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  Updated November, 1 2010 270.084 documents processed, 5.971.319 references and 2.485.965 citations



Marketing Letters

Raw citation data, Impact Factor, Immediacy Index, Published documents, Citations received, , Most cited papers , Recent citations and documents published in this series in EconPapers.

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Raw data:
IF: Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for series in RePEc in year y
DOC: Number of documents published in year y
CIT: Number of citations to the series in year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
SC(%): Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
IdI: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
Impact Factor:
Immediacy Index:
Documents published:
Citations received:


Most cited documents in this series:

(1) RePEc:kap:mktlet:v:15:y:2004:i:1:p:21-36 Response Rate and Response Quality of Internet-Based Surveys: An Experimental Study (2004).
Cited: 8 times.

(2) RePEc:kap:mktlet:v:16:y:2005:i:3:p:183-196 Statistical Analysis of Choice Experiments and Surveys (2005).
Cited: 6 times.

(3) RePEc:kap:mktlet:v:15:y:2004:i:4:p:167-183 Modeling Marketing Dynamics by Time Series Econometrics (2004).
Cited: 5 times.

(4) RePEc:kap:mktlet:v:19:y:2008:i:3:p:215-228 Behavioral frontiers in choice modeling (2008).
Cited: 4 times.

(5) RePEc:kap:mktlet:v:16:y:2005:i:3:p:347-360 The Psychology of Intertemporal Discounting: Why are Distant Events Valued Differently from Proximal Ones? (2005).
Cited: 4 times.

(6) RePEc:kap:mktlet:v:14:y:2003:i:4:p:289-305 Successful New Product Pricing Practices: A Contingency Approach (2003).
Cited: 3 times.

(7) RePEc:kap:mktlet:v:16:y:2005:i:3:p:279-291 Choice Models and Customer Relationship Management (2005).
Cited: 3 times.

(8) RePEc:kap:mktlet:v:19:y:2008:i:3:p:269-285 Risk, uncertainty and discrete choice models (2008).
Cited: 3 times.

(9) RePEc:kap:mktlet:v:15:y:2004:i:2_3:p:99-111 Reconsidering Nonlinearity and Asymmetry in Customer Satisfaction and Loyalty Models: An Empirical Study in Three Retail Service Settings (2004).
Cited: 3 times.

(10) RePEc:kap:mktlet:v:15:y:2004:i:2_3:p:129-145 Responsiveness of Physician Prescription Behavior to Salesforce Effort: An Individual Level Analysis (2004).
Cited: 3 times.

(11) RePEc:kap:mktlet:v:17:y:2006:i:2:p:137-149 An empirical comparison of methods for measuring consumers’ willingness to pay (2006).
Cited: 3 times.

(12) RePEc:kap:mktlet:v:16:y:2005:i:3:p:255-265 Recent Progress on Endogeneity in Choice Modeling (2005).
Cited: 2 times.

(13) RePEc:kap:mktlet:v:18:y:2007:i:1:p:15-30 Lead users and the adoption and diffusion of new products: Insights from two extreme sports communities (2007).
Cited: 2 times.

(14) RePEc:kap:mktlet:v:18:y:2007:i:4:p:223-236 Compromising the compromise effect: Brands matter (2007).
Cited: 2 times.

(15) RePEc:kap:mktlet:v:18:y:2007:i:3:p:181-196 The price-perceived quality relationship: A meta-analytic review and assessment of its determinants (2007).
Cited: 2 times.

(16) RePEc:kap:mktlet:v:17:y:2006:i:2:p:119-136 Comparing the generalizability of online and mail surveys in cross-national service quality research (2006).
Cited: 2 times.

(17) RePEc:kap:mktlet:v:16:y:2005:i:3:p:209-224 Recent Advances in Structural Econometric Modeling: Dynamics, Product Positioning and Entry (2005).
Cited: 2 times.

(18) RePEc:kap:mktlet:v:18:y:2007:i:1:p:117-133 Shelf sequence and proximity effects on online grocery choices (2007).
Cited: 2 times.

(19) RePEc:kap:mktlet:v:18:y:2007:i:1:p:85-99 Affective responses to service failure: Anger, regret, and retaliatory versus conciliatory responses (2007).
Cited: 1 times.

(20) RePEc:kap:mktlet:v:16:y:2005:i:3:p:443-454 Psychology, Behavioral Economics, and Public Policy (2005).
Cited: 1 times.

(21) RePEc:kap:mktlet:v:15:y:2004:i:2_3:p:67-79 How Varying Levels of Knowledge and Motivation Affect Search and Confidence during Consideration and Choice (2004).
Cited: 1 times.

(22) RePEc:kap:mktlet:v:16:y:2005:i:3:p:387-399 Decision Strategy and Structure in Households: A “Groups” Perspective (2005).
Cited: 1 times.

(23) RePEc:kap:mktlet:v:19:y:2008:i:2:p:125-139 Framing effects in mixed price bundling (2008).
Cited: 1 times.

(24) RePEc:kap:mktlet:v:17:y:2006:i:3:p:193-203 The moderating effects of need for cognition and cognitive effort on responses to multi-dimensional prices (2006).
Cited: 1 times.

(25) RePEc:kap:mktlet:v:19:y:2008:i:3:p:417-429 Experiments on strategic choices and markets (2008).
Cited: 1 times.

(26) RePEc:kap:mktlet:v:15:y:2004:i:1:p:37-60 Statistical Inference Using Stochastic Switching Models for the Discrimination of Unobserved Display Promotion from POS Data (2004).
Cited: 1 times.

(27) RePEc:kap:mktlet:v:16:y:2005:i:1:p:53-66 Do Style-Goods Retailers’ Demands for Guaranteed Profit Margins Unfairly Exploit Vendors? (2005).
Cited: 1 times.

(28) RePEc:kap:mktlet:v:17:y:2006:i:2:p:151-162 Interaction between two types of information on reactions to delays (2006).
Cited: 1 times.

(29) RePEc:kap:mktlet:v:19:y:2008:i:3:p:305-321 Putting one-to-one marketing to work: Personalization, customization, and choice (2008).
Cited: 1 times.

(30) RePEc:kap:mktlet:v:14:y:2003:i:4:p:307-320 An Easily Implemented Framework for Forecasting Ticket Sales to Performing Arts Events (2003).
Cited: 1 times.

(31) RePEc:kap:mktlet:v:16:y:2005:i:3:p:293-308 Understanding Firm, Physician and Consumer Choice Behavior in the Pharmaceutical Industry (2005).
Cited: 1 times.

(32) RePEc:kap:mktlet:v:15:y:2004:i:4:p:185-199 The Process of Consumer Reactions to Possession Threats and Losses in a Natural Disaster (2004).
Cited: 1 times.

(33) RePEc:kap:mktlet:v:16:y:2005:i:3:p:267-278 Spatial Models in Marketing (2005).
Cited: 1 times.

(34) RePEc:kap:mktlet:v:18:y:2007:i:1:p:31-44 Strategy and response to purchase intention questions (2007).
Cited: 1 times.

(35) RePEc:kap:mktlet:v:16:y:2005:i:3:p:401-413 Economics, Psychology, and Social Dynamics of Consumer Bidding in Auctions (2005).
Cited: 1 times.

(36) RePEc:kap:mktlet:v:19:y:2008:i:2:p:171-181 Technological advances in digital cameras: Welfare analysis on easy-to-use characteristics (2008).
Cited: 1 times.

(37) RePEc:kap:mktlet:v:16:y:2005:i:3:p:375-386 Decision Neuroscience (2005).
Cited: 1 times.

(38) RePEc:kap:mktlet:v:19:y:2008:i:1:p:13-23 The impact of offshored and outsourced call service centers on customer appraisals (2008).
Cited: 1 times.

(39) RePEc:kap:mktlet:v:16:y:2005:i:2:p:75-86 The Role of Ordinary Evaluations in the Market for Popular Culture: Do Consumers Have “Good Taste”? (2005).
Cited: 1 times.

(40) RePEc:kap:mktlet:v:17:y:2006:i:3:p:181-192 Measuring and managing the essence of a brand personality (2006).
Cited: 1 times.

(41) RePEc:kap:mktlet:v:19:y:2008:i:3:p:399-416 Discrete choice models of firms’ strategic decisions (2008).
Cited: 1 times.

(42) RePEc:kap:mktlet:v:16:y:2005:i:3:p:335-346 Choice Based on Goals (2005).
Cited: 1 times.

(43) RePEc:kap:mktlet:v:18:y:2007:i:4:p:211-221 Age-related differences in responses to affective vs. rational ads for hedonic vs. utilitarian products (2007).
Cited: 1 times.

(44) RePEc:kap:mktlet:v:16:y:2005:i:1:p:5-18 Consumer Choices Under Small Probabilities: Overweighting or Underweighting? (2005).
Cited: 1 times.

(45) RePEc:kap:mktlet:v:19:y:2008:i:3:p:287-304 Modeling social interactions: Identification, empirical methods and policy implications (2008).
Cited: 1 times.

Recent citations received in: | 2008 | 2007 | 2006 | 2005

Recent citations received in: 2008

(1) RePEc:dgr:eureri:1765011812 Shopping Context and Consumers Mental Representation of Complex Shopping Trip Decision Problems (2008). Erasmus Research Institute of Management (ERIM), RSM Erasmus University / Research Paper

(2) RePEc:hal:wpaper:hal-00349492_v1 Risk aversion, the value of information and traffic equilibrium (2008). HAL / Working Papers

(3) RePEc:kap:mktlet:v:19:y:2008:i:3:p:255-267 Sequential sampling models of choice: Some recent advances (2008). Marketing Letters

(4) RePEc:kap:mktlet:v:19:y:2008:i:3:p:287-304 Modeling social interactions: Identification, empirical methods and policy implications (2008). Marketing Letters

(5) RePEc:kap:mktlet:v:19:y:2008:i:3:p:337-354 Beyond conjoint analysis: Advances in preference measurement (2008). Marketing Letters

(6) RePEc:pra:mprapa:13407 The Effects of Product Ageing on Demand: The Case of Digital Cameras (2008). University Library of Munich, Germany / MPRA Paper

Recent citations received in: 2007

Recent citations received in: 2006

(1) RePEc:kap:mktlet:v:17:y:2006:i:4:p:311-321 “Pay 80%” versus “get 20% off”: The effect of novel discount presentation on consumers’ deal perceptions (2006). Marketing Letters

Recent citations received in: 2005

(1) RePEc:ner:tilbur:urn:nbn:nl:ui:12-332173 Spatial models in marketing. (2005). Tilburg University / Open Access publications from Tilburg University

Warning!! This is still an experimental service. The results of this service should be interpreted with care, especially in research assessment exercises. The processing of documents is automatic. There still are errors and omissions in the identification of references. We are working to improve the software to increase the accuracy of the results.

Source data used to compute the impact factor of RePEc series.

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