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Journal of Marketing Analytics / Palgrave Macmillan

Citation Profile [Updated: 2020-06-03 07:38:54]
5 Years H
3
Impact Factor
0.27
5 Years IF
0.23
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
1990 0 0.08 0 0 0 0 0 0 0 0 0 0 0.04
1991 0 0.08 0 0 0 0 0 0 0 0 0 0 0.04
1992 0 0.09 0 0 0 0 0 0 0 0 0 0 0.04
1993 0 0.1 0 0 0 0 0 0 0 0 0 0 0.05
1994 0 0.11 0 0 0 0 0 0 0 0 0 0 0.06
1995 0 0.2 0 0 0 0 0 0 0 0 0 0 0.08
1996 0 0.22 0 0 0 0 0 0 0 0 0 0 0.1
1997 0 0.23 0 0 0 0 0 0 0 0 0 0 0.1
1998 0 0.27 0 0 0 0 0 0 0 0 0 0 0.12
1999 0 0.29 0 0 0 0 0 0 0 0 0 0 0.14
2000 0 0.34 0 0 0 0 0 0 0 0 0 0 0.15
2001 0 0.36 0 0 0 0 0 0 0 0 0 0 0.16
2002 0 0.4 0 0 0 0 0 0 0 0 0 0 0.21
2003 0 0.41 0 0 0 0 0 0 0 0 0 0 0.2
2004 0 0.46 0 0 0 0 0 0 0 0 0 0 0.21
2005 0 0.47 0 0 0 0 0 0 0 0 0 0 0.22
2006 0 0.47 0 0 0 0 0 0 0 0 0 0 0.21
2007 0 0.42 0 0 0 0 0 0 0 0 0 0 0.19
2008 0 0.45 0 0 0 0 0 0 0 0 0 0 0.21
2009 0 0.44 0 0 0 0 0 0 0 0 0 0 0.21
2010 0 0.44 0 0 0 0 0 0 0 0 0 0 0.18
2011 0 0.46 0 0 0 0 0 0 0 0 0 0 0.21
2012 0 0.47 0 0 0 0 0 0 0 0 0 0 0.19
2013 0 0.53 0 0 0 0 0 0 0 0 0 0 0.22
2014 0 0.55 0 0 0 0 0 0 0 0 0 0 0.21
2015 0 0.55 0 0 0 0 0 0 0 0 0 0 0.21
2016 0 0.56 0 0 14 14 5 0 0 0 0 0 0.2
2017 0.07 0.58 0.1 0.07 15 29 9 3 3 14 1 14 1 3 100 2 0.13 0.21
2018 0.1 0.7 0.13 0.1 18 47 4 6 9 29 3 29 3 5 83.3 1 0.06 0.28
2019 0.27 0.88 0.29 0.23 22 69 5 20 29 33 9 47 11 14 70 5 0.23 0.33
IF: Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for series in RePEc in year y
CIF: Cumulative impact factor
IF5: Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12017Marketing analytics: from practice to academia. (2017). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:2:d:10.1057_s41270-017-0019-1.

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6
22017The world of analytics: interdisciplinary, inclusive, insightful, and influential. (2017). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:1:d:10.1057_s41270-017-0016-4.

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4
32019Partial least squares structural equation modeling using SmartPLS: a software review. (2019). Cheah, Jun-Hwa ; Sarstedt, Marko. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:3:d:10.1057_s41270-019-00058-3.

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3
42019Data-driven decision making: implementing analytics to transform academic culture. (2019). Petrescu, Maria ; Krishen, Anjala S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:2:d:10.1057_s41270-019-00056-5.

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2
52018Analyzing the analytics: data privacy concerns. (2018). Petrescu, Maria ; Krishen, Anjala S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:6:y:2018:i:2:d:10.1057_s41270-018-0034-x.

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2
62016Aaker’s brand personality scale is not universal – Explanation and reasons for bikes in India. (2016). Bishnoi, Vinod Kumar ; Kumar, Ajay. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:4:y:2016:i:1:d:10.1057_jma.2016.3.

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2
72016Putting the geography into geodemographics: Using multilevel modelling to improve neighbourhood targeting – a case study of Asian pupils in London. (2016). Harris, Richard ; Feng, Yingyu. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:4:y:2016:i:2:d:10.1057_s41270-016-0003-1.

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1
82017Uncovering the paths to helpful reviews using fuzzy-set qualitative comparative analysis. (2017). Ahmad, Shimi Naurin . In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:2:d:10.1057_s41270-017-0015-5.

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1
92019The communication role of social media in social marketing: a study of the community sustainability knowledge dissemination on LinkedIn and Twitter. (2019). Tian, Wen ; Heldsinger, Natalie ; Clarke, Amelia ; Huang, Lei. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:2:d:10.1057_s41270-019-00053-8.

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1
102016Statistical Power Analysis and the contemporary “crisis” in social sciences. (2016). Breur, Tom. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:4:y:2016:i:2:d:10.1057_s41270-016-0001-3.

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1
112018Analytics from our scholarly closets: the connections between data, information, and knowledge. (2018). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:6:y:2018:i:1:d:10.1057_s41270-018-0029-7.

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1
122019New paths for marketing relevance: a review of marketing and humanity. (2019). Baker, Andrew M. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:2:d:10.1057_s41270-019-00048-5.

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1
132016One man’s path to marketing analytics. (2016). Berger, Paul D. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:4:y:2016:i:1:d:10.1057_jma.2016.5.

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1
142017Declining transportation funding and need for analytical solutions: dynamics and control of VMT tax. (2017). Verma, Pratik ; Krishen, Anjala ; Kachroo, Pushkin ; Agarwal, Shaurya. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:3:d:10.1057_s41270-017-0025-3.

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1
152017Beyond cognitive age: developing a multitheoretical measure of age and its assessment. (2017). Mathur, Anil ; Moschis, George P ; Rakrachakarn, Pakakorn ; FATT, CHOONG KWAI ; Ong, Fon Sim. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:1:d:10.1057_s41270-017-0011-9.

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1
162018Marketing analytics: delineating the field while welcoming crossover. (2018). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:6:y:2018:i:4:d:10.1057_s41270-018-0046-6.

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1
172017Segmentation of the senior market: how do different variable sets discriminate between senior segments?. (2017). Koubaa, Yamen ; Hamouda, Manel ; Tabbane, Rym Srarfi . In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:3:d:10.1057_s41270-017-0017-3.

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1
182016Identifying new segments from a global branding perspective: a three-country study. (2016). Palazzo, Maria ; Siano, Alfonso ; Vollero, Agostino. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:4:y:2016:i:4:d:10.1057_s41270-016-0009-8.

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1
192018An analytical model that links customer-perceived value and competitive strategies. (2018). Echchakoui, Said. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:6:y:2018:i:4:d:10.1057_s41270-018-0043-9.

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1
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12017Marketing analytics: from practice to academia. (2017). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:2:d:10.1057_s41270-017-0019-1.

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5
22019Partial least squares structural equation modeling using SmartPLS: a software review. (2019). Cheah, Jun-Hwa ; Sarstedt, Marko. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:3:d:10.1057_s41270-019-00058-3.

Full description at Econpapers || Download paper

3
32017The world of analytics: interdisciplinary, inclusive, insightful, and influential. (2017). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:1:d:10.1057_s41270-017-0016-4.

Full description at Econpapers || Download paper

3
42019Data-driven decision making: implementing analytics to transform academic culture. (2019). Petrescu, Maria ; Krishen, Anjala S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:2:d:10.1057_s41270-019-00056-5.

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2
52018Analyzing the analytics: data privacy concerns. (2018). Petrescu, Maria ; Krishen, Anjala S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:6:y:2018:i:2:d:10.1057_s41270-018-0034-x.

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2
Citing documents used to compute impact factor: 9
YearTitle
2019Data-driven decision making: implementing analytics to transform academic culture. (2019). Petrescu, Maria ; Krishen, Anjala S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:2:d:10.1057_s41270-019-00056-5.

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2019The state of marketing analytics in research and practice. (2019). Bendixen, Michael ; Krishen, Anjala ; Petrescu, Maria ; Iacobucci, Dawn. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:3:d:10.1057_s41270-019-00059-2.

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2019Software and data in analytics: lending theory to practice. (2019). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:3:d:10.1057_s41270-019-00061-8.

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2019Customer relationship management technology: bridging the gap between marketing education and practice. (2019). Ajjan, Haya ; Harrison, Dana E. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:4:d:10.1057_s41270-019-00063-6.

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2019Salespeople’s reward preference methodological analysis. (2019). Said, Echchakoui. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:1:d:10.1057_s41270-018-00047-y.

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2019Natural born cynics? The role of personality characteristics in consumer skepticism of corporate social responsibility behaviors. (2019). Hopp, Toby ; Moscato, Derek . In: Corporate Reputation Review. RePEc:pal:crepre:v:22:y:2019:i:1:d:10.1057_s41299-018-0058-3.

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2019A unified ecological framework for studying effects of digital places on well-being. (2019). Sykora, Martin ; Shaughnessy, Krystelle ; Robertson, Colin ; Shankardass, Ketan ; Feick, Rob . In: Social Science & Medicine. RePEc:eee:socmed:v:227:y:2019:i:c:p:119-127.

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2019Joint selection of variables and clusters: recovering the underlying structure of marketing data. (2019). Cradit, Dennis J ; Brusco, Michael J ; Brudvig, Susan. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:1:d:10.1057_s41270-018-0045-7.

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2019Establishing an automated brand index based on opinion mining: analysis of printed and social media. (2019). Harkonen, Janne ; Nuortimo, Kalle. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:3:d:10.1057_s41270-019-00060-9.

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Recent citations
Recent citations received in 2019
YearCiting document
2019How to specify, estimate, and validate higher-order constructs in PLS-SEM. (2019). Cheah, Jun-Hwa ; Hair, Joseph F ; Sarstedt, Marko ; Ringle, Christian M ; Becker, Jan-Michael . In: Australasian marketing journal. RePEc:eee:aumajo:v:27:y:2019:i:3:p:197-211.

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2019Organizational Learning and Corporate Social Responsibility Drivers of Performance in SMEs in Northwestern Mexico. (2019). Ramos-Escobar, Elva Alicia ; Gallardo-Vazquez, Dolores ; Valdez-Juarez, Luis Enrique. In: Sustainability. RePEc:gam:jsusta:v:11:y:2019:i:20:p:5655-:d:276201.

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2019Data-driven decision making: implementing analytics to transform academic culture. (2019). Petrescu, Maria ; Krishen, Anjala S. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:2:d:10.1057_s41270-019-00056-5.

Full description at Econpapers || Download paper

2019Establishing an automated brand index based on opinion mining: analysis of printed and social media. (2019). Harkonen, Janne ; Nuortimo, Kalle. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:3:d:10.1057_s41270-019-00060-9.

Full description at Econpapers || Download paper

2019Software and data in analytics: lending theory to practice. (2019). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:7:y:2019:i:3:d:10.1057_s41270-019-00061-8.

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Recent citations received in 2018
YearCiting document
2018Marketing analytics: delineating the field while welcoming crossover. (2018). Krishen, Anjala S ; Petrescu, Maria. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:6:y:2018:i:4:d:10.1057_s41270-018-0046-6.

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Recent citations received in 2017
YearCiting document
2017Declining transportation funding and need for analytical solutions: dynamics and control of VMT tax. (2017). Verma, Pratik ; Krishen, Anjala ; Kachroo, Pushkin ; Agarwal, Shaurya. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:5:y:2017:i:3:d:10.1057_s41270-017-0025-3.

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Recent citations received in 2016
YearCiting document