Nalca, Arcan ; Ray, Saibal ; Boyaci, Tamer. In: European Journal of Operational Research. RePEc:eee:ejores:v:268:y:2018:i:2:p:555-568.

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2018How effective are advertising bans? On the demand for quality in two-sided media markets. (2018). Greiner, Tanja ; Sahm, Marco. In: Information Economics and Policy. RePEc:eee:iepoli:v:43:y:2018:i:c:p:48-60.

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2017.

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2017.

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2017.

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2017.

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2017Piracy and box office movie revenues: Evidence from Megaupload. (2017). Peukert, Christian ; Kretschmer, Tobias ; Claussen, Jörg. In: International Journal of Industrial Organization. RePEc:eee:indorg:v:52:y:2017:i:c:p:188-215.

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2017Vertical integration in the TV market: Exclusive provision and program quality. (2017). D'Annunzio, Anna ; DAnnunzio, Anna . In: International Journal of Industrial Organization. RePEc:eee:indorg:v:53:y:2017:i:c:p:114-144.

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2018The effect of retail competition on relationship-specific investments: evidence from new car advertising. (2018). Murry, Charles. In: International Journal of Industrial Organization. RePEc:eee:indorg:v:59:y:2018:i:c:p:253-281.

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2017Slogan recall effects on marketplace behaviors: The roles of external search and brand assessment. (2017). Briggs, Elten ; Janakiraman, Narayan . In: Journal of Business Research. RePEc:eee:jbrese:v:80:y:2017:i:c:p:98-105.

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2017.

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2018.

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2017.

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2017Brand positioning and consumer taste information. (2017). Nalca, Arcan ; Ray, Saibal ; Boyaci, Tamer. In: ESMT Research Working Papers. RePEc:esm:wpaper:esmt-17-01_r1.

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2017Manufacturers’ Benefits from Their Cooperation with Key Retailers in the Context of Business Models: A Cluster Analysis. (2017). Witek-Hajduk, Marzanna ; Napiorkowski, Tomasz Marcin . In: International Journal of Management, Knowledge and Learning. RePEc:isv:jouijm:v:6:y:2017:i:1:p:97-114.

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2018Reciprocal value sharing in manufacturer-retailer relationships: the case of new product introductions. (2018). Dean, Tereza ; Calantone, Roger J ; Griffith, David A. In: Marketing Letters. RePEc:kap:mktlet:v:29:y:2018:i:1:d:10.1007_s11002-018-9450-0.

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2018Television ad-skipping, consumption complementarities and the consumer demand for advertising. (2018). Tuchman, Anna E ; Gardete, Pedro M ; Nair, Harikesh S. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:16:y:2018:i:2:d:10.1007_s11129-017-9192-y.

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2017The Weekend Effect in Television Viewership and Prime-Time Scheduling. (2017). Yeo, Jungwon. In: Review of Industrial Organization. RePEc:kap:revind:v:51:y:2017:i:3:d:10.1007_s11151-016-9545-9.

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2017Targeted Advertising and Cumulative Exposure Effects: The Impact of Banning Advertising to Children in Quebec. (2017). Pepall, Lynne ; Reiff, Joseph. In: Review of Industrial Organization. RePEc:kap:revind:v:51:y:2017:i:3:d:10.1007_s11151-017-9567-y.

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2017A Framework of Retailer-Manufacturer Cooperation and Coopetition: Consumer Durable Goods Retailers’ Case Studies. (2017). Witek-Hajduk, Marzanna Katarzyna ; Napiorkowska, Anna. In: Entrepreneurial Business and Economics Review. RePEc:krk:eberjl:v:5:y:2017:i:1:p:59-76.

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2017THE EFFECT OF MERCHANDISING ON FOOD PRODUCTS IN THE ROMANIAN RETAIL MARKET. (2017). SHAKHSHIR, Ghassan . In: Annals of Faculty of Economics. RePEc:ora:journl:v:1:y:2017:i:1:p:841-852.

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2017On the Motivations for the Dual-Use of Electronic and Traditional Cigarettes. (2017). Sgroi, Daniel ; Ronayne, David. In: Economics Series Working Papers. RePEc:oxf:wpaper:830.

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2017The influence of global and local iconic brand positioning on advertising persuasion in an emerging market setting. (2017). Heinberg, Martin ; Taube, Markus ; Ozkaya, Erkan H. In: Journal of International Business Studies. RePEc:pal:jintbs:v:48:y:2017:i:8:d:10.1057_s41267-017-0071-2.

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2017Measuring media channel performance: a proposed alternative to the ‘last-in wins’ methodology. (2017). Robertshaw, Gary S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:3:d:10.1057_s41270-017-0020-8.

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2017Business strategy analysis for an advertising service supply chain: a study with the publication industry. (2017). Zhao, Yingxue ; Shao, Jing ; Nie, Jiajia. In: Journal of the Operational Research Society. RePEc:pal:jorsoc:v:68:y:2017:i:12:d:10.1057_s41274-016-0167-2.

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2017Sojusze marketingowe między detalistami i producentami dóbr konsumpcyjnych trwałego użytku. (2017). Witek-Hajduk, Marzanna K ; Sznajder, Andrzej. In: Gospodarka Narodowa. RePEc:sgh:gosnar:y:2017:i:4:p:83-98.

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2017Pass-through decision analysis in a supply chain. (2017). Wu, Desheng. In: Annals of Operations Research. RePEc:spr:annopr:v:257:y:2017:i:1:d:10.1007_s10479-015-1817-5.

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2018Platform Launch Strategies. (2018). Stummer, Christian ; Decker, Reinhold ; Kundisch, Dennis. In: Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK. RePEc:spr:binfse:v:60:y:2018:i:2:d:10.1007_s12599-018-0520-x.

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2017A data mining framework for targeted category promotions. (2017). Reutterer, Thomas ; Gruber, Kathrin ; March, Nicolas ; Hornik, Kurt . In: Journal of Business Economics. RePEc:spr:jbecon:v:87:y:2017:i:3:d:10.1007_s11573-016-0823-7.

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2018Hybrid mechanisms for Vickrey–Clarke–Groves and generalized second-price bids. (2018). Hummel, Patrick. In: International Journal of Game Theory. RePEc:spr:jogath:v:47:y:2018:i:1:d:10.1007_s00182-017-0591-9.

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2018Advertising as a Reminder : Evidence from the Dutch State Lottery. (2018). Klein, Tobias ; He, Chen. In: Discussion Paper. RePEc:tiu:tiucen:0791692c-433c-4e8d-8374-ac46a1269ef7.

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2018Advertising as a Reminder : Evidence from the Dutch State Lottery. (2018). Klein, Tobias ; He, Chen. In: Discussion Paper. RePEc:tiu:tiutil:6a9d1dc7-8fb6-48a1-b954-87e63d4bf7c7.

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2018Advertising competition in the French free-to-air television broadcasting industry. (2018). IVALDI, Marc ; Zhang, Jiekai . In: TSE Working Papers. RePEc:tse:wpaper:29319.

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2017Complementarity and Bargaining Power. (2017). Mechemache, Zohra ; Bonnet, Céline ; Richards, Timothy ; Bouamra-Mechemache, Zohra. In: TSE Working Papers. RePEc:tse:wpaper:31531.

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2017The Regulation of Public Service Broadcasters : Should there be more advertising on television?. (2017). Smith, Jeremy ; Deer, Lachlan ; Sturgeon, Paul ; Crawford, Gregory S. In: The Warwick Economics Research Paper Series (TWERPS). RePEc:wrk:warwec:1140.

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2017Fixed-to-Mobile Substitution: Effects of Mobile Broadband Subscription on Fixed Broadband Termination. (2017). Suriya, Komsan ; Srinuan, Pratompong ; Keesookpun, Chutipong ; Sirisrisakulchai, Jirakom ; Leurcharusmee, Supanika. In: 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society. RePEc:zbw:itsp17:168513.

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2017Demand Analysis for Real-Time and Time-Shifted Viewing in the Japanese TV Market. (2017). Nakamura, Akihiro ; Koguchi, Teppei ; Jitsuzumi, Toshiya ; Kasuga, Norihiro ; Shishikura, Manabu. In: 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society. RePEc:zbw:itsp17:168521.

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2017The regulation of public service broadcasters: should there be more advertising on television?. (2017). Smith, Jeremy ; Deer, Lachlan ; Crawford, Gregory ; Sturgeon, Paul. In: ECON - Working Papers. RePEc:zur:econwp:268.

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Works by Kenneth C. Wilbur:


YearTitleTypeCited
2012Local media ownership and media quality In: Information Economics and Policy.
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article2
2014Market-based measures of viewpoint diversity In: Information Economics and Policy.
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article1
In: .
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In: .
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article4
2008A Two-Sided, Empirical Model of Television Advertising and Viewing Markets In: Marketing Science.
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article85
2009Click Fraud In: Marketing Science.
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article8
2011Hybrid Advertising Auctions In: Marketing Science.
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article14
2013Correcting Audience Externalities in Television Advertising In: Marketing Science.
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article6
2015Television Advertising and Online Shopping In: Marketing Science.
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article7
2014Price Advertising by Manufacturers and Dealers In: Management Science.
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article3
2014Television Advertising and Online Search In: Management Science.
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article17
2010Empirical models of manufacturer-retailer interaction: A review and agenda for future research In: Marketing Letters.
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article17
2010Empirical models of manufacturer-retailer interaction : A review and agenda for future research.(2010) In: Other publications TiSEM.
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paper
2014Structural models of complementary choices In: Marketing Letters.
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article7
2008Strategic Bidding in Hybrid CPC/CPM Auctions In: Working Papers.
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paper0
2016Advertising Content and Television Advertising Avoidance In: Journal of Media Economics.
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article2

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