2
H index
0
i10 index
12
Citations
Northern Kentucky University | 2 H index 0 i10 index 12 Citations RESEARCH PRODUCTION: 6 Articles RESEARCH ACTIVITY: 12 years (2009 - 2021). See details. MORE DETAILS IN: ABOUT THIS REPORT: Permalink: http://citec.repec.org/pco967 |
Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Joe B. Cobbs. | Is cited by: | Cites to: |
Journals with more than one article published | # docs |
---|---|
Sport Management Review | 3 |
Year | Title of citing document |
---|---|
2023 | Fanning the flames: Transmitting negative word of mouth of rival brands. (2023). Li, Muhua ; Zhao, Haichuan ; Chen, Jiawen ; Liao, Junyun. In: Journal of Business Research. RePEc:eee:jbrese:v:154:y:2023:i:c:s0148296322007731. Full description at Econpapers || Download paper |
Year | Title | Type | Cited |
---|---|---|---|
2016 | Evaluating sponsorship through the lens of the resource-based view: The potential for sustained competitive advantage In: Business Horizons. [Full Text][Citation analysis] | article | 7 |
2021 | Schadenfreude, rivalry antecedents, and the role of perceived sincerity in sponsorship of sport rivalries In: Journal of Business Research. [Full Text][Citation analysis] | article | 1 |
2009 | The practice of brand extension through licensing: The Spalding challenge In: Sport Management Review. [Full Text][Citation analysis] | article | 1 |
2009 | The practice of brand extension through licensing: The Spalding Challenge: Teaching note and overview for use in class In: Sport Management Review. [Full Text][Citation analysis] | article | 0 |
2011 | Legal battles for sponsorship exclusivity: The cases of the World Cup and NASCAR In: Sport Management Review. [Full Text][Citation analysis] | article | 2 |
2017 | Is the Grass Greener? Switching Costs and Geographic Proximity in the High Status Affiliations of Professional Baseball In: Managerial and Decision Economics. [Full Text][Citation analysis] | article | 1 |
CitEc is a RePEc service, providing citation data for Economics since 2001. Sponsored by INOMICS. Last updated March, 4 2024. Contact: CitEc Team