0.06
Impact Factor
0.61
5-Years IF
54
5-Years H index
0.06
Impact Factor
0.61
5-Years IF
54
5-Years H index
IF | AIF | IF5 | DOC | CDO | CCU | CIF | CIT | D2Y | C2Y | D5Y | C5Y | %SC | CiY | II | AII | |
1990 | 0.05 | 0.1 | 0.02 | 26 | 26 | 7 | 0.27 | 406 | 64 | 3 | 157 | 3 | 79 (19.5%) | 0.04 | ||
1991 | 0.02 | 0.09 | 0.04 | 21 | 47 | 14 | 0.3 | 531 | 59 | 1 | 163 | 6 | 103 (19.4%) | 1 | 0.05 | 0.04 |
1992 | 0.1 | 0.01 | 24 | 71 | 7 | 0.1 | 300 | 47 | 148 | 1 | 56 (18.7%) | 0.04 | ||||
1993 | 0.02 | 0.11 | 0.02 | 23 | 94 | 10 | 0.11 | 686 | 45 | 1 | 135 | 3 | 109 (15.9%) | 0.05 | ||
1994 | 0.06 | 0.12 | 0.06 | 22 | 116 | 16 | 0.14 | 402 | 47 | 3 | 127 | 7 | 72 (17.9%) | 1 | 0.05 | 0.05 |
1995 | 0.09 | 0.19 | 0.15 | 45 | 161 | 80 | 0.5 | 789 | 45 | 4 | 116 | 17 | 152 (19.3%) | 0.07 | ||
1996 | 0.15 | 0.22 | 0.25 | 21 | 182 | 110 | 0.6 | 622 | 67 | 10 | 135 | 34 | 138 (22.2%) | 0.09 | ||
1997 | 0.11 | 0.27 | 0.12 | 22 | 204 | 71 | 0.35 | 624 | 66 | 7 | 135 | 16 | 126 (20.2%) | 2 | 0.09 | 0.09 |
1998 | 0.79 | 0.27 | 0.74 | 28 | 232 | 307 | 1.32 | 685 | 43 | 34 | 133 | 98 | 141 (20.6%) | 4 | 0.14 | 0.1 |
1999 | 0.62 | 0.31 | 0.69 | 36 | 268 | 355 | 1.32 | 590 | 50 | 31 | 138 | 95 | 138 (23.4%) | 7 | 0.19 | 0.13 |
2000 | 0.2 | 0.4 | 0.45 | 27 | 295 | 264 | 0.89 | 493 | 64 | 13 | 152 | 68 | 98 (19.9%) | 5 | 0.19 | 0.15 |
2001 | 0.51 | 0.4 | 0.56 | 31 | 326 | 395 | 1.21 | 478 | 63 | 32 | 134 | 75 | 125 (26.2%) | 4 | 0.13 | 0.15 |
2002 | 0.48 | 0.42 | 0.68 | 33 | 359 | 424 | 1.18 | 324 | 58 | 28 | 144 | 98 | 56 (17.3%) | 1 | 0.03 | 0.18 |
2003 | 0.58 | 0.44 | 0.75 | 37 | 396 | 499 | 1.26 | 478 | 64 | 37 | 155 | 116 | 115 (24.1%) | 7 | 0.19 | 0.18 |
2004 | 0.51 | 0.49 | 0.82 | 51 | 447 | 723 | 1.62 | 772 | 70 | 36 | 164 | 135 | 236 (30.6%) | 24 | 0.47 | 0.2 |
2005 | 1 | 0.53 | 1.07 | 58 | 505 | 822 | 1.63 | 644 | 88 | 88 | 179 | 192 | 214 (33.2%) | 23 | 0.4 | 0.21 |
2006 | 1.17 | 0.51 | 1.09 | 80 | 585 | 1008 | 1.72 | 597 | 109 | 127 | 210 | 228 | 171 (28.6%) | 23 | 0.29 | 0.2 |
2007 | 0.93 | 0.44 | 0.95 | 70 | 655 | 1074 | 1.64 | 533 | 138 | 129 | 259 | 245 | 120 (22.5%) | 10 | 0.14 | 0.18 |
2008 | 0.81 | 0.47 | 1.08 | 91 | 746 | 1214 | 1.63 | 480 | 150 | 121 | 296 | 319 | 84 (17.5%) | 9 | 0.1 | 0.2 |
2009 | 0.65 | 0.47 | 0.87 | 101 | 847 | 1197 | 1.41 | 406 | 161 | 105 | 350 | 303 | 89 (21.9%) | 24 | 0.24 | 0.19 |
2010 | 0.61 | 0.44 | 0.65 | 80 | 927 | 1163 | 1.25 | 561 | 192 | 117 | 400 | 261 | 63 (11.2%) | 30 | 0.38 | 0.16 |
2011 | 0.69 | 0.51 | 0.75 | 80 | 1007 | 1325 | 1.32 | 225 | 181 | 124 | 422 | 318 | 34 (15.1%) | 32 | 0.4 | 0.2 |
2012 | 0.86 | 0.56 | 0.86 | 56 | 1063 | 1410 | 1.33 | 180 | 160 | 137 | 422 | 362 | 9 (5%) | 10 | 0.18 | 0.21 |
2013 | 0.39 | 0.66 | 0.67 | 58 | 1121 | 1189 | 1.06 | 24 | 136 | 53 | 408 | 272 | (%) | 0.23 | ||
2014 | 0.32 | 0.67 | 0.5 | 52 | 1173 | 1152 | 0.98 | 5 | 114 | 37 | 375 | 189 | (%) | 0.22 | ||
2015 | 0.06 | 0.82 | 0.61 | 56 | 1229 | 1190 | 0.97 | 4 | 110 | 7 | 326 | 199 | (%) | 1 | 0.02 | 0.27 |
IF: | Impact Factor: C2Y / D2Y |
AIF: | Average Impact Factor for series in RePEc in year y |
IF5: | Impact Factor: C5Y / D5Y |
DOC: | Number of documents published in year y |
CDO: | Cumulative number of documents published until year y |
CCU: | Cumulative number of citations to papers published until year y |
CIF: | Cumulative impact factor |
CIT: | Number of citations to papers published in year y |
D2Y: | Number of articles published in y-1 plus y-2 |
C2Y: | Cites in y to articles published in y-1 plus y-2 |
D5Y: | Number of articles published in y-1 until y-5 |
C5Y: | Cites in y to articles published in y-1 until y-5 |
%SC: | Percentage of selft citations in y to articles published in y-1 plus y-2 |
CiY: | Cites in year y to documents published in year y |
II: | Immediacy Index: CiY / Documents. |
AII: | Average Immediacy Index for series in RePEc in year y |
 
# | Year | Title | Cited |
---|---|---|---|
1 | 1985 | Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214. Full description at Econpapers || Download paper | 499 |
2 | 1985 | Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176. Full description at Econpapers || Download paper | 208 |
3 | 1983 | A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238. Full description at Econpapers || Download paper | 203 |
4 | 1996 | Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20. Full description at Econpapers || Download paper | 190 |
5 | 1983 | An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191. Full description at Econpapers || Download paper | 186 |
6 | 1991 | Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296. Full description at Econpapers || Download paper | 166 |
7 | 2010 | The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421. Full description at Econpapers || Download paper | 146 |
8 | 1993 | The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143. Full description at Econpapers || Download paper | 136 |
9 | 1983 | Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272. Full description at Econpapers || Download paper | 113 |
10 | 1989 | Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323. Full description at Econpapers || Download paper | 113 |
11 | 1996 | The Value of Purchase History Data in Target Marketing. (1996). Rossi, Peter ; Allenby, Greg M. ; McCulloch, Robert E.. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:321-340. Full description at Econpapers || Download paper | 109 |
12 | 1994 | Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223. Full description at Econpapers || Download paper | 108 |
13 | 1988 | Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168. Full description at Econpapers || Download paper | 101 |
14 | 1986 | The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297. Full description at Econpapers || Download paper | 100 |
15 | 1998 | The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28. Full description at Econpapers || Download paper | 98 |
16 | 2004 | Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560. Full description at Econpapers || Download paper | 90 |
17 | 1993 | Modeling Loss Aversion and Reference Dependence Effects on Brand Choice. (1993). Bruce G. S. Hardie, ; Fader, Peter S. ; Johnson, Eric J.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:4:p:378-394. Full description at Econpapers || Download paper | 90 |
18 | 1998 | A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65. Full description at Econpapers || Download paper | 90 |
19 | 1990 | The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206. Full description at Econpapers || Download paper | 85 |
20 | 1985 | The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis. (1985). Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:234-254. Full description at Econpapers || Download paper | 82 |
21 | 1990 | Improving Channel Coordination Through Franchising. (1990). Lal, Rajiv . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:4:p:299-318. Full description at Econpapers || Download paper | 81 |
22 | 1993 | The Measurement and Determinants of Brand Equity: A Financial Approach. (1993). Simon, Carol J. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:28-52. Full description at Econpapers || Download paper | 81 |
23 | 1997 | Manufacturers Return Policies and Retail Competition. (1997). Png, Ivan ; I. P. L. Png, ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:1:p:81-94. Full description at Econpapers || Download paper | 80 |
24 | 2006 | Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759. Full description at Econpapers || Download paper | 76 |
25 | 1995 | Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377. Full description at Econpapers || Download paper | 73 |
26 | 2000 | Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42. Full description at Econpapers || Download paper | 72 |
27 | 1999 | The Decomposition of Promotional Response: An Empirical Generalization. (1999). Chiang, jeongwen ; Bell, David R. ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:4:p:504-526. Full description at Econpapers || Download paper | 71 |
28 | 1984 | Market Segmentation, Self-Selection, and Product Line Design. (1984). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:4:p:288-307. Full description at Econpapers || Download paper | 71 |
29 | 1987 | CommentâManaging Channel Profits: Comment. (1987). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:6:y:1987:i:4:p:375-379. Full description at Econpapers || Download paper | 70 |
30 | 1997 | Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard . In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207. Full description at Econpapers || Download paper | 70 |
31 | 1993 | Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households. (1993). Chintagunta, Pradeep. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:184-208. Full description at Econpapers || Download paper | 70 |
32 | 1995 | Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169. Full description at Econpapers || Download paper | 67 |
33 | 1991 | Investigating Household Purchase Timing Decisions: A Conditional Hazard Function Approach. (1991). Jain, Dipak C. ; Vilcassim, Naufel J.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:1:p:1-23. Full description at Econpapers || Download paper | 65 |
34 | 1998 | Consumption Self-Control by Rationing Purchase Quantities of Virtue and Vice. (1998). Wertenbroch, Klaus . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:4:p:317-337. Full description at Econpapers || Download paper | 65 |
35 | 2003 | Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354. Full description at Econpapers || Download paper | 64 |
36 | 1996 | A Dynamic Analysis of Market Structure Based on Panel Data. (1996). Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:359-378. Full description at Econpapers || Download paper | 64 |
37 | 1985 | Competition and Cooperation in Marketing Channel Choice: Theory and Application. (1985). Coughlan, Anne T.. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:110-129. Full description at Econpapers || Download paper | 63 |
38 | 2001 | Structural Analysis of Manufacturer Pricing in the Presence of a Strategic Retailer. (2001). Sudhir, K.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:244-264. Full description at Econpapers || Download paper | 62 |
39 | 2001 | Electronic Tickets, Smart Cards, and Online Prepayments: When and How to Advance Sell. (2001). Xie, Jinhong ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:219-243. Full description at Econpapers || Download paper | 62 |
40 | 1998 | Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195. Full description at Econpapers || Download paper | 62 |
41 | 1997 | Why Store Brand Penetration Varies by Retailer. (1997). Dhar, Sanjay K. ; Hoch, Stephen J.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:208-227. Full description at Econpapers || Download paper | 61 |
42 | 1991 | A Simultaneous Approach to the Whether, What and How Much to Buy Questions. (1991). Chiang, jeongwen. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:297-315. Full description at Econpapers || Download paper | 61 |
43 | 2000 | Wine Online: Search Costs Affect Competition on Price, Quality, and Distribution. (2000). John G. Lynch , Jr., . In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:83-103. Full description at Econpapers || Download paper | 61 |
44 | 2008 | A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378. Full description at Econpapers || Download paper | 61 |
45 | 2001 | Individual Marketing with Imperfect Targetability. (2001). CHEN, YUXIN ; Narasimhan, Chakravarthi ; Zhang, John Z.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:1:p:23-41. Full description at Econpapers || Download paper | 59 |
46 | 1991 | Quality Perceptions and Asymmetric Switching Between Brands. (1991). Rossi, Peter ; Allenby, Greg M.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:3:p:185-204. Full description at Econpapers || Download paper | 58 |
47 | 1995 | Signaling Quality with a Money-Back Guarantee: The Role of Transaction Costs. (1995). Srinivasan, Kannan ; Moorthy, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:442-466. Full description at Econpapers || Download paper | 57 |
48 | 1997 | Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services. (1997). Fornell, Claes ; Rust, Roland T. ; Anderson, Eugene W.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:2:p:129-145. Full description at Econpapers || Download paper | 56 |
49 | 2001 | Quality Segmentation in Spatial Markets: When Does Cannibalization Affect Product Line Design?. (2001). Desai, Preyas S.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:265-283. Full description at Econpapers || Download paper | 56 |
50 | 1984 | A Price Discrimination Theory of Coupons. (1984). Narasimhan, Chakravarthi . In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:2:p:128-147. Full description at Econpapers || Download paper | 56 |
# | Year | Title | Cited |
---|---|---|---|
1 | 1985 | Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214. Full description at Econpapers || Download paper | 127 |
2 | 2010 | The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421. Full description at Econpapers || Download paper | 70 |
3 | 1991 | Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296. Full description at Econpapers || Download paper | 46 |
4 | 1994 | Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223. Full description at Econpapers || Download paper | 42 |
5 | 1985 | Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176. Full description at Econpapers || Download paper | 40 |
6 | 1986 | The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297. Full description at Econpapers || Download paper | 38 |
7 | 2012 | Peer Effects in the Diffusion of Solar Photovoltaic Panels. (2012). Gillingham, Kenneth ; Bollinger, Bryan . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:6:p:900-912. Full description at Econpapers || Download paper | 35 |
8 | 2006 | Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759. Full description at Econpapers || Download paper | 33 |
9 | 1983 | An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191. Full description at Econpapers || Download paper | 32 |
10 | 1993 | The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143. Full description at Econpapers || Download paper | 28 |
11 | 1996 | Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20. Full description at Econpapers || Download paper | 26 |
12 | 1998 | The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28. Full description at Econpapers || Download paper | 25 |
13 | 1990 | The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206. Full description at Econpapers || Download paper | 24 |
14 | 2006 | Research on Innovation: A Review and Agenda for. (2006). Hauser, John ; Griffin, Abbie ; Tellis, Gerard J.. In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:687-717. Full description at Econpapers || Download paper | 24 |
15 | 1983 | Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272. Full description at Econpapers || Download paper | 23 |
16 | 2007 | Zero as a Special Price: The True Value of Free Products. (2007). Shampanier, Kristina ; Mazar, Nina . In: Marketing Science. RePEc:inm:ormksc:v:26:y:2007:i:6:p:742-757. Full description at Econpapers || Download paper | 23 |
17 | 2000 | Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42. Full description at Econpapers || Download paper | 22 |
18 | 2011 | Opinion Leadership and Social Contagion in New Product Diffusion. (2011). Van den Bulte, Christophe ; Valente, Thomas W. ; Iyengar, Raghuram . In: Marketing Science. RePEc:inm:ormksc:v:30:y:2011:i:2:p:195-212. Full description at Econpapers || Download paper | 21 |
19 | 2004 | Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560. Full description at Econpapers || Download paper | 21 |
20 | 2008 | A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378. Full description at Econpapers || Download paper | 21 |
21 | 1995 | Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169. Full description at Econpapers || Download paper | 20 |
22 | 1986 | Technical NoteâNonlinear Least Squares Estimation of New Product Diffusion Models. (1986). Mason, Charlotte H. ; Srinivasan, V.. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:2:p:169-178. Full description at Econpapers || Download paper | 19 |
23 | 1998 | A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65. Full description at Econpapers || Download paper | 19 |
24 | 1997 | Manufacturers Return Policies and Retail Competition. (1997). Png, Ivan ; I. P. L. Png, ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:1:p:81-94. Full description at Econpapers || Download paper | 19 |
25 | 1993 | The Measurement and Determinants of Brand Equity: A Financial Approach. (1993). Simon, Carol J. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:28-52. Full description at Econpapers || Download paper | 19 |
26 | 1989 | Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323. Full description at Econpapers || Download paper | 19 |
27 | 1999 | Success in High-Technology Markets: Is Marketing Capability Critical?. (1999). Narasimhan, Om ; Rajiv, Surendra ; Dutta, Shantanu . In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:4:p:547-568. Full description at Econpapers || Download paper | 16 |
28 | 1998 | Shopping Behavior and Consumer Preference for Store Price Format: Why âLarge Basketâ Shoppers Prefer EDLP. (1998). Bell, David R. ; Lattin, James M.. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:66-88. Full description at Econpapers || Download paper | 16 |
29 | 1988 | Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168. Full description at Econpapers || Download paper | 16 |
30 | 1983 | A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238. Full description at Econpapers || Download paper | 16 |
31 | 1995 | Diffusion of New Products: Empirical Generalizations and Managerial Uses. (1995). Muller, Eitan ; Mahajan, Vijay ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g79-g88. Full description at Econpapers || Download paper | 15 |
32 | 2006 | Customer Metrics and Their Impact on Financial Performance. (2006). Gupta, Sunil ; Zeithaml, Valarie . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:718-739. Full description at Econpapers || Download paper | 15 |
33 | 1997 | Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services. (1997). Fornell, Claes ; Rust, Roland T. ; Anderson, Eugene W.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:2:p:129-145. Full description at Econpapers || Download paper | 15 |
34 | 1995 | Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377. Full description at Econpapers || Download paper | 15 |
35 | 1984 | A Price Discrimination Theory of Coupons. (1984). Narasimhan, Chakravarthi . In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:2:p:128-147. Full description at Econpapers || Download paper | 14 |
36 | 1992 | Incorporating Reference Price Effects into a Theory of Consumer Choice. (1992). Putler, Daniel S.. In: Marketing Science. RePEc:inm:ormksc:v:11:y:1992:i:3:p:287-309. Full description at Econpapers || Download paper | 14 |
37 | 2003 | Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354. Full description at Econpapers || Download paper | 13 |
38 | 2009 | Firm-Created Word-of-Mouth Communication: Evidence from a Field Test. (2009). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:28:y:2009:i:4:p:721-739. Full description at Econpapers || Download paper | 13 |
39 | 2010 | A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel. (2010). Villas-Boas, Sofia ; Klapper, Daniel ; draganska, michaela. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:1:p:57-74. Full description at Econpapers || Download paper | 13 |
40 | 2005 | Conditioning Prices on Purchase History. (2005). Varian, Hal ; Acquisti, Alessandro . In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:3:p:367-381. Full description at Econpapers || Download paper | 13 |
41 | 2001 | Electronic Tickets, Smart Cards, and Online Prepayments: When and How to Advance Sell. (2001). Xie, Jinhong ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:219-243. Full description at Econpapers || Download paper | 13 |
42 | 1993 | Modeling Loss Aversion and Reference Dependence Effects on Brand Choice. (1993). Bruce G. S. Hardie, ; Fader, Peter S. ; Johnson, Eric J.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:4:p:378-394. Full description at Econpapers || Download paper | 13 |
43 | 2010 | The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets. (2010). Chintagunta, Pradeep ; Venkataraman, Sriram ; Gopinath, Shyam . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:5:p:944-957. Full description at Econpapers || Download paper | 13 |
44 | 1998 | Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195. Full description at Econpapers || Download paper | 13 |
45 | 1990 | Improving Channel Coordination Through Franchising. (1990). Lal, Rajiv . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:4:p:299-318. Full description at Econpapers || Download paper | 13 |
46 | 1997 | Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard . In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207. Full description at Econpapers || Download paper | 13 |
47 | 2005 | The Targeting of Advertising. (2005). Villas-Boas, J. Miguel ; Soberman, David ; Iyer, Ganesh . In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:3:p:461-476. Full description at Econpapers || Download paper | 12 |
48 | 1995 | The Impact of Reference Price Effects on the Profitability of Price Promotions. (1995). Greenleaf, Eric A.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:1:p:82-104. Full description at Econpapers || Download paper | 12 |
49 | 2005 | âCounting Your Customersâ the Easy Way: An Alternative to the Pareto/NBD Model. (2005). Bruce G. S. Hardie, ; Fader, Peter S. ; Lee, Ka Lok . In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:2:p:275-284. Full description at Econpapers || Download paper | 12 |
50 | 2010 | Converting Pirates Without Cannibalizing Purchasers: The Impact of Digital Distribution on Physical Sales and Internet Piracy. (2010). Danaher, Brett ; Dhanasobhon, Samita ; Telang, Rahul ; Smith, Michael D.. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:6:p:1138-1151. Full description at Econpapers || Download paper | 12 |
Year | Title | |
---|---|---|
2015 | Free or bundled: Channel selection decisions under different power structures. (2015). Wang, Xiaojun ; Chen, XU. In: Omega. RePEc:eee:jomega:v:53:y:2015:i:c:p:11-20. Full description at Econpapers || Download paper | |
2015 | A passion for voting. (2015). Panova, Elena . In: Games and Economic Behavior. RePEc:eee:gamebe:v:90:y:2015:i:c:p:44-65. Full description at Econpapers || Download paper | |
2015 | Consumer store choice in Asian markets. (2015). Wang, Yusong ; Bell, David . In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:3:p:293-308. Full description at Econpapers || Download paper | |
2015 | Demonstrations and Price Competition in New Product Release. (2015). Cotton, Christopher ; Boleslavsky, Raphael ; Gurnani, Haresh . In: Working Papers. RePEc:qed:wpaper:1347. Full description at Econpapers || Download paper | |
2015 | Loss Aversion and the Uniform Pricing Puzzle for Vertically Differentiated Products. (2015). Courty, Pascal ; Nasiry, Javad . In: CEPR Discussion Papers. RePEc:cpr:ceprdp:10523. Full description at Econpapers || Download paper | |
2015 | Three-Part Tariffs with Heterogeneous Users: Monopoly and Duopoly Cases. (2015). Baek, JI ; Brueckner, Jan . In: Review of Industrial Organization. RePEc:kap:revind:v:47:y:2015:i:2:p:155-165. Full description at Econpapers || Download paper | |
2015 | Consumer choice models on the effect of promotions in retailing. (2015). Guyt, Jonne . In: Other publications TiSEM. RePEc:tiu:tiutis:c310f652-d725-4764-aac7-b17c31bd59da. Full description at Econpapers || Download paper |
Year | Citing document | |
---|---|---|
2015 | Whatâs Different About Emerging Markets, and What Does it Mean for Theory and Practice?. (2015). Srivastava, Rajendra K ; Roberts, John ; Kayande, Ujwal . In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:245-250. Full description at Econpapers || Download paper |
Year | Citing document |
---|
Year | Citing document |
---|
Year | Citing document | |
---|---|---|
2012 | To Sponsor or not to Sponsor: Sponsored Search Auctions with Organic Links. (2012). Pénard, Thierry ; Darmon, Eric ; Arnold, Michael. In: Working Papers. RePEc:dlw:wpaper:12-04.. Full description at Econpapers || Download paper | |
2012 | An experimental investigation of auctions and bargaining in procurement. (2012). Shachat, Jason ; Tan, Lijia . In: Working Papers. RePEc:fee:wpaper:1203. Full description at Econpapers || Download paper | |
2012 | Online Product Opinions: Incidence, Evaluation, and Evolution. (2012). Schweidel, David A. ; Moe, Wendy W.. In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:3:p:372-386. Full description at Econpapers || Download paper | |
2012 | Sequential and Temporal Dynamics of Online Opinion. (2012). Godes, David ; Silva, Jose C.. In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:3:p:448-473. Full description at Econpapers || Download paper | |
2012 | Designing Ranking Systems for Hotels on Travel Search Engines by Mining User-Generated and Crowdsourced Content. (2012). Ghose, Anindya ; Ipeirotis, Panagiotis G. ; Li, Beibei . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:3:p:493-520. Full description at Econpapers || Download paper | |
2012 | Mine Your Own Business: Market-Structure Surveillance Through Text Mining. (2012). Goldenberg, Jacob ; Feldman, Ronen ; Netzer, Oded ; Fresko, Moshe . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:3:p:521-543. Full description at Econpapers || Download paper | |
2012 | Commentaries and Reply to Unintended Nutrition Consequences: Firm Responses to the Nutrition Labeling and Education Act by Christine Moorman, Rosellina Ferraro, and Joel Huber. (2012). N/A, . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:5:p:738-755. Full description at Econpapers || Download paper | |
2012 | Commentaries and Reply to Can Brand Extension Signal Product Quality? by Sridhar Moorthy. (2012). N/A, . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:5:p:771-778. Full description at Econpapers || Download paper | |
2012 | Self-Control and Incentives: An Analysis of Multiperiod Quota Plans. (2012). Jain, Sanjay . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:5:p:855-869. Full description at Econpapers || Download paper | |
2012 | To Sponsor or Not to Sponsor: Sponsored Search Auctions with Organic Links. (2012). Pénard, Thierry ; Darmon, Eric ; Arnold, Michael ; Economics, University of Delaware, US, ; Michael Arnold, Alfred Lerner College of Business, . In: Economics Working Paper Archive (University of Rennes 1 & University of Caen). RePEc:tut:cremwp:201207. Full description at Econpapers || Download paper |
Warning!! This is still an experimental service. The results of this service should be interpreted with care, especially in research assessment exercises. The processing of documents is automatic. There still are errors and omissions in the identification of references. We are working to improve the software to increase the accuracy of the results.
Source data used to compute the impact factor of RePEc series.
CitEc is a RePEc service, providing citation data for Economics since 2001. Sponsored by INOMICS. Last updated December, 1 2016. Contact: CitEc Team