1
H index
1
i10 index
23
Citations
Universitatea Româno-Americană | 1 H index 1 i10 index 23 Citations RESEARCH PRODUCTION: 72 Articles 1 Papers RESEARCH ACTIVITY: 10 years (2014 - 2024). See details. MORE DETAILS IN: ABOUT THIS REPORT: Permalink: http://citec.repec.org/ppu105 |
Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Ioan-Matei Purcarea. | Is cited by: | Cites to: |
Journals with more than one article published | # docs |
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Holistic Marketing Management Journal | 50 |
Romanian Distribution Committee Magazine | 18 |
Sustainability | 2 |
Year | Title of citing document |
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2023 | Does green brand anthropomorphism influence repurchase intention? Understanding the impact of brand warmth, psychological ownership, and self-brand congruity. (2023). Malhotra, Gunjan ; Jham, Vimi ; Sehgal, Nidhi. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:75:y:2023:i:c:s0969698923002977. Full description at Econpapers || Download paper |
2023 | Unveiling Sustainability in Ecommerce: GPT-Powered Software for Identifying Sustainable Product Features. (2023). Nasiopoulos, Dimitrios K ; Tselikas, Nikolaos D ; Roumeliotis, Konstantinos I. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:15:p:12015-:d:1210908. Full description at Econpapers || Download paper |
2023 | The Green-Awakening Customer Attitudes towards Buying Green Products on an Online Platform in Thailand: The Multigroup Moderation Effects of Age, Gender, and Income. (2023). Naruetharadhol, Phaninee ; Gebsombut, Nathateenee ; Wongsaichia, Sasichakorn ; Srisathan, Wutthiya Aekthanate ; Ketkaew, Chavis. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:3:p:2497-:d:1051712. Full description at Econpapers || Download paper |
2023 | Do Sustainable Consumers Have Sustainable Behaviors? An Empirical Study to Understand the Purchase of Food Products. (2023). Silvestri, Cecilia ; Cagnetti, Chiara ; Pacchera, Francesco ; Gallo, Tommaso. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:5:p:4462-:d:1085569. Full description at Econpapers || Download paper |
2023 | Sustainable Marketing and the Role of Social Media: An Experimental Study Using Natural Language Processing (NLP). (2023). Sharma, Shamneesh ; Dash, Ganesh. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:6:p:5443-:d:1101956. Full description at Econpapers || Download paper |
2023 | The Fear of the Known and Unknown in Being the Sustainable Business: Environmental Concern Reflected by Axfood (Sweden). (2023). Wazirali, Raniyah ; Dar, Imran Bashir ; Shahzad, Muhammad Babar. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:6:p:5467-:d:1102353. Full description at Econpapers || Download paper |
2024 | Consumer Behavior and Sustainable Marketing Development in Online and Offline Settings. (2024). Deshwal, Pankaj ; Barbosa, Belem ; Qalati, Sikandar Ali. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:7:p:2829-:d:1365837. Full description at Econpapers || Download paper |
2024 | An Integrated Model of the Sustainable Consumer. (2024). Parker, Lukas ; Brennan, Linda ; Phan-Le, Nhat Tram. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:7:p:3023-:d:1370359. Full description at Econpapers || Download paper |
2024 | Which Values Matter Most to Romanian Consumers? Exploring the Impact of Green Attitudes and Communication on Buying Behavior. (2024). Triculescu, Monica ; Bunea, Ovidiu-Iulian ; Corbo, Rzvan-Andrei ; Miu, Sorina Ioana. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:9:p:3866-:d:1388744. Full description at Econpapers || Download paper |
2023 | Retail Ongoing Reinvention at the Beginning of the New Era of Machine Knowledge Capital. (2023). Purcarea, Theodor. In: Romanian Distribution Committee Magazine. RePEc:rdc:journl:v:14:y:2023:i:1:p:5-9. Full description at Econpapers || Download paper |
Year | Title | Type | Cited |
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2021 | The Profound Nature of Linkage Between the Impact of the Use of Artificial Intelligence in Retail on Buying and Consumer Behavior and Consumersâ Perceptions of Artificial Intelligence on the Path to t In: The AMFITEATRU ECONOMIC journal. [Full Text][Citation analysis] | article | 1 |
2022 | DISRUPTIVE TECHNOLOGIES AND E-COMMERCE FOR A LEAN TRANSITION TO THE POST-PANDEMIC WORLD In: Management Strategies Journal. [Full Text][Citation analysis] | article | 0 |
2022 | Major Shifts in Sustainable Consumer Behavior in Romania and Retailersâ Priorities in Agilely Adapting to It In: Sustainability. [Full Text][Citation analysis] | article | 17 |
2022 | Major Shifts in Sustainable Consumer Behavior in Romania and Retailersâ Priorities in Agilely Adapting to It.(2022) In: Post-Print. [Citation analysis] This paper has nother version. Agregated cites: 17 | paper | |
2023 | Digital Technologies for Public Health Services after the COVID-19 Pandemic: A Risk Management Analysis In: Sustainability. [Full Text][Citation analysis] | article | 0 |
2020 | Adequately Managing Digital Marketing, Considering the New Consumer Behaviors Driven Including by the Daily Health News In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2020 | The Connection between Digital Marketing and Relevant Public Relations. The Brand Building Role of Digital Communication In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2020 | Over Tipping Point for Digital Disruption: E-Commerce & Omni Channel Working Together Within the Acceleration of the Digitization of Customer and Supply Chain Interactions In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2020 | Marketing transformation under the pressure of the new technologies and emotions impact on decision making In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2021 | Marketing 5.0, Society 5.0, Leading-Edge Technologies, New CX, and New Engagement Capacity within the Digital Transformation In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2021 | E-COMMERCE CONTRIBUTION IN SUSTAINABLE DEVELOPMENT: TOWARDS A NEW ERA OF SAFE AND MORE SUSTAINABLE PRODUCTS In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2021 | Digital Marketing and Ecommerce in the Digital Neo-Economy, Discovering by Learning in the New Era of Innovation, and Re-engaging the Marketing Team In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2021 | The Impact of Robotics on E-commerce, and the Challenge of Delivering Great CX In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2021 | Digital Maturity improved by Digital Marketing in Harmony with e-commerce In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2021 | Considerations regarding the effects of Industrie 4.0 on e-commerce In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2022 | Agile Marketing and Empowered E-Commerce In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 1 |
2022 | Shaping the Future of E-Commerce in Relation with the Data Economy In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2022 | The Digital Transformation and e-commerce In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2022 | Digital Customer Engagement, CX Future and the Advance of the Metaverse-Related Activities Including in E-Commerce Retail In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2022 | E-Commerce Development and Entering the Path to NeXT Commerce In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2023 | E-Commerce, Marketing Technology Stake, and Improved DCX In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2023 | Measuring the Impact of E-Commerce on the Economy In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2023 | E-Commerce Business Under Pressure To Grow In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2023 | E-Commerce, Marketing Technology Stake, and Improved DCX In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2023 | E-Commerce, E-Fulfillment, Last Mile Delivery and CX In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2023 | E-Commerce Personalization and Digital Merchandising Strategy In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2024 | Challenges for Modern Marketing and E-Commerce Merchandising In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2024 | Redefining Marketing While Advancing on the Path to AI Innovation, Better Assessing AI Model Performance In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2024 | Ensuring digital marketing performance improvement, making difference between todayâs and tomorrowâs marketing function In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2014 | Digital Marketing and the Pillars of Shopper Experience In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2014 | Chief Marketing Officer and the Challenge of Digital Maturity In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2014 | An Interview with Matthew R. Lee, Psychology Professor, James Madison University In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2014 | Digital Marketing and a Better Understanding of the Consumer Mobile Journey In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2015 | Digital Marketing, Digital Disruption, and the New Rules of Digitization In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2015 | Digital marketing, addressability and time, the new currency for CMOs In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2015 | Digital Tourism on the Way to Digital Marketing Success In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 1 |
2015 | Digital Marketer: Facing Digital Marketing Opportunities In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2015 | Reaching Travelers Through Digital Marketing Channels In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 1 |
2015 | Marketers, challenged to meeting digital priorities In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2015 | Organizing for digital marketing success in tourism In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 1 |
2016 | Engineering the Digital Transformation of Marketing In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 1 |
2016 | Digital marketing capabilities in todays evolving digital world In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2016 | Challenges for digital marketing capabilities within the context of the main ongoing marketing management trend In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2017 | Digital intelligence and digital marketing effectiveness In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2017 | Digital marketing challenged by delivering value in the flux business environment In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2017 | Building a Path toward Digital Marketing Maturity. The impact of digital marketing in healthcare In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2017 | Digital Marketers at the Intersection of Digital Transformation with CX In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2018 | Digital Marketers and the Challenge of Optimizing Omni channel CX In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2018 | Digital Marketers challenged to create excellence in accordance with the expectations of digitally savvy customers In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2018 | Digital marketers challenged to drive results within the connected world In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2018 | Digital marketers are going beyond the traditional DX metrics In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2019 | Digital Customers, Digital Marketers, and Keeping up with Trends in Todayââ¬â¢s Digital World In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2019 | Digital Marketing Trends Transforming Marketing. Digital Marketing to Patients In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2019 | Marketersââ¬â¢ Reskilling within the Digital Transformation, a Todayââ¬â¢s Essential Task for Approaching New Digital Roles In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2019 | The Ongoing Digital Revolution, Mobile Transformation, MarTech Applications, and Retraining In: Holistic Marketing Management Journal. [Full Text][Citation analysis] | article | 0 |
2020 | Recovering From a Never Faced Economic Disruption, and Advancing on the Path to the Next Normal In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2020 | Digital transformation and the impact on e-commerce of the disruptive technologies which are the supporting structure of the Industry 4.0 In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2021 | The Disrupted Retail and the Innovative Technology: Connecting Data... In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2021 | E-Commerce Retailers Competition, Digital Technology and the Fast-Approaching Future of a New Standard Consisting of Cryptocurrency s Commercial Us In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2021 | The Growth of E-Commerce, Disruptive Technologies and Marketers Conversational Strategy In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2021 | The Effects of Industrie 4.0 on e-commerce In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2021 | E-commerce, Q-commerce, New Technologies and Omnichannel Consumers Personalized Experience In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2022 | Agile E-Commerce Relevance Within the Expansion of the Digital Economy and the Phygital Business Models Challenged to Ensure Continuously Improved CX In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2022 | The Future of E-Commerce, Technology Priorities and the Challenge of Metaverse In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2022 | Digital Twins, Web3, Metaverse, Value Innovation and E-Commerce retail In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2022 | E-Commerce Personalization Wanted by the Next Generation of Shoppers. Livestreaming E-Commerce, Q-commerce, Social Commerce, and the Metaverse In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2023 | Social Commerce Ecosystem, Social Media Marketers New Tool ChatGPT, and E-Commerce Profitability Improvement Based on Immersive Product Imagery In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2023 | For Nearly a Decade of Advocacy for E-Commerce and M-Commerce In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2023 | The Paradigm Shift in E-Commerce Within the Context of the New AI Space Race In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2023 | Successful E-Commerce Interaction, and the Multidirectional Impact of E-Commerce In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2024 | A Shift in Retail Perspective Considering Customersââ¬â¢ Three-Dimensionality In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2024 | Phigital Retail Under Pressure to Streamlining Shoppersââ¬â¢ Path to Purchase Based on AI Integration In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
2024 | Brand and CX Management Challenged to Comprehend the Phygital Customersââ¬â¢ Journey: Blending Brand and CX Governance In: Romanian Distribution Committee Magazine. [Full Text][Citation analysis] | article | 0 |
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