13
H index
13
i10 index
479
Citations
Maggie Geuens : Citation Profile
Vlerick Business School | RESEARCH PRODUCTION: 23 Articles 37 Papers RESEARCH ACTIVITY:
MORE DETAILS IN: ABOUT THIS REPORT:
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20 years (2002 - 2022). Relations with other researchers
Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Maggie Geuens. | Is cited by:
| Cites to:
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Main data
Where Maggie Geuens has published?
| Journals with more than one article published | # docs |
|---|---|
| Journal of Business Research | 11 |
| International Journal of Research in Marketing | 5 |
| Journal of Consumer Research | 3 |
| Working Papers Series with more than one paper published | # docs |
|---|---|
| Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium / Ghent University, Faculty of Economics and Business Administration | 35 |
Recent works citing Maggie Geuens (2024 and 2023)
| Year | Title of citing document |
|---|---|
| 2023 | The impact of order fulfillment information disclosure on consequences of deceptive counterfeits. (2023). Jin, Yao Henry ; Peinkofer, Simone T. In: Production and Operations Management. RePEc:bla:popmgt:v:32:y:2023:i:1:p:237-260. Full description at Econpapers || Download paper |
| 2023 | Advertising’s sequence of effects on consumer mindset and sales: A comparison across brands and product categories. (2023). Pauwels, Koen ; Srinivasan, Shuba ; Vanhuele, Marc ; Yildirim, Gokhan ; Valenti, Albert. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:40:y:2023:i:2:p:435-454. Full description at Econpapers || Download paper |
| 2023 | Putting spatial product presentation cues on the map: Review and research directions. (2023). Vermeir, Iris ; Roose, Gudrun. In: Journal of Business Research. RePEc:eee:jbrese:v:155:y:2023:i:pa:s0148296322008657. Full description at Econpapers || Download paper |
| 2023 | The influence of sound logo instruments on brand personality perceptions: An investigation of brand ruggedness and sophistication. (2023). Vanbergen, Noah ; Puligadda, Sanjay. In: Journal of Business Research. RePEc:eee:jbrese:v:156:y:2023:i:c:s0148296322009961. Full description at Econpapers || Download paper |
| 2023 | Storytelling in initial coin offerings: Attracting investment or gaining referrals?. (2023). Boukis, Achilleas. In: Journal of Business Research. RePEc:eee:jbrese:v:160:y:2023:i:c:s0148296323001546. Full description at Econpapers || Download paper |
| 2023 | Would you try it again? Dual effects of customer mindfulness on service recovery. (2023). Bicho, Marta ; Ramos, Filipe R ; Pacheco, Natlia ; Martinez, Luisa M. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:74:y:2023:i:c:s0969698923001856. Full description at Econpapers || Download paper |
| 2023 | Who will embrace upward line extension? The role of power distance belief. (2023). Fu, Huijian ; Li, Mengyin ; Wan, Xiuqi ; Mo, Zan ; He, Yue. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:75:y:2023:i:c:s0969698923002229. Full description at Econpapers || Download paper |
| 2023 | Examining the role of consumer motivations to use voice assistants for fashion shopping: The mediating role of awe experience and eWOM. (2023). Dwivedi, Yogesh K ; Filieri, Raffaele ; Purohit, Sonal ; Kautish, Pradeep. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:190:y:2023:i:c:s0040162523000926. Full description at Econpapers || Download paper |
| 2023 | Whats in a word? Adopting a linguistic-style analysis of western MNCs’ global press releases. (2023). Prange, Christiane ; Fletcher-Chen, Chavi Chi-Yun ; Coussement, Kristof ; Antioco, Michael. In: Journal of World Business. RePEc:eee:worbus:v:58:y:2023:i:2:s1090951622001055. Full description at Econpapers || Download paper |
| 2023 | . Full description at Econpapers || Download paper |
| 2023 | #ThisIsSustainable: The Effect of Disclosures in Influencer Marketing for Sustainable Food. (2023). de Keyzer, Freya. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:12:p:9501-:d:1170209. Full description at Econpapers || Download paper |
| 2023 | Looking forward, looking back: developing a narrative of the past, present and future of a brand. (2023). Keller, Kevin Lane. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:1:d:10.1057_s41262-022-00309-2. Full description at Econpapers || Download paper |
| 2023 | Using integrated marketing communications to promote country personality via government websites. (2023). Wang, YE ; Liang, BO. In: Place Branding and Public Diplomacy. RePEc:pal:pbapdi:v:19:y:2023:i:1:d:10.1057_s41254-021-00221-7. Full description at Econpapers || Download paper |
| 2023 | Podvertising: Podcast Listeners’ Advertising Attitudes, Consumer Actions and Preference for Host-Read Ads. (2023). Moe, Margaret. In: Journal of Economics and Behavioral Studies. RePEc:rnd:arjebs:v:14:y:2023:i:4:p:50-66. Full description at Econpapers || Download paper |
| 2023 | Persuasion knowledge framework: Toward a comprehensive model of consumers’ persuasion knowledge. (2023). Rahmani, Vahid. In: AMS Review. RePEc:spr:amsrev:v:13:y:2023:i:1:d:10.1007_s13162-023-00254-6. Full description at Econpapers || Download paper |
| 2023 | Unrestricted factor analysis: A powerful alternative to confirmatory factor analysis. (2023). Maydeu-Olivares, Alberto. In: Journal of the Academy of Marketing Science. RePEc:spr:joamsc:v:51:y:2023:i:1:d:10.1007_s11747-022-00888-1. Full description at Econpapers || Download paper |
| 2023 | Response scale overstretch: linear stretching of response scales does not ensure cross-project equivalence in harmonised data. (2023). Jabkowski, Piotr ; Cichocki, Piotr. In: Quality & Quantity: International Journal of Methodology. RePEc:spr:qualqt:v:57:y:2023:i:4:d:10.1007_s11135-022-01523-5. Full description at Econpapers || Download paper |
Works by Maggie Geuens:
| Year | Title | Type | Cited |
|---|---|---|---|
| 2022 | How to reduce agri-environmental impacts on ecosystem services: the role of nudging techniques to increase purchase of plant-based meat substitutes In: Ecosystem Services. [Full Text][Citation analysis] | article | 0 |
| 2009 | The proximity effect: The role of inter-item distance on reverse-item bias In: International Journal of Research in Marketing. [Full Text][Citation analysis] | article | 16 |
| 2008 | The Proximity Effect: The Role of Interitem Distance on Reverse-Item Bias.(2008) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 16 | paper | |
| 2009 | A new measure of brand personality In: International Journal of Research in Marketing. [Full Text][Citation analysis] | article | 105 |
| 2008 | A New Measure of Brand Personality.(2008) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 105 | paper | |
| 2010 | Motivated Consumer Innovativeness: Concept, measurement, and validation In: International Journal of Research in Marketing. [Full Text][Citation analysis] | article | 48 |
| 2013 | The influence of ad-evoked feelings on brand evaluations: Empirical generalizations from consumer responses to more than 1000 TV commercials In: International Journal of Research in Marketing. [Full Text][Citation analysis] | article | 25 |
| 2016 | The calibrated sigma method: An efficient remedy for between-group differences in response category use on Likert scales In: International Journal of Research in Marketing. [Full Text][Citation analysis] | article | 3 |
| 2020 | If you work it, flaunt it: Conspicuous displays of exercise efforts increase mate value In: Journal of Business Research. [Full Text][Citation analysis] | article | 1 |
| 2005 | Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validation In: Journal of Business Research. [Full Text][Citation analysis] | article | 22 |
| 2003 | Segmenting Internet shoppers based on their web-usage-related lifestyle: a cross-cultural validation.(2003) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 22 | paper | |
| 2009 | Revising the myth of gay consumer innovativeness In: Journal of Business Research. [Full Text][Citation analysis] | article | 5 |
| 2009 | Relationship Quality and the Theory of Planned Behavior models of behavioral intentions and purchase behavior In: Journal of Business Research. [Full Text][Citation analysis] | article | 43 |
| 2008 | Relationship Quality and the Theory of Planned Behavior Models of Behavioral Intentions and Purchase Behavior.(2008) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 43 | paper | |
| 2011 | Where does business research go from here? Food-for-thought on academic papers in business research In: Journal of Business Research. [Full Text][Citation analysis] | article | 1 |
| 2011 | Emotional advertising: Revisiting the role of product category In: Journal of Business Research. [Full Text][Citation analysis] | article | 21 |
| 2010 | Emotional advertising: Revisiting the Role of Product Category.(2010) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 21 | paper | |
| 2012 | Intention superiority perspectives on preference-decision consistency In: Journal of Business Research. [Full Text][Citation analysis] | article | 0 |
| 2011 | Intention Superiority Perspectives on Preference-decision Consistency.(2011) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 0 | paper | |
| 2013 | The influence of mood on attitude–behavior consistency In: Journal of Business Research. [Full Text][Citation analysis] | article | 4 |
| 2015 | Brand typicality and distant novel extension acceptance: How risk-reduction counters low category fit In: Journal of Business Research. [Full Text][Citation analysis] | article | 8 |
| 2016 | Scale format effects on response option interpretation and use In: Journal of Business Research. [Full Text][Citation analysis] | article | 5 |
| 2019 | Arming consumers against product placement: A comparison of factual and evaluative educational interventions In: Journal of Business Research. [Full Text][Citation analysis] | article | 4 |
| 2019 | Arming consumers against product placement: A comparison of factual and evaluative educational interventions.(2019) In: Post-Print. [Citation analysis] This paper has nother version. Agregated cites: 4 | paper | |
| 2018 | Whom do customers blame for a service failure? Effects of thought speed on causal locus attribution In: Journal of Retailing and Consumer Services. [Full Text][Citation analysis] | article | 8 |
| 2010 | The Influence of the Self-Regulatory Focus on the Effectiveness of Stop-Smoking Campaigns for Young Smokers In: Working Papers. [Full Text][Citation analysis] | paper | 0 |
| 2010 | The Influence of the Self-Regulatory Focus on the Effectiveness of Stop-Smoking Campaigns for Young Smokers.(2010) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 0 | paper | |
| 2012 | Increasing choice satisfaction through goal-based labeling In: Marketing Letters. [Full Text][Citation analysis] | article | 1 |
| 2012 | A Motivational Account of the Question-Behavior Effect In: Journal of Consumer Research. [Full Text][Citation analysis] | article | 0 |
| 2011 | A Motivational Account of the Question-Behavior Effect.(2011) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] This paper has nother version. Agregated cites: 0 | paper | |
| 2013 | The Effect of Familiarity with the Response Category Labels on Item Response to Likert Scales In: Journal of Consumer Research. [Full Text][Citation analysis] | article | 6 |
| 2015 | The Floor Is Nearer than the Sky: How Looking Up or Down Affects Construal Level In: Journal of Consumer Research. [Full Text][Citation analysis] | article | 8 |
| 2002 | Developing a Short Affect Intensity Scale In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2002 | Media context and advertising effectiveness: The role of context appreciation and context-ad similarity In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 37 |
| 2003 | Assessing the impact of offline URL advertising In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 1 |
| 2003 | THE FOUR DIMENSIONAL IMPACT OF COLOR ON SHOPPERS’ EMOTIONS In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 3 |
| 2003 | Developing a typology of airport shoppers In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 18 |
| 2004 | IMPLICIT ATTITUDES TOWARD GREEN CONSUMER BEHAVIOR In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 8 |
| 2004 | Need for Closure and Leisure of Youngsters In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2004 | Need for Closure, Gender and Social Self-Esteem of youngsters In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2004 | Different Positive Feelings Leading to Different Ad Evaluations: The Case of Cosiness, Excitement and Romance In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 1 |
| 2005 | Need for Closure and Youngsters’ Leisure Time Preferences In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 21 |
| 2005 | How to Portray Men and Women in Advertisements? Explicit and Implicit Evaluations of Ads Depicting Different Gender Roles In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 13 |
| 2005 | Evaluation of age-related labels by senior citizens In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 14 |
| 2005 | Healthy or unhealthy slogans: That’s the question… In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2005 | Response Styles in Marketing Research : a Means And Covariance Structures Comparison of Modes of Data-Collection In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2005 | Explicit and Implicit Determinants of Fair-Trade Buying Behavior In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2006 | Consumer Innovativeness and GLB: A comparative study In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2006 | The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2006 | Co-branding in advertising: the issue of product and brand fit In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 1 |
| 2008 | Communicating the right emotion to generate help for connected versus unconnected others In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2008 | Promoting help for victims of child abuse: which emotions are most appropriate to motivate donation behavior. In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2008 | Using the Right Emotion to Promote the Right Product to the Right Person In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2008 | Motivated Consumer Innovativeness: Concept and Measurement In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 18 |
| 2008 | The Stability of Individual Response Styles In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 9 |
| 2009 | Motivated Consumer Innovativeness: Validation and Moderation In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2009 | Combined Influence of Selective Focus and Decision Involvement on Attitude-Decision Consistency in a Memory-based Decision Context In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2010 | Where do we go from here? Food for thought on academic papers in business research In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2010 | Context Effects of TV Programme-Induced Interactivity and Telepresence on Advertising Responses In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium. [Full Text][Citation analysis] | paper | 0 |
| 2009 | Response Styles and how to Correct them In: GfK Marketing Intelligence Review. [Full Text][Citation analysis] | article | 1 |
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