Eva Anderl : Citation Profile


Hochschule München

3

H index

2

i10 index

70

Citations

RESEARCH PRODUCTION:

6

Articles

RESEARCH ACTIVITY:

   2 years (2014 - 2016). See details.
   Cites by year: 35
   Journals where Eva Anderl has often published
   Relations with other researchers
   Recent citing documents: 8.    Total self citations: 1 (1.41 %)

MORE DETAILS IN:
ABOUT THIS REPORT:

   Permalink: http://citec.repec.org/pan664
   Updated: 2025-03-22    RAS profile: 2024-01-08    
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Relations with other researchers


Works with:

Authors registered in RePEc who have co-authored more than one work in the last five years with Eva Anderl.

Is cited by:

dellaert, benedict (2)

Skiera, Bernd (1)

Bucko, Jozef (1)

METAXAS, THEODORE (1)

Berman, Ron (1)

Javier, Sánchez-García (1)

Erdmann, Anett (1)

Nair, Harikesh (1)

Cites to:

Skiera, Bernd (3)

Wilbur, Kenneth (2)

Dolton, Peter (1)

Baldwin, Marjorie (1)

Cai, Zongwu (1)

wernerfelt, birger (1)

CAI, ZONGWU (1)

Goldfarb, Avi (1)

LI, SHIBO (1)

Katona, Zsolt (1)

van der Klaauw, Wilbert (1)

Main data


Production by document typearticle2014201520160123Documents Highcharts.comExport to raster or vector imagePrint the chart
Cumulative documents published20142015201601234Documents Highcharts.comExport to raster or vector imagePrint the chart

Citations received20152016201720182019202020212022202320242025051015Citations Highcharts.comExport to raster or vector imagePrint the chart
Citations by production year2014201520160255075Citations Highcharts.comExport to raster or vector imagePrint the chart

H-Index: 3Most cited documents1234502040Number of citations Highcharts.comExport to raster or vector imagePrint the chart
H-Index evolution20201220210120210220210320210420210520210620210720210820210920211020211120211220220120220220220320220420220520220620220720220820220920221020221120221220230120230220230320230420230520230620230720230820230920231020231120231220240120240220240320240420240520240620240720240820240920241020241120241220250120250220250301234h-index Highcharts.comExport to raster or vector imagePrint the chart

Where Eva Anderl has published?


Journals with more than one article published# docs
Marketing Review St.Gallen3

Recent works citing Eva Anderl (2025 and 2024)


Year  ↓Title of citing document  ↓
2024The Economic Value of User Tracking for Publishers. (2023). Skiera, Bernd ; Miller, Klaus M ; Laub, Rene. In: Papers. RePEc:arx:papers:2303.10906.

Full description at Econpapers || Download paper

2024Dark sides of artificial intelligence: The dangers of automated decision‐making in search engine advertising. (2024). Olbrich, Rainer ; Koch, Christian ; Schultz, Carsten D. In: Journal of the Association for Information Science & Technology. RePEc:bla:jinfst:v:75:y:2024:i:5:p:550-566.

Full description at Econpapers || Download paper

2024Unveiling the web of interactions: Analyzing dynamic customer engagements across multiple websites. (2024). Kannan, P K ; Lim, Hyungsoo ; Kim, Chul. In: Journal of Business Research. RePEc:eee:jbrese:v:183:y:2024:i:c:s0148296324003400.

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2025Examining the customer experience in the metaverse retail revolution. (2025). Gleim, Mark R ; Ferrell, O C ; Gabler, Colin ; McCullough, Heath. In: Journal of Business Research. RePEc:eee:jbrese:v:186:y:2025:i:c:s0148296324005496.

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2024The inverted U-shaped relationship between information entropy of keyword combinations and sales of digital products: Evidence from China Tmall. (2024). Yao, Ruoxi ; Nan, Yafeng ; Li, Baoku. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001760.

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2024Establishing the link: Does web traffic from various marketing channels influence direct traffic source purchases?. (2024). Jha, Ashish Kumar ; Georgiadis, Athanasios G ; Filippou, Georgios. In: Marketing Letters. RePEc:kap:mktlet:v:35:y:2024:i:1:d:10.1007_s11002-023-09700-8.

Full description at Econpapers || Download paper

Works by Eva Anderl:


Year  ↓Title  ↓Type  ↓Cited  ↓
2016Mapping the customer journey: Lessons learned from graph-based online attribution modeling In: International Journal of Research in Marketing.
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2014Finding the Right Words: The Influence of Keyword Characteristics on Performance of Paid Search Campaigns In: Journal of Interactive Marketing.
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article8
2016Helping Firms Reduce Complexity in Multichannel Online Data: A New Taxonomy-Based Approach for Customer Journeys In: Journal of Retailing.
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article24
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CitEc is a RePEc service, providing citation data for Economics since 2001. Last updated February, 4 2025. Contact: CitEc Team