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Marketing Science / INFORMS


0.12

Impact Factor

0.49

5-Years IF

56

5-Years H index

Main indicators


Raw data


IF AIF IF5 DOC CDO CCU CIF CIT D2Y C2Y D5Y C5Y %SC CiY II AII
19900.050.10.03262680.31424643157479 (18.6%)0.04
19910.020.10.042147130.285575911636103 (18.5%)10.050.04
19920.090.01247170.131847148156 (17.6%)0.04
19930.020.110.022394100.117304511353109 (14.9%)0.06
19940.060.120.0622116160.14419473127772 (17.2%)10.050.05
19950.110.20.19451611020.6384245511622152 (18.1%)0.07
19960.150.240.25211821130.62647671013534138 (21.3%)0.09
19970.170.280.1622204840.41659661113521126 (19.1%)20.090.1
19980.790.290.74282323091.33723433413399141 (19.5%)40.140.1
19990.660.320.74362683661.376365033138102138 (21.7%)70.190.14
20000.220.410.47272952760.9452864141527198 (18.6%)50.190.15
20010.520.410.59313264031.24502633313479125 (24.9%)40.130.15
20020.480.420.68333594341.2133858281449856 (16.6%)10.030.18
20030.580.440.75373965071.285116437155117115 (22.5%)70.190.19
20040.530.50.85514477471.678237037164139236 (28.7%)240.470.2
20051.010.531.08585058331.656828889179194214 (31.4%)230.40.21
20061.170.521.18058510261.75646109127210231171 (26.5%)230.290.2
20070.930.460.967065510851.66579138129259248120 (20.7%)100.140.18
20080.810.481.099174612491.6751615012229632484 (16.3%)90.10.2
20090.680.490.8810184712311.4543716110935030989 (20.4%)240.240.19
20100.630.470.688092711871.2862519212040027063 (10.1%)310.390.17
20110.690.530.7680100713411.3324418112542232034 (13.9%)320.40.2
20120.870.570.8656106314291.342211601394223659 (4.1%)100.180.21
20130.390.640.6758112112021.073813653408272 (%)0.22
20140.330.680.5252117311971.021911438375195 (%)10.020.23
20150.070.760.6356122912531.02131108326206 (%)10.020.24
20160.121.030.4954128313841.081210813302147 (%)60.110.33
IF: Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for series in RePEc in year y
IF5: Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CCU: Cumulative number of citations to papers published until year y
CIF: Cumulative impact factor
CIT: Number of citations to papers published in year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y

 

50 most cited documents in this series:


#YearTitleCited
11985Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214.

Full description at Econpapers || Download paper

532
21985Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176.

Full description at Econpapers || Download paper

221
31983A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238.

Full description at Econpapers || Download paper

215
41996Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20.

Full description at Econpapers || Download paper

193
51983An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191.

Full description at Econpapers || Download paper

193
61991Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296.

Full description at Econpapers || Download paper

177
72010The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421.

Full description at Econpapers || Download paper

158
81993The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143.

Full description at Econpapers || Download paper

148
91983Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272.

Full description at Econpapers || Download paper

122
101989Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323.

Full description at Econpapers || Download paper

121
111994Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223.

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116
121996The Value of Purchase History Data in Target Marketing. (1996). Rossi, Peter ; Allenby, Greg M. ; McCulloch, Robert E.. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:321-340.

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114
131986The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297.

Full description at Econpapers || Download paper

110
141988Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168.

Full description at Econpapers || Download paper

108
152004Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560.

Full description at Econpapers || Download paper

104
161998The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28.

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104
171998A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65.

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95
181993Modeling Loss Aversion and Reference Dependence Effects on Brand Choice. (1993). Bruce G. S. Hardie, ; Fader, Peter S. ; Johnson, Eric J.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:4:p:378-394.

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93
191990The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206.

Full description at Econpapers || Download paper

89
201985The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis. (1985). Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:234-254.

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88
211993The Measurement and Determinants of Brand Equity: A Financial Approach. (1993). Simon, Carol J. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:28-52.

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87
222006Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759.

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86
231997Manufacturers Return Policies and Retail Competition. (1997). Png, Ivan ; I. P. L. Png, ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:1:p:81-94.

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83
241990Improving Channel Coordination Through Franchising. (1990). Lal, Rajiv . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:4:p:299-318.

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83
251984Market Segmentation, Self-Selection, and Product Line Design. (1984). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:4:p:288-307.

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80
262000Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42.

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79
271995Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377.

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78
281999The Decomposition of Promotional Response: An Empirical Generalization. (1999). Chiang, jeongwen ; Bell, David R. ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:4:p:504-526.

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78
291997Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard . In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207.

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74
301987Comment—Managing Channel Profits: Comment. (1987). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:6:y:1987:i:4:p:375-379.

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72
311993Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households. (1993). Chintagunta, Pradeep. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:184-208.

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72
321998Consumption Self-Control by Rationing Purchase Quantities of Virtue and Vice. (1998). Wertenbroch, Klaus . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:4:p:317-337.

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69
331995Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169.

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69
341996A Dynamic Analysis of Market Structure Based on Panel Data. (1996). Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:359-378.

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67
351998Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195.

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67
362000Wine Online: Search Costs Affect Competition on Price, Quality, and Distribution. (2000). Ariely, Dan ; John G. Lynch , Jr., . In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:83-103.

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67
372001Structural Analysis of Manufacturer Pricing in the Presence of a Strategic Retailer. (2001). Sudhir, K.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:244-264.

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66
381991Investigating Household Purchase Timing Decisions: A Conditional Hazard Function Approach. (1991). Jain, Dipak C. ; Vilcassim, Naufel J.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:1:p:1-23.

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66
392003Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354.

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66
401997Why Store Brand Penetration Varies by Retailer. (1997). Dhar, Sanjay K. ; Hoch, Stephen J.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:208-227.

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66
411985Competition and Cooperation in Marketing Channel Choice: Theory and Application. (1985). Coughlan, Anne T.. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:110-129.

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64
421991A Simultaneous Approach to the Whether, What and How Much to Buy Questions. (1991). Chiang, jeongwen. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:297-315.

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64
432001Electronic Tickets, Smart Cards, and Online Prepayments: When and How to Advance Sell. (2001). Xie, Jinhong ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:219-243.

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63
442008A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378.

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63
451997Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services. (1997). Fornell, Claes ; Rust, Roland T. ; Anderson, Eugene W.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:2:p:129-145.

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62
462001Quality Segmentation in Spatial Markets: When Does Cannibalization Affect Product Line Design?. (2001). Desai, Preyas S.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:265-283.

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62
471993The Voice of the Customer. (1993). Hauser, John ; Griffin, Abbie . In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:1-27.

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61
482001Individual Marketing with Imperfect Targetability. (2001). CHEN, YUXIN ; Narasimhan, Chakravarthi ; Zhang, John Z.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:1:p:23-41.

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60
491995Signaling Quality with a Money-Back Guarantee: The Role of Transaction Costs. (1995). Srinivasan, Kannan ; Moorthy, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:442-466.

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60
501984A Price Discrimination Theory of Coupons. (1984). Narasimhan, Chakravarthi . In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:2:p:128-147.

Full description at Econpapers || Download paper

59

50 most relevant documents in this series (papers most cited in the last two years)


#YearTitleCited
11985Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214.

Full description at Econpapers || Download paper

98
22010The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421.

Full description at Econpapers || Download paper

57
31991Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296.

Full description at Econpapers || Download paper

39
41986The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297.

Full description at Econpapers || Download paper

34
51994Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223.

Full description at Econpapers || Download paper

34
61985Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176.

Full description at Econpapers || Download paper

33
72012Peer Effects in the Diffusion of Solar Photovoltaic Panels. (2012). Gillingham, Kenneth ; Bollinger, Bryan . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:6:p:900-912.

Full description at Econpapers || Download paper

33
81983An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191.

Full description at Econpapers || Download paper

30
92006Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759.

Full description at Econpapers || Download paper

30
101993The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143.

Full description at Econpapers || Download paper

28
112006Research on Innovation: A Review and Agenda for. (2006). Hauser, John ; Griffin, Abbie ; Tellis, Gerard J.. In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:687-717.

Full description at Econpapers || Download paper

27
121998The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28.

Full description at Econpapers || Download paper

26
131983Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272.

Full description at Econpapers || Download paper

22
141990The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206.

Full description at Econpapers || Download paper

21
152004Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560.

Full description at Econpapers || Download paper

21
162000Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42.

Full description at Econpapers || Download paper

18
171995Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169.

Full description at Econpapers || Download paper

17
181996Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20.

Full description at Econpapers || Download paper

17
191989Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323.

Full description at Econpapers || Download paper

17
202007Zero as a Special Price: The True Value of Free Products. (2007). Ariely, Dan ; Mazar, Nina ; Shampanier, Kristina . In: Marketing Science. RePEc:inm:ormksc:v:26:y:2007:i:6:p:742-757.

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16
212005Conditioning Prices on Purchase History. (2005). Varian, Hal ; Acquisti, Alessandro . In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:3:p:367-381.

Full description at Econpapers || Download paper

15
221988Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168.

Full description at Econpapers || Download paper

15
232006Customer Metrics and Their Impact on Financial Performance. (2006). Gupta, Sunil ; Zeithaml, Valarie . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:718-739.

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15
242010Positive Effects of Negative Publicity: When Negative Reviews Increase Sales. (2010). Sorensen, Alan T. ; Rasmussen, Scott J. ; Berger, Jonah . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:5:p:815-827.

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15
251998Shopping Behavior and Consumer Preference for Store Price Format: Why “Large Basket” Shoppers Prefer EDLP. (1998). Bell, David R. ; Lattin, James M.. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:66-88.

Full description at Econpapers || Download paper

15
261995Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377.

Full description at Econpapers || Download paper

15
272008A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378.

Full description at Econpapers || Download paper

15
281986Technical Note—Nonlinear Least Squares Estimation of New Product Diffusion Models. (1986). Mason, Charlotte H. ; Srinivasan, V.. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:2:p:169-178.

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15
291999The “Shopping Basket”: A Model for Multicategory Purchase Incidence Decisions. (1999). Ansari, Asim ; Gupta, Sunil ; Manchanda, Puneet . In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:2:p:95-114.

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14
301993The Measurement and Determinants of Brand Equity: A Financial Approach. (1993). Simon, Carol J. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:28-52.

Full description at Econpapers || Download paper

14
311998A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65.

Full description at Econpapers || Download paper

14
322010The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets. (2010). Chintagunta, Pradeep ; Venkataraman, Sriram ; Gopinath, Shyam . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:5:p:944-957.

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14
331983A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238.

Full description at Econpapers || Download paper

14
341984A Price Discrimination Theory of Coupons. (1984). Narasimhan, Chakravarthi . In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:2:p:128-147.

Full description at Econpapers || Download paper

14
352011Opinion Leadership and Social Contagion in New Product Diffusion. (2011). Van den Bulte, Christophe ; Valente, Thomas W. ; Iyengar, Raghuram . In: Marketing Science. RePEc:inm:ormksc:v:30:y:2011:i:2:p:195-212.

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14
361997Manufacturers Return Policies and Retail Competition. (1997). Png, Ivan ; I. P. L. Png, ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:1:p:81-94.

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14
371984Market Segmentation, Self-Selection, and Product Line Design. (1984). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:4:p:288-307.

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14
381999Success in High-Technology Markets: Is Marketing Capability Critical?. (1999). Narasimhan, Om ; Rajiv, Surendra ; Dutta, Shantanu . In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:4:p:547-568.

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13
391993The Voice of the Customer. (1993). Hauser, John ; Griffin, Abbie . In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:1-27.

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13
401998Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195.

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13
412001Electronic Tickets, Smart Cards, and Online Prepayments: When and How to Advance Sell. (2001). Xie, Jinhong ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:219-243.

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12
421995Diffusion of New Products: Empirical Generalizations and Managerial Uses. (1995). Muller, Eitan ; Mahajan, Vijay ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g79-g88.

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12
432005A General Theory of Pass-Through in Channels with Category Management and Retail Competition. (2005). Moorthy, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:1:p:110-122.

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12
442010When More Alternatives Lead to Less Choice. (2010). Villas-Boas, J. Miguel ; Kuksov, Dmitri . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:507-524.

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12
452010A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel. (2010). Villas-Boas, Sofia ; Klapper, Daniel ; draganska, michaela. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:1:p:57-74.

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12
461997Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard . In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207.

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12
472009Firm-Created Word-of-Mouth Communication: Evidence from a Field Test. (2009). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:28:y:2009:i:4:p:721-739.

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12
482010Online Demand Under Limited Consumer Search. (2010). Albuquerque, Paulo ; Bronnenberg, Bart J. ; Kim, Jun B.. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:6:p:1001-1023.

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11
491996The Value of Purchase History Data in Target Marketing. (1996). Rossi, Peter ; Allenby, Greg M. ; McCulloch, Robert E.. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:321-340.

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11
502003Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354.

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11

Citing documents used to compute impact factor 13:


YearTitle
2016Empirical Models of Learning Dynamics: A Survey of Recent Developments. (2016). Keane, Michael ; Ching, Andrew ; Erdem, Tulin . In: Economics Papers. RePEc:nuf:econwp:1611.

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2016Interpretative Notice of the European Commission on Indication of Origin of Goods from the Territories Occupied by Israel: An Analysis of Causes and of Its Significance for the Preferential Trade Agre. (2016). Boka, Michal ; Bokova, Monika . In: Současná Evropa. RePEc:prg:jnlsev:v:2016:y:2016:i:1:id:128:p:4-15.

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2016Structural estimation of pairwise stable networks with nonnegative externality. (2016). Miyauchi, Yuhei . In: Journal of Econometrics. RePEc:eee:econom:v:195:y:2016:i:2:p:224-235.

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2016It goes with the territory: Communal leverage as a marketing resource. (2016). Spielmann, Nathalie ; Williams, Christopher . In: Journal of Business Research. RePEc:eee:jbrese:v:69:y:2016:i:12:p:5636-5643.

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2016Vertical Probabilistic Selling under Competition: the Role of Consumer Anticipated Regret. (2016). Chao, Yong ; Liu, Lin ; Zhan, Dongyuan . In: Working Papers. RePEc:net:wpaper:1614.

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2016Investigating the impact of customer stochasticity on firm price discrimination strategies using a new Bayesian mixture scale heterogeneity model. (2016). Dey, Dipak K ; Pancras, Joseph ; Wang, Xia . In: Marketing Letters. RePEc:kap:mktlet:v:27:y:2016:i:3:d:10.1007_s11002-015-9362-1.

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2016Multidimensional Sales Incentives in CRM Settings: Customer Adverse Selection and Moral Hazard Abstract: In many firms, incentivized salespeople with private information about their customers are resp. (2016). Kim, Minkyung ; Canales, Rodrigo ; Uetake, Kosuke ; Sudhir, K. In: Cowles Foundation Discussion Papers. RePEc:cwl:cwldpp:2085.

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2016Manifattura additiva: quale ruolo per il capitale umano?. (2016). Santolamazza, Roberto ; Pejcic, Dejan . In: ECONOMIA E SOCIETÀ REGIONALE. RePEc:fan:eseses:v:html10.3280/es2016-002008.

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2016Indicators of opinion leadership in customer networks: self-reports and degree centrality. (2016). Risselada, Hans ; Verhoef, Peter C. In: Marketing Letters. RePEc:kap:mktlet:v:27:y:2016:i:3:d:10.1007_s11002-015-9369-7.

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2016Identification and semiparametric estimation of a finite horizon dynamic discrete choice model with a terminating action. (2016). Park, Minjung ; Bajari, Patrick ; Chu, Chenghuan Sean ; Nekipelov, Denis . In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:14:y:2016:i:4:d:10.1007_s11129-016-9176-3.

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2016Competitive reactions to personal selling. (2016). Holtrop, Niels ; Stern, P ; Gijsenberg, Maarten ; Wieringa, Jakob . In: Research Report. RePEc:gro:rugsom:16004-mark.

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2016Social commerce—state-of-the-art and future research directions. (2016). Baethge, Catherine ; Klier, Mathias . In: Electronic Markets. RePEc:spr:elmark:v:26:y:2016:i:3:d:10.1007_s12525-016-0225-2.

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2016Localization in China: How guanxi moderates Sino–US business relationships. (2016). Yen, Dorothy Ai-wan ; Abosag, Ibrahim . In: Journal of Business Research. RePEc:eee:jbrese:v:69:y:2016:i:12:p:5724-5734.

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Recent citations (cites in year: CiY)


Recent citations received in 2016

YearCiting document
2016Hidden Variable Models for Market Basket Data. Statistical Performance and Managerial Implications. (2016). Hruschka, Harald . In: University of Regensburg Working Papers in Business, Economics and Management Information Systems. RePEc:bay:rdwiwi:34994.

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2016Vertical Information Restraints: Pro- and Anti-Competitive Impacts of Minimum Advertised Price Restrictions. (2016). Bar-Isaac, Heski ; Asker, John . In: CEPR Discussion Papers. RePEc:cpr:ceprdp:11579.

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2016Design of Public Procurement Auctions: Evidence from Cleaning Contracts. (2016). Toivanen, Otto ; Hyytinen, Ari ; Lundberg, Sofia . In: CEPR Discussion Papers. RePEc:cpr:ceprdp:11708.

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2016Consumer deliberation and quality signaling. (2016). Guo, Liang ; Wu, Yue . In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:14:y:2016:i:3:d:10.1007_s11129-016-9174-5.

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2016Vertical Information Restraints: Pro- and Anti-Competitive Impacts of Minimum Advertised Price Restrictions. (2016). Bar-Isaac, Heski ; Asker, John. In: NBER Working Papers. RePEc:nbr:nberwo:22771.

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2016Empirical Models of Learning Dynamics: A Survey of Recent Developments. (2016). Keane, Michael ; Ching, Andrew ; Erdem, Tulin . In: Economics Papers. RePEc:nuf:econwp:1611.

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Recent citations received in 2015

YearCiting document
2015What’s Different About Emerging Markets, and What Does it Mean for Theory and Practice?. (2015). Srivastava, Rajendra K ; Roberts, John ; Kayande, Ujwal . In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:245-250.

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Recent citations received in 2014

YearCiting document
2014Finding items cannibalization and synergy by BWS data. (2014). Conklin, Michael ; Lipovetsky, Stan . In: Journal of choice modelling. RePEc:eee:eejocm:v:12:y:2014:i:c:p:1-9.

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Recent citations received in 2013

YearCiting document

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Source data used to compute the impact factor of RePEc series.

CitEc is a RePEc service, providing citation data for Economics since 2001. Sponsored by INOMICS. Last updated May, 2 2017. Contact: CitEc Team