3
H index
1
i10 index
46
Citations
Bruce A. Huhmann : Citation Profile
New Mexico State University (1% share) | RESEARCH PRODUCTION: 10 Articles RESEARCH ACTIVITY:
MORE DETAILS IN: ABOUT THIS REPORT:
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23 years (2002 - 2025). Relations with other researchers
Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Bruce A. Huhmann. | Is cited by:
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Main data
Where Bruce A. Huhmann has published?
| Journals with more than one article published | # docs |
|---|---|
| Journal of Business Research | 6 |
Recent works citing Bruce A. Huhmann (2025 and 2024)
| Year | Title of citing document |
|---|---|
| 2025 | Consumer reactions to the use of sex appeals in influencer vs brand social media marketing. (2025). Hosen, Nurul ; Demsar, Vlad ; Ferraro, Carla ; Wheeler, Melissa A. In: Journal of Business Research. RePEc:eee:jbrese:v:199:y:2025:i:c:s0148296325003340. Full description at Econpapers || Download paper |
| 2025 | Forty Years of Brand Logo Literature: A Review and Future Research Directions. (2025). Moharana, Tapas Ranjan ; Chaudhuri, Himadri Roy ; Pradhan, Debasis ; Rup, Bikash Kumar ; Pati, Arnav. In: Journal of Business Research. RePEc:eee:jbrese:v:200:y:2025:i:c:s0148296325004783. Full description at Econpapers || Download paper |
| 2024 | How consumers process online review types in familiar versus unfamiliar destinations. A self-reported and neuroscientific study. (2024). Curras-Perez, Rafael ; Bigne, Enrique ; Ruiz, Carla. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:199:y:2024:i:c:s0040162523007527. Full description at Econpapers || Download paper |
| 2024 | Existence of gender inequality in the issue of corporate governance in the banking sector and in companies in Kazakhstan. (2024). Bekpayeva, Zhuldyz ; Nikiforova, Nina ; Zhakypbek, Lyailya ; Zhanbyrbayeva, Sanim. In: RIVISTA DI STUDI SULLA SOSTENIBILITA'. RePEc:fan:rissri:v:html10.3280/riss2024-002018. Full description at Econpapers || Download paper |
| 2025 | Age differences in preference and memory for advertisements: the roles of advertisement type and product type. (2025). Chen, Wanying ; Zhang, Lei ; Yang, Siyu ; Shen, Zixu ; Xie, Fang ; Benson, Valerie. In: Palgrave Communications. RePEc:pal:palcom:v:12:y:2025:i:1:d:10.1057_s41599-025-05168-1. Full description at Econpapers || Download paper |
| 2025 | The good, the bad, and the ugly: Compliance of e-pharmacies serving India and Kenya with regulatory requirements and best practices. (2025). Joseph, Jaison ; Kweyu, Emmanuel ; Goodman, Catherine ; Wafula, Francis ; Salam, Abdul ; Palafox, Benjamin ; Khayoni, Irene ; Tiruttani, Sasi Kumar ; Masibo, Sammy ; Satheesh, Gautam ; Nambiar, Devaki. In: PLOS Global Public Health. RePEc:plo:pgph00:0004202. Full description at Econpapers || Download paper |
| 2024 | Not Our War: The Effects of Response Strategies and Message Frames From a Russian Association on the Public€™s Attitude Toward Russians Living in Germany. (2024). Hegner, Sabrina ; Schilling, Leoni ; Hirschfeld, Gerrit ; Durmaz, Elif ; Beldad, Ardion. In: SAGE Open. RePEc:sae:sagope:v:14:y:2024:i:2:p:21582440241257982. Full description at Econpapers || Download paper |
| 2024 | No browsing, no donating: the impact of title and forwarder on browsing intention of online charity fundraising. (2024). Wang, Han ; Niu, Huan ; Zheng, Chundong. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:21:y:2024:i:1:d:10.1007_s12208-022-00361-3. Full description at Econpapers || Download paper |
| 2024 | The influence of taboo level on emotional versus rational user-generated messages. (2024). Bougie, Roger ; Gebreselassie, Andinet Worku. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:21:y:2024:i:4:d:10.1007_s12208-024-00409-6. Full description at Econpapers || Download paper |
Works by Bruce A. Huhmann:
| Year | Title | Type | Cited |
|---|---|---|---|
| 2023 | Online but unlawful sales of unapproved and misbranded prescription drugs: Internet pharmacy compliance with Food and Drug Administration warning letters In: Journal of Consumer Affairs. [Full Text][Citation analysis] | article | 0 |
| 2020 | An eye-tracking study of attention to brand-identifying content and recall of taboo advertising In: Journal of Business Research. [Full Text][Citation analysis] | article | 9 |
| 2022 | Endorser gender and age effects in B2B advertising In: Journal of Business Research. [Full Text][Citation analysis] | article | 1 |
| 2025 | How allusion enhances consumer response to hope appeals in health messaging In: Journal of Business Research. [Full Text][Citation analysis] | article | 0 |
| 2025 | Brand influences on the relationship between livestream seller commissions and sales In: Journal of Business Research. [Full Text][Citation analysis] | article | 0 |
| 2011 | Effects of age, need for cognition, and affective intensity on advertising effectiveness In: Journal of Business Research. [Full Text][Citation analysis] | article | 25 |
| 2012 | Print advertising: Executional factors and the RPB Grid In: Journal of Business Research. [Full Text][Citation analysis] | article | 2 |
| 2023 | Illicit Online Pharmacies: A Scoping Review In: IJERPH. [Full Text][Citation analysis] | article | 1 |
| 2025 | Mapping the Literature on Short-Selling in Financial Markets: A Lexicometric Analysis In: IJFS. [Full Text][Citation analysis] | article | 0 |
| 2002 | Combinatory and Separative Effects of Rhetorical Figures on Consumers Effort and Focus in Ad Processing. In: Journal of Consumer Research. [Full Text][Citation analysis] | article | 8 |
CitEc is a RePEc service, providing citation data for Economics since 2001. Last updated March, 14 2025. Contact: CitEc Team