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Citation Profile [Updated: 2023-01-07 21:26:51]
5 Years H Index
6
Impact Factor (IF)
0.03
5 Years IF
0.19
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2016 0 0.53 0.03 0 87 87 70 3 3 0 0 0 3 0.03 0.21
2017 0.11 0.55 0.1 0.11 65 152 70 15 18 87 10 87 10 1 6.7 5 0.08 0.21
2018 0.08 0.57 0.06 0.08 34 186 17 12 30 152 12 152 12 0 0 0.24
2020 0.15 0.73 0.09 0.12 102 288 7 25 91 34 5 186 23 6 24 2 0.02 0.34
2021 0.03 1.02 0.19 0.19 25 313 1 60 151 102 3 288 56 0 1 0.04 0.38
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12017Investigating the Impact of Communication Satisfaction on Organizational Commitment: A Practical Approach to Increase Employees¡¯ Loyalty. (2017). Ammari, Ghalia ; Alrowwad, Alaaldin ; Hussien, Al-Hareth Abu ; Obeidat, Bader ; Alshurideh, Muhammad ; al Kurdi, Barween . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:113-133.

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20
22016Factors Affecting the Effectiveness of Cause-Related Marketing Campaign: Moderating Effect of Sponsor-Cause Congruence. (2016). Al-Dmour, Hani ; Tarhini, Ali ; Al-Madani, Shahad ; Alansari, Iman . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:5:p:114-127.

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12
32017The Characterization of the Millennials and Their Buying Behavior. (2017). Moreno, Flor Madrigal ; Carreon, Fernando Avila ; Lafuente, Jaime Gil . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:5:p:135-144.

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12
42016Predicting Consumer Intention to Use Mobile Payment Services: Empirical Evidence from Vietnam. (2016). Nguyen, The Ninh ; Dang, Phuong Linh ; Cao, Tuan Khanh. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:117-124.

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8
52017The Impact of E-Service Quality and E-Loyalty on Online Shopping: Moderating Effect of E-Satisfaction and E-Trust. (2017). Al-Dweeri, Rami Mohammad ; Alhorani, Alaa Mohammad ; Alshurideh, Muhammad Turki ; Al-Dwiry, Mohammad Ahmad ; Obeidat, Zaid Mohammad. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:92-103.

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7
62016The Effect of Service Quality Dimensions on Customers Loyalty through Customer Satisfaction in Jordanian Islamic Bank. (2016). al Muala, Ayed ; Almuala, Ayed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:141-146.

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6
72016Tourists¡¯ Satisfaction with a Destination: An Investigation on Visitors to Langkawi Island. (2016). Aliman, Nor Khasimah ; Harudin, Syahmi ; Mohd, Siti Dalela ; Hashim, Shareena Mohamed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:173-188.

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4
82017The Effect of Corporate Social Responsibility (CSR) Activities on Consumers Purchase Intention in China: Mediating Role of Consumer Support for Responsible Business. (2017). Mulaessa, Naveedullah ; Wang, Hong. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:1:p:73-81.

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4
92018The Importance of Dream in Advertising: Luxury Versus Mass Market. (2018). Amatulli, Cesare ; Guido, Gianluigi ; Pichierri, Marco ; de Angelis, Matteo. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:71-81.

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3
102016Smart Shoppers¡¯ Purchasing Experiences: Functions of Product Type, Gender, and Generation. (2016). Atkins, Kelly Green ; Hyun, Sae-Young Jessica. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:1-12.

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3
112017The Effect of Job Dissatisfaction and Workplace Bullying on Turnover Intention: Organization Climate and Group Cohesion as Moderators. (2017). Nwobia, Iheanacho Emeka ; Aljohani, Majeed Saad . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:136-143.

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3
122017The Role of Integrated Marketing Communications in Increasing the Efficiency of Internet-based Marketing among Jordanian Consumers. (2017). Hasan, Nafez Nimer ; Allan, Mahmoud. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:97-110.

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3
132016Humanitarian Relief Supply Chain Performance Evaluation: A Literature Review. (2016). Gizaw, Bethlehem Tamiru ; Gumus, Alev Taskin. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:105-120.

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3
142020Effects of Corporate Social Responsibility and Performative Actions on Retailer Legitimacy and Consumer Loyalty. (2020). Ha, Sejin ; Kim, Ji Young. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:3:p:41.

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2
152016Exploring the Effect of Coupon Proneness and Redemption Efforts on Mobile Coupon Redemption Intentions. (2016). Gonzalez, Ernesto . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:1-15.

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2
162018A Novel Measurement of Speed in Early Internationalization of New Ventures. (2018). Kadakal, Arsen C ; Aygoren, Oguzhan. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:1.

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2
172016Understanding the Customer Journey to Create Excellent Customer Experiences in Bookshops. (2016). Addis, Michela . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:4:p:20-36.

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2
182016Proliferation of Private Labels in Food Retailing: A Literature Overview. (2016). Olbrich, Rainer ; Jansen, Hans Christian ; Hundt, Michael . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:63-76.

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2
192018A Dynamic View of Marketing Capabilities for SMEs¡¯ Export Performance. (2018). Tartaglione, Andrea Moretta ; Formisano, Vincenzo. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:126-135.

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2
202016A Study on Tourists Perceived Authenticity towards Experience Quality and Behavior Intention of Cultural Heritage in Macao. (2016). Li, XI ; Wen, Huijun ; Shen, Huawen. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:4:p:117-123.

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2
212016The Role and Importance of Brand in the Marketing of Small and Medium-Sized Enterprises in Kosovo. (2016). Ukaj, Fatos. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:52-57.

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2
222016Predictors of Attitudinal Outcomes in Mobile Advertising in Sri Lanka: An Emerging Market. (2016). de Silva, Vilasini ; Yan, Jun. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:129-144.

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2
232020The Comparative Study of the Relationship Between Smartphone Choice and Socio-Economic Indicators. (2020). Jamalova, Maral ; Milan, Constantinovits. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:11:y:2020:i:3:p:11.

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2
242016The Impact of Sales Promotions on Sales Turnover in Airlines Industry in Nigeria. (2016). Adeniran, James A ; Lara, C ; Egwuonwu, Thomas K. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:99-110.

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2
252016Analyzing E-Commerce Websites: A Quali-Quantitive Approach for the User Perceived Web Quality (UPWQ). (2016). Musotto, Roberto ; Vesperi, Walter ; di Fatta, Davide. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:33-44.

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2
262017Exploring Buyer Motivation to Improve Management, Marketing, Sales, and Finance Practices in the Martial Arts Industry. (2017). Thomas, Jason. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:12-35.

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2
272017Development of Market Orientation for Marketing Strategy Formulation. (2017). Kanagal, Nagasimha Balakrishna. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:54-65.

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2
282016Decision-making Behaviours toward Online Shopping. (2016). Wei, Liying. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:111-121.

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2
292018Internet Banking Adoption in Saudi Arabia: An Empirical Study. (2018). Ansari, Zaid Ahmad ; Jehan, Shahzada Nayyar. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:57.

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2
302017Determining Drivers of Destination Attractiveness: The Case of Nature-Based Tourism of Bangladesh. (2017). Islam, Saiful ; Noor, Mahboob Elahi ; Kaium, MD. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:10-23.

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2
312016Understanding the Impact of the Brand Experience on Brand Reputation by the Moderating Role of Technology Turbulence. (2016). Ozyer, Yagmur . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:161-169.

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1
322017Online Marketing for Media: The Case of Greek News Websites. (2017). Antonopoulos, Nikos ; Emmanouloudis, Argyris ; Veglis, Andreas . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:104-112.

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1
332016Understanding Consumer Attitudes Toward Web-based Communication Tools. (2016). Kurthakoti, Raghu ; Summey, John H ; Balasubramanian, Siva K. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:1-11.

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1
342017A Comparison of the Online Shopping Behavior Patterns of Consumer Groups with Different Online Shopping Experiences. (2017). Wu, Shwu-Ing ; Tsai, Hsin-Ti . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:24-38.

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1
352017Examination of the Relationship between Luxury Value Perception and Shopping Motivations: Turkey Sample. (2017). Kurnaz, Aysel. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:5:p:108-124.

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1
362021Data-Privacy Concerns and Its Influence on Consumer Purchasing Intention in Bangladesh and India. (2021). Shaily, Sharjana Alam. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:13:y:2021:i:1:p:26.

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1
372018Impact of Entrepreneurial Orientation and Network Resource Utilization on Internationalization of SME¡¯s: Evidence from Pakistan. (2018). Hanif, Muhammad Imran ; Irshad, Madiha. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:2:p:118-131.

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1
382017Sports Marketing Plan: An Alternative Framework for Sports Club. (2017). da Silva, Edson Coutinho ; Las, Alexandre Luzzi. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:15-28.

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1
392020Investigating the Key Success Factors of Social Marketing in Promoting Environmental Consciousness: A Dematel-Based Approach. (2020). Liao, Chi-Horng. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:2:p:1.

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1
402016The Impact of Interactivity on Advertising Effectiveness of Corporate Websites: A Mediated Moderation Model. (2016). Fahmy, May M ; Ghoneim, Ahmed I. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:5:p:41-55.

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1
412017Generating and Assessing Consumer¡¯s Innovation Adoption through Consumer Innovativeness, Innovation Characteristics and Perceived Brand Innovativeness. (2017). Alan, Alev Kocak ; Sekerin, Melih Can ; Can, Yesim ; Bakis, Selen ; Kabadayi, Ebru Tumer . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:6:p:68-81.

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1
422016Consumer Adoption of Cloud Computing Services in Germany: Investigation of Moderating Effects by Applying an UTAUT Model. (2016). Moryson, Heiko ; Moeser, Guido. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:14-32.

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1
432016The Adoption of the Green Marketing in the Millennium Generation. (2016). Moreno, Flor Madrigal ; Carren, Fernando Vila. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:97-104.

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1
442018Exploring Factors Affecting Consumers¡¯ Adoption of Shopping via Mobile Applications in Turkey. (2018). Yildiz, Oguz ; Kitapci, Hakan. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:2:p:60-75.

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1
452020The Effect of Brand Perceptions on Repurchase When Using the E-Commerce Website for Shopping. (2020). Albarq, Abbas N. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:4:p:93.

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1
462016The Impact of Brand Image and Corporate Branding on Consumer¡¯s Choice: The Role of Brand Equity. (2016). Sallam, Methaq Ahmed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:98-106.

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1
472017What Drives Consumers to Accept M-ads on Their Hand-Held Devices? A Literature Review, Insights and Propositions for Emerging Markets. (2017). de Silva, Vilasini ; Yan, Jun. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:160-174.

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1
482018Fomsumerism: A Theoretical Framework. (2018). Argan, Metin ; Tokay-Argan, Mehpare. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:2:p:109-117.

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1
492017Relation between Consumer Innovativeness Behavior and Purchasing Adoption Process: A Study with Electronics Sold Online. (2017). Neckel, Anderson ; Boeing, Ricardo . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:64-75.

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1
502016Brand Attachment on Service Loyalty in Banking Sector. (2016). Taghipourian, Mohammad Javad ; Bakhsh, Mahsa Mashayekh . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:5:p:146-156.

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1
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12016Predicting Consumer Intention to Use Mobile Payment Services: Empirical Evidence from Vietnam. (2016). Nguyen, The Ninh ; Dang, Phuong Linh ; Cao, Tuan Khanh. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:117-124.

Full description at Econpapers || Download paper

6
22016The Effect of Service Quality Dimensions on Customers Loyalty through Customer Satisfaction in Jordanian Islamic Bank. (2016). al Muala, Ayed ; Almuala, Ayed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:141-146.

Full description at Econpapers || Download paper

6
32017The Characterization of the Millennials and Their Buying Behavior. (2017). Moreno, Flor Madrigal ; Carreon, Fernando Avila ; Lafuente, Jaime Gil . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:5:p:135-144.

Full description at Econpapers || Download paper

6
42017The Effect of Corporate Social Responsibility (CSR) Activities on Consumers Purchase Intention in China: Mediating Role of Consumer Support for Responsible Business. (2017). Mulaessa, Naveedullah ; Wang, Hong. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:1:p:73-81.

Full description at Econpapers || Download paper

4
52017The Impact of E-Service Quality and E-Loyalty on Online Shopping: Moderating Effect of E-Satisfaction and E-Trust. (2017). Al-Dweeri, Rami Mohammad ; Alhorani, Alaa Mohammad ; Alshurideh, Muhammad Turki ; Al-Dwiry, Mohammad Ahmad ; Obeidat, Zaid Mohammad. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:92-103.

Full description at Econpapers || Download paper

4
62016Tourists¡¯ Satisfaction with a Destination: An Investigation on Visitors to Langkawi Island. (2016). Aliman, Nor Khasimah ; Harudin, Syahmi ; Mohd, Siti Dalela ; Hashim, Shareena Mohamed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:173-188.

Full description at Econpapers || Download paper

3
72016Smart Shoppers¡¯ Purchasing Experiences: Functions of Product Type, Gender, and Generation. (2016). Atkins, Kelly Green ; Hyun, Sae-Young Jessica. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:1-12.

Full description at Econpapers || Download paper

3
82020The Comparative Study of the Relationship Between Smartphone Choice and Socio-Economic Indicators. (2020). Jamalova, Maral ; Milan, Constantinovits. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:11:y:2020:i:3:p:11.

Full description at Econpapers || Download paper

2
92016A Study on Tourists Perceived Authenticity towards Experience Quality and Behavior Intention of Cultural Heritage in Macao. (2016). Li, XI ; Wen, Huijun ; Shen, Huawen. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:4:p:117-123.

Full description at Econpapers || Download paper

2
102018A Novel Measurement of Speed in Early Internationalization of New Ventures. (2018). Kadakal, Arsen C ; Aygoren, Oguzhan. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:1.

Full description at Econpapers || Download paper

2
112016Proliferation of Private Labels in Food Retailing: A Literature Overview. (2016). Olbrich, Rainer ; Jansen, Hans Christian ; Hundt, Michael . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:63-76.

Full description at Econpapers || Download paper

2
122016The Impact of Sales Promotions on Sales Turnover in Airlines Industry in Nigeria. (2016). Adeniran, James A ; Lara, C ; Egwuonwu, Thomas K. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:99-110.

Full description at Econpapers || Download paper

2
132017Development of Market Orientation for Marketing Strategy Formulation. (2017). Kanagal, Nagasimha Balakrishna. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:54-65.

Full description at Econpapers || Download paper

2
142017The Effect of Job Dissatisfaction and Workplace Bullying on Turnover Intention: Organization Climate and Group Cohesion as Moderators. (2017). Nwobia, Iheanacho Emeka ; Aljohani, Majeed Saad . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:136-143.

Full description at Econpapers || Download paper

2
152016Exploring the Effect of Coupon Proneness and Redemption Efforts on Mobile Coupon Redemption Intentions. (2016). Gonzalez, Ernesto . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:1-15.

Full description at Econpapers || Download paper

2
162018Internet Banking Adoption in Saudi Arabia: An Empirical Study. (2018). Ansari, Zaid Ahmad ; Jehan, Shahzada Nayyar. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:57.

Full description at Econpapers || Download paper

2
172016The Role and Importance of Brand in the Marketing of Small and Medium-Sized Enterprises in Kosovo. (2016). Ukaj, Fatos. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:52-57.

Full description at Econpapers || Download paper

2
182020Effects of Corporate Social Responsibility and Performative Actions on Retailer Legitimacy and Consumer Loyalty. (2020). Ha, Sejin ; Kim, Ji Young. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:3:p:41.

Full description at Econpapers || Download paper

2
192017Determining Drivers of Destination Attractiveness: The Case of Nature-Based Tourism of Bangladesh. (2017). Islam, Saiful ; Noor, Mahboob Elahi ; Kaium, MD. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:10-23.

Full description at Econpapers || Download paper

2
202018The Importance of Dream in Advertising: Luxury Versus Mass Market. (2018). Amatulli, Cesare ; Guido, Gianluigi ; Pichierri, Marco ; de Angelis, Matteo. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:71-81.

Full description at Econpapers || Download paper

2
212017The Role of Integrated Marketing Communications in Increasing the Efficiency of Internet-based Marketing among Jordanian Consumers. (2017). Hasan, Nafez Nimer ; Allan, Mahmoud. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:97-110.

Full description at Econpapers || Download paper

2
222016Factors Affecting the Effectiveness of Cause-Related Marketing Campaign: Moderating Effect of Sponsor-Cause Congruence. (2016). Al-Dmour, Hani ; Tarhini, Ali ; Al-Madani, Shahad ; Alansari, Iman . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:5:p:114-127.

Full description at Econpapers || Download paper

2
Citing documents used to compute impact factor: 3
YearTitle
2021The Contribution of Socio-Cultural Aspects of Smartphone Applications to Smart City Creation. Poland–Turkey Comparison. (2021). Fandrejewska, Alicja ; Zborowski, Marek ; Chmielarz, Witold ; Atasever, Mesut. In: Energies. RePEc:gam:jeners:v:14:y:2021:i:10:p:2821-:d:554587.

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2021Digital Technology for Remote Hearing Assessment—Current Status and Future Directions for Consumers. (2021). Smits, Cas ; Moore, David R ; de Sousa, Karina C ; Swanepoel, De Wet. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:18:p:10124-:d:632530.

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2021Effect of Web atmospherics and satisfaction on purchase behavior: stimulus–organism–response model. (2021). Albarq, Abbas N. In: Future Business Journal. RePEc:spr:futbus:v:7:y:2021:i:1:d:10.1186_s43093-021-00107-3.

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Recent citations
Recent citations received in 2021

YearCiting document
2021Integration of Artificial Intelligence Marketing to Get Brand Recognition for Social Business. (2021). Emma, Nazmun Nahar ; Shaily, Sharjana Alam. In: International Review of Management and Marketing. RePEc:eco:journ3:2021-04-4.

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Recent citations received in 2020

YearCiting document
2020.

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2020A Study on the Influence of E-Commerce Live Streaming on Consumer Repurchase Intentions. (2020). Zheng, Siyu ; Lu, Feiyan ; Chen, Yifei. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:4:p:48.

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Recent citations received in 2018

YearCiting document