Journal of Brand Management / Palgrave Macmillan
Citation Profile [Updated: 2023-11-03 08:28:08]
5 Years H Index
14
Impact Factor (IF)
0.92
5 Years IF
0.82
Data available in this
report
[Raw
data] [50 most cited papers]
[50 most relevant papers]
[cites used to compute IF]
[Recent
citations ][Frequent citing
series ] [more data in
EconPapers]
[
trace new citations] [Missing
citations? Add them now]
[Incorrect content? Let us
know]
Main indicators
Raw Data
| IF | AIF | CIF | IF5 | DOC | CDO | CIT | NCI | CCU | D2Y | C2Y | D5Y | C5Y | SC | %SC | CiY | II | AII |
| IF: | Two years Impact Factor: C2Y / D2Y |
| AIF: | Average Impact Factor for all series in RePEc in year y |
| CIF: | Cumulative impact factor |
| IF5: | Five years Impact Factor: C5Y / D5Y |
| DOC: | Number of documents published in year y |
| CDO: | Cumulative number of documents published until year y |
| CIT: | Number of citations to papers published in year y |
| NCI: | Number of citations in year y |
| CCU: | Cumulative number of citations to papers published until year y |
| D2Y: | Number of articles published in y-1 plus y-2 |
| C2Y: | Cites in y to articles published in y-1 plus y-2 |
| D5Y: | Number of articles published in y-1 until y-5 |
| C5Y: | Cites in y to articles published in y-1 until y-5 |
| SC: | selft citations in y to articles published in y-1 plus y-2 |
| %SC: | Percentage of selft citations in y to articles published in y-1 plus y-2 |
| CiY: | Cites in year y to documents published in year y |
| II: | Immediacy Index: CiY / Documents. |
| AII: | Average Immediacy Index for series in RePEc in year y |
50 most cited documents in this series
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2016 | A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11. Full description at Econpapers || Download paper | 38 |
| 2 | 2016 | An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4. Full description at Econpapers || Download paper | 31 |
| 3 | 2017 | The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7. Full description at Econpapers || Download paper | 27 |
| 4 | 2017 | Consumerââ¬âbrand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9. Full description at Econpapers || Download paper | 25 |
| 5 | 2018 | Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5. Full description at Econpapers || Download paper | 21 |
| 6 | 2016 | Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). , John ; John , ; Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48. Full description at Econpapers || Download paper | 20 |
| 7 | 2017 | Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x. Full description at Econpapers || Download paper | 20 |
| 8 | 2016 | The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Hossain, Mokter ; Wong, Ho Yin ; Anees-Ur, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2. Full description at Econpapers || Download paper | 19 |
| 9 | 2016 | City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8. Full description at Econpapers || Download paper | 18 |
| 10 | 2018 | The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5. Full description at Econpapers || Download paper | 18 |
| 11 | 2016 | Motivations to interact with brands on Facebook ââ¬â Towards a typology of consumerââ¬âbrand interactions. (2016). Mendes, Ana ; Vacas-De, Leonor ; Machado, Joana Cesar ; Azar, Salim L. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.3. Full description at Econpapers || Download paper | 17 |
| 12 | 2018 | 20 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z. Full description at Econpapers || Download paper | 17 |
| 13 | 2018 | Determinants of brand performance: the role of internal branding. (2018). Paswan, Audhesh ; Davari, Arezoo ; Iyer, Pramod. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0097-1. Full description at Econpapers || Download paper | 15 |
| 14 | 2020 | Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Michaut-Denizeau, Anne ; Kapferer, Jean-Noel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7. Full description at Econpapers || Download paper | 14 |
| 15 | 2019 | Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y. Full description at Econpapers || Download paper | 14 |
| 16 | 2020 | When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x. Full description at Econpapers || Download paper | 14 |
| 17 | 2017 | Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3. Full description at Econpapers || Download paper | 13 |
| 18 | 2019 | Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9. Full description at Econpapers || Download paper | 13 |
| 19 | 2018 | The brand experience extended model: a meta-analysis. (2018). Pinto, Diego Costa ; Sampaio, Claudio Hoffmann ; Ladeira, Wagner Junior ; Santini, Fernando Oliveira. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0104-6. Full description at Econpapers || Download paper | 12 |
| 20 | 2016 | The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8. Full description at Econpapers || Download paper | 12 |
| 21 | 2019 | A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x. Full description at Econpapers || Download paper | 12 |
| 22 | 2017 | Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3. Full description at Econpapers || Download paper | 12 |
| 23 | 2020 | The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3. Full description at Econpapers || Download paper | 11 |
| 24 | 2016 | The impact of age on consumer attachment to celebrities and endorsed brand attachment. (2016). Kulczynski, Alicia ; Baxter, Stacey M ; Ilicic, Jasmina. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.5. Full description at Econpapers || Download paper | 11 |
| 25 | 2016 | Brand prominence in luxury consumption: Will emotional value adjudicate our longing for status?. (2016). Teah, Min ; Phau, Ian ; Butcher, Luke. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0010-8. Full description at Econpapers || Download paper | 11 |
| 26 | 2019 | Researching CSR and brands in the here and now: an integrative perspective. (2019). Podnar, Klement ; Golob, Ura . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0112-6. Full description at Econpapers || Download paper | 11 |
| 27 | 2019 | Contextualising social capital in online brand communities. (2019). Ryan, Maria M ; Lambert, Claire ; Ogilvie, Madeleine ; Meek, Stephanie. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3. Full description at Econpapers || Download paper | 11 |
| 28 | 2018 | Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Baumgarth, Carsten ; Schmidt, Holger J. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9. Full description at Econpapers || Download paper | 11 |
| 29 | 2018 | Internal brand management: introduction to the special issue and directions for future research. (2018). Burmann, Christoph ; Grace, Debra ; Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0096-2. Full description at Econpapers || Download paper | 11 |
| 30 | 2019 | Comparing the relative importance of sustainability as a consumer purchase criterion of food and clothing in the retail sector. (2019). Abratt, Russell ; Bick, Geoff ; Nilssen, Ragna. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0113-5. Full description at Econpapers || Download paper | 11 |
| 31 | 2016 | The role of place branding and image in the development of sectoral clusters: The case of Dubai. (2016). Parahoo, Sanjai K ; Nguyen, Bang ; Dinnie, Keith ; Foroudi, Pantea ; Hafeez, Khalid. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:4:d:10.1057_bm.2016.18. Full description at Econpapers || Download paper | 10 |
| 32 | 2017 | The roles of identity and brand equity in organic consumption behavior: Private label brands versus national brands. (2017). Bartels, Jos ; Reinders, Machiel J. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0019-z. Full description at Econpapers || Download paper | 10 |
| 33 | 2019 | Consumersââ¬â¢ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Lee, Julie Anne ; Liu, Fang ; Yu, Mingzhou. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3. Full description at Econpapers || Download paper | 10 |
| 34 | 2019 | The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Gadzinski, Gregory ; Perry, Patsy ; Liu, Sindy . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2. Full description at Econpapers || Download paper | 10 |
| 35 | 2020 | Bygone days and memories: the effects of nostalgic ads on consumer brand resurrection movements. (2020). Gilal, Rukhsana Gul ; Zhang, Jing. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00170-w. Full description at Econpapers || Download paper | 10 |
| 36 | 2018 | Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Watkins, Brandi ; Hur, Songyee ; Lee, Jung Eun. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6. Full description at Econpapers || Download paper | 10 |
| 37 | 2016 | Establishing measures and drivers of consumer brand engagement behaviours. (2016). Weerawardena, Jay ; Johnson, Lester ; Wilkie, Dean ; Dwivedi, Abhishek. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0001-9. Full description at Econpapers || Download paper | 10 |
| 38 | 2018 | Brand signalling: An antecedent of employee brand understanding. (2018). Beatson, Amanda T ; Lings, Ian ; Johnston, Kim A ; Karanges, Emma. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0100-x. Full description at Econpapers || Download paper | 10 |
| 39 | 2016 | The Corporate Brand Identity and Reputation Matrix ââ¬â The case of the Nobel Prize. (2016). Greyser, Stephen A ; Urde, Mats . In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.49. Full description at Econpapers || Download paper | 9 |
| 40 | 2019 | Conceptualising luxury brand attachment: scale development and validation. (2019). Lwin, Michael ; Phau, Ian ; Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00158-6. Full description at Econpapers || Download paper | 9 |
| 41 | 2021 | The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Kendall, Wesley ; Adegbite, Emmanuel ; Thirumaran, K ; Wong, Caroline ; Lu, Qinye ; Wang, Pengji. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0. Full description at Econpapers || Download paper | 9 |
| 42 | 2018 | Antecedents and consequences of participation in brand communities: a literature review. (2018). Kulczynski, Alicia ; Baxter, Stacey ; Hook, Margurite. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0079-8. Full description at Econpapers || Download paper | 9 |
| 43 | 2016 | Drivers of employee propensity to endorse their corporate brand. (2016). Kleyn, Nicola ; Chiba, Manoj ; Morokane, Pride. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.47. Full description at Econpapers || Download paper | 9 |
| 44 | 2019 | How service quality affects university brand performance, university brand image and behavioural intention: the mediating effects of satisfaction and trust and moderating roles of gender and study mod. (2019). Wong, Ho Yin ; Sultan, Parves . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0131-3. Full description at Econpapers || Download paper | 9 |
| 45 | 2017 | New brand logo design: customersââ¬â¢ preference for brand name and icon. (2017). Ponte, Paolo ; Bresciani, Sabrina. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0046-4. Full description at Econpapers || Download paper | 9 |
| 46 | 2016 | Brand trust and avoidance following brand crisis: A quasi-experiment on the effect of franchisor statements. (2016). Yoon, So-Hyang ; Casidy, Riza ; Shin, Hyunju. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0011-7. Full description at Econpapers || Download paper | 9 |
| 47 | 2017 | Helping those who help us: co-branded and co-created Twitter promotion in CSR partnerships. (2017). Deshpande, Sameer ; Beckman, Terry ; Basil, Debra Z ; Daellenbach, Kate ; Soboleva, Alena ; Burton, Suzan. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0053-5. Full description at Econpapers || Download paper | 9 |
| 48 | 2017 | Fit for life: A content analysis of fitness tracker brands use of Facebook in social media marketing. (2017). Yagnik, Arpan ; Pinto, Mary Beth . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0014-4. Full description at Econpapers || Download paper | 8 |
| 49 | 2018 | Employeesââ¬â¢ brand understanding, brand commitment, and brand citizenship behaviour: a closer look at the relationships among construct dimensions. (2018). Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0099-z. Full description at Econpapers || Download paper | 8 |
| 50 | 2016 | A lovable personality: The effect of brand personality on brand love. (2016). Motiani, Manoj ; Khandeparkar, Kapil ; Roy, Pinaki . In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0005-5. Full description at Econpapers || Download paper | 8 |
50 most relevant documents in this series (papers most cited in the last two years)
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2016 | A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11. Full description at Econpapers || Download paper | 18 |
| 2 | 2016 | An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4. Full description at Econpapers || Download paper | 18 |
| 3 | 2017 | Consumerââ¬âbrand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9. Full description at Econpapers || Download paper | 15 |
| 4 | 2017 | Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x. Full description at Econpapers || Download paper | 15 |
| 5 | 2018 | Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5. Full description at Econpapers || Download paper | 15 |
| 6 | 2017 | The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7. Full description at Econpapers || Download paper | 13 |
| 7 | 2020 | Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Michaut-Denizeau, Anne ; Kapferer, Jean-Noel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7. Full description at Econpapers || Download paper | 13 |
| 8 | 2020 | When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x. Full description at Econpapers || Download paper | 13 |
| 9 | 2019 | Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y. Full description at Econpapers || Download paper | 11 |
| 10 | 2018 | Determinants of brand performance: the role of internal branding. (2018). Paswan, Audhesh ; Davari, Arezoo ; Iyer, Pramod. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0097-1. Full description at Econpapers || Download paper | 11 |
| 11 | 2018 | 20 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z. Full description at Econpapers || Download paper | 11 |
| 12 | 2018 | The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5. Full description at Econpapers || Download paper | 11 |
| 13 | 2019 | Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9. Full description at Econpapers || Download paper | 11 |
| 14 | 2019 | Contextualising social capital in online brand communities. (2019). Ryan, Maria M ; Lambert, Claire ; Ogilvie, Madeleine ; Meek, Stephanie. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3. Full description at Econpapers || Download paper | 10 |
| 15 | 2020 | The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3. Full description at Econpapers || Download paper | 10 |
| 16 | 2019 | Comparing the relative importance of sustainability as a consumer purchase criterion of food and clothing in the retail sector. (2019). Abratt, Russell ; Bick, Geoff ; Nilssen, Ragna. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0113-5. Full description at Econpapers || Download paper | 10 |
| 17 | 2017 | Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3. Full description at Econpapers || Download paper | 10 |
| 18 | 2019 | A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x. Full description at Econpapers || Download paper | 9 |
| 19 | 2019 | The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Gadzinski, Gregory ; Perry, Patsy ; Liu, Sindy . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2. Full description at Econpapers || Download paper | 9 |
| 20 | 2021 | The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Kendall, Wesley ; Adegbite, Emmanuel ; Thirumaran, K ; Wong, Caroline ; Lu, Qinye ; Wang, Pengji. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0. Full description at Econpapers || Download paper | 9 |
| 21 | 2016 | Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). , John ; John , ; Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48. Full description at Econpapers || Download paper | 9 |
| 22 | 2018 | Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Baumgarth, Carsten ; Schmidt, Holger J. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9. Full description at Econpapers || Download paper | 9 |
| 23 | 2017 | Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3. Full description at Econpapers || Download paper | 8 |
| 24 | 2018 | Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Watkins, Brandi ; Hur, Songyee ; Lee, Jung Eun. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6. Full description at Econpapers || Download paper | 7 |
| 25 | 2020 | Nature of brand love: examining its variable effect on engagement and well-being. (2020). Hussain, Khalid ; Junaid, Muhammad ; Hou, Fujun ; Basit, Abdul. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:3:d:10.1057_s41262-019-00179-1. Full description at Econpapers || Download paper | 7 |
| 26 | 2016 | City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8. Full description at Econpapers || Download paper | 7 |
| 27 | 2018 | Internal brand management: introduction to the special issue and directions for future research. (2018). Burmann, Christoph ; Grace, Debra ; Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0096-2. Full description at Econpapers || Download paper | 7 |
| 28 | 2021 | Itâs all about the brand: place brand credibility, place attachment, and consumer loyalty. (2021). Brunner-Sperdin, Alexandra ; Reitsamer, Bernd F. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00229-z. Full description at Econpapers || Download paper | 7 |
| 29 | 2019 | Consumersââ¬â¢ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Lee, Julie Anne ; Liu, Fang ; Yu, Mingzhou. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3. Full description at Econpapers || Download paper | 7 |
| 30 | 2019 | How service quality affects university brand performance, university brand image and behavioural intention: the mediating effects of satisfaction and trust and moderating roles of gender and study mod. (2019). Wong, Ho Yin ; Sultan, Parves . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0131-3. Full description at Econpapers || Download paper | 7 |
| 31 | 2019 | Conceptualising luxury brand attachment: scale development and validation. (2019). Lwin, Michael ; Phau, Ian ; Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00158-6. Full description at Econpapers || Download paper | 7 |
| 32 | 2020 | Heart, head, and hand: a tripartite conceptualization, operationalization, and examination of brand loyalty. (2020). Guo, Lin ; Gruen, Thomas W ; Dapena-Baron, Marta. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:3:d:10.1057_s41262-019-00185-3. Full description at Econpapers || Download paper | 7 |
| 33 | 2016 | The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8. Full description at Econpapers || Download paper | 6 |
| 34 | 2018 | Explaining brand switching behavior using pullââ¬âpushââ¬âmooring theory and the theory of reasoned action. (2018). Ghasrodashti, Elahe Kordi. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0080-2. Full description at Econpapers || Download paper | 6 |
| 35 | 2016 | A lovable personality: The effect of brand personality on brand love. (2016). Motiani, Manoj ; Khandeparkar, Kapil ; Roy, Pinaki . In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0005-5. Full description at Econpapers || Download paper | 6 |
| 36 | 2016 | Brand trust and avoidance following brand crisis: A quasi-experiment on the effect of franchisor statements. (2016). Yoon, So-Hyang ; Casidy, Riza ; Shin, Hyunju. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0011-7. Full description at Econpapers || Download paper | 6 |
| 37 | 2020 | Bygone days and memories: the effects of nostalgic ads on consumer brand resurrection movements. (2020). Gilal, Rukhsana Gul ; Zhang, Jing. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00170-w. Full description at Econpapers || Download paper | 6 |
| 38 | 2018 | Brand signalling: An antecedent of employee brand understanding. (2018). Beatson, Amanda T ; Lings, Ian ; Johnston, Kim A ; Karanges, Emma. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0100-x. Full description at Econpapers || Download paper | 6 |
| 39 | 2020 | Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2. Full description at Econpapers || Download paper | 6 |
| 40 | 2021 | Company versus consumer performance: does brand community identification foster brand loyalty and the consumerâs personal brand?. (2021). Kucharska, Wioleta ; Confente, Ilenia. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00208-4. Full description at Econpapers || Download paper | 6 |
| 41 | 2016 | The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Hossain, Mokter ; Wong, Ho Yin ; Anees-Ur, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2. Full description at Econpapers || Download paper | 6 |
| 42 | 2018 | Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y. Full description at Econpapers || Download paper | 5 |
| 43 | 2019 | Product placement 2.0: ââ¬ÅDo Brands Need Influencers, or Do Influencers Need Brands?ââ¬Â. (2019). Muqaddam, Aziz ; Jin, Venus S. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:5:d:10.1057_s41262-019-00151-z. Full description at Econpapers || Download paper | 5 |
| 44 | 2019 | Researching CSR and brands in the here and now: an integrative perspective. (2019). Podnar, Klement ; Golob, Ura . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0112-6. Full description at Econpapers || Download paper | 5 |
| 45 | 2020 | When fan engagement with sports club brands matters in sponsorship: influence of fanââ¬âbrand personality congruence. (2020). Moharana, Tapas Ranjan ; Malhotra, Ritu ; Pradhan, Debasis. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00169-3. Full description at Econpapers || Download paper | 5 |
| 46 | 2018 | Antecedents and consequences of participation in brand communities: a literature review. (2018). Kulczynski, Alicia ; Baxter, Stacey ; Hook, Margurite. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0079-8. Full description at Econpapers || Download paper | 5 |
| 47 | 2021 | Human-like versus me-like brands in corporate social responsibility: the effectiveness of brand anthropomorphism on social perceptions and buying pleasure of brands. (2021). Kim, Jihye ; Ju, Hyun. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00212-8. Full description at Econpapers || Download paper | 5 |
| 48 | 2017 | Go with the flow: engineering flow experiences for customer engagement value creation in branded social media environments. (2017). Taylor, Alex ; Rahman, Mohammad M ; Vries, Natalie Jane ; Carlson, Jamie. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0054-4. Full description at Econpapers || Download paper | 5 |
| 49 | 2018 | Brands that do good: insight into social brand equity. (2018). Abratt, Russell ; Naidoo, Claire. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:1:d:10.1057_s41262-017-0072-2. Full description at Econpapers || Download paper | 5 |
| 50 | 2018 | Employeesââ¬â¢ brand understanding, brand commitment, and brand citizenship behaviour: a closer look at the relationships among construct dimensions. (2018). Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0099-z. Full description at Econpapers || Download paper | 5 |
Citing documents used to
compute impact factor: 80
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| 2022 | Luxurious and responsible? Consumer perceptions of corporate social responsibility efforts by luxury versus mass-market brands. (2022). Vock, Marlene . In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:6:d:10.1057_s41262-022-00281-x. Full description at Econpapers || Download paper | |
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| 2022 | Too cute to be bad? Cute brand logo reduces consumer punishment following brand transgressions. (2022). Kwon, Junbum ; Septianto, Felix. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:39:y:2022:i:4:p:1108-1126. Full description at Econpapers || Download paper | |
| 2022 | Me versus we: The role of luxury brand managers in times of co-creation. (2022). Kreuzer, Maria ; Riedmeier, Julia. In: Journal of Business Research. RePEc:eee:jbrese:v:145:y:2022:i:c:p:240-252. Full description at Econpapers || Download paper | |
| 2022 | Gratifications sought versus gratifications achieved in online brand communities: satisfaction and motives of lurkers and posters. (2022). Haverila, Matti ; McLaughlin, Caitlin. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:2:d:10.1057_s41262-021-00262-6. Full description at Econpapers || Download paper | |
| 2022 | The role of transactionality of mobile branded apps in brand experience and its impact on loyalty. (2022). Rabeson, Landisoa ; Plotkina, Daria. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:5:d:10.1057_s41262-022-00288-4. Full description at Econpapers || Download paper | |
| 2022 | How do customers engage in social media-based brand communities: The moderator role of the brands country of origin?. (2022). Zhu, Hong ; Zhang, XU ; Huang, YU. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:68:y:2022:i:c:s0969698922001722. Full description at Econpapers || Download paper | |
| 2022 | What basic human values influence impulse buying and status consumption. (2022). Aquino, Sibele ; Castro, Rita ; Areias, Joo ; Lins, Samuel. In: Italian Journal of Marketing. RePEc:spr:ijmark:v:2022:y:2022:i:2:d:10.1007_s43039-022-00046-z. Full description at Econpapers || Download paper | |
| 2022 | Application of the Innovative Model NIPA to Evaluate Service Satisfaction. (2022). Huang, Chih-Cheng ; Lin, Ying-Hsiang. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:16:p:10036-:d:887422. Full description at Econpapers || Download paper | |
| 2022 | Advertising strategies and sustainable development: The effects of green advertising appeals and subjective busyness on green purchase intention. (2022). Sheng, Guanghua ; Dai, Jiatong. In: Business Strategy and the Environment. RePEc:bla:bstrat:v:31:y:2022:i:7:p:3421-3436. Full description at Econpapers || Download paper | |
| 2022 | âI will not let you dieâ: The effect of anthropomorphism on entrepreneurs resilience during economic downturn. (2022). Junarsin, Eddy ; Almahendra, Rangga ; Wibowo, Amin ; Rostiani, Rokhima ; Virgosita, Risa ; Paramita, Widya. In: Journal of Business Venturing Insights. RePEc:eee:jobuve:v:17:y:2022:i:c:s2352673421000780. Full description at Econpapers || Download paper | |
| 2022 | Warmth or competence: Brand anthropomorphism, social exclusion, and advertisement effectiveness. (2022). Chen, Haipeng ; Zhu, Zhenzhong ; Wei, Haiying ; Liu, FU. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:67:y:2022:i:c:s0969698922001187. Full description at Econpapers || Download paper | |
| 2022 | The art of rhetoric: Host country political hostility and the rhetorical strategies of foreign subsidiaries in developing economies. (2022). Tian, Xiaocong. In: Journal of World Business. RePEc:eee:worbus:v:57:y:2022:i:5:s1090951622000517. Full description at Econpapers || Download paper | |
| 2022 | Green Marketing Approaches and Their Impact on Green Purchase Intentions: Mediating Role of Green Brand Image and Consumer Beliefs towards the Environment. (2022). Molnar, Edina ; Attila, Szakacs ; Murtaza, Shah Ali ; Aslam, Sumaira ; Majeed, Muhammad Ussama. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:18:p:11703-:d:918112. Full description at Econpapers || Download paper | |
| 2022 | Does Psychological Ownership Matter? Investigating Consumer Green Brand Relationships through the Lens of Anthropomorphism. (2022). Sehgal, Nidhi ; Jham, Vimi ; Malhotra, Gunjan. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:20:p:13152-:d:941456. Full description at Econpapers || Download paper | |
| 2022 | Consumers choice behavior: An interactive effect of expected eudaimonic well?being and green altruism. (2022). Paul, Justin ; Mansoor, Mahnaz. In: Business Strategy and the Environment. RePEc:bla:bstrat:v:31:y:2022:i:1:p:94-109. Full description at Econpapers || Download paper | |
| 2022 | When do product crises hurt business? A meta-analytic investigation of negative publicity on consumer responses. (2022). Richardson-Greenfield, Pam ; Sun, Sijie ; Freling, Traci ; Yang, Zhiyong. In: Journal of Business Research. RePEc:eee:jbrese:v:150:y:2022:i:c:p:102-120. Full description at Econpapers || Download paper | |
| 2022 | Encouraging brand attachment on consumer behaviour: Pet-friendly tourism segment. (2022). Valeri, Marco ; Dias, Alvaro Lopes ; Santos, Vasco ; Carvalho, Aida ; Sousa, Bruno ; Alves, Helena Margarida. In: EconStor Open Access Articles and Book Chapters. RePEc:zbw:espost:272308. Full description at Econpapers || Download paper | |
| 2022 | Organizational resilience and internal branding: investigating the effects triggered by self-service technology. (2022). Tarnovskaya, Veronika ; Hulten, Peter ; Biedenbach, Thomas. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:4:d:10.1057_s41262-022-00275-9. Full description at Econpapers || Download paper | |
| 2022 | Revisión sistemática: situación actual de la personalidad de marca para el posicionamiento estratégico. (2022). Cruz, Ose Joel ; Soria, Juan Jesus ; Haro, Karla Liliana. In: REVISTA TENDENCIAS. RePEc:col:000520:019981. Full description at Econpapers || Download paper | |
| 2022 | Does Age Matter? Using Neuroscience Approaches to Understand Consumersâ Behavior towards Purchasing the Sustainable Product Online. (2022). Chen, Hsiu-Li ; Yen, Chiahui ; Chiang, Ming-Chang. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:18:p:11352-:d:911473. Full description at Econpapers || Download paper | |
| 2022 | Customer behavior in purchasing energy-saving products: Big data analytics from online reviews of e-commerce. (2022). Zhang, Bin ; Wang, Zhaohua ; Li, Hao ; Ma, Junhua. In: Energy Policy. RePEc:eee:enepol:v:165:y:2022:i:c:s0301421522001859. Full description at Econpapers || Download paper | |
| 2022 | Building engagement in online brand communities: The effects of socially beneficial initiatives on collective social capital. (2022). Lee, Marcus ; Wong, Amy. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:65:y:2022:i:c:s096969892100432x. Full description at Econpapers || Download paper | |
| 2022 | Drivers of Sustainable Apparel Purchase Intention: An Empirical Study of Malaysian Millennial Consumers. (2022). Masod, Adaviah ; Sulaiman, Zuraidah ; Hasbullah, Nornajihah Nadia ; Ahmad, Hanis Syuhada. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:4:p:1945-:d:744960. Full description at Econpapers || Download paper | |
| 2022 | The manifestation of luxury value dimensions in brand engagement in self-concept. (2022). Nasr, Arash Khalili ; Ostovan, Nima. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:66:y:2022:i:c:s0969698922000327. Full description at Econpapers || Download paper | |
| 2022 | Sustainable Luxury Consumersâ Preferences and Segments: Conjoint and Cluster Analyses. (2022). Kapasuwan, Supara ; Taecharungroj, Viriya ; Chang, Wen-Yun. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:15:p:9551-:d:879748. Full description at Econpapers || Download paper | |
| 2022 | Enhancing Sustainable Cosmetics Brand Purchase: A Comprehensive Approach Based on the SOR Model and the Triple Bottom Line. (2022). Dabija, Dan-Cristian ; Grdinaru, Camelia ; Obad, Daniel-Rare. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:21:p:14118-:d:957108. Full description at Econpapers || Download paper | |
| 2022 | Building brand credibility: The role of involvement, identification, reputation and attachment. (2022). Ekinci, Yuksel ; Japutra, Arnold ; Molinillo, Sebastian. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:64:y:2022:i:c:s0969698921003854. Full description at Econpapers || Download paper | |
| 2022 | The Importance of Social Influencer-Generated Contents for User Cognition and Emotional Attachment: An Information Relevance Perspective. (2022). Choi, Jae Won ; Zhang, Xiuping. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:11:p:6676-:d:827626. Full description at Econpapers || Download paper | |
| 2022 | Building Stronger Brand Evangelism for Sustainable Marketing through Micro-Influencer-Generated Content on Instagram in the Fashion Industry. (2022). Charoenpornpanichkul, Kitti ; Rungruangjit, Warinrampai. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:23:p:15770-:d:985469. Full description at Econpapers || Download paper | |
| 2022 | How brands mobilize status, reputation, and legitimacy cues to signal their social standing: The case of luxury watchmaking. (2022). Chaney, Damien ; Debenedetti, Alain ; Philippe, Deborah. In: Post-Print. RePEc:hal:journl:hal-03657352. Full description at Econpapers || Download paper | |
| 2022 | Opportunities and Challenges of Purpose-Led Companies: An Empirical Study Through Expert Interviews. (2022). Gauch, Kevin ; Ahsen, Anette . In: Corporate Reputation Review. RePEc:pal:crepre:v:25:y:2022:i:3:d:10.1057_s41299-021-00122-8. Full description at Econpapers || Download paper | |
| 2022 | Convenience stores in the digital age: A focus on the customer experience and revisit intentions. (2022). Zhou, Xing ; Hsu, Maxwell K ; Gibson, Samantha. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:68:y:2022:i:c:s0969698922001072. Full description at Econpapers || Download paper | |
| 2022 | Practices of brand extensions and how consumers respond to FMCG giantsâ greening attempts. (2022). Frank, Sarah ; Claren, Saskia ; Bundgen, Karolin ; Hesse, Andreas. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:6:d:10.1057_s41262-022-00274-w. Full description at Econpapers || Download paper | |
| 2022 | The Effects of Tourism Storytelling on Tourism Destination Brand Value, Lovemarks and Relationship Strength in South Korea. (2022). Kim, Jisong ; Cha, Jaebin ; Jo, Mina. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:24:p:16495-:d:998536. Full description at Econpapers || Download paper | |
| 2022 | Green Advertising on Social Media: A Systematic Literature Review. (2022). Ktisti, Evangelia ; Hatzithomas, Leonidas ; Boutsouki, Christina. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:21:p:14424-:d:962558. Full description at Econpapers || Download paper | |
| 2022 | Does Viewing Green Advertising Promote Sustainable Environmental Behavior? An Experimental Study of the Licensing Effect of Green Advertising. (2022). Chen, Subai ; Liu, Shiyu ; Gu, Chenyu . In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:22:p:15100-:d:972998. Full description at Econpapers || Download paper | |
| 2022 | Last-Mile Delivery Methods in E-Commerce: Does Perceived Sustainability Matter for Consumer Acceptance and Usage?. (2022). Popp, Bastian ; Klein, Patrick. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:24:p:16437-:d:997480. Full description at Econpapers || Download paper | |
| 2022 | Sustainability Messages in Residential Property Advertising. (2022). Williams, Susannah G ; Dimond, Charlotte ; Brookfield, Katherine. In: Sustainability. RePEc:gam:jsusta:v:15:y:2022:i:1:p:139-:d:1011098. Full description at Econpapers || Download paper | |
| 2022 | What drives me there? The interplay of socio-psychological gratification and consumer values in social media brand engagement. (2022). Otoo, Brigid Appiah ; Islam, Nazrul ; McLean, Graeme ; Osei-Frimpong, Kofi. In: Journal of Business Research. RePEc:eee:jbrese:v:146:y:2022:i:c:p:288-307. Full description at Econpapers || Download paper |
Recent citations
Recent citations received in 2022
| Year | Citing document | |
|---|---|---|
| 2022 | Exploring Marketing Insights for Healthcare: Trends and Perspectives Based on Literature Investigation. (2022). Sasu, Dinu Vlad ; Arc, Naiana Nicoleta ; Popa, Adela Laura ; Tarcza, Teodora Mihaela ; Roca, Remus Dorel ; Bodog, Simona Aurelia. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:17:p:10499-:d:895432. Full description at Econpapers || Download paper | |
| 2022 | Enhancing Sustainable Cosmetics Brand Purchase: A Comprehensive Approach Based on the SOR Model and the Triple Bottom Line. (2022). Dabija, Dan-Cristian ; Grdinaru, Camelia ; Obad, Daniel-Rare. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:21:p:14118-:d:957108. Full description at Econpapers || Download paper | |
| 2022 | Building Brand Equity: The Impact of Brand Experience, Brand Love, and Brand EngagementâA Case Study of Customersâ Perception of the Apple Brand in China. (2022). Wu, Rui ; Mlynarski, Jacob ; Sohaib, Muhammad. In: Sustainability. RePEc:gam:jsusta:v:15:y:2022:i:1:p:746-:d:1021522. Full description at Econpapers || Download paper | |
| 2022 | Green Marketing: Empirische Erkenntnisse zur Konsumentenwahrnehmung von Ãkologie-orientierten Repositionierungsversuchen etablierter Marken. (2022). Hesse, Andreas. In: Wissenschaftliche Schriften des Fachbereichs Wirtschaftswissenschaften. RePEc:zbw:hkowis:362022. Full description at Econpapers || Download paper |
Recent citations received in 2021
| Year | Citing document | |
|---|---|---|
| 2021 | Developing brand identities for international new ventures under uncertainty: Decision-making logics and psychic distance. (2021). Kontkanen, Minnie ; Gabrielsson, Peter ; Kusi, Samuel Yaw. In: International Business Review. RePEc:eee:iburev:v:30:y:2021:i:6:s0969593121000743. Full description at Econpapers || Download paper | |
| 2021 | Adoption of new technologies in developing countries: The case of autonomous car between Vietnam and Colombia. (2021). Salas-Paramo, Jairo ; Escandon-Barbosa, Diana ; Giraldo-Gonzalez, Carlos ; Meneses-Franco, Ana Isabel. In: Technology in Society. RePEc:eee:teinso:v:66:y:2021:i:c:s0160791x21001494. Full description at Econpapers || Download paper | |
| 2021 | How to understand âsalable fake goodsâ and âunsalable quality goodsâ? An insight from the view of quality responsibility and consumersâ brand loyalty. (2021). Zhang, Chong ; Lev, Benjamin ; Jia, Xiaorong ; Lu, Jintao ; He, Yifan ; Zhao, Min ; Gao, Yangyang. In: Technology in Society. RePEc:eee:teinso:v:67:y:2021:i:c:s0160791x21002682. Full description at Econpapers || Download paper | |
| 2021 | The Relationship between Consumersâ Characteristics and the Expectations towards a Brandâs Value. (2021). Toborek, Katarzyn ; Wyrwisz, Joanna ; Rzemieniak, Magdalena. In: European Research Studies Journal. RePEc:ers:journl:v:xxiv:y:2021:i:special2:p:264-277. Full description at Econpapers || Download paper | |
| 2021 | . Full description at Econpapers || Download paper | |
| 2021 | âWorse Than What I Read?â The External Effect of Review Ratings on the Online Review Generation Process: An Empirical Analysis of Multiple Product Categories Using Amazon.com Review Data. (2021). Polpanumas, Charin ; Joo, Jaewoo ; Park, Young-Joon ; Yoon, Yeujun. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:19:p:10912-:d:647678. Full description at Econpapers || Download paper | |
| 2021 | Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumersâ Purchase Intention. (2021). Liu, Chunhong ; Halepoto, Habiba ; Chen, Lihong ; Memon, Hafeezullah ; Du, Qinying ; Yan, Xinfeng ; Kumari, Naveeta. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:22:p:12770-:d:682278. Full description at Econpapers || Download paper | |
| 2021 | Evidence on the Relationship between Place Attachment and Behavioral Intentions between 2010 and 2021: A Systematic Literature Review. (2021). Weiss, Jan ; Dang, Lisa. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:23:p:13138-:d:689302. Full description at Econpapers || Download paper | |
| 2021 | A generational investigation and sentiment and emotion analyses of female fashion brand users on Instagram in Sub-Saharan Africa. (2021). Hack-Polay, Dieu ; Mahmoud, Ali B ; Fuxman, Leonora ; Mohr, Iris ; Grigoriou, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00244-8. Full description at Econpapers || Download paper | |
| 2021 | Brands as personal narratives: learning from userâYouTubeâbrand interactions. (2021). Jassawalla, Avan R ; Sashittal, Hemant C. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:6:d:10.1057_s41262-021-00248-4. Full description at Econpapers || Download paper |
Recent citations received in 2020
| Year | Citing document | |
|---|---|---|
| 2020 | Towards an integrated model for the transference of environmental responsibility. (2020). Gilal, Naeem Gul ; Tunio, Muhammad Nawaz ; Channa, Nisar Ahmed. In: Business Strategy and the Environment. RePEc:bla:bstrat:v:29:y:2020:i:6:p:2614-2623. Full description at Econpapers || Download paper | |
| 2020 | Managing customer reactions to brand deletion in B2B and B2C contexts. (2020). Shah, Purvi. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:57:y:2020:i:c:s0969698920300230. Full description at Econpapers || Download paper | |
| 2020 | Non-market strategy as a framework for exploring commercial involvement in health policy: A primer. (2020). Sparks, Leigh ; Cummins, Steven ; Eastmure, Elizabeth . In: Social Science & Medicine. RePEc:eee:socmed:v:262:y:2020:i:c:s0277953620304767. Full description at Econpapers || Download paper | |
| 2020 | Towards a theory of conscientious corporate brand co-creation: the next key challenge in brand management. (2020). Ind, Nicholas ; Iglesias, Oriol. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00205-7. Full description at Econpapers || Download paper | |
| 2020 | Social media brand engagement in the context of collaborative consumption: the case of AIRBNB. (2020). Guzman, Francisco ; Fernandes, Teresa ; Langaro, Daniela ; Schivinski, Bruno . In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00207-5. Full description at Econpapers || Download paper | |
| 2020 | Journal of Brand Management: year end review 2020. (2020). Powell, Shaun M. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00209-3. Full description at Econpapers || Download paper | |
| 2020 | Corporate social responsibility and brand passion among consumers: Theory and evidence. (2020). Zhang, NA ; Gong, Zhenxing ; Gilal, Rukhsana Gul ; Channa, Nisar Ahmed. In: Corporate Social Responsibility and Environmental Management. RePEc:wly:corsem:v:27:y:2020:i:5:p:2275-2285. Full description at Econpapers || Download paper |
Recent citations received in 2019
| Year | Citing document | |
|---|---|---|
| 2019 | The role of scale-induced round numbers and goal specificity on goal accomplishment perceptions. (2019). Ozcan, Timucin ; Gunasti, Kunter. In: Marketing Letters. RePEc:kap:mktlet:v:30:y:2019:i:2:d:10.1007_s11002-019-09492-w. Full description at Econpapers || Download paper | |
| 2019 | Journal of Brand Management: year end review 2019. (2019). Powell, Shaun M. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00172-8. Full description at Econpapers || Download paper | |
| 2019 | POSITIVE ATTITUDE TOWARDS BUSINESS ETHICS AND SOCIAL RESPONSIBILITY FOR IMPROVING CORPORATE IMAGE. (2019). Stoilkovska, Aleksandra ; Petrovska, Julijana ; Milenkovska, Violeta. In: UTMS Journal of Economics. RePEc:ris:utmsje:0264. Full description at Econpapers || Download paper | |
| 2019 | Brand management based on consumer perceptions of a university. (2019). Zhadko, Evgeniya A ; Kapustina, Larisa M. In: Upravlenets. RePEc:url:upravl:v:10:y:2019:i::p:98-109. Full description at Econpapers || Download paper | |
| 2019 | EFFECTS OF PARTNERSââ¬â¢ COMMUNICATIONS ON CONSUMER PERCEPTIONS OF JOINT INNOVATION EFFORTS. (2019). Lievens, Annouk ; Dens, Nathalie ; Roosens, Bram. In: International Journal of Innovation Management (ijim). RePEc:wsi:ijimxx:v:23:y:2019:i:08:n:s1363919619400085. Full description at Econpapers || Download paper |
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