6
H index
5
i10 index
229
Citations
Europa-Universität Viadrina Frankfurt (Oder) | 6 H index 5 i10 index 229 Citations RESEARCH PRODUCTION: 6 Articles 2 Papers RESEARCH ACTIVITY:
MORE DETAILS IN: ABOUT THIS REPORT:
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Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Katja H. Brunk. | Is cited by: | Cites to: |
| Journals with more than one article published | # docs |
|---|---|
| Journal of Business Research | 3 |
| Journal of Business Ethics | 2 |
| Year | Title of citing document |
|---|---|
| 2025 | Theorizing regressive nostalgia: Understanding exclusionary consumers as a brand threat. (2025). Kerrigan, Finola ; Preece, Chloe ; Oreilly, Daragh. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:42:y:2025:i:2:p:411-432. Full description at Econpapers || Download paper |
| 2024 | The effect of message framing on young adult consumers’ sustainable fashion consumption: The role of anticipated emotions and perceived ethicality. (2024). Gabrielli, Veronica ; Grappi, Silvia ; Baghi, Ilaria ; Bergianti, Francesca. In: Journal of Business Research. RePEc:eee:jbrese:v:170:y:2024:i:c:s0148296323007002. Full description at Econpapers || Download paper |
| 2024 | Beyond information availability: Specifying the dimensions of consumer perceived brand transparency. (2024). Sansome, Kate ; Conduit, Jodie ; Wilkie, Dean. In: Journal of Business Research. RePEc:eee:jbrese:v:170:y:2024:i:c:s0148296323007178. Full description at Econpapers || Download paper |
| 2024 | Good people good planet: Investigating the interconnection between social and environmental sustainability. (2024). Waites, Stacie F ; Collier, Joel ; Farmer, Adam. In: Journal of Business Research. RePEc:eee:jbrese:v:184:y:2024:i:c:s0148296324004016. Full description at Econpapers || Download paper |
| 2024 | Customer definitions of moral value for retail brands: A qualitative understanding. (2024). Wei, Yunyi ; Ekinci, Yuksel ; Sit, Kokho. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:77:y:2024:i:c:s0969698923004484. Full description at Econpapers || Download paper |
| 2024 | Consumer empowerment in the ethical spectrum: Rethinking retention in live-streaming markets. (2024). Chai, Junwu ; Li, Hengyu ; Tana, Gegen. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:81:y:2024:i:c:s0969698924002662. Full description at Econpapers || Download paper |
| 2024 | How Corporate Social Responsibility Motivation Drives Customer Extra-Role Behavior and Green Purchase Intentions: The Role of Ethical Corporate Identity. (2024). Li, Mengran ; Rabeeu, Ahmed. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:13:p:5611-:d:1426293. Full description at Econpapers || Download paper |
| 2024 | When the Automated fire Backfires: The Adoption of Algorithm-based HR Decision-making Could Induce Consumer’s Unfavorable Ethicality Inferences of the Company. (2024). Yang, Zhilin ; Zhou, Xinyue ; Dai, Xin ; Chen, Quan. In: Journal of Business Ethics. RePEc:kap:jbuset:v:190:y:2024:i:4:d:10.1007_s10551-023-05351-x. Full description at Econpapers || Download paper |
| 2024 | Ethical Consumerism in Emerging Markets: Opportunities and Challenges. (2024). Kutaula, Smirti ; Gregory-Smith, Diana ; Bartikowski, Boris ; Gillani, Alvina. In: Journal of Business Ethics. RePEc:kap:jbuset:v:191:y:2024:i:4:d:10.1007_s10551-024-05657-4. Full description at Econpapers || Download paper |
| 2024 | Role of Socio-Cultural Capital and Country-Level Affluence in Ethical Consumerism. (2024). Prikshat, Verma ; Gupta, Suraksha ; Kumar, Sanjeev ; Patel, Parth ; Malik, Ashish. In: Journal of Business Ethics. RePEc:kap:jbuset:v:191:y:2024:i:4:d:10.1007_s10551-024-05662-7. Full description at Econpapers || Download paper |
| 2025 | Consumers’ Responses to Moral Transgressions in the Fashion Industry: Comparative Insights from Western Developed and Southeast Asian Emerging Markets. (2025). Huong, Thi Thanh ; Bartsch, Fabian. In: Journal of Business Ethics. RePEc:kap:jbuset:v:196:y:2025:i:4:d:10.1007_s10551-024-05871-0. Full description at Econpapers || Download paper |
| 2025 | Authentic Brand Ethicality: Conceptualization, Measurement, and Validation in the Fashion Industry. (2025). Hessel, Isabella Margaux ; Fischer, Peter Mathias ; Zeugner-Roth, Katharina Petra. In: Journal of Business Ethics. RePEc:kap:jbuset:v:196:y:2025:i:4:d:10.1007_s10551-024-05873-y. Full description at Econpapers || Download paper |
| 2025 | Ethicality in B2B Service Delivery: Examining the Impact of Individual and Organisational Ethics on Firm Performance Through Ethical Leadership and Climate. (2025). Sreejesh, S ; Roy, Subhadip. In: Journal of Business Ethics. RePEc:kap:jbuset:v:198:y:2025:i:3:d:10.1007_s10551-024-05810-z. Full description at Econpapers || Download paper |
| 2024 | The mediating effect of consumers’ perceived ethicality in the relationship between consumer cynicism/material values and affective commitment. (2024). Utkutug, Cagla Pinar. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:12:y:2024:i:3:d:10.1057_s41270-022-00199-y. Full description at Econpapers || Download paper |
| 2025 | How AI service quality influence brand loyalty: moderating effects of innovativeness, brand ethicality, and privacy concern. (2025). Yang, Mengxi ; Wang, Mengyang. In: Journal of Brand Management. RePEc:pal:jobman:v:32:y:2025:i:4:d:10.1057_s41262-025-00383-2. Full description at Econpapers || Download paper |
| 2025 | Conscientious corporate brands: the roles of organisational purpose, organisational culture, brand authenticity and corporate social responsibility. (2025). Abratt, Russell ; Quaye, Emmanuel Silva ; Kleyn, Nicola. In: Journal of Brand Management. RePEc:pal:jobman:v:32:y:2025:i:5:d:10.1057_s41262-025-00392-1. Full description at Econpapers || Download paper |
| 2025 | Ethicality of online dynamic pricing: an empirical investigation of consumer perception of ethical risks. (2025). Ayadi, Nawel ; Paraschiv, Corina. In: Journal of Revenue and Pricing Management. RePEc:pal:jorapm:v:24:y:2025:i:3:d:10.1057_s41272-024-00497-3. Full description at Econpapers || Download paper |
| 2024 | A fuzzy-set qualitative comparative analysis (fsQCA) study on the formation mechanism of Internet platform companies’ social responsibility risks. (2024). Shen, Qitaisong ; Lyu, Tongfang. In: Electronic Markets. RePEc:spr:elmark:v:34:y:2024:i:1:d:10.1007_s12525-023-00686-9. Full description at Econpapers || Download paper |
| 2024 | Recreational marijuana: Ethical positions and consumption status in explaining attitudes, perceived law ethicalness, and perceived corporate social responsibility. (2024). Souiden, Nizar. In: Corporate Social Responsibility and Environmental Management. RePEc:wly:corsem:v:31:y:2024:i:5:p:4512-4531. Full description at Econpapers || Download paper |
| 2024 | Marketing Ethics and Customer Loyalty: The Serial Mediating Role of Relationship Quality and the Moderating Role of Voluntary Simplicity. (2024). Baydas, Abdulvahap ; Sezer, Abdulaziz. In: Interdisciplinary Description of Complex Systems - scientific journal. RePEc:zna:indecs:v:22:y:2024:i:5:p:548-585. Full description at Econpapers || Download paper |
| Year | Title | Type | Cited |
|---|---|---|---|
| 2010 | Exploring origins of ethical company/brand perceptions: Reply to Shea and Cohns commentaries In: Journal of Business Research. [Full Text][Citation analysis] | article | 29 |
| 2010 | Exploring origins of ethical company/brand perceptions -- A consumer perspective of corporate ethics In: Journal of Business Research. [Full Text][Citation analysis] | article | 90 |
| 2011 | One strike and youre out: Qualitative insights into the formation of consumers ethical company or brand perceptions In: Journal of Business Research. [Full Text][Citation analysis] | article | 26 |
| 2012 | Un/ethical Company and Brand Perceptions: Conceptualising and Operationalising Consumer Meanings In: Journal of Business Ethics. [Full Text][Citation analysis] | article | 62 |
| 2020 | How do Consumers Reconcile Positive and Negative CSR-Related Information to Form an Ethical Brand Perception? A Mixed Method Inquiry In: Journal of Business Ethics. [Full Text][Citation analysis] | article | 16 |
| 2018 | Creating a Consumable Past: How Memory Making Shapes Marketization In: Journal of Consumer Research. [Full Text][Citation analysis] | article | 6 |
| 2009 | Why Do We Look Bad? A Consumer Perspective of Un/Ethical Corporate Behavior In: Working Papers CEB. [Full Text][Citation analysis] | paper | 0 |
| 2010 | Essays on consumer perceived ethicality (CPE) of companies and brands In: ULB Institutional Repository. [Full Text][Citation analysis] | paper | 0 |
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