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International Journal of Online Marketing (IJOM) / IGI Global

Citation Profile [Updated: 2023-11-03 08:28:08]
5 Years H Index
3
Impact Factor (IF)
0.21
5 Years IF
0.17
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2011 0 0.52 0 0 20 20 17 0 0 0 0 0 0.24
2012 0 0.52 0 0 19 39 5 0 20 20 0 0 0.22
2013 0 0.56 0 0 18 57 1 0 39 39 0 0 0.24
2014 0.03 0.55 0.03 0.04 19 76 13 2 2 37 1 57 2 0 0 0.23
2015 0 0.55 0.01 0.01 18 94 6 1 3 37 76 1 0 0 0.23
2016 0.03 0.53 0.06 0.07 17 111 4 7 10 37 1 94 7 0 0 0.21
2017 0.06 0.54 0.04 0.04 17 128 4 5 15 35 2 91 4 0 0 0.22
2018 0 0.56 0.02 0.02 18 146 7 3 18 34 89 2 0 0 0.24
2019 0.09 0.58 0.05 0.03 17 163 4 8 26 35 3 89 3 0 1 0.06 0.23
2020 0 0.7 0.07 0.05 20 183 10 12 38 35 87 4 0 2 0.1 0.33
2021 0.03 0.87 0.05 0.04 18 201 3 11 49 37 1 89 4 0 0 0.32
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12011Social Media Impact on Holiday Travel Planning: The Case of the Russian and the FSU Markets. (2011). Buhalis, Dimitrios ; Rossides, Nicos ; Fotis, John . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:1:y:2011:i:4:p:1-19.

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13
22014Understanding the Psychology of Mobile Phone Use and Mobile Shopping of the 1990s Cohort in China: A Lifestyle Approach. (2014). Haught, Matthew J ; Zhang, Jin ; Xuerui, Yang ; Wei, Ran. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:3:p:68-84.

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4
32015Emergence and Acceptance of Sharing Economy in India: Understanding through the Case of Airbnb. (2015). Panda, Rasananda ; Mehta, Bijal ; Verma, Surbhi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:5:y:2015:i:3:p:1-17.

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4
42017Does Demographics Affect Purchase Frequency in Online Retail?. (2017). Kalia, Prateek. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:7:y:2017:i:2:p:42-56.

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3
52020The Role of Online Trust in Forming Online Shopping Intentions. (2020). Alharthey, Bandar. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:1:p:32-57.

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3
62012The Effect of Online Communication on Corporate Brand Image. (2012). El Gazzar, Nagwa ; Mourad, Maha . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:2:y:2012:i:1:p:1-15.

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2
72014The Visual-Cognitive Model for Internet Advertising in Online Market Places. (2014). Idemudia, Efosa C. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:3:p:31-50.

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2
82018Service Quality and Customer Satisfaction in Online Banking. (2018). Dharmavaram, Vijayalakshmi ; Nittala, Rajyalakshmi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:8:y:2018:i:2:p:45-56.

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2
92013Trends in the Use of Social Media as a Tool of Marketing Communications in FMCG Sector in India. (2013). Bj, Ashwini Kumar ; Banerjee, Baisakhi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:3:y:2013:i:3:p:62-75.

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2
102014Immersion and Perceived Value: The Strategic Variables For Commercial Websites. (2014). Charfi, Ahmed Anis . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:4:p:17-35.

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2
112020The Impact of Social Media Marketing on Brand Trust and Brand Loyalty: An Arab Perspective. (2020). Sohail, Azlin Fathima ; Hasan, Mehedi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:1:p:15-31.

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2
122018Influence of Electronic Word of Mouth (e-WOM) on Brand Credibility and Egyptian Consumers Purchase Intentions. (2018). El-Baz, Basma El-Sayed ; El-Maniaway, Aisha Moustafa ; Elseidi, Reham Ibrahim. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:8:y:2018:i:4:p:1-14.

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2
132011Consumer-to-Consumer Internet Auction Models. (2011). Knottenbelt, William J. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:1:y:2011:i:3:p:17-28.

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2
142012Investigating the Impact of Entrepreneurship Online Teaching on Science and Technology Degrees on Students Attitudes in Developing Economies: The Case of Egypt. (2012). OaLeary, Simon ; Radway, Paul ; El-Gohary, Hatem . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:2:y:2012:i:1:p:25-37.

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2
152014The Impact of Trust on Virtual Team Effectiveness. (2014). El-Kassrawy, Yasser A. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:1:p:11-28.

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2
162015Integration of TAM, TPB, and Self-image to Study Online Purchase Intentions in an Emerging Economy. (2015). Singh, Devinder Pal . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:5:y:2015:i:1:p:20-37.

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1
172017Infrastructural Drivers of Online Shopping: An International Perspective. (2017). Akhter, Syed. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:7:y:2017:i:3:p:30-41.

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1
182021How Online Video Marketing Can Lead to Consumer Online Purchase Intention of Beauty and Healthcare Products in KSA. (2021). Alharthey, Bandar Khalaf. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:11:y:2021:i:1:p:14-38.

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1
192019Mobile Wallets in India: A Framework for Consumer Adoption. (2019). Altekar, Shrirang ; Phutela, Nidhi. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:9:y:2019:i:2:p:27-38.

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1
202016Mobile Phone Purchasing and Brand Presence on Facebook. (2016). Taylor, Nick ; Hardwick, Jialin ; Delarue, Lauriane ; Ardley, Barry . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:6:y:2016:i:2:p:18-33.

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1
212020The Impact of Social Media Platforms “Instagram” and “Snapchat” on the Purchasing Decision - Structural Equation Modelling Approach: Social Media Platforms. (2020). Bogari, Naima ; Alghamdi, Eman Ali. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:1:p:72-94.

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1
222011Examining the Online Wine Tourism Experience of California Wineries. (2011). Sayeed, Lutfus ; Simeon, Roblyn . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:1:y:2011:i:1:p:24-40.

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1
232015Examining the Awareness and Persuasive Effects of Online WOM. (2015). Jin, Yanhong ; Bhuyan, Sanjib ; Grinberg, Irina ; Wang, Lei. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:5:y:2015:i:1:p:1-19.

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1
242020A Comparative Analysis of Mobile Marketing Adoption in the Light of Hofstedes Cultural Dimensions. (2020). Galib, Mohammad Hasan ; Al-Haddad, Hadeel Bahjat. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:3:p:62-89.

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1
252019The Perceived Risks Affecting Online Shopping Adoption in Jordan. (2019). Feidi, Midhat ; Nsoor, Zaid ; Ismael, Nadar ; Alnsour, Muhammed. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:9:y:2019:i:2:p:1-12.

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1
262014A Cloud Computing Model for Efficient Marketing Planning in Tourism. (2014). Mastorakis, George ; Mavromoustakis, Constandinos X ; Trihas, Nikolaos ; Perakakis, Emmanouil ; Kopanakis, Ioannis . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:3:p:14-30.

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1
272016Measuring the Satisfaction Levels of Mobile Financial Services Users in Bangladesh: An Empirical Study. (2016). Abdul, MD ; Rahman, Mohammad Masudur. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:6:y:2016:i:1:p:24-33.

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1
282018Consumer Behavior in Online Risky Purchase Decisions: Exploring Trustworthiness Across Culture. (2018). Strang, Kenneth David. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:8:y:2018:i:2:p:1-26.

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1
292021Brand Equity, Brand Satisfaction, and Brand Loyalty: A Study of Select E-Commerce Industry. (2021). Mokha, Anupreet Kaur. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:11:y:2021:i:3:p:34-50.

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1
302019Does Gender, Age and Income Moderate the Relationship Between Mobile Banking Usage and Loyalty?. (2019). Chawla, Sonia ; Vasudeva, Savdeep . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:9:y:2019:i:4:p:1-18.

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1
312012Generations X and Y’s Adoption of Internet and Internet Banking in Nigeria: A Qualitative Study. (2012). Agwu, Edwin . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:2:y:2012:i:4:p:68-82.

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1
322016E-Satisfaction and E-Loyalty: Two Main Consequences of Online Buying Attributes. (2016). Kaushal, Mukesh ; Kushwaha, Gyaneshwar Singh . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:6:y:2016:i:4:p:36-53.

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1
332020An Exploratory Study on Consumer Purchase Behavior From Live Webcasting E-Commerce: A Means-End Chain Analysis Using Facebook Live Webcasting. (2020). Pai, Cheng I ; Chen, Brendan T ; Marek, Michael W ; Lu, Carol Yirong. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:3:p:1-20.

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1
342018Social Media Ambiance Can Make Strong Message for Consumer Brand Purchase Behavior. (2018). Singh, Gursimranjit. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:8:y:2018:i:4:p:38-48.

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1
352011Predicting the Usage Intention of Social Network Games: An Intrinsic-Extrinsic Motivation Theory Perspective. (2011). Chin, Yang-Chieh ; Chang, Chiao-Chen . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:1:y:2011:i:3:p:29-37.

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1
362014Response Order Effects in Online Surveys: An Empirical Investigation. (2014). Sanjeev, M A ; Balyan, Parul . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:2:p:28-44.

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1
372015Trust Management Issues in Social-Media Marketing. (2015). Kumar, Vikas ; Pradhan, Prasann . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:5:y:2015:i:3:p:47-64.

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1
382018E-Marketing Practices from Jordanian Tourism Agencies Perspectives: A Qualitative Evidence. (2018). Al-Weshah, Ghazi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:8:y:2018:i:1:p:21-36.

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1
392021A Study of Online Purchasing Intention During the COVID-19 Pandemic in the Lebanese Context. (2021). Kaakour, Soumaya Mounir ; Easa, Nasser Fathi. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:11:y:2021:i:3:p:15-33.

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1
402019Examining the Impact of E- Shopping on Customer Loyalty. (2019). Awad, Nancy Awadallah. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:9:y:2019:i:3:p:82-94.

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1
412012E-Marketing on Online Social Networks and Ethical Issues. (2012). Sharma, Gajendra ; Baoku, LI. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:2:y:2012:i:4:p:1-14.

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1
422016User and Firm Generated Content on Online Social Media: A Review and Research Directions. (2016). Roy, Subhadip ; Daiya, Abhinita . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:6:y:2016:i:3:p:34-49.

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1
432020Best Customer Experience in E-Retailing: A Knowledge-Based Empirical Model. (2020). Iqbal, Tahir. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:2:p:57-73.

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1
442014A Study of Online Co-Creation Strategies of Starbucks Using Netnography. (2014). Sindhwani, Preetika ; Ahuja, Vandana. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:1:p:39-51.

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1
452020Understanding Research Online Purchase Offline (ROPO) Behaviour of Indian Consumers. (2020). Kumar, Yogesh ; Yadav, Seemant Kumar ; Khandelwal, Utkal. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:1:p:1-14.

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1
462017Shopping via Instagram: The Influence of Perceptions of Value, Benefits and Risks on Purchase Intentions. (2017). Apiraksattayakul, Chayada ; Alamanos, Eleftherios ; Papagiannidis, Savvas. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:7:y:2017:i:4:p:1-20.

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1
472021Study of Consumer Brand Following Intention on Instagram: Applying the Uses and Gratification Theory. (2021). Kapoor, Payal S ; Madan, Simran Kaur. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:11:y:2021:i:2:p:32-51.

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1
482019An Analysis of Implementation of Digitalisation in SMEs in India. (2019). Rathi, Priya ; Arora, Amit Kumar. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:9:y:2019:i:3:p:70-81.

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1
492014Measuring Consumer Motivations to Share Rumors: Scale Development. (2014). Unnithan, Anandakuttan B ; Sudhir, Subin . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:3:p:51-67.

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1
502016The Potential Contribution and Uses of Twitter by Tourism Businesses and Destinations. (2016). Sotiriadis, Marios D. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:6:y:2016:i:2:p:62-77.

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1
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12011Social Media Impact on Holiday Travel Planning: The Case of the Russian and the FSU Markets. (2011). Buhalis, Dimitrios ; Rossides, Nicos ; Fotis, John . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:1:y:2011:i:4:p:1-19.

Full description at Econpapers || Download paper

3
22018Service Quality and Customer Satisfaction in Online Banking. (2018). Dharmavaram, Vijayalakshmi ; Nittala, Rajyalakshmi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:8:y:2018:i:2:p:45-56.

Full description at Econpapers || Download paper

2
32015Emergence and Acceptance of Sharing Economy in India: Understanding through the Case of Airbnb. (2015). Panda, Rasananda ; Mehta, Bijal ; Verma, Surbhi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:5:y:2015:i:3:p:1-17.

Full description at Econpapers || Download paper

2
42014Understanding the Psychology of Mobile Phone Use and Mobile Shopping of the 1990s Cohort in China: A Lifestyle Approach. (2014). Haught, Matthew J ; Zhang, Jin ; Xuerui, Yang ; Wei, Ran. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:3:p:68-84.

Full description at Econpapers || Download paper

2
52017Does Demographics Affect Purchase Frequency in Online Retail?. (2017). Kalia, Prateek. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:7:y:2017:i:2:p:42-56.

Full description at Econpapers || Download paper

2
62020The Role of Online Trust in Forming Online Shopping Intentions. (2020). Alharthey, Bandar. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:1:p:32-57.

Full description at Econpapers || Download paper

2
72020The Impact of Social Media Marketing on Brand Trust and Brand Loyalty: An Arab Perspective. (2020). Sohail, Azlin Fathima ; Hasan, Mehedi . In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:10:y:2020:i:1:p:15-31.

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2
82014The Impact of Trust on Virtual Team Effectiveness. (2014). El-Kassrawy, Yasser A. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:4:y:2014:i:1:p:11-28.

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2
92011Consumer-to-Consumer Internet Auction Models. (2011). Knottenbelt, William J. In: International Journal of Online Marketing (IJOM). RePEc:igg:jom000:v:1:y:2011:i:3:p:17-28.

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2
Citing documents used to compute impact factor: 8
YearTitle
2022How does social media marketing enhance brand loyalty? Identifying mediators relevant to the cinema context. (2022). Rathakrishnan, Thanuja ; Lim, Xin-Jean ; Seng, Kaixin ; Yee, Wong Foong. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:10:y:2022:i:2:d:10.1057_s41270-021-00110-1.

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2022The Impact of the Pandemic on the Growth of Online Purchases. (2022). Kastrati, Burim. In: Prizren Social Science Journal. RePEc:prj:publsh:v6:y:2022:i:1:p:40-47.

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2022How consumers’ perceptions differ towards the design features of mobile live streaming shopping platform: A mixed-method investigation of respondents from Taobao Live. (2022). Li, Xia ; Qu, LU ; Siponen, Mikko ; Zhang, Xing ; Wan, Shanshan ; Xiao, Quan. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:69:y:2022:i:c:s0969698922001916.

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2022Gender-generation characteristic in relation to the customer behavior and purchasing process in terms of mobile marketing. (2022). Olearova, Maria ; Fedorko, Richard ; Bacik, Radovan ; Stefko, Robert. In: Oeconomia Copernicana. RePEc:pes:ieroec:v:13:y:2022:i:1:p:181-223.

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2022.

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2022Examining the Factors Influencing Tourists’ Destination: A Case of Nanhai Movie Theme Park in China. (2022). Ittefaq, Muhammad ; Akhtar, Nadeem ; Zhan, Jieling ; Li, Yang ; Ouyang, Fei ; Zhou, Liting. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:18:p:11419-:d:912738.

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2022The influence of Instagram on mental well-being and purchasing decisions in a pandemic. (2022). Awruk, Katarzyna ; Staniewski, Marcin . In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:174:y:2022:i:c:s0040162521007216.

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2022Generation, susceptibility, and response regarding negativity: An in-depth analysis on negative online reviews. (2022). Okumus, Fevzi ; Foroudi, Pantea ; Marvi, Reza ; Colmekcioglu, Nazan. In: Journal of Business Research. RePEc:eee:jbrese:v:153:y:2022:i:c:p:235-250.

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Recent citations
Recent citations received in 2021
YearCiting document

Recent citations received in 2020
YearCiting document
2020The Effects of Product Monetary Value, Product Evaluation Cost, and Customer Enjoyment on Customer Intention to Purchase and Reuse Vendors: Institutional Trust-Based Mechanisms. (2020). Chen, Shih-Chih ; Ruangkanjanases, Athapol ; Masri, Ni Wayan. In: Sustainability. RePEc:gam:jsusta:v:13:y:2020:i:1:p:172-:d:468799.

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2020Customer Behavior as an Outcome of Social Media Marketing: The Role of Social Media Marketing Activity and Customer Experience. (2020). Wiangin, Uraiporn ; Chen, Shih-Chih ; Wibowo, Ardy ; Ruangkanjanases, Athapol ; Ma, Yin. In: Sustainability. RePEc:gam:jsusta:v:13:y:2020:i:1:p:189-:d:469163.

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Recent citations received in 2019
YearCiting document
2019ORDERING GOODS AND SERVICES ONLINE IN SOUTH EAST EUROPEAN COUNTRIES: COMPARISON BY CLUSTER ANALYSIS. (2019). Dumicic, Ksenija ; Novkovska, Blagica. In: UTMS Journal of Economics. RePEc:ris:utmsje:0271.

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