Citation analysis for Marketing Science / INFORMS

Marketing Science / INFORMS

0.11

Impact Factor

0.49

5-Years IF

5-Years H index

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ]
[more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators

Raw data

	IF	AIF	IF5	DOC	CDO	CCU	CIF	CIT	D2Y	C2Y	D5Y	C5Y	%SC	CiY	II	AII
1990	0.05	0.1	0.03	26	26	8	0.31	433	64	3	157	4	79 (18.2%)			0.04
1991	0.02	0.09	0.04	21	47	14	0.3	579	59	1	163	7	103 (17.8%)	1	0.05	0.04
1992		0.09	0.01	24	71	7	0.1	334	47		148	1	56 (16.8%)			0.04
1993	0.02	0.1	0.02	23	94	11	0.12	758	45	1	135	3	109 (14.4%)			0.05
1994	0.06	0.11	0.06	22	116	16	0.14	430	47	3	127	7	72 (16.7%)	1	0.05	0.05
1995	0.13	0.2	0.2	45	161	103	0.64	880	45	6	116	23	152 (17.3%)			0.07
1996	0.15	0.23	0.25	21	182	113	0.62	675	67	10	135	34	138 (20.4%)			0.09
1997	0.17	0.27	0.16	22	204	89	0.44	690	66	11	135	21	126 (18.3%)	2	0.09	0.09
1998	0.79	0.29	0.74	28	232	309	1.33	748	43	34	133	99	141 (18.9%)	4	0.14	0.1
1999	0.66	0.32	0.75	36	268	368	1.37	664	50	33	138	103	138 (20.8%)	7	0.19	0.13
2000	0.22	0.4	0.47	27	295	277	0.94	553	64	14	152	71	98 (17.7%)	5	0.19	0.15
2001	0.52	0.4	0.59	31	326	405	1.24	523	63	33	134	79	127 (24.3%)	4	0.13	0.15
2002	0.48	0.42	0.68	33	359	436	1.21	346	58	28	144	98	56 (16.2%)	1	0.03	0.18
2003	0.56	0.44	0.77	37	396	520	1.31	533	64	36	155	120	115 (21.6%)	7	0.19	0.19
2004	0.53	0.49	0.85	51	447	748	1.67	860	70	37	164	140	236 (27.4%)	24	0.47	0.2
2005	1.01	0.53	1.09	58	505	844	1.67	718	88	89	179	195	214 (29.8%)	23	0.4	0.21
2006	1.17	0.51	1.1	80	585	1029	1.76	678	109	128	210	231	171 (25.2%)	23	0.29	0.2
2007	0.93	0.45	0.95	70	655	1098	1.68	626	138	128	259	247	120 (19.2%)	10	0.14	0.18
2008	0.82	0.48	1.1	91	746	1267	1.7	569	150	123	296	327	84 (14.8%)	9	0.1	0.2
2009	0.67	0.47	0.88	101	847	1245	1.47	467	161	108	350	308	89 (19.1%)	23	0.23	0.19
2010	0.64	0.45	0.69	80	927	1215	1.31	671	192	122	400	275	63 (9.4%)	31	0.39	0.16
2011	0.69	0.52	0.76	80	1007	1347	1.34	262	181	125	422	320	34 (13%)	32	0.4	0.2
2012	0.86	0.55	0.87	56	1063	1427	1.34	255	160	138	422	366	9 (3.5%)	10	0.18	0.2
2013	0.38	0.62	0.67	58	1121	1200	1.07	58	136	52	408	273	(%)			0.22
2014	0.34	0.64	0.52	52	1173	1214	1.03	55	114	39	375	195	3 (5.5%)	4	0.08	0.21
2015	0.14	0.69	0.66	56	1229	1279	1.04	26	110	15	326	216	(%)	2	0.04	0.22
2016	0.11	0.85	0.49	54	1283	1410	1.1	22	108	12	302	149	(%)	6	0.11	0.26

IF:	Impact Factor: C2Y / D2Y
AIF:	Average Impact Factor for series in RePEc in year y
IF5:	Impact Factor: C5Y / D5Y
DOC:	Number of documents published in year y
CDO:	Cumulative number of documents published until year y
CCU:	Cumulative number of citations to papers published until year y
CIF:	Cumulative impact factor
CIT:	Number of citations to papers published in year y
D2Y:	Number of articles published in y-1 plus y-2
C2Y:	Cites in y to articles published in y-1 plus y-2
D5Y:	Number of articles published in y-1 until y-5
C5Y:	Cites in y to articles published in y-1 until y-5
%SC:	Percentage of selft citations in y to articles published in y-1 plus y-2
CiY:	Cites in year y to documents published in year y
II:	Immediacy Index: CiY / Documents.
AII:	Average Immediacy Index for series in RePEc in year y

50 most cited documents in this series:

#	Year	Title	Cited
1	1985	Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214. Full description at Econpapers \|\| Download paper	562
2	1985	Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176. Full description at Econpapers \|\| Download paper	229
3	1983	A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238. Full description at Econpapers \|\| Download paper	220
4	1983	An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191. Full description at Econpapers \|\| Download paper	206
5	1996	Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20. Full description at Econpapers \|\| Download paper	202
6	1991	Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296. Full description at Econpapers \|\| Download paper	185
7	2010	The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421. Full description at Econpapers \|\| Download paper	167
8	1993	The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143. Full description at Econpapers \|\| Download paper	157
9	1989	Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323. Full description at Econpapers \|\| Download paper	131
10	1983	Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272. Full description at Econpapers \|\| Download paper	130
11	1986	The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297. Full description at Econpapers \|\| Download paper	120
12	1994	Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223. Full description at Econpapers \|\| Download paper	120
13	1996	The Value of Purchase History Data in Target Marketing. (1996). Rossi, Peter ; Allenby, Greg M. ; McCulloch, Robert E.. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:321-340. Full description at Econpapers \|\| Download paper	116
14	1988	Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168. Full description at Econpapers \|\| Download paper	112
15	1998	The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28. Full description at Econpapers \|\| Download paper	110
16	2004	Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560. Full description at Econpapers \|\| Download paper	108
17	1998	A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65. Full description at Econpapers \|\| Download paper	103
18	1993	Modeling Loss Aversion and Reference Dependence Effects on Brand Choice. (1993). Bruce G. S. Hardie, ; Fader, Peter S. ; Johnson, Eric J.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:4:p:378-394. Full description at Econpapers \|\| Download paper	97
19	2006	Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759. Full description at Econpapers \|\| Download paper	95
20	1993	The Measurement and Determinants of Brand Equity: A Financial Approach. (1993). Simon, Carol J. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:28-52. Full description at Econpapers \|\| Download paper	92
21	1990	The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206. Full description at Econpapers \|\| Download paper	91
22	1985	The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis. (1985). Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:234-254. Full description at Econpapers \|\| Download paper	90
23	2000	Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42. Full description at Econpapers \|\| Download paper	86
24	1997	Manufacturers Return Policies and Retail Competition. (1997). Png, Ivan ; I. P. L. Png, ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:1:p:81-94. Full description at Econpapers \|\| Download paper	84
25	1990	Improving Channel Coordination Through Franchising. (1990). Lal, Rajiv . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:4:p:299-318. Full description at Econpapers \|\| Download paper	84
26	1995	Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377. Full description at Econpapers \|\| Download paper	81
27	1984	Market Segmentation, Self-Selection, and Product Line Design. (1984). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:4:p:288-307. Full description at Econpapers \|\| Download paper	80
28	1999	The Decomposition of Promotional Response: An Empirical Generalization. (1999). Chiang, jeongwen ; Bell, David R. ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:4:p:504-526. Full description at Econpapers \|\| Download paper	79
29	1995	Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169. Full description at Econpapers \|\| Download paper	79
30	1997	Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard . In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207. Full description at Econpapers \|\| Download paper	78
31	1987	CommentâManaging Channel Profits: Comment. (1987). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:6:y:1987:i:4:p:375-379. Full description at Econpapers \|\| Download paper	74
32	1993	Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households. (1993). Chintagunta, Pradeep. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:184-208. Full description at Econpapers \|\| Download paper	72
33	1998	Consumption Self-Control by Rationing Purchase Quantities of Virtue and Vice. (1998). Wertenbroch, Klaus . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:4:p:317-337. Full description at Econpapers \|\| Download paper	71
34	2003	Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354. Full description at Econpapers \|\| Download paper	70
35	2000	Wine Online: Search Costs Affect Competition on Price, Quality, and Distribution. (2000). Ariely, Dan ; John G. Lynch , Jr., . In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:83-103. Full description at Econpapers \|\| Download paper	70
36	1991	Investigating Household Purchase Timing Decisions: A Conditional Hazard Function Approach. (1991). Jain, Dipak C. ; Vilcassim, Naufel J.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:1:p:1-23. Full description at Econpapers \|\| Download paper	68
37	1998	Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195. Full description at Econpapers \|\| Download paper	68
38	1997	Why Store Brand Penetration Varies by Retailer. (1997). Dhar, Sanjay K. ; Hoch, Stephen J.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:208-227. Full description at Econpapers \|\| Download paper	68
39	1997	Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services. (1997). Fornell, Claes ; Rust, Roland T. ; Anderson, Eugene W.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:2:p:129-145. Full description at Econpapers \|\| Download paper	68
40	2008	A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378. Full description at Econpapers \|\| Download paper	68
41	1985	Competition and Cooperation in Marketing Channel Choice: Theory and Application. (1985). Coughlan, Anne T.. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:110-129. Full description at Econpapers \|\| Download paper	68
42	2001	Structural Analysis of Manufacturer Pricing in the Presence of a Strategic Retailer. (2001). Sudhir, K.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:244-264. Full description at Econpapers \|\| Download paper	67
43	1996	A Dynamic Analysis of Market Structure Based on Panel Data. (1996). Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:359-378. Full description at Econpapers \|\| Download paper	67
44	2005	Conditioning Prices on Purchase History. (2005). Varian, Hal ; Acquisti, Alessandro . In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:3:p:367-381. Full description at Econpapers \|\| Download paper	66
45	2001	Electronic Tickets, Smart Cards, and Online Prepayments: When and How to Advance Sell. (2001). Xie, Jinhong ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:219-243. Full description at Econpapers \|\| Download paper	65
46	1991	A Simultaneous Approach to the Whether, What and How Much to Buy Questions. (1991). Chiang, jeongwen. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:297-315. Full description at Econpapers \|\| Download paper	65
47	2001	Quality Segmentation in Spatial Markets: When Does Cannibalization Affect Product Line Design?. (2001). Desai, Preyas S.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:265-283. Full description at Econpapers \|\| Download paper	64
48	1995	Signaling Quality with a Money-Back Guarantee: The Role of Transaction Costs. (1995). Srinivasan, Kannan ; Moorthy, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:442-466. Full description at Econpapers \|\| Download paper	63
49	1993	The Voice of the Customer. (1993). Hauser, John ; Griffin, Abbie . In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:1-27. Full description at Econpapers \|\| Download paper	63
50	2001	Individual Marketing with Imperfect Targetability. (2001). CHEN, YUXIN ; Narasimhan, Chakravarthi ; Zhang, John Z.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:1:p:23-41. Full description at Econpapers \|\| Download paper	61

50 most relevant documents in this series (papers most cited in the last two years)

#	Year	Title	Cited
1	1985	Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214. Full description at Econpapers \|\| Download paper	126
2	2010	The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421. Full description at Econpapers \|\| Download paper	66
3	1991	Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296. Full description at Econpapers \|\| Download paper	45
4	2012	Peer Effects in the Diffusion of Solar Photovoltaic Panels. (2012). Gillingham, Kenneth ; Bollinger, Bryan . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:6:p:900-912. Full description at Econpapers \|\| Download paper	44
5	1986	The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297. Full description at Econpapers \|\| Download paper	43
6	1983	An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191. Full description at Econpapers \|\| Download paper	42
7	1985	Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176. Full description at Econpapers \|\| Download paper	38
8	2006	Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759. Full description at Econpapers \|\| Download paper	38
9	1994	Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223. Full description at Econpapers \|\| Download paper	37
10	1993	The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143. Full description at Econpapers \|\| Download paper	34
11	2006	Research on Innovation: A Review and Agenda for. (2006). Hauser, John ; Griffin, Abbie ; Tellis, Gerard J.. In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:687-717. Full description at Econpapers \|\| Download paper	31
12	1998	The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28. Full description at Econpapers \|\| Download paper	30
13	1983	Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272. Full description at Econpapers \|\| Download paper	27
14	2007	Zero as a Special Price: The True Value of Free Products. (2007). Ariely, Dan ; Mazar, Nina ; Shampanier, Kristina . In: Marketing Science. RePEc:inm:ormksc:v:26:y:2007:i:6:p:742-757. Full description at Econpapers \|\| Download paper	25
15	2004	Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560. Full description at Econpapers \|\| Download paper	25
16	2000	Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42. Full description at Econpapers \|\| Download paper	24
17	1996	Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20. Full description at Econpapers \|\| Download paper	24
18	2005	Conditioning Prices on Purchase History. (2005). Varian, Hal ; Acquisti, Alessandro . In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:3:p:367-381. Full description at Econpapers \|\| Download paper	23
19	1995	Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169. Full description at Econpapers \|\| Download paper	23
20	1990	The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206. Full description at Econpapers \|\| Download paper	23
21	1989	Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323. Full description at Econpapers \|\| Download paper	21
22	1998	A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65. Full description at Econpapers \|\| Download paper	21
23	2008	A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378. Full description at Econpapers \|\| Download paper	20
24	2006	Customer Metrics and Their Impact on Financial Performance. (2006). Gupta, Sunil ; Zeithaml, Valarie . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:718-739. Full description at Econpapers \|\| Download paper	19
25	1988	Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168. Full description at Econpapers \|\| Download paper	19
26	1995	Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377. Full description at Econpapers \|\| Download paper	18
27	1983	A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238. Full description at Econpapers \|\| Download paper	18
28	2011	Opinion Leadership and Social Contagion in New Product Diffusion. (2011). Van den Bulte, Christophe ; Valente, Thomas W. ; Iyengar, Raghuram . In: Marketing Science. RePEc:inm:ormksc:v:30:y:2011:i:2:p:195-212. Full description at Econpapers \|\| Download paper	18
29	1999	Success in High-Technology Markets: Is Marketing Capability Critical?. (1999). Narasimhan, Om ; Rajiv, Surendra ; Dutta, Shantanu . In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:4:p:547-568. Full description at Econpapers \|\| Download paper	17
30	2010	The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets. (2010). Chintagunta, Pradeep ; Venkataraman, Sriram ; Gopinath, Shyam . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:5:p:944-957. Full description at Econpapers \|\| Download paper	17
31	1998	Shopping Behavior and Consumer Preference for Store Price Format: Why âLarge Basketâ Shoppers Prefer EDLP. (1998). Bell, David R. ; Lattin, James M.. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:66-88. Full description at Econpapers \|\| Download paper	17
32	2009	Firm-Created Word-of-Mouth Communication: Evidence from a Field Test. (2009). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:28:y:2009:i:4:p:721-739. Full description at Econpapers \|\| Download paper	16
33	2010	A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel. (2010). Villas-Boas, Sofia ; Klapper, Daniel ; draganska, michaela. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:1:p:57-74. Full description at Econpapers \|\| Download paper	16
34	2010	Positive Effects of Negative Publicity: When Negative Reviews Increase Sales. (2010). Sorensen, Alan T. ; Rasmussen, Scott J. ; Berger, Jonah . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:5:p:815-827. Full description at Econpapers \|\| Download paper	16
35	1986	Technical NoteâNonlinear Least Squares Estimation of New Product Diffusion Models. (1986). Mason, Charlotte H. ; Srinivasan, V.. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:2:p:169-178. Full description at Econpapers \|\| Download paper	16
36	1993	The Measurement and Determinants of Brand Equity: A Financial Approach. (1993). Simon, Carol J. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:28-52. Full description at Econpapers \|\| Download paper	15
37	1997	Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services. (1997). Fornell, Claes ; Rust, Roland T. ; Anderson, Eugene W.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:2:p:129-145. Full description at Econpapers \|\| Download paper	15
38	1997	Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard . In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207. Full description at Econpapers \|\| Download paper	15
39	1995	How Promotions Work. (1995). Fox, Edward J. ; Blattberg, Robert C. ; Briesch, Richard. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g122-g132. Full description at Econpapers \|\| Download paper	15
40	2007	Does Uncertainty Matter? Consumer Behavior Under Three-Part Tariffs. (2007). Skiera, Bernd ; Lambrecht, Anja ; Seim, Katja . In: Marketing Science. RePEc:inm:ormksc:v:26:y:2007:i:5:p:698-710. Full description at Econpapers \|\| Download paper	15
41	2003	Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354. Full description at Econpapers \|\| Download paper	15
42	1993	The Voice of the Customer. (1993). Hauser, John ; Griffin, Abbie . In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:1-27. Full description at Econpapers \|\| Download paper	14
43	1984	Market Segmentation, Self-Selection, and Product Line Design. (1984). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:4:p:288-307. Full description at Econpapers \|\| Download paper	14
44	1988	Strategic Decentralization in Channels. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:4:p:335-355. Full description at Econpapers \|\| Download paper	14
45	1984	A Price Discrimination Theory of Coupons. (1984). Narasimhan, Chakravarthi . In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:2:p:128-147. Full description at Econpapers \|\| Download paper	14
46	2004	Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing. (2004). Baumgartner, Hans ; Grewal, Rajdeep ; Cote, Joseph A.. In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:519-529. Full description at Econpapers \|\| Download paper	14
47	1998	Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195. Full description at Econpapers \|\| Download paper	14
48	2010	When More Alternatives Lead to Less Choice. (2010). Villas-Boas, J. Miguel ; Kuksov, Dmitri . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:507-524. Full description at Econpapers \|\| Download paper	14
49	2000	Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids. (2000). Haubl, Gerald ; Trifts, Valerie . In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:4-21. Full description at Econpapers \|\| Download paper	14
50	1999	The âShopping Basketâ: A Model for Multicategory Purchase Incidence Decisions. (1999). Ansari, Asim ; Gupta, Sunil ; Manchanda, Puneet . In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:2:p:95-114. Full description at Econpapers \|\| Download paper	14

Citing documents used to compute impact factor 12:

Year	Title
2016	Structural estimation of pairwise stable networks with nonnegative externality. (2016). Miyauchi, Yuhei . In: Journal of Econometrics. RePEc:eee:econom:v:195:y:2016:i:2:p:224-235. Full description at Econpapers \|\| Download paper
2016	It goes with the territory: Communal leverage as a marketing resource. (2016). Spielmann, Nathalie ; Williams, Christopher . In: Journal of Business Research. RePEc:eee:jbrese:v:69:y:2016:i:12:p:5636-5643. Full description at Econpapers \|\| Download paper
2016	Empirical Models of Learning Dynamics: A Survey of Recent Developments. (2016). Keane, Michael ; Ching, Andrew ; Erdem, Tulin. In: Economics Papers. RePEc:nuf:econwp:1611. Full description at Econpapers \|\| Download paper
2016	Vertical Probabilistic Selling under Competition: the Role of Consumer Anticipated Regret. (2016). Chao, Yong ; Liu, Lin ; Zhan, Dongyuan . In: Working Papers. RePEc:net:wpaper:1614. Full description at Econpapers \|\| Download paper
2016	Investigating the impact of customer stochasticity on firm price discrimination strategies using a new Bayesian mixture scale heterogeneity model. (2016). Dey, Dipak K ; Pancras, Joseph ; Wang, Xia . In: Marketing Letters. RePEc:kap:mktlet:v:27:y:2016:i:3:d:10.1007_s11002-015-9362-1. Full description at Econpapers \|\| Download paper
2016	Multidimensional Sales Incentives in CRM Settings: Customer Adverse Selection and Moral Hazard. (2016). Kim, Minkyung ; Canales, Rodrigo ; Uetake, Kosuke ; Sudhir, K. In: Cowles Foundation Discussion Papers. RePEc:cwl:cwldpp:2085. Full description at Econpapers \|\| Download paper
2016	Manifattura additiva: quale ruolo per il capitale umano?. (2016). Santolamazza, Roberto ; Pejcic, Dejan . In: ECONOMIA E SOCIETÃ REGIONALE. RePEc:fan:eseses:v:html10.3280/es2016-002008. Full description at Econpapers \|\| Download paper
2016	Indicators of opinion leadership in customer networks: self-reports and degree centrality. (2016). Risselada, Hans ; Verhoef, Peter C. In: Marketing Letters. RePEc:kap:mktlet:v:27:y:2016:i:3:d:10.1007_s11002-015-9369-7. Full description at Econpapers \|\| Download paper
2016	Identification and semiparametric estimation of a finite horizon dynamic discrete choice model with a terminating action. (2016). Park, Minjung ; Bajari, Patrick ; Chu, Chenghuan Sean ; Nekipelov, Denis . In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:14:y:2016:i:4:d:10.1007_s11129-016-9176-3. Full description at Econpapers \|\| Download paper
2016	Competitive reactions to personal selling. (2016). Holtrop, Niels ; Stern, P ; Gijsenberg, Maarten ; Wieringa, Jakob . In: Research Report. RePEc:gro:rugsom:16004-mark. Full description at Econpapers \|\| Download paper
2016	Social commerceâstate-of-the-art and future research directions. (2016). Baethge, Catherine ; Klier, Mathias . In: Electronic Markets. RePEc:spr:elmark:v:26:y:2016:i:3:d:10.1007_s12525-016-0225-2. Full description at Econpapers \|\| Download paper
2016	Localization in China: How guanxi moderates SinoâUS business relationships. (2016). Yen, Dorothy Ai-wan ; Abosag, Ibrahim . In: Journal of Business Research. RePEc:eee:jbrese:v:69:y:2016:i:12:p:5724-5734. Full description at Econpapers \|\| Download paper

Recent citations (cites in year: CiY)

Recent citations received in 2016

Year	Citing document
2016	Hidden Variable Models for Market Basket Data. Statistical Performance and Managerial Implications. (2016). Hruschka, Harald . In: University of Regensburg Working Papers in Business, Economics and Management Information Systems. RePEc:bay:rdwiwi:34994. Full description at Econpapers \|\| Download paper
2016	Vertical Information Restraints: Pro- and Anti-Competitive Impacts of Minimum Advertised Price Restrictions. (2016). Bar-Isaac, Heski ; Asker, John . In: CEPR Discussion Papers. RePEc:cpr:ceprdp:11579. Full description at Econpapers \|\| Download paper
2016	Design of Public Procurement Auctions: Evidence from Cleaning Contracts. (2016). Toivanen, Otto ; Hyytinen, Ari ; Lundberg, Sofia . In: CEPR Discussion Papers. RePEc:cpr:ceprdp:11708. Full description at Econpapers \|\| Download paper
2016	Consumer deliberation and quality signaling. (2016). Guo, Liang ; Wu, Yue . In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:14:y:2016:i:3:d:10.1007_s11129-016-9174-5. Full description at Econpapers \|\| Download paper
2016	Vertical Information Restraints: Pro- and Anti-Competitive Impacts of Minimum Advertised Price Restrictions. (2016). Bar-Isaac, Heski ; Asker, John. In: NBER Working Papers. RePEc:nbr:nberwo:22771. Full description at Econpapers \|\| Download paper
2016	Empirical Models of Learning Dynamics: A Survey of Recent Developments. (2016). Keane, Michael ; Ching, Andrew ; Erdem, Tulin. In: Economics Papers. RePEc:nuf:econwp:1611. Full description at Econpapers \|\| Download paper

Recent citations received in 2015

Year	Citing document
2015	Whatâs Different About Emerging Markets, and What Does it Mean for Theory and Practice?. (2015). Srivastava, Rajendra K ; Roberts, John ; Kayande, Ujwal . In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:245-250. Full description at Econpapers \|\| Download paper
2015	Two faces of word-of-mouth: Understanding the impact of social interactions on demand curves for innovative products. (2015). Weron, RafaÅ ; Sznajd-Weron, Katarzyna ; Maciejowska, Katarzyna ; Kowalska-Pyzalska, Anna ; Jedrzejewski, Arkadiusz . In: HSC Research Reports. RePEc:wuu:wpaper:hsc1509. Full description at Econpapers \|\| Download paper

Recent citations received in 2014

Year	Citing document
2014	Finding items cannibalization and synergy by BWS data. (2014). Conklin, Michael ; Lipovetsky, Stan . In: Journal of choice modelling. RePEc:eee:eejocm:v:12:y:2014:i:c:p:1-9. Full description at Econpapers \|\| Download paper
2014	The Joint identification of utility and discount functions from stated choice data: An application to durable goods adoption. (2014). Hitsch, Gunter ; Jindal, Pranav ; Dube, Jean-Pierre . In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:12:y:2014:i:4:p:331-377. Full description at Econpapers \|\| Download paper
2014	Optimal Sales Force Compensation. (2014). SchÃÂ¶ttner, Anja ; KrÃÂ¤kel, Matthias ; Schottner, Anja ; Krakel, Matthias. In: Working Paper Series of the Department of Economics, University of Konstanz. RePEc:knz:dpteco:1409. Full description at Econpapers \|\| Download paper
2014	Dynamic Demand for New and Used Durable Goods without Physical Depreciation: The Case of Japanese Video Games. (2014). Ching, Andrew ; Ishihara, Masakazu . In: 2014 Meeting Papers. RePEc:red:sed014:782. Full description at Econpapers \|\| Download paper

Recent citations received in 2013

Year	Citing document

10 most frequent citing series

#	Series	Cites
1	Marketing Science / INFORMS	390
2	Management Science / INFORMS	135
3	European Journal of Operational Research / Elsevier	130
4	Marketing Letters / Springer	115
5	Journal of Business Research / Elsevier	91
6	Quantitative Marketing and Economics (QME) / Springer	85
7	International Journal of Production Economics / Elsevier	84
8	Working Papers / NET Institute	60
9	NBER Working Papers / National Bureau of Economic Research, Inc	46
10	MPRA Paper / University Library of Munich, Germany	44
11	International Journal of Industrial Organization / Elsevier	39

Warning!! This is still an experimental service. The results of this service should be interpreted with care, especially in research assessment exercises. The processing of documents is automatic. There still are errors and omissions in the identification of references. We are working to improve the software to increase the accuracy of the results.

Source data used to compute the impact factor of RePEc series.