Maggie Geuens : Citation Profile


Are you Maggie Geuens?

Vlerick Business School

9

H index

9

i10 index

281

Citations

RESEARCH PRODUCTION:

3

Articles

29

Papers

RESEARCH ACTIVITY:

   7 years (2002 - 2009). See details.
   Cites by year: 40
   Journals where Maggie Geuens has often published
   Relations with other researchers
   Recent citing documents: 33.    Total self citations: 5 (1.75 %)

MORE DETAILS IN:
ABOUT THIS REPORT:

   Permalink: http://citec.repec.org/pge20
   Updated: 2022-09-24    RAS profile: 2013-08-01    
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Relations with other researchers


Works with:

Authors registered in RePEc who have co-authored more than one work in the last five years with Maggie Geuens.

Is cited by:

Vanhoucke, Mario (10)

Van den Poel, Dirk (7)

Dossche, Maarten (3)

Everaert, Gerdie (3)

Christiaens, Johan (3)

Albrecht, Johan (3)

Verbeke, Tom (3)

Karas, Alexei (3)

Lepoutre, Jan (3)

Spaenjers, Christophe (3)

levant, yves (3)

Cites to:

Vanhoucke, Mario (12)

Schoors, Koen (9)

Poels, Geert (6)

Claeys, Sophie (3)

Clarysse, Bart (3)

Merlevede, Bruno (3)

Hildebrandt, Lutz (3)

Pieters, Rik (2)

Van den Poel, Dirk (2)

Loewenstein, George (1)

Mellander, Charlotta (1)

Main data


Where Maggie Geuens has published?


Journals with more than one article published# docs
Journal of Business Research3

Working Papers Series with more than one paper published# docs
Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium / Ghent University, Faculty of Economics and Business Administration29

Recent works citing Maggie Geuens (2022 and 2021)


YearTitle of citing document
2021A retrospective review of the first 35 years of the International Journal of Research in Marketing. (2021). Kumar, Satish ; Pattnaik, Debidutta ; Reinartz, Werner ; Donthu, Naveen. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:38:y:2021:i:1:p:232-269.

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2021Extremity in horizontal and vertical Likert scale format responses. Some evidence on how visual distance between response categories influences extreme responding. (2021). Cabooter, Elke ; Millet, Kobe ; Weijters, Bert. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:38:y:2021:i:1:p:85-103.

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2021The risk of programmatic advertising: Effects of website quality on advertising effectiveness. (2021). Clement, Michel ; Nabout, Nadia Abou ; Shehu, Edlira. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:38:y:2021:i:3:p:663-677.

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2021Strategic agility, internationalisation speed and international success — The role of coordination mechanisms and growth modes. (2021). Bauer, Florian ; Kruckenhauser, Christian ; Campopiano, Giovanna ; Demir, Robert . In: Journal of International Management. RePEc:eee:intman:v:27:y:2021:i:1:s1075425321000181.

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2021How online advertising competes with user-generated content in TripAdvisor. A neuroscientific approach. (2021). Kakaria, Shobhit ; Ruiz, Carla ; Simonetti, Aline ; Bigne, Enrique. In: Journal of Business Research. RePEc:eee:jbrese:v:123:y:2021:i:c:p:279-288.

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2021The company you keep: Brand image transfer in concurrent event sponsorship. (2021). Breuer, Christoph ; Boronczyk, Felix. In: Journal of Business Research. RePEc:eee:jbrese:v:124:y:2021:i:c:p:739-747.

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2021Talent or popularity: What drives market value and brand image for human brands?. (2021). Kottemann, Pascal ; Johnen, Marius ; Schnittka, Oliver ; Hofmann, Julian. In: Journal of Business Research. RePEc:eee:jbrese:v:124:y:2021:i:c:p:748-758.

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2021“I Want It! Can I Get It?” How product-model spatial distance and ad appeal affect product evaluations. (2021). Chen, XI ; Tok, Dickson ; Chu, Xing-Yu. In: Journal of Business Research. RePEc:eee:jbrese:v:135:y:2021:i:c:p:454-463.

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20221 + 1 > 2? Is co-branding an effective way to improve brand masstige?. (2022). Cui, Annie Peng ; Lu, Hebo ; Shan, Juan. In: Journal of Business Research. RePEc:eee:jbrese:v:144:y:2022:i:c:p:556-571.

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2021The effects of the visual presentation of an Influencers Extroversion on perceived credibility and purchase intentions—moderated by personality matching with the audience. (2021). Miller, Steven ; Muqaddam, Aziz ; Argyris, Young Anna. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:59:y:2021:i:c:s0969698920313552.

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2021Online channel adoption in supermarket retailing. (2021). Ziliani, Cristina ; Ieva, Marco ; Frasquet, Marta. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:59:y:2021:i:c:s0969698920313825.

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2021A psychological approach to Bitcoin usage behavior in the era of COVID-19: Focusing on the role of attitudes toward money. (2021). Kim, Minseong. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:62:y:2021:i:c:s0969698921001727.

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2022Studying the impact of food values, subjective norm and brand love on behavioral loyalty. (2022). Prezavillarreal, Hctor Hugo ; Martnezaruiz, Mara Pilar ; Izquierdo-Yusta, Alicia. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:65:y:2022:i:c:s0969698921004513.

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2021Understanding acceptance of eHealthcare by IoT natives and IoT immigrants: An integrated model of UTAUT, perceived risk, and financial cost. (2021). ben Zaied, Younes ; Khvatova, Tatiana ; ben Nasr, Imed ; ben Arfi, Wissal. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:163:y:2021:i:c:s0040162520312634.

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2021Brand Personality as a Consistency Factor in the Pillars of CSR Management in the New Normal. (2021). Garcia-Salirrosas, Elizabeth Emperatriz ; Gordillo, Javier Mayorga. In: Journal of Open Innovation: Technology, Market, and Complexity. RePEc:gam:joitmc:v:7:y:2021:i:2:p:134-:d:555375.

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2021Brand Personality Traits of World Heritage Sites: Text Mining Approach. (2021). Aulet, Silvia ; Zerva, Konstantina ; Elsayed, Mohamed Abdalla. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:11:p:6142-:d:565240.

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2021Usability of Visual Analogue Scales in Assessing Human Perception of Sound with University Students Using a Web-Based Tablet Interface. (2021). Jeon, Jin Yong ; Yang, Wonyoung. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:16:p:9207-:d:615711.

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2021Tourist Environmentally Responsible Behavior and Satisfaction; Study on the World’s Longest Natural Sea Beach, Cox’s Bazar, Bangladesh. (2021). Nekmahmud, MD ; Alam, Md Shariful ; Hossain, Imran ; Tan, Qingmei ; Sahabuddin, MD. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:16:p:9383-:d:618719.

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2021Recommendations for Sustainable Brand Personalities: An Empirical Study. (2021). Paetz, Friederike. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:9:p:4747-:d:542060.

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2021Revisiting Brand Personality Attributes: Mediating Role of Brand Attitude. (2021). Samanta, Sasmita ; Gochhayat, Jyotiranjan ; Rup, Bikash Kumar. In: International Journal of Asian Business and Information Management (IJABIM). RePEc:igg:jabim0:v:12:y:2021:i:2:p:124-136.

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2021Studying the impact of food values, subjective norms and brand love on loyalty: findings obtained at fast food restaurants in Mexico. (2021). Perezvillarreal, Hector Hugo ; Martinezruiz, Maria Pilar ; Maria Pilar Martinez Ruiz, ; Izquierdoyusta, Alicia. In: DOCFRADIS Working Papers. RePEc:ovr:docfra:2103.

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2021Human values as added value(s) in consumer brand congruence: a comparison with traits and functional requirements. (2021). A. T. H. Pruyn, ; R. J. J. Voorn, ; T. J. L. Rompay, ; Hegner, S M ; Veen, G. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00210-w.

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2021Measuring brand personality using emoji: findings from Mokken scaling. (2021). Moussa, Salim . In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:2:d:10.1057_s41262-020-00220-8.

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2021Exploring brand purpose dimensions for non-profit organizations. (2021). Siuki, Helen ; Webster, Cynthia M ; Mirzaei, Abas. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:2:d:10.1057_s41262-020-00224-4.

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2021Green or social? An analysis of environmental and social sustainability advertising and its impact on brand personality, credibility and attitude. (2021). Walter, Nadine ; Fohl, Ulrich ; Sander, Frauke ; Demmer, Vera. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00236-8.

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2022Corporate social and environmental responsibility advertising: Advertising effectiveness as a function of viewing context. (2022). McClelland, Alastair ; Furnham, Adrian ; Pyle, Emily. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:3:d:10.1057_s41262-021-00269-z.

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2022Factors affecting investors’ intention to purchase gold and silver bullion: evidence from Malaysia. (2022). Chin, Phaik Nie ; Verghese, Joel. In: Journal of Financial Services Marketing. RePEc:pal:jofsma:v:27:y:2022:i:1:d:10.1057_s41264-021-00092-2.

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2021Uncertainty Avoidance as a Moderating Factor to the Self-Congruity Concept: The Development of a Conceptual Framework. (2021). Ramayah, T ; Isa, Salmi Mohd ; Yang, Shaohua. In: SAGE Open. RePEc:sae:sagope:v:11:y:2021:i:1:p:21582440211001860.

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2021The biasing effect of common method variance: some clarifications. (2021). Pieters, Rik ; Weijters, Bert ; Baumgartner, Hans. In: Journal of the Academy of Marketing Science. RePEc:spr:joamsc:v:49:y:2021:i:2:d:10.1007_s11747-020-00766-8.

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2021The dynamic nature of marketing constructs. (2021). Eisend, Martin ; Bergkvist, Lars. In: Journal of the Academy of Marketing Science. RePEc:spr:joamsc:v:49:y:2021:i:3:d:10.1007_s11747-020-00756-w.

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2021Validating the theory of planned behavior in green purchasing behavior. (2021). Gupta, Vishal. In: SN Business & Economics. RePEc:spr:snbeco:v:1:y:2021:i:10:d:10.1007_s43546-021-00148-4.

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2021Should Advertisers Avoid Controversial TV Content? Female Viewer Loyalty and Purchase Intent in the Context of Targeted Sponsorship Vignettes. (2021). Sylwester, Molenda ; Adam, Kaczyski ; Marcin, Awdziej ; Cezary, Biele ; Grzegorz, Banerski. In: Journal of Management and Business Administration. Central Europe. RePEc:vrs:jmbace:v:29:y:2021:i:2:p:2-32:n:4.

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2021Personality and Ethics on Online Labor Markets: How mood influences ethical perceptions. (2021). Mourelatos, Evangelos. In: EconStor Preprints. RePEc:zbw:esprep:244735.

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Works by Maggie Geuens:


YearTitleTypeCited
2005Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validation In: Journal of Business Research.
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article22
2003Segmenting Internet shoppers based on their web-usage-related lifestyle: a cross-cultural validation.(2003) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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This paper has another version. Agregated cites: 22
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2009Revising the myth of gay consumer innovativeness In: Journal of Business Research.
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article6
2009Relationship Quality and the Theory of Planned Behavior models of behavioral intentions and purchase behavior In: Journal of Business Research.
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article42
2008Relationship Quality and the Theory of Planned Behavior Models of Behavioral Intentions and Purchase Behavior.(2008) In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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This paper has another version. Agregated cites: 42
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2002Developing a Short Affect Intensity Scale In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper1
2002Media context and advertising effectiveness: The role of context appreciation and context-ad similarity In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper33
2003Assessing the impact of offline URL advertising In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper1
2003THE FOUR DIMENSIONAL IMPACT OF COLOR ON SHOPPERS’ EMOTIONS In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper3
2003Developing a typology of airport shoppers In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper18
2004IMPLICIT ATTITUDES TOWARD GREEN CONSUMER BEHAVIOR In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper8
2004Need for Closure and Leisure of Youngsters In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper0
2004Need for Closure, Gender and Social Self-Esteem of youngsters In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2004Different Positive Feelings Leading to Different Ad Evaluations: The Case of Cosiness, Excitement and Romance In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2005Need for Closure and Youngsters’ Leisure Time Preferences In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper21
2005How to Portray Men and Women in Advertisements? Explicit and Implicit Evaluations of Ads Depicting Different Gender Roles In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper13
2005Evaluation of age-related labels by senior citizens In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper14
2005Healthy or unhealthy slogans: That’s the question… In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2005Response Styles in Marketing Research : a Means And Covariance Structures Comparison of Modes of Data-Collection In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2005Explicit and Implicit Determinants of Fair-Trade Buying Behavior In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2006Consumer Innovativeness and GLB: A comparative study In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2006The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2006Co-branding in advertising: the issue of product and brand fit In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2008Communicating the right emotion to generate help for connected versus unconnected others In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2008Promoting help for victims of child abuse: which emotions are most appropriate to motivate donation behavior. In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2008Using the Right Emotion to Promote the Right Product to the Right Person In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2008Motivated Consumer Innovativeness: Concept and Measurement In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2008A New Measure of Brand Personality In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2008The Proximity Effect: The Role of Interitem Distance on Reverse-Item Bias In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2008The Stability of Individual Response Styles In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2009Motivated Consumer Innovativeness: Validation and Moderation In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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2009Combined Influence of Selective Focus and Decision Involvement on Attitude-Decision Consistency in a Memory-based Decision Context In: Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium.
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paper1

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