4
H index
1
i10 index
80
Citations
Universitatea Babeş-Bolyai | 4 H index 1 i10 index 80 Citations RESEARCH PRODUCTION: 35 Articles 8 Papers RESEARCH ACTIVITY:
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Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Ovidiu Ioan MOISESCU. | Is cited by: | Cites to: |
Journals with more than one article published | # docs |
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Management and Marketing Journal | 7 |
JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA | 6 |
Revista Tinerilor Economisti (The Young Economists Journal) | 5 |
IJERPH | 2 |
Management & Marketing | 2 |
Working Papers Series with more than one paper published | # docs |
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MPRA Paper / University Library of Munich, Germany | 8 |
Year | Title of citing document |
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2021 | Entrepreneurial self-efficacy and entrepreneurial intention: The mediating role of the need for independence. (2021). Osadolor, Victor ; Olabosinde, Samuel Taiwo ; Isichei, Ejikeme Emmanuel ; Agbaeze, Kalu Emmanuel. In: Journal of Entrepreneurship, Management and Innovation. RePEc:aae:journl:v:17:y:2021:i:4:p:91-119. Full description at Econpapers || Download paper |
2022 | Reviewing the impact of digital migration on the consumer buying journey with robust measurement of PLS?SEM and R Studio. (2022). Nayyar, Varun. In: Systems Research and Behavioral Science. RePEc:bla:srbeha:v:39:y:2022:i:3:p:542-556. Full description at Econpapers || Download paper |
2021 | Cognitive, affective, and behavioral consumer responses to augmented reality in e-commerce: A comparative study. (2021). Adler, Jost ; Siepmann, Carolin ; Kowalczuk, Pascal. In: Journal of Business Research. RePEc:eee:jbrese:v:124:y:2021:i:c:p:357-373. Full description at Econpapers || Download paper |
2021 | Enhancing user engagement: The role of gamification in mobile apps. (2021). Catalan, Sara ; Buil, Isabel ; Bitrian, Paula. In: Journal of Business Research. RePEc:eee:jbrese:v:132:y:2021:i:c:p:170-185. Full description at Econpapers || Download paper |
2021 | Continuous techno-training and business-to-business salesperson success: How boosting techno-efficacy enhances sales effort and performance. (2021). Badrinarayanan, Vishag ; Rayburn, Steven W ; Gupta, Aditya ; Anderson, Sidney T. In: Journal of Business Research. RePEc:eee:jbrese:v:133:y:2021:i:c:p:66-78. Full description at Econpapers || Download paper |
2022 | Ecosystem transformation for digital servitization: A systematic review, integrative framework, and future research agenda. (2022). Sjodin, David ; Parida, Vinit ; Kolagar, Milad. In: Journal of Business Research. RePEc:eee:jbrese:v:146:y:2022:i:c:p:176-200. Full description at Econpapers || Download paper |
2021 | Exploring the impact of different factors on brand equity and intention to take up online courses from e-Learning platforms. (2021). Dasgupta, Shilpee A ; Chakraborty, Shibashish ; Bala, Pradip Kumar ; Ray, Arghya. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:59:y:2021:i:c:s096969892031359x. Full description at Econpapers || Download paper |
2021 | Validating a consumer-based service brand equity (CBSBE) model in the airline industry. (2021). Kamarulzaman, Yusniza ; Mohd-Any, Amrul Asraf ; Sarker, Moniruzzaman. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:59:y:2021:i:c:s096969892031362x. Full description at Econpapers || Download paper |
2021 | Packaging-free products: A lever of proximity and loyalty between consumers and grocery stores. (2021). Durif, Fabien ; Lombart, Cindy ; Louis, Didier. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:60:y:2021:i:c:s0969698921000655. Full description at Econpapers || Download paper |
2022 | Digital technologies and green human resource management: Capabilities for GSCM adoption and enhanced performance. (2022). Trujillo-Gallego, Mariana ; Sarache, William ; Lopes, Ana Beatriz. In: International Journal of Production Economics. RePEc:eee:proeco:v:249:y:2022:i:c:s0925527322001244. Full description at Econpapers || Download paper |
2022 | âBetter togetherâ: Evidence on the joint adoption of circular economy and industry 4.0 technologies. (2022). Latan, Hengky ; Choi, Tsan-Ming ; Chiappetta, Charbel Jose ; Lopes, Ana Beatriz. In: International Journal of Production Economics. RePEc:eee:proeco:v:252:y:2022:i:c:s0925527322001700. Full description at Econpapers || Download paper |
2021 | Imitation or innovation: To what extent do exploitative learning and exploratory learning foster imitation strategy and innovation strategy for sustained competitive advantage??. (2021). Ali, Murad. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:165:y:2021:i:c:s0040162520313536. Full description at Econpapers || Download paper |
2021 | The role of big data analytics capabilities in greening e-procurement: A higher order PLS-SEM analysis. (2021). Khan, Mehmood ; Alnuaimi, Bader Khamis ; Ajmal, Mian M. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:169:y:2021:i:c:s0040162521002407. Full description at Econpapers || Download paper |
2021 | Digitalization in container shipping: Do perception and satisfaction regarding digital products in a non-technology industry affect overall customer loyalty?. (2021). Balci, Gokcay. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:172:y:2021:i:c:s0040162521004480. Full description at Econpapers || Download paper |
2022 | Gaussian Copula Regression in the Presence of Thresholds. (2022). Franses, Philip Hans ; Hohberger, J ; Eckert, C. In: Econometric Institute Research Papers. RePEc:ems:eureir:137107. Full description at Econpapers || Download paper |
2021 | . Full description at Econpapers || Download paper |
2021 | . Full description at Econpapers || Download paper |
2021 | . Full description at Econpapers || Download paper |
2021 | Application of Blockchain for Supply Chain Financing: Explaining the Drivers Using SEM. (2021). , Marniati ; Islam, Md Aminul ; Kabir, Mohammad Rokibul. In: JOItmC. RePEc:gam:joitmc:v:7:y:2021:i:3:p:167-:d:586812. Full description at Econpapers || Download paper |
2021 | Actions Speak Louder than Words: Investigating the Interplay between Descriptive and Injunctive Norms to Promote Alternative Fuel Vehicles. (2021). Ali, Rao Akmal ; Ismail, Hina ; Saleem, Muhammad A. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:17:p:9662-:d:623590. Full description at Econpapers || Download paper |
2021 | Investigation of the Relationship between the Perceived Public Transport Service Quality and Satisfaction: A PLS-SEM Technique. (2021). Duleba, Szabolcs ; Ismael, Karzan. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:23:p:13018-:d:686961. Full description at Econpapers || Download paper |
2021 | Opportunities and Challenges of Companies from the Romanian E-Commerce Market for Sustainable Competitiveness. (2021). Hategan, Vasile-Petru ; Pitorac, Ruxandra-Ioana ; IMBRESCU, Carmen Mihaela . In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:23:p:13358-:d:693664. Full description at Econpapers || Download paper |
2021 | Sustainable Businesses Speak to the Heart of Consumers: Looking at Sustainability with a Marketing Lens to Reap Banking Consumersâ Loyalty. (2021). Ariza-Montes, Antonio ; Mahmood, Asif ; Ahmad, Naveed ; Scholz, Miklas ; Araya-Castillo, Luis ; Hernandez-Perlines, Felipe ; Han, Heesup. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:7:p:3828-:d:527265. Full description at Econpapers || Download paper |
2022 | From ESG to DESG: The Impact of DESG (Digital Environmental, Social, and Governance) on Customer Attitudes and Brand Equity. (2022). Tripopsakul, Suchart ; Puriwat, Wilert. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:17:p:10480-:d:895273. Full description at Econpapers || Download paper |
2022 | Leadership and Work Engagement Effectiveness within the Technology Era. (2022). Tugui, Alexandru ; Agheorghiesei, Daniela Tatiana ; Gutu, Ioana. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:18:p:11408-:d:912408. Full description at Econpapers || Download paper |
2022 | The Impact of Digital Transformation on Supply Chain Procurement for Creating Competitive Advantage: An Empirical Study. (2022). Alabdali, Mahmoud Abdulhadi ; Salam, Mohammad Asif. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:19:p:12269-:d:926959. Full description at Econpapers || Download paper |
2022 | Lean Six Sigma Impact Analysis on Sustainability Using Partial Least Squares Structural Equation Modeling (PLS-SEM): A Literature Review. (2022). Abad-Moran, Jorge ; Garcia-Castro, Lizzi ; Barcia, Kleber F. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:5:p:3051-:d:764709. Full description at Econpapers || Download paper |
2022 | The Mediating and Moderating Effects of Top Management Support on the Cloud ERP ImplementationâFinancial Performance Relationship. (2022). Abdul-Samad, Zulkiflee ; Sidek, Shafie ; Jayeola, Olakunle ; Ray, Samrat ; Al-Kasasbeh, Omar ; Nga, Vu Thi ; An, Nguyen Binh ; Anwar, Saiful ; Hasbullah, Nornajihah Nadia. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:9:p:5688-:d:811087. Full description at Econpapers || Download paper |
2021 | Assessment of the Banksâ Reputation in Romania - The Demand-Side Perspective. (2021). Oehler-Sincai, Iulia Monica ; Baicu, Claudia Gabriela ; State, Olimpia. In: Global Economic Observer. RePEc:ntu:ntugeo:vol9-iss2-97-105. Full description at Econpapers || Download paper |
2021 | Market and Nonmarket Strategies (NMS) in China: Performance Payoffs in Turbulent Environments. (2021). Xiong, Chuanhui ; Parnell, John A ; Zhang, Long. In: Asian Business & Management. RePEc:pal:abaman:v:20:y:2021:i:5:d:10.1057_s41291-020-00103-5. Full description at Econpapers || Download paper |
2022 | Perceptions of behaviour efficacy, not perceptions of threat, are drivers of COVID-19 protective behaviour in Germany. (2022). Valdez, Andre Calero ; Ziefle, Martina ; Burbach, Laura ; Kojan, Lilian. In: Palgrave Communications. RePEc:pal:palcom:v:9:y:2022:i:1:d:10.1057_s41599-022-01098-4. Full description at Econpapers || Download paper |
2021 | Satisfaction and Performance of the International Faculty: To What Extent Emotional Reactions and Conflict Matter?. (2021). Jamali, Jamshid ; Muhammad, Farhah ; Ghasemy, Majid ; Roldn, Jos Luis. In: SAGE Open. RePEc:sae:sagope:v:11:y:2021:i:3:p:21582440211030598. Full description at Econpapers || Download paper |
2021 | The Roles of Supervisory Support and Involvement in Influencing Scientistsââ¬â¢ Job Satisfaction to Ensure the Achievement of SDGs in Academic Organizations. (2021). Gaskin, James Eric ; Rosa-Daz, Isabel Maria ; Ghasemy, Majid. In: SAGE Open. RePEc:sae:sagope:v:11:y:2021:i:3:p:21582440211030611. Full description at Econpapers || Download paper |
2021 | Faculty Members in Polytechnics to Serve the Community and Industry: Conceptual Skills and Creating Value for the Communityââ¬âThe Two Main Drivers. (2021). Frmbling, Lena ; Mohajer, Leila ; Ghasemy, Majid ; Karimi, Mehrdad. In: SAGE Open. RePEc:sae:sagope:v:11:y:2021:i:3:p:21582440211047568. Full description at Econpapers || Download paper |
2021 | Enhance Volunteering Education Through Overseas Volunteer Service. (2021). Shyr, Yi Hwan ; Chen, Fei Chuan. In: SAGE Open. RePEc:sae:sagope:v:11:y:2021:i:4:p:21582440211061519. Full description at Econpapers || Download paper |
2021 | Synergistic Competitive Advantage - The Modern Appeal of RBV and IO Theory in the Mergers and Acquisitions. (2021). Ioanid, Alexandra ; Barua, Arup. In: Bulgarian Economic Papers. RePEc:sko:wpaper:bep-2021-06. Full description at Econpapers || Download paper |
2021 | Green product awareness effect on green purchase intentions of university studentsâ: an emerging marketâs perspective. (2021). Ansu-Mensah, Peter. In: Future Business Journal. RePEc:spr:futbus:v:7:y:2021:i:1:d:10.1186_s43093-021-00094-5. Full description at Econpapers || Download paper |
2022 | The Use of Partial Least Squares Structural Equation Modeling and Complementary Methods in International Management Research. (2022). Gudergan, Siegfried P ; Ringle, Christian M ; Hauff, Sven ; Richter, Nicole F. In: Management International Review. RePEc:spr:manint:v:62:y:2022:i:4:d:10.1007_s11575-022-00475-0. Full description at Econpapers || Download paper |
2022 | Dynamic Capabilities, Internationalization and Growth of Small- and Medium-Sized Enterprises: The Roles of Research and Development Intensity and Collaborative Intensity. (2022). Bouncken, Ricarda B ; Gudergan, Siegfried ; Fredrich, Viktor. In: Management International Review. RePEc:spr:manint:v:62:y:2022:i:4:d:10.1007_s11575-022-00480-3. Full description at Econpapers || Download paper |
2022 | Missing data imputation in PLS-SEM. (2022). Wang, Huiwen ; Lu, Shan ; Liu, Yide. In: Quality & Quantity: International Journal of Methodology. RePEc:spr:qualqt:v:56:y:2022:i:6:d:10.1007_s11135-022-01338-4. Full description at Econpapers || Download paper |
2021 | Organizational diversity and competency-based performance: The mediating role of employee commitment and job satisfaction. (2021). Alex, Ntsiful ; Ales, Gregar ; Kwarteng, Owusu Victor. In: Management & Marketing. RePEc:vrs:manmar:v:16:y:2021:i:4:p:352-369:n:1. Full description at Econpapers || Download paper |
2021 | How corporate social responsibility initiatives affect the choice of a bank: Empirical evidence of Italian context. (2021). Berg, Carl ; Cucari, Nicola ; Lagasio, Valentina. In: Corporate Social Responsibility and Environmental Management. RePEc:wly:corsem:v:28:y:2021:i:4:p:1348-1359. Full description at Econpapers || Download paper |
Year | Title | Type | Cited |
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2014 | The Impact of Service Quality on Customer Behavioral Loyalty in the Case of Travel Agencies from Romania In: The AMFITEATRU ECONOMIC journal. [Full Text][Citation analysis] | article | 0 |
2007 | An Analysis Regarding Descriptive Dimensions of Brand Equity In: Management and Marketing Journal. [Full Text][Citation analysis] | article | 0 |
2007 | How to Build a Successful Balanced Scorecard In: Management and Marketing Journal. [Full Text][Citation analysis] | article | 0 |
2011 | PERCEIVED RISK, PRICE AND ONLINE TRAVEL AGENCIES: DOES PRICE ALWAYS MATTER? In: Management and Marketing Journal. [Full Text][Citation analysis] | article | 1 |
2009 | THE IMPORTANCE OF BRAND AWARENESS IN CONSUMERSâ BUYING DECISION AND PERCEIVED RISK ASSESSMENT In: Management and Marketing Journal. [Full Text][Citation analysis] | article | 3 |
2010 | A COMPARATIVE STUDY OF THE RELATIONSHIP BETWEEN BRAND LOYALTY AND MARKET SHARE AMONG DURABLE AND NON-DURABLE PRODUCTS In: Management and Marketing Journal. [Full Text][Citation analysis] | article | 1 |
2013 | AN EMPIRICAL INVESTIGATION OF THE RELATIONSHIP BETWEEN DEMOGRAPHICS AND THE USAGE AND PERCEIVED CREDIBILITY OF SOURCES OF INFORMATION ON ACCOMMODATION PROVIDERS In: Management and Marketing Journal. [Full Text][Citation analysis] | article | 0 |
2015 | DEVELOPMENT AND VALIDATION OF A MEASUREMENT SCALE FOR CUSTOMERSâ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY In: Management and Marketing Journal. [Full Text][Citation analysis] | article | 2 |
2006 | MARCA ââ¬â DEFINITIE SI SEMNIFICATII In: Revista Tinerilor Economisti (The Young Economists Journal). [Full Text][Citation analysis] | article | 0 |
2007 | AN ANALYSIS OF THE BRAND LOYALTY BASED CONSUMER TYPOLOGY In: Revista Tinerilor Economisti (The Young Economists Journal). [Full Text][Citation analysis] | article | 0 |
2007 | AN ANALYSIS OF THE BRAND LOYALTY BASED CONSUMER TYPOLOGY.(2007) In: Revista Tinerilor Economisti (The Young Economists Journal). [Full Text][Citation analysis] This paper has another version. Agregated cites: 0 | article | |
2007 | PERFORMANCE MEASUREMENT - THE BALANCED SCORECARD PERSPECTIVE In: Revista Tinerilor Economisti (The Young Economists Journal). [Full Text][Citation analysis] | article | 0 |
2007 | A COMPARATIVE ANALYSIS REGARDING BRAND NAME STRATEGIES In: Revista Tinerilor Economisti (The Young Economists Journal). [Full Text][Citation analysis] | article | 0 |
2017 | The Moderating Effects of Demographics on the Relationship Between Perceived CSR and Brand Loyalty in the Mobile Telecom Sector In: Society and Economy. [Full Text][Citation analysis] | article | 1 |
2009 | THE RELATION BETWEEN UNAIDED BRAND AWARENESS AND BRAND COMMERCIAL PERFORMANCE: A STUDY AMONG URBAN ROMANIAN CONSUMERS In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA. [Full Text][Citation analysis] | article | 0 |
2010 | A STUDY OF THE RELATION BETWEEN BRAND LOYALTY AND CONSUMER INVOLVEMENT WITH PURCHASE DECISION AND PRODUCT CLASS In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA. [Full Text][Citation analysis] | article | 0 |
2010 | AN EMPIRICAL INVESTIGATION OF ROMANIAS COUNTRY BRAND AS TOURISM DESTINATION In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA. [Full Text][Citation analysis] | article | 0 |
2013 | THE EFFECT OF DEMOGRAPHICS AND TRAVEL FREQUENCY ON THE RELATIONSHIP BETWEEN SERVICE QUALITY AND BRAND LOYALTY IN THE CASE OF TRADITIONAL TRAVEL AGENCIES In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA. [Full Text][Citation analysis] | article | 0 |
2014 | DETERMINANTS OF TOURISM ENTREPRENEURSHIP: THE CASE OF STRAJA RESORT In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA. [Full Text][Citation analysis] | article | 0 |
2015 | THE IMPACT OF PERCEIVED CSR ON CUSTOMER LOYALTY IN THE PERSONAL CARE PRODUCTS MARKET In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA. [Full Text][Citation analysis] | article | 1 |
2021 | Executing and interpreting applications of PLS-SEM: Updates for family business researchers In: Journal of Family Business Strategy. [Full Text][Citation analysis] | article | 6 |
2022 | Latent class analysis in PLS-SEM: A review and recommendations for future applications In: Journal of Business Research. [Full Text][Citation analysis] | article | 4 |
2010 | THE RELATIONSHIP BETWEEN THE DIMENSIONS OF BRAND LOYALTY. AN EMPIRICAL INVESTIGATION AMONG ROMANIAN URBAN CONSUMERS In: Management & Marketing. [Full Text][Citation analysis] | article | 1 |
2013 | Brand integration practices in mergers and acquisitions In: Management & Marketing. [Full Text][Citation analysis] | article | 1 |
In: . [Full Text][Citation analysis] | article | 0 | |
In: . [Full Text][Citation analysis] | article | 0 | |
2019 | Can Corporate Fairness towards Public Authorities Enhance Customer Loyalty? A Multi-Sectorial Investigation in a Developing Country In: Sustainability. [Full Text][Citation analysis] | article | 1 |
2009 | THE INFLUENCE OF MARKET TYPE AND DEMOGRAPHICS ON BRAND LOYALTY: A STUDY AMONG URBAN ROMANIAN CONSUMERS In: Annals of Faculty of Economics. [Full Text][Citation analysis] | article | 1 |
2005 | The concept of brand equity - A comparative approach In: MPRA Paper. [Full Text][Citation analysis] | paper | 2 |
2005 | Some aspects regarding brand extension In: MPRA Paper. [Full Text][Citation analysis] | paper | 0 |
2006 | Aspects regarding rebranding strategies - A conceptual and practical approach In: MPRA Paper. [Full Text][Citation analysis] | paper | 0 |
2007 | A conceptual analysis of brand evaluation In: MPRA Paper. [Full Text][Citation analysis] | paper | 4 |
2014 | Assessing Customer Loyalty: A Literature Review In: MPRA Paper. [Full Text][Citation analysis] | paper | 1 |
2014 | A Website-Based Analysis Regarding CSR Practices of the Top Romanian Travel Agencies In: MPRA Paper. [Full Text][Citation analysis] | paper | 1 |
2014 | A Survey-Based Analysis Regarding CSR Practices in the Romanian Tourism Distribution Sector In: MPRA Paper. [Full Text][Citation analysis] | paper | 0 |
2006 | A Conceptual Analysis of Brand Loyalty As Core Dimension of Brand Equity In: MPRA Paper. [Full Text][Citation analysis] | paper | 1 |
2015 | The Impact of Customers Perception of CSR on Corporate Brand Loyalty: The Case of the Romanian Mobile Telecom Industry In: Central European Business Review. [Full Text][Citation analysis] | article | 2 |
2020 | Structural model robustness checks in PLS-SEM In: Tourism Economics. [Full Text][Citation analysis] | article | 33 |
2015 | PRACTICES AND PERCEPTIONS REGARDING ONLINE PROMOTION IN THE HOSPITALITY INDUSTRY- THE CASE OF GUESTHOUSES FROM ROMANIA In: Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism. [Full Text][Citation analysis] | article | 1 |
2015 | Communicating CSR in the online environment: evidence from the Romanian tourism distribution sector In: Tourism and Hospitality Management. [Full Text][Citation analysis] | article | 0 |
2017 | From CSR to Customer Loyalty: An Empirical Investigation in the Retail Banking Industry of a Developing Country In: Scientific Annals of Economics and Business. [Full Text][Citation analysis] | article | 6 |
2015 | Demographics-based differences in the relationship between perceived CSR and customer loyalty in the dairy products market In: Management & Marketing. [Full Text][Citation analysis] | article | 6 |
2015 | Adopting and Implementing CSR Policies in Travel Agency Business: The Case of Romania In: Tržište/Market. [Full Text][Citation analysis] | article | 0 |
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