Marketing Letters

Raw citation data, Impact Factor, Immediacy Index, Published documents, Citations received, , Most cited papers , Recent citations and documents published in this series in EconPapers.

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Raw data:
IF AIF DOC CIT D2Y C2Y SC(%) CiY II AII 1996 0.18 0 0 0 0.08 1997 0.21 0 0 0 0.08 1998 0.22 0 0 0 0.1 1999 0.28 0 0 0 0.13 2000 0.37 0 0 0 0.16 2001 0.37 0 0 0 0.16 2002 0.41 0 0 0 0.19 2003 0.42 5 5 0 0 0.2 2004 0.47 14 23 5 0 0.21 2005 0.47 0.5 31 32 19 9 22.2 1 0.03 0.23 2006 0.11 0.51 18 13 45 5 20 1 0.06 0.22 2007 0.12 0.4 20 14 49 6 16.7 0.18 2008 0.16 0.42 30 17 38 6 0 6 0.2 0.21 2009 0.12 0.43 22 4 50 6 0 0.19
IF: Impact Factor: C2Y / D2Y AIF: Average Impact Factor for series in RePEc in year y DOC: Number of documents published in year y CIT: Number of citations to the series in year y D2Y: Number of articles published in y-1 plus y-2 C2Y: Cites in y to articles published in y-1 plus y-2 SC(%): Percentage of selft citations in y to articles published in y-1 plus y-2 CiY: Cites in year y to documents published in year y IdI: Immediacy Index: CiY / Documents.   AII: Average Immediacy Index for series in RePEc in year y
Impact Factor:	Immediacy Index:
Documents published:	Citations received:

Most cited documents in this series:

(1) RePEc:kap:mktlet:v:15:y:2004:i:1:p:21-36 Response Rate and Response Quality of Internet-Based Surveys: An Experimental Study (2004).
Cited: 8 times.

(2) RePEc:kap:mktlet:v:16:y:2005:i:3:p:183-196 Statistical Analysis of Choice Experiments and Surveys (2005).
Cited: 6 times.

(3) RePEc:kap:mktlet:v:15:y:2004:i:4:p:167-183 Modeling Marketing Dynamics by Time Series Econometrics (2004).
Cited: 6 times.

(4) RePEc:kap:mktlet:v:16:y:2005:i:3:p:279-291 Choice Models and Customer Relationship Management (2005).
Cited: 4 times.

(5) RePEc:kap:mktlet:v:16:y:2005:i:3:p:347-360 The Psychology of Intertemporal Discounting: Why are Distant Events Valued Differently from Proximal Ones? (2005).
Cited: 4 times.

(6) RePEc:kap:mktlet:v:15:y:2004:i:2_3:p:99-111 Reconsidering Nonlinearity and Asymmetry in Customer Satisfaction and Loyalty Models: An Empirical Study in Three Retail Service Settings (2004).
Cited: 4 times.

(7) RePEc:kap:mktlet:v:19:y:2008:i:3:p:215-228 Behavioral frontiers in choice modeling (2008).
Cited: 4 times.

(8) RePEc:kap:mktlet:v:14:y:2003:i:4:p:289-305 Successful New Product Pricing Practices: A Contingency Approach (2003).
Cited: 3 times.

(9) RePEc:kap:mktlet:v:17:y:2006:i:2:p:137-149 An empirical comparison of methods for measuring consumers’ willingness to pay (2006).
Cited: 3 times.

(10) RePEc:kap:mktlet:v:18:y:2007:i:3:p:181-196 The price-perceived quality relationship: A meta-analytic review and assessment of its determinants (2007).
Cited: 3 times.

(11) RePEc:kap:mktlet:v:19:y:2008:i:3:p:269-285 Risk, uncertainty and discrete choice models (2008).
Cited: 3 times.

(12) RePEc:kap:mktlet:v:18:y:2007:i:1:p:117-133 Shelf sequence and proximity effects on online grocery choices (2007).
Cited: 3 times.

(13) RePEc:kap:mktlet:v:17:y:2006:i:4:p:243-254 When giving some away makes sense to jump-start the diffusion process (2006).
Cited: 2 times.

(14) RePEc:kap:mktlet:v:18:y:2007:i:4:p:223-236 Compromising the compromise effect: Brands matter (2007).
Cited: 2 times.

(15) RePEc:kap:mktlet:v:19:y:2008:i:3:p:305-321 Putting one-to-one marketing to work: Personalization, customization, and choice (2008).
Cited: 2 times.

(16) RePEc:kap:mktlet:v:15:y:2004:i:2_3:p:129-145 Responsiveness of Physician Prescription Behavior to Salesforce Effort: An Individual Level Analysis (2004).
Cited: 2 times.

(17) RePEc:kap:mktlet:v:16:y:2005:i:3:p:267-278 Spatial Models in Marketing (2005).
Cited: 2 times.

(18) RePEc:kap:mktlet:v:17:y:2006:i:2:p:119-136 Comparing the generalizability of online and mail surveys in cross-national service quality research (2006).
Cited: 2 times.

(19) RePEc:kap:mktlet:v:18:y:2007:i:1:p:15-30 Lead users and the adoption and diffusion of new products: Insights from two extreme sports communities (2007).
Cited: 2 times.

(20) RePEc:kap:mktlet:v:17:y:2006:i:3:p:193-203 The moderating effects of need for cognition and cognitive effort on responses to multi-dimensional prices (2006).
Cited: 2 times.

(21) RePEc:kap:mktlet:v:21:y:2010:i:2:p:103-120 Does new product growth accelerate across technology generations? (2010).
Cited: 2 times.

(22) RePEc:kap:mktlet:v:16:y:2005:i:3:p:255-265 Recent Progress on Endogeneity in Choice Modeling (2005).
Cited: 2 times.

(23) RePEc:kap:mktlet:v:19:y:2008:i:2:p:125-139 Framing effects in mixed price bundling (2008).
Cited: 2 times.

(24) RePEc:kap:mktlet:v:14:y:2003:i:4:p:307-320 An Easily Implemented Framework for Forecasting Ticket Sales to Performing Arts Events (2003).
Cited: 2 times.

(25) RePEc:kap:mktlet:v:16:y:2005:i:3:p:293-308 Understanding Firm, Physician and Consumer Choice Behavior in the Pharmaceutical Industry (2005).
Cited: 2 times.

(26) RePEc:kap:mktlet:v:18:y:2007:i:1:p:85-99 Affective responses to service failure: Anger, regret, and retaliatory versus conciliatory responses (2007).
Cited: 2 times.

(27) RePEc:kap:mktlet:v:16:y:2005:i:3:p:209-224 Recent Advances in Structural Econometric Modeling: Dynamics, Product Positioning and Entry (2005).
Cited: 2 times.

(28) RePEc:kap:mktlet:v:16:y:2005:i:1:p:5-18 Consumer Choices Under Small Probabilities: Overweighting or Underweighting? (2005).
Cited: 1 times.

(29) RePEc:kap:mktlet:v:20:y:2009:i:3:p:227-243 Private labels and new product development (2009).
Cited: 1 times.

(30) RePEc:kap:mktlet:v:18:y:2007:i:1:p:31-44 Strategy and response to purchase intention questions (2007).
Cited: 1 times.

(31) RePEc:kap:mktlet:v:19:y:2008:i:2:p:93-107 Product uniqueness as a driver of customer utility in mass customization (2008).
Cited: 1 times.

(32) RePEc:kap:mktlet:v:16:y:2005:i:3:p:375-386 Decision Neuroscience (2005).
Cited: 1 times.

(33) RePEc:kap:mktlet:v:19:y:2008:i:3:p:417-429 Experiments on strategic choices and markets (2008).
Cited: 1 times.

(34) RePEc:kap:mktlet:v:17:y:2006:i:3:p:205-219 Can good marketing carry a bad product? Evidence from the motion picture industry (2006).
Cited: 1 times.

(35) RePEc:kap:mktlet:v:15:y:2004:i:4:p:185-199 The Process of Consumer Reactions to Possession Threats and Losses in a Natural Disaster (2004).
Cited: 1 times.

(36) RePEc:kap:mktlet:v:18:y:2007:i:4:p:211-221 Age-related differences in responses to affective vs. rational ads for hedonic vs. utilitarian products (2007).
Cited: 1 times.

(37) RePEc:kap:mktlet:v:19:y:2008:i:3:p:287-304 Modeling social interactions: Identification, empirical methods and policy implications (2008).
Cited: 1 times.

(38) RePEc:kap:mktlet:v:20:y:2009:i:2:p:197-208 The effect of incidental out-of-stock options on preferences (2009).
Cited: 1 times.

(39) RePEc:kap:mktlet:v:15:y:2004:i:1:p:37-60 Statistical Inference Using Stochastic Switching Models for the Discrimination of Unobserved Display Promotion from POS Data (2004).
Cited: 1 times.

(40) RePEc:kap:mktlet:v:16:y:2005:i:2:p:75-86 The Role of Ordinary Evaluations in the Market for Popular Culture: Do Consumers Have “Good Taste”? (2005).
Cited: 1 times.

(41) RePEc:kap:mktlet:v:19:y:2008:i:2:p:171-181 Technological advances in digital cameras: Welfare analysis on easy-to-use characteristics (2008).
Cited: 1 times.

(42) RePEc:kap:mktlet:v:19:y:2008:i:3:p:399-416 Discrete choice models of firms’ strategic decisions (2008).
Cited: 1 times.

(43) RePEc:kap:mktlet:v:16:y:2005:i:3:p:443-454 Psychology, Behavioral Economics, and Public Policy (2005).
Cited: 1 times.

(44) RePEc:kap:mktlet:v:20:y:2009:i:2:p:169-182 The impact of title event sponsorship announcements on shareholder wealth (2009).
Cited: 1 times.

(45) RePEc:kap:mktlet:v:16:y:2005:i:2:p:143-161 A Positive Theory of Private Label: A Strategic Role of Private Label in a Duopoly National-Brand Market (2005).
Cited: 1 times.

(46) RePEc:kap:mktlet:v:16:y:2005:i:3:p:335-346 Choice Based on Goals (2005).
Cited: 1 times.

(47) RePEc:kap:mktlet:v:19:y:2008:i:3:p:383-397 How behavioral decision research can enhance consumer welfare: From freedom of choice to paternalistic intervention (2008).
Cited: 1 times.

(48) RePEc:kap:mktlet:v:17:y:2006:i:3:p:181-192 Measuring and managing the essence of a brand personality (2006).
Cited: 1 times.

(49) RePEc:kap:mktlet:v:21:y:2010:i:1:p:17-35 I’ll have the ice cream soon and the vegetables later: A study of online grocery purchases and order lead time (2010).
Cited: 1 times.

(50) RePEc:kap:mktlet:v:18:y:2007:i:3:p:149-164 Leveraging brand equity to attract human capital (2007).
Cited: 1 times.

Recent citations received in: | 2009 | 2008 | 2007 | 2006

Recent citations received in: 2009

Recent citations received in: 2008

(1) RePEc:dgr:eureri:1765011812 Shopping Context and Consumers Mental Representation of Complex Shopping Trip Decision Problems (2008). Research Paper

(2) RePEc:hal:wpaper:hal-00349492 Risk aversion, the value of information and traffic equilibrium (2008). Working Papers

(3) RePEc:kap:mktlet:v:19:y:2008:i:3:p:255-267 Sequential sampling models of choice: Some recent advances (2008). Marketing Letters

(4) RePEc:kap:mktlet:v:19:y:2008:i:3:p:287-304 Modeling social interactions: Identification, empirical methods and policy implications (2008). Marketing Letters

(5) RePEc:kap:mktlet:v:19:y:2008:i:3:p:337-354 Beyond conjoint analysis: Advances in preference measurement (2008). Marketing Letters

(6) RePEc:pra:mprapa:13407 The Effects of Product Ageing on Demand: The Case of Digital Cameras (2008). MPRA Paper

Recent citations received in: 2007

Recent citations received in: 2006

(1) RePEc:kap:mktlet:v:17:y:2006:i:4:p:311-321 “Pay 80%” versus “get 20% off”: The effect of novel discount presentation on consumers’ deal perceptions (2006). Marketing Letters

Warning!! This is still an experimental service. The results of this service should be interpreted with care, especially in research assessment exercises. The processing of documents is automatic. There still are errors and omissions in the identification of references. We are working to improve the software to increase the accuracy of the results.

Source data used to compute the impact factor of RePEc series.