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International Journal of Research in Marketing / Elsevier


0.63

Impact Factor

0.69

5-Years IF

20

5-Years H index

Main indicators


Raw data


IF AIF IF5 DOC CDO CCU CIF CIT D2Y C2Y D5Y C5Y %SC CiY II AII
19900.1000 (%)0.04
19910.1000 (%)0.04
19920.09000 (%)0.04
19930.11000 (%)0.05
19940.11000 (%)0.04
19950.19000 (%)0.07
19960.22000 (%)0.09
19970.26000 (%)0.09
19980.27000 (%)0.1
19990.31000 (%)0.13
20000.380100 (%)0.15
20010.38000 (%)0.14
20020.4000 (%)0.17
20030.42000 (%)0.18
20040.47000 (%)0.19
20050.51000 (%)0.2
20060.50500 (%)0.19
20070.44000 (%)0.17
20080.473232190.593480060 (17.2%)70.220.19
20090.470.490.473365230.353863215321553 (13.7%)40.120.19
20100.490.460.492994440.473586532653251 (14.2%)40.140.16
20110.550.480.6832126840.672086234946442 (20.2%)20.060.19
20120.690.510.72391651150.726161421269154 (20.7%)30.080.19
20130.450.580.73432081310.63143713216512128 (19.6%)30.070.2
20140.630.580.99412492601.04143825217617531 (21.7%)80.20.19
20150.490.590.88482972950.9998844118416118 (18.4%)20.040.19
20160.540.630.84703674001.09101894820317121 (20.8%)80.110.19
20170.530.660.76534204100.9845118632411838 (17.8%)70.130.2
20180.630.90.69394594310.941012377255177 (%)50.130.29
IF: Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for series in RePEc in year y
IF5: Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CCU: Cumulative number of citations to papers published until year y
CIF: Cumulative impact factor
CIT: Number of citations to papers published in year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y

 

50 most cited documents in this series:


#YearTitleCited
12009An empirical comparison of the efficacy of covariance-based and variance-based SEM. (2009). Reinartz, Werner ; Henseler, Jorg ; Haenlein, Michael. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:4:p:332-344.

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136
22010Innovation diffusion and new product growth models: A critical review and research directions. (2010). Peres, Renana ; Mahajan, Vijay ; Muller, Eitan. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:2:p:91-106.

Full description at Econpapers || Download paper

107
32008A multi-stage model of word-of-mouth influence through viral marketing. (2008). de Bruyn, Arnaud ; Lilien, Gary L. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:3:p:151-163.

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50
42009A new measure of brand personality. (2009). Geuens, Maggie ; De Wulf, Kristof ; Dewulf, Kristof ; Weijters, Bert. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:2:p:97-107.

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46
52008Measuring the impact of positive and negative word of mouth on brand purchase probability. (2008). East, Robert ; Lomax, Wendy ; Hammond, Kathy. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:3:p:215-224.

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42
62012Drivers of consumer–brand identification. (2012). Stokburger-Sauer, Nicola ; Sen, Sankar ; Ratneshwar, S. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:406-418.

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34
72011Generalizations on consumer innovation adoption: A meta-analysis on drivers of intention and behavior. (2011). , Joep ; Frambach, Ruud T. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:2:p:134-144.

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31
82010The chilling effects of network externalities. (2010). Goldenberg, Jacob ; Muller, Eitan ; Libai, Barak. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:1:p:4-15.

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31
92008Positive cueing: Promoting sustainable consumer behavior by cueing common environmental behaviors as environmental. (2008). Cornelissen, Gert ; Dewitte, Siegfried ; Warlop, Luk ; Pandelaere, Mario. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:1:p:46-55.

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30
102008Do social product features have value to consumers?. (2008). Auger, Pat ; Burke, Paul F ; Louviere, Jordan J ; Devinney, Timothy M. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:3:p:183-191.

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30
112008Beyond promotion-based store switching: Antecedents and patterns of systematic multiple-store shopping. (2008). Gijsbrechts, Els ; Nisol, Patricia ; Campo, Katia. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:1:p:5-21.

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29
122008Models and optimal designs for conjoint choice experiments including a no-choice option. (2008). Goos, Peter ; Vandebroek, Martina ; Vermeulen, Bart . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:2:p:94-103.

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27
132009Linking marketing capabilities with profit growth. (2009). Morgan, Neil A ; Vorhies, Douglas W ; Slotegraaf, Rebecca J. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:4:p:284-293.

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25
142011Agent-based modeling in marketing: Guidelines for rigor. (2011). Rand, William ; Rust, Roland T. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:3:p:181-193.

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24
152010Estimating aggregate consumer preferences from online product reviews. (2010). Decker, Reinhold ; Trusov, Michael. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:4:p:293-307.

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23
162009The impact of technological and organizational implementation of CRM on customer acquisition, maintenance, and retention. (2009). Albers, Sönke ; Greve, Goetz ; Becker, Jan U. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:3:p:207-215.

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23
172010Motivated Consumer Innovativeness: Concept, measurement, and validation. (2010). Vandecasteele, Bert ; Geuens, Maggie. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:4:p:308-318.

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23
182011Willingness to pay for organic products: Differences between virtue and vice foods. (2011). van Doorn, Jenny ; Verhoef, Peter C. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:3:p:167-180.

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23
192012Marketing activity, blogging and sales. (2012). Onishi, Hiroshi ; Manchanda, Puneet. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:3:p:221-234.

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22
202012Identity-based consumer behavior. (2012). Reed, Americus ; Warlop, Luk ; Puntoni, Stefano ; Forehand, Mark R. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:310-321.

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21
212008The meanings of branded products: A cross-national scale development and meaning assessment. (2008). Strizhakova, Yuliya ; Price, Linda L ; Coulter, Robin A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:2:p:82-93.

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20
222011Impact of star and movie buzz on motion picture distribution and box office revenue. (2011). Karniouchina, Ekaterina V. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:1:p:62-74.

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20
232010The effect of rating scale format on response styles: The number of response categories and response category labels. (2010). Weijters, Bert ; Schillewaert, Niels ; Cabooter, Elke. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:3:p:236-247.

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19
242009Does irritation induced by charitable direct mailings reduce donations?. (2009). Franses, Philip Hans ; Donkers, Bas ; van Diepen, Merel. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:3:p:180-188.

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19
252012Generating global brand equity through corporate social responsibility to key stakeholders. (2012). Tribó, Josep ; Verhoef, Peter ; Tribo, Josep A ; Torres, Anna . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:1:p:13-24.

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19
262012The young adult cohort in emerging markets: Assessing their glocal cultural identity in a global marketplace. (2012). Strizhakova, Yuliya ; Price, Linda L ; Coulter, Robin A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:1:p:43-54.

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19
272014The effect of search channel elimination on purchase incidence, order size and channel choice. (2014). Konu, Umut ; Verhoef, Peter C ; Neslin, Scott A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:1:p:49-64.

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18
282010Are scarce products always more attractive? The interaction of different types of scarcity signals with products suitability for conspicuous consumption. (2010). Gierl, Heribert ; Huettl, Verena . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:3:p:225-235.

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17
292012Consumers use of brands to reflect their actual and ideal selves on Facebook. (2012). Hollenbeck, Candice R ; Kaikati, Andrew M. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:395-405.

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17
302010Brand awareness in business markets: When is it related to firm performance?. (2010). Homburg, Christian ; Schmitt, Jens ; Klarmann, Martin . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:3:p:201-212.

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17
312008Generalizations on the effectiveness of pharmaceutical promotional expenditures. (2008). , Sara ; Wieringa, Jaap E ; PEter, . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:4:p:234-246.

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17
322010Dimensions of fit between a brand and a social cause and their influence on attitudes. (2010). Zdravkovic, Srdan ; Stanley, Sarah M ; Magnusson, Peter. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:2:p:151-160.

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17
332008Health and marketing: The emergence of a new field of research. (2008). Stremersch, Stefan . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:4:p:229-233.

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16
342013An introduction to the application of (case 1) best–worst scaling in marketing research. (2013). Louviere, Jordan ; Flynn, Terry ; Gudergan, Siegfried ; Islam, Towhidul ; Lings, Ian. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:30:y:2013:i:3:p:292-303.

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15
352013Social interactions in customer churn decisions: The impact of relationship directionality. (2013). Haenlein, Michael. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:30:y:2013:i:3:p:236-248.

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14
362009Playoff payoff: Super Bowl advertising for movies. (2009). , Jason ; Weinberg, Charles B ; Dhar, Tirtha . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:3:p:168-179.

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14
372009Creating lift versus building the base: Current trends in marketing dynamics. (2009). PEter, ; Wieringa, Jaap E ; Verhoef, Peter C ; van Heerde, Harald J ; Hanssens, Dominique M ; van Doorn, Jenny. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:1:p:13-20.

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14
382008The effect of the marketing–R&D interface on new product performance: The critical role of resources and scope. (2008). , Mark ; Wierenga, Berend. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:1:p:56-68.

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14
392014Does retailer CSR enhance behavioral loyalty? A case for benefit segmentation. (2014). Ailawadi, Kusum L ; Taylor, Gail Ayala ; Luan, Jackie Y ; Neslin, Scott A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:2:p:156-167.

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14
402010Multi-channel price differentiation: An empirical investigation of existence and causes. (2010). Wolk, Agnieszka ; Ebling, Christine . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:2:p:142-150.

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13
412010The impact of brand extension success drivers on brand extension price premiums. (2010). Sattler, Henrik ; Ringle, Christian M ; Riediger, Claudia ; Volckner, Franziska. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:4:p:319-328.

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13
422009Demand-driven scheduling of movies in a multiplex. (2009). Eliashberg, Jehoshua ; Wierenga, Berend ; Weinberg, Charles B ; Swami, Sanjeev ; Miller, Steven J ; Huisman, Dennis ; Ho, Jason ; Hegie, Quintus. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:2:p:75-88.

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12
432012Why consumers do (not) like global brands: The role of globalization attitude, GCO and global brand origin. (2012). Riefler, Petra . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:1:p:25-34.

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12
442010Toward an understanding of industry commoditization: Its nature and role in evolving marketing competition. (2010). Reimann, Martin ; Thomas, Jacquelyn S ; Schilke, Oliver . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:2:p:188-197.

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12
452014From academic research to marketing practice: Exploring the marketing science value chain. (2014). Roberts, John H ; Stremersch, Stefan ; Kayande, Ujwal . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:2:p:127-140.

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12
462012Measuring willingness to pay as a range, revisited: When should we care?. (2012). Dost, Florian ; Wilken, Robert. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:2:p:148-166.

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12
472012Impact of online channel use on customer revenues and costs to serve: Considering product portfolios and self-selection. (2012). Skiera, Bernd ; Leeflang, Peter ; Gensler, Sonja. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:2:p:192-201.

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12
482010Stated intentions and purchase behavior: A unified model. (2010). Sun, Baohong ; Morwitz, Vicki G. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:4:p:356-366.

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11
492008A dual-market diffusion model for a new prescription pharmaceutical. (2008). Vakratsas, Demetrios ; Kolsarici, Ceren. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:4:p:282-293.

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11
502014Consumer participation in the design and realization stages of production: How self-production shapes consumer evaluations and relationships to products. (2014). Atakan, Sinem S ; Yoon, Carolyn ; Bagozzi, Richard P. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:4:p:395-408.

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11

50 most relevant documents in this series (papers most cited in the last two years)


#YearTitleCited
12009An empirical comparison of the efficacy of covariance-based and variance-based SEM. (2009). Reinartz, Werner ; Henseler, Jorg ; Haenlein, Michael. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:4:p:332-344.

Full description at Econpapers || Download paper

67
22010Innovation diffusion and new product growth models: A critical review and research directions. (2010). Peres, Renana ; Mahajan, Vijay ; Muller, Eitan. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:2:p:91-106.

Full description at Econpapers || Download paper

33
32012Drivers of consumer–brand identification. (2012). Stokburger-Sauer, Nicola ; Sen, Sankar ; Ratneshwar, S. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:406-418.

Full description at Econpapers || Download paper

18
42008A multi-stage model of word-of-mouth influence through viral marketing. (2008). de Bruyn, Arnaud ; Lilien, Gary L. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:3:p:151-163.

Full description at Econpapers || Download paper

17
52009A new measure of brand personality. (2009). Geuens, Maggie ; De Wulf, Kristof ; Dewulf, Kristof ; Weijters, Bert. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:2:p:97-107.

Full description at Econpapers || Download paper

14
62011Agent-based modeling in marketing: Guidelines for rigor. (2011). Rand, William ; Rust, Roland T. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:3:p:181-193.

Full description at Econpapers || Download paper

13
72011Willingness to pay for organic products: Differences between virtue and vice foods. (2011). van Doorn, Jenny ; Verhoef, Peter C. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:3:p:167-180.

Full description at Econpapers || Download paper

12
82011Generalizations on consumer innovation adoption: A meta-analysis on drivers of intention and behavior. (2011). , Joep ; Frambach, Ruud T. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:2:p:134-144.

Full description at Econpapers || Download paper

12
92013Social interactions in customer churn decisions: The impact of relationship directionality. (2013). Haenlein, Michael. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:30:y:2013:i:3:p:236-248.

Full description at Econpapers || Download paper

11
102017Digital marketing: A framework, review and research agenda. (2017). Kannan, P K ; Li, Hongshuang Alice. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:1:p:22-45.

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11
112008Positive cueing: Promoting sustainable consumer behavior by cueing common environmental behaviors as environmental. (2008). Cornelissen, Gert ; Dewitte, Siegfried ; Warlop, Luk ; Pandelaere, Mario. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:1:p:46-55.

Full description at Econpapers || Download paper

11
122009Linking marketing capabilities with profit growth. (2009). Morgan, Neil A ; Vorhies, Douglas W ; Slotegraaf, Rebecca J. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:26:y:2009:i:4:p:284-293.

Full description at Econpapers || Download paper

11
132008Measuring the impact of positive and negative word of mouth on brand purchase probability. (2008). East, Robert ; Lomax, Wendy ; Hammond, Kathy. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:3:p:215-224.

Full description at Econpapers || Download paper

10
142010Are scarce products always more attractive? The interaction of different types of scarcity signals with products suitability for conspicuous consumption. (2010). Gierl, Heribert ; Huettl, Verena . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:3:p:225-235.

Full description at Econpapers || Download paper

10
152010The effect of rating scale format on response styles: The number of response categories and response category labels. (2010). Weijters, Bert ; Schillewaert, Niels ; Cabooter, Elke. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:3:p:236-247.

Full description at Econpapers || Download paper

10
162010Estimating aggregate consumer preferences from online product reviews. (2010). Decker, Reinhold ; Trusov, Michael. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:4:p:293-307.

Full description at Econpapers || Download paper

9
172014Does retailer CSR enhance behavioral loyalty? A case for benefit segmentation. (2014). Ailawadi, Kusum L ; Taylor, Gail Ayala ; Luan, Jackie Y ; Neslin, Scott A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:2:p:156-167.

Full description at Econpapers || Download paper

9
182016The influence of social media interactions on consumer–brand relationships: A three-country study of brand perceptions and marketing behaviors. (2016). Hudson, Simon ; Madden, Thomas J ; Roth, Martin S ; Huang, LI. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:1:p:27-41.

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9
192012Identity-based consumer behavior. (2012). Reed, Americus ; Warlop, Luk ; Puntoni, Stefano ; Forehand, Mark R. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:310-321.

Full description at Econpapers || Download paper

9
202016Decomposing the effects of online customer reviews on brand, price, and product attributes. (2016). Kostyra, Daniel S ; Klapper, Daniel ; Natter, Martin ; Reiner, Jochen. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:1:p:11-26.

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9
212016Brand value co-creation in a digitalized world: An integrative framework and research implications. (2016). Ramaswamy, Venkat ; Ozcan, Kerimcan. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:1:p:93-106.

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9
222011Impact of star and movie buzz on motion picture distribution and box office revenue. (2011). Karniouchina, Ekaterina V. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:28:y:2011:i:1:p:62-74.

Full description at Econpapers || Download paper

8
232010The chilling effects of network externalities. (2010). Goldenberg, Jacob ; Muller, Eitan ; Libai, Barak. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:1:p:4-15.

Full description at Econpapers || Download paper

8
242017Service-dominant logic 2025. (2017). Vargo, Stephen L ; Lusch, Robert F. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:1:p:46-67.

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8
252014Consumer participation in the design and realization stages of production: How self-production shapes consumer evaluations and relationships to products. (2014). Atakan, Sinem S ; Yoon, Carolyn ; Bagozzi, Richard P. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:4:p:395-408.

Full description at Econpapers || Download paper

8
262008Models and optimal designs for conjoint choice experiments including a no-choice option. (2008). Goos, Peter ; Vandebroek, Martina ; Vermeulen, Bart . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:2:p:94-103.

Full description at Econpapers || Download paper

8
272010Motivated Consumer Innovativeness: Concept, measurement, and validation. (2010). Vandecasteele, Bert ; Geuens, Maggie. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:4:p:308-318.

Full description at Econpapers || Download paper

8
282010The impact of brand extension success drivers on brand extension price premiums. (2010). Sattler, Henrik ; Ringle, Christian M ; Riediger, Claudia ; Volckner, Franziska. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:4:p:319-328.

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7
292016Do display ads influence search? Attribution and dynamics in online advertising. (2016). Kireyev, Pavel ; Gupta, Sunil ; Pauwels, Koen. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:3:p:475-490.

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302013Functional and experiential routes to persuasion: An analysis of advertising in emerging versus developed markets. (2013). Zarantonello, Lia ; Schmitt, Bernd H ; Jedidi, Kamel. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:30:y:2013:i:1:p:46-56.

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7
312008The meanings of branded products: A cross-national scale development and meaning assessment. (2008). Strizhakova, Yuliya ; Price, Linda L ; Coulter, Robin A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:2:p:82-93.

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322012Defending the markers of masculinity: Consumer resistance to brand gender-bending. (2012). Avery, Jill . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:322-336.

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332012The young adult cohort in emerging markets: Assessing their glocal cultural identity in a global marketplace. (2012). Strizhakova, Yuliya ; Price, Linda L ; Coulter, Robin A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:1:p:43-54.

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342016Like the ad or the brand? Marketing stimulates different electronic word-of-mouth content to drive online and offline performance. (2016). Pauwels, Koen ; Lackman, Andrew ; AKSEHIRLI, ZEYNEP. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:3:p:639-655.

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352012Bolstering and restoring feelings of competence via the IKEA effect. (2012). Mochon, Daniel ; Ariely, Dan ; Norton, Michael I. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:363-369.

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362014The effect of search channel elimination on purchase incidence, order size and channel choice. (2014). Konu, Umut ; Verhoef, Peter C ; Neslin, Scott A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:1:p:49-64.

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372008Do social product features have value to consumers?. (2008). Auger, Pat ; Burke, Paul F ; Louviere, Jordan J ; Devinney, Timothy M. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:3:p:183-191.

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382015The impact of pre- and post-launch publicity and advertising on new product sales. (2015). Burmester, Alexa B ; Clement, Michel ; van Heerde, Harald J ; Becker, Jan U. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:32:y:2015:i:4:p:408-417.

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392012Generating global brand equity through corporate social responsibility to key stakeholders. (2012). Tribó, Josep ; Verhoef, Peter ; Tribo, Josep A ; Torres, Anna . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:1:p:13-24.

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402012Consumers use of brands to reflect their actual and ideal selves on Facebook. (2012). Hollenbeck, Candice R ; Kaikati, Andrew M. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:4:p:395-405.

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412012Advanced brand concept maps: A new approach for evaluating the favorability of brand association networks. (2012). Schnittka, Oliver ; Zenker, Sebastian ; Sattler, Henrik. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:3:p:265-274.

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422014Reward redemption effects in a loyalty program when customers choose how much and when to redeem. (2014). Fok, Dennis ; Verhoef, Peter C ; Dorotic, Matilda. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:4:p:339-355.

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5
432012Emotions that drive consumers away from brands: Measuring negative emotions toward brands and their behavioral effects. (2012). Romani, Simona ; Dalli, Daniele ; Grappi, Silvia. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:29:y:2012:i:1:p:55-67.

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442016How word-of-mouth transmission encouragement affects consumers transmission decisions, receiver selection, and diffusion speed. (2016). Stephen, Andrew T ; Lehmann, Donald R. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:4:p:755-766.

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452015Recommended for you: The effect of word of mouth on sales concentration. (2015). Hervas-Drane, Andres. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:32:y:2015:i:2:p:207-218.

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462016Each can help or hurt: Negative and positive word of mouth in social network brand communities. (2016). Relling, Marleen ; Johnen, Marius ; Sattler, Henrik ; Schnittka, Oliver. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:1:p:42-58.

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472008Customer orientation and innovativeness: Differing roles in New and Old Europe. (2008). Theoharakis, Vasilis ; Hooley, Graham . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:25:y:2008:i:1:p:69-79.

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482013An introduction to the application of (case 1) best–worst scaling in marketing research. (2013). Louviere, Jordan ; Flynn, Terry ; Gudergan, Siegfried ; Islam, Towhidul ; Lings, Ian. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:30:y:2013:i:3:p:292-303.

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492010In stories we trust: How narrative apologies provide cover for competitive vulnerability after integrity-violating blog posts. (2010). van Laer, Tom ; de Ruyter, KO. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:27:y:2010:i:2:p:164-174.

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502014From academic research to marketing practice: Exploring the marketing science value chain. (2014). Roberts, John H ; Stremersch, Stefan ; Kayande, Ujwal . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:2:p:127-140.

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Citing documents used to compute impact factor 77:


YearTitle
2018Leveraging social media to gain insights into service delivery: a study on Airbnb. (2018). Hoffen, Moritz ; Chasin, Friedrich ; Betzing, Jan Hendrik ; Hagge, Marvin. In: Information Systems and e-Business Management. RePEc:spr:infsem:v:16:y:2018:i:2:d:10.1007_s10257-017-0358-7.

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2018Battle of the Brand Fans: Impact of Brand Attack and Defense on Social Media. (2018). Ilhan, Behice Ece ; Pauwels, Koen H ; Kubler, Raoul V. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:43:y:2018:i:c:p:33-51.

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2018How service quality and outcome confidence drive pre-outcome word-of-mouth. (2018). Ifie, Kemefasu ; Mavridou, Vasileia ; Dwivedi, Yogesh ; Simintiras, Antonis C. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:44:y:2018:i:c:p:214-221.

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2018Design of Review Systems - A Strategic Instrument to shape Online Review Behavior and Economic Outcomes. (2018). Gutt, Dominik ; Chen, Jianqing ; Kundisch, Dennis ; Zimmermann, Steffen ; Neumann, Jurgen. In: Working Papers Dissertations. RePEc:pdn:dispap:42.

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2018Those prices are HOT! How temperature-related visual cues anchor expectations of price and value. (2018). Barbera, Michael ; Spanjaard, Daniela ; Septianto, Felix ; Northey, Gavin. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:44:y:2018:i:c:p:178-181.

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2018The upside of data privacy – delighting customers by implementing data privacy measures. (2018). Gimpel, Henner ; Schmied, Fabian ; Rau, Daniel ; Nuske, Niclas ; Kleindienst, Dominikus. In: Electronic Markets. RePEc:spr:elmark:v:28:y:2018:i:4:d:10.1007_s12525-018-0296-3.

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2018Investors evaluations of price-increase preannouncements. (2018). Lim, Leon Gim ; Dekimpe, Marnik G ; Tuli, Kapil R. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:3:p:359-377.

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2018A comparative study of creation of self-brand connection amongst well-liked, new, and unfavorable brands. (2018). Tan, Teck Ming ; Kumar, Ashish ; Juntunen, Jouni ; Salo, Jari. In: Journal of Business Research. RePEc:eee:jbrese:v:92:y:2018:i:c:p:71-80.

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2018Estimating time-varying parameters in brand choice models: A semiparametric approach. (2018). Guhl, Daniel ; Steiner, Winfried J ; Kneib, Thomas ; Baumgartner, Bernhard. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:3:p:394-414.

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2018A random coefficients mixture hidden Markov model for marketing research. (2018). Kappe, Eelco ; Desarbo, Wayne S ; Blank, Ashley Stadler. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:3:p:415-431.

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2018On consumer choice patterns and the net impact of feature promotions. (2018). Guyt, Jonne ; Gijsbrechts, Els. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:3:p:490-508.

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2018Demystifying neuromarketing. (2018). Lim, Weng Marc . In: Journal of Business Research. RePEc:eee:jbrese:v:91:y:2018:i:c:p:205-220.

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2018Religion as a field of transcultural practices in multicultural marketplaces. (2018). Gracia, Angela ; Buchanan-Oliver, Margo ; Seo, Yuri. In: Journal of Business Research. RePEc:eee:jbrese:v:91:y:2018:i:c:p:317-325.

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2018Smart Automation, Customer Experience and Customer Engagement in Electric Vehicles. (2018). Ullah, Asad ; Ahmed, Mansoora ; Aimin, Wang. In: Sustainability. RePEc:gam:jsusta:v:10:y:2018:i:5:p:1350-:d:143425.

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2018Sharing of Sponsored Advertisements on Social Media: A Uses and Gratifications Perspective. (2018). Plume, Cherniece J ; Slade, Emma L. In: Information Systems Frontiers. RePEc:spr:infosf:v:20:y:2018:i:3:d:10.1007_s10796-017-9821-8.

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2018Unveiling the features of successful eBay smartphone sellers. (2018). Silva, Ana Teresa ; Cortez, Paulo ; Rita, Paulo ; Moro, Srgio. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:43:y:2018:i:c:p:311-324.

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2018Mondo reale-tradizionale e mondo digitale, strategie aziendali e web intelligence: il futuro del controllo e della gestione delle informazioni. (2018). Capurro, Rosita ; Garzella, Stefano ; Galeotti, Michele. In: MANAGEMENT CONTROL. RePEc:fan:macoma:v:html10.3280/maco2018-su2005.

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2018A Consumer-based Taxonomy of Digital Customer Engagement Practices. (2018). Eigenraam, Anniek W ; van Lin, Arjen ; Eelen, Jiska. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:44:y:2018:i:c:p:102-121.

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2018A new approach to segmenting multichannel shoppers in Korea and the U.S.. (2018). Park, Joonyong ; Kim, Renee B. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:45:y:2018:i:c:p:163-178.

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2018Corporate Social Responsibility and Regulation: Taxing Ethical behaviour. (2018). Kassab, Dina. In: Working Papers. RePEc:fae:wpaper:2018.17.

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2018Marketing’s identity crisis: it’s complicated. (2018). Ferrell, O C. In: AMS Review. RePEc:spr:amsrev:v:8:y:2018:i:1:d:10.1007_s13162-018-0114-2.

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2018Fashion companies and customer satisfaction: A relation mediated by Information and Communication Technologies. (2018). Amendola, Carlo ; Fabrizio, Daascenzo ; Caputo, Francesco ; Calabrese, Mario. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:43:y:2018:i:c:p:251-257.

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2018The Function of Internal Marketing in the Process of Formation of a Customer-Centric Company. (2018). Okuneva, Olga ; Okunyeva, Olga. In: Eastern European Business and Economics Journal. RePEc:eeb:articl:v:4:y:2018:n:2:p:97-131.

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2018Is the collaborative consumption the new buying? Social and economic aspects influencing collaborative consumption. (2018). de Canio, Francesca ; Martinelli, Elisa ; Pellegrini, Davide . In: MERCATI E COMPETITIVITÀ. RePEc:fan:mcmcmc:v:html10.3280/mc2018-001003.

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2018From B2B to A4A: An Integrated Framework for Viable Value Co-Creation. (2018). Polese, Francesco ; Grimaldi, Mara ; Troisi, Orlando ; Sarno, Debora. In: MERCATI E COMPETITIVITÀ. RePEc:fan:mcmcmc:v:html10.3280/mc2018-003008.

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2018Organizational intellectual capital and its relation to frontline service employee innovative behavior: consumer value co-creation behavior as a moderator. (2018). Chou, Cindy Yunhsin ; Lin, Tzu-An ; Huang, Chin Hsiu. In: Service Business. RePEc:spr:svcbiz:v:12:y:2018:i:4:d:10.1007_s11628-018-0387-4.

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2018In the Eye of the Beholder? Empirically Decomposing Different Economic Implications of the Online Rating Variance. (2018). Gutt, Dominik . In: Working Papers Dissertations. RePEc:pdn:dispap:40.

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2018Extracting brand information from social networks: Integrating image, text, and social tagging data. (2018). Klostermann, Jan ; Decker, Reinhold ; Boger, Daniel ; Plumeyer, Anja. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:4:p:538-556.

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2018Providing health checks as incentives to retain blood donors — Evidence from two field experiments. (2018). Leipnitz, Sigrun ; Mazar, Nina ; Clement, Michel ; de Vries, Martha. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:4:p:628-640.

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2018Brand crises in the digital age: The short- and long-term effects of social media firestorms on consumers and brands. (2018). Hansen, Nele ; Hennig-Thurau, Thorsten ; Kupfer, Ann-Kristin. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:4:p:557-574.

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2018Competition with targeted product design: Price, variety, and welfare. (2018). Gonzalez-Maestre, Miguel ; Granero, Lluis M. In: International Journal of Industrial Organization. RePEc:eee:indorg:v:59:y:2018:i:c:p:406-428.

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2018Using online channel to defer the launch of discount retailing store. (2018). Chen, Jing ; Li, Wei ; Pun, Hubert. In: Transportation Research Part E: Logistics and Transportation Review. RePEc:eee:transe:v:120:y:2018:i:c:p:96-115.

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2018Targeting online display ads: Choosing their frequency and spacing. (2018). Forsch, Steffen ; de Haan, Evert. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:4:p:661-672.

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2018The link between tourism involvement and service performance: Evidence from frontline retail employees. (2018). Suhartanto, Dwi ; Triyuni, N N ; Nansuri, Ruhadi ; Dean, David. In: Journal of Business Research. RePEc:eee:jbrese:v:83:y:2018:i:c:p:130-137.

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2018Food waste in the sharing economy. (2018). Hamilton, Stephen ; Richards, Timothy J. In: Food Policy. RePEc:eee:jfpoli:v:75:y:2018:i:c:p:109-123.

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2018The impact of customer inclusion in firm governance on customers commitment and voice behaviors. (2018). Beal, Mathieu ; Sabadie, William. In: Journal of Business Research. RePEc:eee:jbrese:v:92:y:2018:i:c:p:1-8.

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2018Moving Forward. (2018). Gijsenberg, Maarten ; Verhoef, Pieter. In: Research Report. RePEc:gro:rugsom:2018003-mark.

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2018Social Media and Customer-Based Brand Equity: An Empirical Investigation in Retail Industry. (2018). Colicev, Anatoli ; Pauwels, Koen ; Malshe, Ashwin. In: Administrative Sciences. RePEc:gam:jadmsc:v:8:y:2018:i:3:p:55-:d:170714.

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2018Battle of the Brand Fans: Impact of Brand Attack and Defense on Social Media. (2018). Ilhan, Behice Ece ; Pauwels, Koen H ; Kubler, Raoul V. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:43:y:2018:i:c:p:33-51.

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2018A Consumer-based Taxonomy of Digital Customer Engagement Practices. (2018). Eigenraam, Anniek W ; van Lin, Arjen ; Eelen, Jiska. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:44:y:2018:i:c:p:102-121.

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2018Disentangling complexity: how negotiators identify and handle issue-based complexity in business-to-business negotiation. (2018). Laubert, Christoph ; Geiger, Ingmar . In: Journal of Business Economics. RePEc:spr:jbecon:v:88:y:2018:i:9:d:10.1007_s11573-018-0896-6.

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2018Big brands, big cities: How the population penalty affects common, identity relevant brands in densely populated areas. (2018). Matherly, Ted ; Arnold, Todd J ; Arens, Zachary G. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:1:p:15-33.

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2018The Effect of Online Shopping Platform Strategies on Search, Display, and Membership Revenues. (2018). Lee, Ju-Yeon ; Palmatier, Robert W ; Li, Xiaoling ; Kim, Jisu J ; Fang, Eric. In: Journal of Retailing. RePEc:eee:jouret:v:94:y:2018:i:3:p:247-264.

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2018Innovations and technological comebacks. (2018). Foucart, Renaud ; Wang, Shidong. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:1:p:1-14.

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2018Why do consumers prefer static instead of dynamic pricing plans? An empirical study for a better understanding of the low preferences for time-variant pricing plans. (2018). Skiera, Bernd ; Schulz, Fabian ; Schlereth, Christian . In: European Journal of Operational Research. RePEc:eee:ejores:v:269:y:2018:i:3:p:1165-1179.

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2018Providing health checks as incentives to retain blood donors — Evidence from two field experiments. (2018). Leipnitz, Sigrun ; Mazar, Nina ; Clement, Michel ; de Vries, Martha. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:4:p:628-640.

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2018Consumer preference for national vs. private brands: The influence of brand engagement and self-concept threat. (2018). Liu, Richie L ; Voss, Kevin E ; Czellar, Sandor ; Spangenberg, Eric R ; Sprott, David E. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:41:y:2018:i:c:p:90-100.

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2018The Consumer Production Journey: Marketing to Consumers as Co-Producers in the Sharing Economy. (2018). dellaert, benedict ; Dellaert, B. G. C., . In: ERIM Report Series Research in Management. RePEc:ems:eureri:103995.

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2018Multichannel Marketing Attribution Using Markov Chains. (2018). Kakalej, Luka ; Ferencova, Martina ; Bucko, Jozef. In: Journal of Applied Management and Investments. RePEc:ods:journl:v:7:y:2018:i:1:p:49-60.

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2018An Empirical Study on the Design of Digital Content Products from a Big Data Perspective. (2018). Feng, Lin ; Tsai, Sang-Bing ; Wang, Kai ; Sun, Baoping. In: Sustainability. RePEc:gam:jsusta:v:10:y:2018:i:9:p:3092-:d:166669.

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2018What is co-creation? An interactional creation framework and its implications for value creation. (2018). Ramaswamy, Venkat ; Ozcan, Kerimcan. In: Journal of Business Research. RePEc:eee:jbrese:v:84:y:2018:i:c:p:196-205.

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2018How valuable are your customers in the brand value co-creation process? The development of a Customer Co-Creation Value (CCCV) scale. (2018). Zarantonello, Lia ; Merz, Michael A ; Grappi, Silvia. In: Journal of Business Research. RePEc:eee:jbrese:v:82:y:2018:i:c:p:79-89.

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2018Social media brand communities and brand value co-creation: Evidences from Italy. (2018). Rialti, Riccardo ; Ciappei, Cristiano ; Laudano, Maria Carmen ; Zollo, Lamberto. In: MERCATI E COMPETITIVITÀ. RePEc:fan:mcmcmc:v:html10.3280/mc2018-003007.

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2018A renaissance of brand experience: Advancing the concept through a multi-perspective analysis. (2018). Andreini, Daniela ; Solerio, Chiara ; Zarantonello, Lia ; Pedeliento, Giuseppe. In: Journal of Business Research. RePEc:eee:jbrese:v:91:y:2018:i:c:p:123-133.

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2018MANAGING INNOVATION PROCESSES THROUGH VALUE CO-CREATION: A PROCESS CASE FROM BUSINESS-TO-BUSINESS SERVICE PRACTISE. (2018). Nardelli, Giulia ; Broumels, Marcel. In: International Journal of Innovation Management (ijim). RePEc:wsi:ijimxx:v:22:y:2018:i:03:n:s1363919618500305.

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2018Incentivized reviews: Promising the moon for a few stars. (2018). Petrescu, Maria ; ben Mrad, Selima ; Goldring, Deborah ; Oaleary, Kathleen. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:41:y:2018:i:c:p:288-295.

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2018Establishing predictive relationships between price and select product, market, and consumer related dimensions: an investigation within indian consumer electronics market. (2018). Goswami, Mohit. In: OPSEARCH. RePEc:spr:opsear:v:55:y:2018:i:2:d:10.1007_s12597-017-0327-4.

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2018A ratings pattern heuristic in judgments of expertise: When being right Looks wrong. (2018). Spassova, Gerri ; Andrade, Eduardo B ; Palmeira, Mauricio. In: Organizational Behavior and Human Decision Processes. RePEc:eee:jobhdp:v:147:y:2018:i:c:p:26-47.

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2018In the Eye of the Beholder? Empirically Decomposing Different Economic Implications of the Online Rating Variance. (2018). Gutt, Dominik . In: Working Papers Dissertations. RePEc:pdn:dispap:40.

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2018Examining online social brand engagement: A social presence theory perspective. (2018). Osei-Frimpong, Kofi ; McLean, Graeme. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:128:y:2018:i:c:p:10-21.

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2018The effects of online reviews on service expectations: Do cultural value orientations matter?. (2018). Nath, Prithwiraj ; Reid, Veronica ; Devlin, James. In: Journal of Business Research. RePEc:eee:jbrese:v:90:y:2018:i:c:p:123-133.

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2018Effects of Waste Management Customer Online Value Co-Creation on Sanitation Attitude and Advocacy: A Customer-Enterprise Dyadic Perspective. (2018). Frempong, Joseph ; Ampaw, Enock Mintah ; Chai, Junwu. In: Sustainability. RePEc:gam:jsusta:v:10:y:2018:i:7:p:2557-:d:159175.

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2018Food shoppers’ share of wallet: A small city case in a changing competitive environment. (2018). Azeem, Muhammad Masood ; Griffith, Garry ; Mounter, Stuart ; Villano, Renato A ; Baker, Derek. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:43:y:2018:i:c:p:119-130.

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2018Does brand-consumer social sharing matter? A relational framework of customer engagement to brand-hosted social media. (2018). Simon, Franoise ; Tossan, Vesselina. In: Journal of Business Research. RePEc:eee:jbrese:v:85:y:2018:i:c:p:175-184.

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2018Brand engagement and search for brands on social media: Comparing Generations X and Y in Portugal. (2018). Bento, Marisa ; Martinez, Luis F. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:43:y:2018:i:c:p:234-241.

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2018Trains and Twitter: Firm generated content, consumer relationship management and message framing. (2018). Nisar, Tahir M ; Prabhakar, Guru. In: Transportation Research Part A: Policy and Practice. RePEc:eee:transa:v:113:y:2018:i:c:p:318-334.

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2018Investor sentiment and advertising expenditure. (2018). Mian, Mujtaba G ; Gul, Ferdinand A ; Sharma, Piyush. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:4:p:611-627.

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2018One Hundred Years of Solitude Bestsellers in the United States, 1900-1999. (2018). Ginsburgh, Victor ; Weyers, Sheila ; Prieto-Rodriguez, Juan ; CEULEMANS, Cedric . In: Working Papers ECARES. RePEc:eca:wpaper:2013/277361.

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2018Comparing the impact of different marketing capabilities: Empirical evidence from B2B firms in China. (2018). Guo, Huiling ; Dong, Baobao ; Liu-Thompkins, Yuping ; Tang, Chuanyi ; Xu, Hangjun. In: Journal of Business Research. RePEc:eee:jbrese:v:93:y:2018:i:c:p:79-89.

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2018Sequential sampling enhanced composite likelihood approach to estimation of social intercorrelations in large-scale networks. (2018). Chen, Yan ; Chien, Peter ; Liu, Qing ; Qi, Youran. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:16:y:2018:i:4:d:10.1007_s11129-018-9199-z.

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2018Beyond close vs. distant ties: Understanding post-service sharing of information with close, exchange, and hybrid ties. (2018). Menon, Kalyani ; Ranaweera, Chatura. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:1:p:154-169.

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2018The Effect of House Ads on Multichannel Sales. (2018). Goic, Marcel ; Montoya, Ricardo ; Alvarez, Rodolfo. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:42:y:2018:i:c:p:32-45.

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2018Is paid search overrated? When bricks-and-mortar-only retailers should not use paid search. (2018). Schlangenotto, Darius ; Wunderlich, Nancy V ; Kundisch, Dennis. In: Electronic Markets. RePEc:spr:elmark:v:28:y:2018:i:4:d:10.1007_s12525-018-0287-4.

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2018Investors evaluations of price-increase preannouncements. (2018). Lim, Leon Gim ; Dekimpe, Marnik G ; Tuli, Kapil R. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:3:p:359-377.

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2018Brand crises in the digital age: The short- and long-term effects of social media firestorms on consumers and brands. (2018). Hansen, Nele ; Hennig-Thurau, Thorsten ; Kupfer, Ann-Kristin. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:35:y:2018:i:4:p:557-574.

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2018Psychological antecedents of mobile consumer behaviour and implications for customer journeys in tourism. (2018). Wozniak, Thomas ; Lenz-Kesekamp, Vera ; Stanoevska-Slabeva, Katarina ; Schaffner, Dorothea. In: Information Technology & Tourism. RePEc:spr:infott:v:18:y:2018:i:1:d:10.1007_s40558-017-0101-8.

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Recent citations (cites in year: CiY)


Recent citations received in 2018

YearCiting document
2018The influence of audience characteristics on the effectiveness of brand placement memory. (2018). Natarajan, Thamaraiselvan ; Kasilingam, Dharun Lingam ; Jublee, Daniel Inbaraj ; Stephen, Gladys ; Balasubramaniam, Senthil Arasu. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:44:y:2018:i:c:p:134-149.

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2018Innovation Cloning: The Introduction and Performance of Private Label Innovation Copycats. (2018). Braak, Anne Ter ; Deleersnyder, Barbara. In: Journal of Retailing. RePEc:eee:jouret:v:94:y:2018:i:3:p:312-327.

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2018Employee Volunteering Meaningfulness and Organizational Citizenship Behavior: Exploring the Effects of Organizational Support, Pride, and Trust. (2018). Im, Seunghee ; Chung, Yang Woon . In: Sustainability. RePEc:gam:jsusta:v:10:y:2018:i:12:p:4835-:d:191462.

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2018A typology of brand alliances and consumer awareness of brand alliance integration. (2018). Newmeyer, Casey E ; Chatterjee, Rabikar ; Ruth, Julie A ; Venkatesh, R. In: Marketing Letters. RePEc:kap:mktlet:v:29:y:2018:i:3:d:10.1007_s11002-018-9467-4.

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2018Flexible estimation of time-varying effects for frequently purchased retail goods: a modeling approach based on household panel data. (2018). Baumgartner, Bernhard ; Steiner, Winfried J ; Kneib, Thomas ; Guhl, Daniel. In: OR Spectrum: Quantitative Approaches in Management. RePEc:spr:orspec:v:40:y:2018:i:4:d:10.1007_s00291-018-0530-6.

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Recent citations received in 2017

YearCiting document
2017The impact of contextual television ads on online conversions: An application in the insurance industry. (2017). Guitart, Ivan A ; Hervet, Guillaume. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:2:p:480-498.

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2017“Service Encounter 2.0”: An investigation into the roles of technology, employees and customers. (2017). Lariviere, Bart ; De Keyser, Arne ; Wunderlich, Nancy V ; Voss, Chris ; Sirianni, Nancy J ; Kunz, Werner ; Andreassen, Tor W ; Bowen, David . In: Journal of Business Research. RePEc:eee:jbrese:v:79:y:2017:i:c:p:238-246.

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2017A systems perspective on markets – Toward a research agenda. (2017). Vargo, Stephen L ; Colurcio, Maria ; Reynoso, Javier ; Edvardsson, BO ; Baron, Steve ; Koskela-Huotari, Kaisa . In: Journal of Business Research. RePEc:eee:jbrese:v:79:y:2017:i:c:p:260-268.

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2017Consumer Connectivity in a Complex, Technology-enabled, and Mobile-oriented World with Smart Products. (2017). Novak, Tom ; Verhoef, Peter C ; Hu, Mandy Mantian ; Hoffman, Donna L ; Fong, Nathan ; Datta, Hannes ; Bart, Yakov ; Andrews, Michelle ; Abhishek, Vibhanshu ; Luo, Xueming ; Zhang, Yuchi ; Kannan, P K ; Rand, William ; Stephen, Andrew T. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:40:y:2017:i:c:p:1-8.

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2017An empirical analysis of factors that influence retail website visit types. (2017). Danaher, Peter ; Sands, Sean J ; Pallant, Jason I. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:39:y:2017:i:c:p:62-70.

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2017The Magnitude of Change Effect in Store Remodeling. (2017). Danaher, Peter ; Sands, Sean J ; Ferraro, Carla R. In: Journal of Retailing. RePEc:eee:jouret:v:93:y:2017:i:4:p:440-457.

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2017Measuring media channel performance: a proposed alternative to the ‘last-in wins’ methodology. (2017). Robertshaw, Gary S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:3:d:10.1057_s41270-017-0020-8.

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Recent citations received in 2016

YearCiting document
2016Testing Metcalfes law: Pitfalls and possibilities. (2016). Hove, Leo Van ; van Hove, Leo. In: Information Economics and Policy. RePEc:eee:iepoli:v:37:y:2016:i:c:p:67-76.

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2016Mapping the customer journey: Lessons learned from graph-based online attribution modeling. (2016). Anderl, Eva ; Schumann, Jan Hendrik ; von Wangenheim, Florian ; Becker, Ingo. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:3:p:457-474.

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2016Like the ad or the brand? Marketing stimulates different electronic word-of-mouth content to drive online and offline performance. (2016). Pauwels, Koen ; Lackman, Andrew ; AKSEHIRLI, ZEYNEP. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:3:p:639-655.

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2016The profit impact of revenue heterogeneity and assortativity in the presence of negative word-of-mouth. (2016). Nejad, Mohammad G ; Sherrell, Daniel L ; Amini, Mehdi. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:33:y:2016:i:3:p:656-673.

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2016A resource-based view of stakeholder marketing. (2016). Mena, Jeannette A ; Kull, Alexander J ; Korschun, Daniel . In: Journal of Business Research. RePEc:eee:jbrese:v:69:y:2016:i:12:p:5553-5560.

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2016To Keep or Not to Keep: Effects of Online Customer Reviews on Product Returns. (2016). Minnema, Alec ; Wiesel, Thorsten ; Gensler, Sonja. In: Journal of Retailing. RePEc:eee:jouret:v:92:y:2016:i:3:p:253-267.

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2016Branding in the digital era. (2016). Vernuccio, Maria ; Vescovi, Tiziano. In: MERCATI E COMPETITIVITÀ. RePEc:fan:mcmcmc:v:html10.3280/mc2016-004002.

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2016Measuring the value of mobile telecommunications networks. (2016). Hove, Leo Van ; van Hove, Leo. In: Netnomics. RePEc:kap:netnom:v:17:y:2016:i:3:d:10.1007_s11066-016-9108-0.

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Recent citations received in 2015

YearCiting document
2015Reflections on the replication corner: In praise of conceptual replications. (2015). Lynch, John G ; Lehmann, Donald R ; Huber, Joel C ; Bradlow, Eric T. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:32:y:2015:i:4:p:333-342.

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2015Enhancing Crowdsourcing Success: the Role of Creative and Deliberate Problem-Solving Styles. (2015). Mahr, Dominik ; Slotegraaf, Rebecca ; Rindfleisch, Aric. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:3:p:209-221.

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Source data used to compute the impact factor of RePEc series.

CitEc is a RePEc service, providing citation data for Economics since 2001. Sponsored by INOMICS. Last updated March, 4 2019. Contact: CitEc Team