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Journal of Brand Management / Palgrave Macmillan

Citation Profile [Updated: 2022-01-09 21:43:50]
5 Years H
9
Impact Factor
0.65
5 Years IF
0.69
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
1990 0 0.09 0 0 0 0 0 0 0 0 0 0 0.04
1991 0 0.08 0 0 0 0 0 0 0 0 0 0 0.04
1992 0 0.09 0 0 0 0 0 0 0 0 0 0 0.04
1993 0 0.11 0 0 0 0 0 0 0 0 0 0 0.05
1994 0 0.12 0 0 0 0 0 0 0 0 0 0 0.06
1995 0 0.19 0 0 0 0 0 0 0 0 0 0 0.08
1996 0 0.22 0 0 0 0 0 0 0 0 0 0 0.1
1997 0 0.22 0 0 0 0 0 0 0 0 0 0 0.09
1998 0 0.26 0 0 0 0 0 0 0 0 0 0 0.12
1999 0 0.27 0 0 0 0 0 0 0 0 0 0 0.13
2000 0 0.32 0 0 0 0 0 0 0 0 0 0 0.14
2001 0 0.35 0 0 0 0 0 0 0 0 0 0 0.15
2002 0 0.37 0 0 0 0 0 0 0 0 0 0 0.19
2003 0 0.4 0 0 0 0 0 0 0 0 0 0 0.19
2004 0 0.44 0 0 0 0 0 0 0 0 0 0 0.2
2005 0 0.45 0 0 0 0 0 0 0 0 0 0 0.21
2006 0 0.46 0 0 0 0 0 0 0 0 0 0 0.2
2007 0 0.42 0 0 0 0 0 0 0 0 0 0 0.18
2008 0 0.44 0 0 0 0 0 0 0 0 0 0 0.2
2009 0 0.43 0 0 0 0 0 0 0 0 0 0 0.21
2010 0 0.43 0 0 0 0 0 0 0 0 0 0 0.18
2011 0 0.45 0 0 0 0 0 0 0 0 0 0 0.2
2012 0 0.45 0 0 0 0 0 0 0 0 0 0 0.19
2013 0 0.5 0 0 0 0 0 0 0 0 0 0 0.21
2014 0 0.51 0 0 0 0 0 0 0 0 0 0 0.2
2015 0 0.5 0 0 0 0 0 0 0 0 0 0 0.19
2016 0 0.5 0.86 0 43 43 146 37 37 0 0 37 100 37 0.86 0.18
2017 0.19 0.5 0.57 0.19 41 84 110 48 85 43 8 43 8 47 97.9 39 0.95 0.18
2018 0.25 0.54 0.68 0.25 47 131 102 89 174 84 21 84 21 79 88.8 45 0.96 0.21
2019 0.3 0.58 0.6 0.33 52 183 66 110 284 88 26 131 43 84 76.4 51 0.98 0.21
2020 0.65 0.75 0.93 0.69 45 228 30 212 496 99 64 183 127 92 43.4 42 0.93 0.29
IF: Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for series in RePEc in year y
CIF: Cumulative impact factor
IF5: Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12016A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11.

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24
22016An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4.

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18
32017The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7.

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17
42016Motivations to interact with brands on Facebook – Towards a typology of consumer–brand interactions. (2016). Mendes, Ana ; Vacas-De, Leonor ; Machado, Joana Cesar ; Azar, Salim L. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.3.

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15
52016City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8.

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15
62016The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Hossain, Mokter ; Wong, Ho Yin ; Anees-Ur, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2.

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13
72017Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9.

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13
82017Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x.

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11
92017Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3.

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9
102018The brand experience extended model: a meta-analysis. (2018). Pinto, Diego Costa ; Sampaio, Claudio Hoffmann ; Ladeira, Wagner Junior ; Santini, Fernando Oliveira. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0104-6.

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9
112018Determinants of brand performance: the role of internal branding. (2018). Paswan, Audhesh ; Davari, Arezoo ; Iyer, Pramod. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0097-1.

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9
122016Brand prominence in luxury consumption: Will emotional value adjudicate our longing for status?. (2016). Teah, Min ; Phau, Ian ; Butcher, Luke. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0010-8.

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8
132016Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). , John ; John , ; Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48.

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8
14201820 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z.

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8
152018Brand signalling: An antecedent of employee brand understanding. (2018). Beatson, Amanda T ; Lings, Ian ; Johnston, Kim A ; Karanges, Emma. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0100-x.

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8
162018The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5.

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8
172016The role of place branding and image in the development of sectoral clusters: The case of Dubai. (2016). Parahoo, Sanjai K ; Nguyen, Bang ; Dinnie, Keith ; Foroudi, Pantea ; Hafeez, Khalid. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:4:d:10.1057_bm.2016.18.

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7
182018Internal brand management: introduction to the special issue and directions for future research. (2018). Burmann, Christoph ; Grace, Debra ; Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0096-2.

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7
192019Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y.

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7
202016Drivers of employee propensity to endorse their corporate brand. (2016). Kleyn, Nicola ; Chiba, Manoj ; Morokane, Pride. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.47.

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7
212019Researching CSR and brands in the here and now: an integrative perspective. (2019). Podnar, Klement ; Golob, Ura . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0112-6.

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7
222016Consumer perceptions of co-branding alliances: Organizational dissimilarity signals and brand fit. (2016). Baade, Annika ; Decker, Carolin. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0013-5.

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7
232018Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5.

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7
242016Establishing measures and drivers of consumer brand engagement behaviours. (2016). Weerawardena, Jay ; Johnson, Lester ; Wilkie, Dean ; Dwivedi, Abhishek. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0001-9.

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7
252018Antecedents and consequences of participation in brand communities: a literature review. (2018). Kulczynski, Alicia ; Baxter, Stacey ; Hook, Margurite. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0079-8.

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7
262016The impact of age on consumer attachment to celebrities and endorsed brand attachment. (2016). Kulczynski, Alicia ; Baxter, Stacey M ; Ilicic, Jasmina. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.5.

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7
272017The roles of identity and brand equity in organic consumption behavior: Private label brands versus national brands. (2017). Bartels, Jos ; Reinders, Machiel J. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0019-z.

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6
282017The causal relationship between store equity and loyalty: Testing two alternative models in retailing. (2017). Berenguer-Contri, Gloria ; Ruiz-Molina, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:2:d:10.1057_s41262-016-0024-2.

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6
292016The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8.

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6
302018Employees’ brand understanding, brand commitment, and brand citizenship behaviour: a closer look at the relationships among construct dimensions. (2018). Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0099-z.

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6
312017New brand logo design: customers’ preference for brand name and icon. (2017). Ponte, Paolo ; Bresciani, Sabrina. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0046-4.

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6
322018In search of tools for the use of country image (CI) in the brand. (2018). Polo, Edison Fernandes ; Crescitelli, Edson ; Ferranty, Maria Laura ; Borini, Felipe Mendes ; Engracia, Janaina Moura ; Suter, Mariana Bassi. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0062-4.

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6
332017Fit for life: A content analysis of fitness tracker brands use of Facebook in social media marketing. (2017). Yagnik, Arpan ; Pinto, Mary Beth . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0014-4.

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6
342018Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y.

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6
352018Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Watkins, Brandi ; Hur, Songyee ; Lee, Jung Eun. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6.

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6
362018Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Baumgarth, Carsten ; Schmidt, Holger J. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9.

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5
372016Country-of-origin fit: When does a discrepancy between brand origin and country of manufacture reduce consumers’ product evaluations?. (2016). Lee, Sang Won ; Tian, Yichao ; Johnson, Zachary S. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:4:d:10.1057_bm.2016.13.

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5
382019Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9.

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5
392019A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x.

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5
402018Roses are red, violets are blue, sophisticated brands have a Tiffany Hue: the effect of iconic brand color priming on brand personality judgments. (2018). Kulczynski, Alicia ; Ilicic, Jasmina ; Baxter, Stacey M. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0086-9.

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5
412017Go with the flow: engineering flow experiences for customer engagement value creation in branded social media environments. (2017). Taylor, Alex ; Rahman, Mohammad M ; Vries, Natalie Jane ; Carlson, Jamie. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0054-4.

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5
422016The perceptions of supplier-buyer relations and its affect on the corporate brand. (2016). Abratt, Russell ; Bick, Geoff ; Flax, Jeremy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.46.

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5
432017If brands are people, then people are impulsive—assessing the connection between brand personality and impulsive buying behaviour. (2017). Verma, Anshul ; Dixit, Saumya ; Badgaiyan, Anant Jyoti. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:6:d:10.1057_s41262-017-0060-6.

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5
442019Consumers’ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Lee, Julie Anne ; Liu, Fang ; Yu, Mingzhou. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3.

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5
452018Luxury brands do not glitter equally for everyone. (2018). Ürkmez, Taylan ; Wagner, Ralf ; Urkmez, Taylan ; Aliyev, Farhad. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0085-x.

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5
462016Finding fit: An exploratory look at SME brand orientation and brand management in the New Zealand food and beverage sector. (2016). James, Richard ; Davenport, Sally ; Daellenbach, Urs ; Renton, Michelle. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.7.

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5
472017Helping those who help us: co-branded and co-created Twitter promotion in CSR partnerships. (2017). Deshpande, Sameer ; Beckman, Terry ; Basil, Debra Z ; Daellenbach, Kate ; Soboleva, Alena ; Burton, Suzan. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0053-5.

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5
482016The corporate brand and strategic direction: Senior business school managers’ cognitions of corporate brand building and management. (2016). Wang, Wei-Yue ; John , . In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.45.

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5
492019Co-creating polyphony or cacophony? A case study of a public organization’s brand co-creation process and the challenge of orchestrating multiple internal voices. (2019). Kjeldsen, Anna Karina ; Schmeltz, Line . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0124-2.

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5
502017Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3.

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5
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12016A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11.

Full description at Econpapers || Download paper

19
22017The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7.

Full description at Econpapers || Download paper

15
32016An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4.

Full description at Econpapers || Download paper

13
42016City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8.

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12
52017Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9.

Full description at Econpapers || Download paper

10
62016Motivations to interact with brands on Facebook – Towards a typology of consumer–brand interactions. (2016). Mendes, Ana ; Vacas-De, Leonor ; Machado, Joana Cesar ; Azar, Salim L. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.3.

Full description at Econpapers || Download paper

9
72016The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Hossain, Mokter ; Wong, Ho Yin ; Anees-Ur, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2.

Full description at Econpapers || Download paper

9
82017Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x.

Full description at Econpapers || Download paper

8
92017Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3.

Full description at Econpapers || Download paper

8
102019Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y.

Full description at Econpapers || Download paper

7
112018Brand signalling: An antecedent of employee brand understanding. (2018). Beatson, Amanda T ; Lings, Ian ; Johnston, Kim A ; Karanges, Emma. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0100-x.

Full description at Econpapers || Download paper

7
122019Researching CSR and brands in the here and now: an integrative perspective. (2019). Podnar, Klement ; Golob, Ura . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0112-6.

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7
132018Determinants of brand performance: the role of internal branding. (2018). Paswan, Audhesh ; Davari, Arezoo ; Iyer, Pramod. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0097-1.

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7
142016Brand prominence in luxury consumption: Will emotional value adjudicate our longing for status?. (2016). Teah, Min ; Phau, Ian ; Butcher, Luke. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0010-8.

Full description at Econpapers || Download paper

6
152018The brand experience extended model: a meta-analysis. (2018). Pinto, Diego Costa ; Sampaio, Claudio Hoffmann ; Ladeira, Wagner Junior ; Santini, Fernando Oliveira. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0104-6.

Full description at Econpapers || Download paper

6
162016The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8.

Full description at Econpapers || Download paper

6
172018Antecedents and consequences of participation in brand communities: a literature review. (2018). Kulczynski, Alicia ; Baxter, Stacey ; Hook, Margurite. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0079-8.

Full description at Econpapers || Download paper

6
182018Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5.

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6
19201820 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z.

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202018The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5.

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212018Employees’ brand understanding, brand commitment, and brand citizenship behaviour: a closer look at the relationships among construct dimensions. (2018). Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0099-z.

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222018In search of tools for the use of country image (CI) in the brand. (2018). Polo, Edison Fernandes ; Crescitelli, Edson ; Ferranty, Maria Laura ; Borini, Felipe Mendes ; Engracia, Janaina Moura ; Suter, Mariana Bassi. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0062-4.

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232019Contextualising social capital in online brand communities. (2019). Ryan, Maria M ; Lambert, Claire ; Ogilvie, Madeleine ; Meek, Stephanie. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3.

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242018Internal brand management: introduction to the special issue and directions for future research. (2018). Burmann, Christoph ; Grace, Debra ; Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0096-2.

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252018Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Watkins, Brandi ; Hur, Songyee ; Lee, Jung Eun. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6.

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262016Consumer perceptions of co-branding alliances: Organizational dissimilarity signals and brand fit. (2016). Baade, Annika ; Decker, Carolin. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0013-5.

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272016Establishing measures and drivers of consumer brand engagement behaviours. (2016). Weerawardena, Jay ; Johnson, Lester ; Wilkie, Dean ; Dwivedi, Abhishek. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0001-9.

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282018Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y.

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292019Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9.

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302019A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x.

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312017The causal relationship between store equity and loyalty: Testing two alternative models in retailing. (2017). Berenguer-Contri, Gloria ; Ruiz-Molina, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:2:d:10.1057_s41262-016-0024-2.

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322016The impact of age on consumer attachment to celebrities and endorsed brand attachment. (2016). Kulczynski, Alicia ; Baxter, Stacey M ; Ilicic, Jasmina. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.5.

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332020When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x.

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342017Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3.

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352017The roles of identity and brand equity in organic consumption behavior: Private label brands versus national brands. (2017). Bartels, Jos ; Reinders, Machiel J. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0019-z.

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362017Fit for life: A content analysis of fitness tracker brands use of Facebook in social media marketing. (2017). Yagnik, Arpan ; Pinto, Mary Beth . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0014-4.

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372019Co-creating polyphony or cacophony? A case study of a public organization’s brand co-creation process and the challenge of orchestrating multiple internal voices. (2019). Kjeldsen, Anna Karina ; Schmeltz, Line . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0124-2.

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382019Conceptualising luxury brand attachment: scale development and validation. (2019). Lwin, Michael ; Phau, Ian ; Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00158-6.

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392018Luxury brands do not glitter equally for everyone. (2018). Ürkmez, Taylan ; Wagner, Ralf ; Urkmez, Taylan ; Aliyev, Farhad. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0085-x.

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402019Consumers’ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Lee, Julie Anne ; Liu, Fang ; Yu, Mingzhou. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3.

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412020Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Michaut-Denizeau, Anne ; Kapferer, Jean-Noel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7.

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422017If brands are people, then people are impulsive—assessing the connection between brand personality and impulsive buying behaviour. (2017). Verma, Anshul ; Dixit, Saumya ; Badgaiyan, Anant Jyoti. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:6:d:10.1057_s41262-017-0060-6.

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432020When fan engagement with sports club brands matters in sponsorship: influence of fan–brand personality congruence. (2020). Moharana, Tapas Ranjan ; Malhotra, Ritu ; Pradhan, Debasis. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00169-3.

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442016Erratum to: The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0018-0.

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452017Helping those who help us: co-branded and co-created Twitter promotion in CSR partnerships. (2017). Deshpande, Sameer ; Beckman, Terry ; Basil, Debra Z ; Daellenbach, Kate ; Soboleva, Alena ; Burton, Suzan. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0053-5.

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462018Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Baumgarth, Carsten ; Schmidt, Holger J. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9.

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472017Go with the flow: engineering flow experiences for customer engagement value creation in branded social media environments. (2017). Taylor, Alex ; Rahman, Mohammad M ; Vries, Natalie Jane ; Carlson, Jamie. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0054-4.

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482017New brand logo design: customers’ preference for brand name and icon. (2017). Ponte, Paolo ; Bresciani, Sabrina. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0046-4.

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492020Bygone days and memories: the effects of nostalgic ads on consumer brand resurrection movements. (2020). Gilal, Rukhsana Gul ; Zhang, Jing. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00170-w.

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502016Finding fit: An exploratory look at SME brand orientation and brand management in the New Zealand food and beverage sector. (2016). James, Richard ; Davenport, Sally ; Daellenbach, Urs ; Renton, Michelle. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.7.

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Citing documents used to compute impact factor: 64
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2020Customers’ motivation to engage with luxury brands on social media. (2020). Gorton, Matthew ; Bazi, Saleh ; Filieri, Raffaele. In: Journal of Business Research. RePEc:eee:jbrese:v:112:y:2020:i:c:p:223-235.

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2020Managing the product-harm crisis in the digital era: The role of consumer online brand community engagement. (2020). Zheng, Mengqin ; Liu, Ran ; Filieri, Raffaele ; Lin, Zhibin ; Yuan, Denghua . In: Journal of Business Research. RePEc:eee:jbrese:v:115:y:2020:i:c:p:38-47.

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2020When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x.

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2020Trending topics plus future challenges and opportunities in brand management. (2020). Powell, Shaun M ; Kernstock, Joachim ; Golob, Ura. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00184-4.

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2020Time is money: Field evidence for the effect of time of day and product name on product purchase. (2020). Chylinski, Mathew ; Mathmann, Frank ; Collinson, Jeremy. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:54:y:2020:i:c:s0969698919311592.

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2020Customer engagement in social media: a framework and meta-analysis. (2020). Herter, Marcia Maurer ; Pinto, Diego Costa ; Ladeira, Wagner Junior ; Santini, Fernando ; Babin, Barry J ; Sampaio, Claudio Hoffmann. In: Journal of the Academy of Marketing Science. RePEc:spr:joamsc:v:48:y:2020:i:6:d:10.1007_s11747-020-00731-5.

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2020Applying the multisensory sculpture technique to explore the role of brand usage on multisensory brand experiences. (2020). Villasante-Arellano, Ana Josefina ; Castillo-Villar, Fernando Rey. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:57:y:2020:i:c:s096969891931567x.

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2020You are so embarrassing, still, I hate you less! Investigating consumers’ brand embarrassment and brand hate. (2020). Rishi, Bikramjit ; Anusree, M R ; Sreejesh, S ; Sarkar, Juhi Gahlot. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00164-8.

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2020Psychometric Properties, Measurement Invariance, and Construct Validity of the Italian Version of the Brand Hate Short Scale (BHS). (2020). Morando, Martina ; Platania, Silvia ; Santisi, Giuseppe. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:5:p:2103-:d:330264.

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2020Brand hate and non-repurchase intention: A service context perspective in a cross-channel setting. (2020). Cioppi, Marco ; Hegner, Sabrina M ; Francioni, Barbara ; Curina, Ilaria. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:54:y:2020:i:c:s0969698919301250.

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2020The consumer-based brand equity deconstruction and restoration process: Lessons from unliked brands. (2020). Chatzipanagiotou, Kalliopi ; Veloutsou, Cleopatra ; Christodoulides, George. In: Journal of Business Research. RePEc:eee:jbrese:v:111:y:2020:i:c:p:41-51.

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2020Polish Young Consumers’ AttitudesTowards Mobile Phone Brands. (2020). Gajda, Dawid. In: Journal of Marketing and Consumer Behaviour in Emerging Markets. RePEc:sgm:jmcbem:v:2:i:11:y:2020:p:4-15.

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2020How CSR reputation, sustainability signals, and country-of-origin sustainability reputation contribute to corporate brand performance: An exploratory study. (2020). Guzman, Francisco ; Cowan, Kirsten. In: Journal of Business Research. RePEc:eee:jbrese:v:117:y:2020:i:c:p:683-693.

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2020CSR Activities and Their Impact on Brand Value in Food Enterprises in Slovakia Based on Foreign Participation. (2020). Valaskova, Katarina ; Koiiarova, Ingrida ; Savov, Radovan ; Kadekova, Zdenka . In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:12:p:4856-:d:371321.

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2020What corporate social responsibility brings to brand management? The two pathways from social responsibility to brand commitment. (2020). Abid, Tarek ; Moulins, Jeanlouis ; Abiddupont, Marieaude. In: Corporate Social Responsibility and Environmental Management. RePEc:wly:corsem:v:27:y:2020:i:2:p:925-936.

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2020Understanding the influence of corporate social responsibility practices on impulse buying. (2020). Hayat, Khizar ; Iqbal, Shahid ; Zameer, Hashim ; Jianjun, Zhu. In: Corporate Social Responsibility and Environmental Management. RePEc:wly:corsem:v:27:y:2020:i:3:p:1454-1464.

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2020Towards a theory of conscientious corporate brand co-creation: the next key challenge in brand management. (2020). Ind, Nicholas ; Iglesias, Oriol. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00205-7.

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2020Marks of distinction: Branding responses to market logics in schools. (2020). Dahle, Dag Yngve. In: Working Paper Series. RePEc:hhs:nlsseb:2020_006.

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2020Can Design for the Environment be Worthwhile? Green Design for Manufacturers Brands When Confronted with Competition from Store Brands. (2020). Zhang, Wanleng ; Xu, Maozeng ; Yang, XI. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:3:p:1078-:d:315978.

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2020Tiers and fears: An investigation of the impact of city tiers and uncertainty avoidance on Chinese consumer response to creative advertising. (2020). Chen, Jiemiao ; Brennan, Linda ; Reid, Mike ; Bilby, Julie. In: Australasian marketing journal. RePEc:eee:aumajo:v:28:y:2020:i:4:p:332-348.

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2020Sustainable luxury: current status and perspectives for future research. (2020). Schmidt, Holger J ; May, Stephanie ; Kunz, Jennifer. In: Business Research. RePEc:spr:busres:v:13:y:2020:i:2:d:10.1007_s40685-020-00111-3.

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2020Impact of multilateral place dimensions on corporate brand attractiveness and identification in higher education: Business school insights. (2020). Chen, Weifeng ; Mahmoud, Rudiana ; John , . In: Journal of Business Research. RePEc:eee:jbrese:v:116:y:2020:i:c:p:628-641.

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2020Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2.

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2020The role of brand prominence and extravagance of product design in luxury brand building: What drives consumers’ preferences for loud versus quiet luxury?. (2020). Krohmer, Harley ; Zhang, John Z ; Hoyer, Wayne D ; Schulte-Mecklenbeck, Michael ; Ehrensperger, Elena ; Greenberg, Daria. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00175-5.

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2020How brand owners construct imagined worlds with brand visual aesthetics. (2020). Figueiredo, Bernardo ; Buschgens, Mark ; Rahman, Kaleel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:3:d:10.1057_s41262-019-00178-2.

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2020A sociolinguistic perspective of the effects of packaging in bilingual markets. (2020). Lee, Richard ; Khan, Huda. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00176-4.

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2020Co-creating brand image and reputation through stakeholder’s social network. (2020). Pantano, Eleonora ; Priporas, Costas ; Hafeez, Khalid ; Kitchen, Philip ; Ziyadin, Sayabek ; Nazarian, Alireza ; Foroudi, Pantea. In: Journal of Business Research. RePEc:eee:jbrese:v:114:y:2020:i:c:p:42-59.

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2020My brand identity lies in the brand name: personified suggestive brand names. (2020). Kara, Selcan ; Ross, William T ; Gunasti, Kunter. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00201-x.

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2020Does personality congruence explain luxury brand attachment? The results of an international research study. (2020). Chan, Priscilla ; Halliburton, Chris ; Siu, Noel Yee-Man ; Wiedmann, Klaus-Peter ; Chen, Cindy Rong ; Pederzoli, Daniele ; Fei, LI ; Godey, Bruno ; Lee, Yuri ; Grazzini, Laura ; Ewing, Mike ; Aiello, Gaetano ; Singh, Rahul ; Donvito, Raffaele ; Oh, Hyunjoo ; Skorobogatykh, Irina Ivanovna ; Tsuchiya, Junji . In: Journal of Business Research. RePEc:eee:jbrese:v:120:y:2020:i:c:p:462-472.

Full description at Econpapers || Download Brand user imagery clarity (BUIC): conceptualization, measurement, and consequences. (2020). Hampson, Daniel P ; Peng, Siqing ; Xie, YI. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00202-w.

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2020Brand fidelity: Scale development and validation. (2020). King, Ceridwyn ; Ross, Mitchell ; Grace, Debra. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:52:y:2020:i:c:s0969698919306940.

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2020The personal influence of Instagram bloggers on consumer–brand interactions: brands as tribal artifacts. (2020). Jassawalla, Avan R ; Sashittal, Hemant C. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00203-9.

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2020YouTube Vloggers as Brand Influencers on Consumer Purchase Behaviour. (2020). Leigh, Sparks ; Jebet, Chesire Betty ; Maria, Rybaczewska. In: Journal of Intercultural Management. RePEc:vrs:joinma:v:12:y:2020:i:3:p:117-140:n:6.

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2020When fan engagement with sports club brands matters in sponsorship: influence of fan–brand personality congruence. (2020). Moharana, Tapas Ranjan ; Malhotra, Ritu ; Pradhan, Debasis. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00169-3.

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2020Schema-ing with color and temperature: The effects of color-temperature congruity and the role of non-temperature associations. (2020). Spears, Nancy ; Ketron, Seth. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:54:y:2020:i:c:s096969891930894x.

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2020Color Place Marketing—The Role of Atmospheric Colors on Place Product Association and Consumer Choices in Luoyang, China. (2020). Jen, Lichung ; Huang, Weichung. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:23:p:9902-:d:451898.

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2020Inferring brand integrity from marketing communications: The effects of brand transparency signals in a consumer empowerment context. (2020). Poncin, Ingrid ; Cambier, Fanny. In: Journal of Business Research. RePEc:eee:jbrese:v:109:y:2020:i:c:p:260-270.

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2020Deconstructing corporate hypocrisy: A delineation of its behavioral, moral, and attributional facets. (2020). Troebs, Cord-Christian ; Korschun, Daniel ; Wagner, Tillmann. In: Journal of Business Research. RePEc:eee:jbrese:v:114:y:2020:i:c:p:385-394.

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2020Unleashing the importance of creativity, experience and intellectual capital in the adaptation of export marketing strategy and competitive position. (2020). Latif, Yousaf ; Li, Guihua ; Ali, Salman. In: PLOS ONE. RePEc:plo:pone00:0241670.

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2020Brand orientation in action – A transformational learning intervention. (2020). Gromark, Johan. In: Journal of Business Research. RePEc:eee:jbrese:v:119:y:2020:i:c:p:412-422.

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2020Leveraging the Country-of-Origin Image by managing it at different levels. (2020). Suter, Mariana Bassi ; Conti, Marcos Cesar ; Oliveira, Moacir Miranda ; Coelho, Diego Bonaldo ; Borini, Felipe Mendes. In: Place Branding and Public Diplomacy. RePEc:pal:pbapdi:v:16:y:2020:i:3:d:10.1057_s41254-019-00149-z.

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2020COO in print advertising: Developed versus developing market comparisons. (2020). Zeugner-Roth, Katharina ; Bartsch, Fabian. In: Journal of Business Research. RePEc:eee:jbrese:v:120:y:2020:i:c:p:364-378.

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2020The Role of a City Council in a Place Branding Campaign: The Case of Vic in Catalonia. (2020). Montaa, Jordi ; Corral-Marfil, Jose-Antonio ; De-San, Jordi ; Ginesta, Xavier. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:11:p:4420-:d:364322.

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2020Exploring the interplay between customer perceived brand value and customer brand co-creation behaviour dimensions. (2020). Carlini, Joan ; lo Iacono, Joseph ; Grace, Debra ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00194-7.

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2020Bygone days and memories: the effects of nostalgic ads on consumer brand resurrection movements. (2020). Gilal, Rukhsana Gul ; Zhang, Jing. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00170-w.

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2020ANALYSIS OF CONSUMER MARKET IN CENTRAL EUROPEAN FOOTBALL. (2020). Eva, Bacsn Baba ; Renato, Balogh. In: Annals of Faculty of Economics. RePEc:ora:journl:v:1:y:2020:i:1:p:325-335.

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2020Do proactive and reactive causes to delete a brand impact deletion success? The role of brand orientation. (2020). Rodriguez-Pinto, Javier ; Rodriguez-Escudero, Ana Isabel ; Temprano-Garcia, Victor. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00174-6.

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2020Entrepreneurship in marketing: Socializing partners for brand governance in EM firms. (2020). Richard, James E ; Renton, Michelle. In: Journal of Business Research. RePEc:eee:jbrese:v:113:y:2020:i:c:p:180-188.

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2020The impact of electronic entrepreneur-related word of mouth on brand evaluation. (2020). Yuan, Bing ; Peluso, Alessandro M. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00200-y.

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2020Brand orientation of nonprofit organizations and its relationship with the attitude toward charity and donation intention. (2020). Silva, Leonilde Conceio ; Junior, Lindemberg Costa ; Campagnaro, Arilda Magna ; Mainardes, Emerson Wagner. In: International Review on Public and Nonprofit Marketing. RePEc:spr:irpnmk:v:17:y:2020:i:3:d:10.1007_s12208-020-00251-6.

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2020Dilemmas in Re-branding a University—“Maybe People Just Don’t Like Change”: Linking Meaningfulness and Mutuality into the Reconciliation. (2020). Stenvall, Jari ; Chapleo, Chris ; Clark, Paul ; Suomi, Kati ; Kuoppakangas, Paivikki. In: Corporate Reputation Review. RePEc:pal:crepre:v:23:y:2020:i:2:d:10.1057_s41299-019-00080-2.

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2020Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility. (2020). Dennis, Charles ; Foroudi, Pantea ; Priporas, Constantinos-Vasilios ; Melewar, T C ; Hussain, Shahzeb. In: Journal of Business Research. RePEc:eee:jbrese:v:109:y:2020:i:c:p:472-488.

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2020The moderating role of demographic variables on customer expectations in airport retail patronage intentions of travellers. (2020). Hinson, Robert E ; Adeola, Ogechi ; Acheampong, Audrey ; Kosiba, John Paul. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:54:y:2020:i:c:s0969698919310975.

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2020“Dont Forget that Others Are Watching, Too!” The Effect of Conversational Human Voice and Reply Length on Observers Perceptions of Complaint Handling in Social Media. (2020). Gumann, Ralph ; Filieri, Raffaele ; Javornik, Ana. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:50:y:2020:i:c:p:100-119.

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2020Employee Commitment Matters for CSR Practice, Reputation and Corporate Brand Performance—European Model. (2020). Kucharska, Wioleta. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:3:p:940-:d:313592.

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2020Brand community integration, participation and commitment: A comparison between consumer-run and company-managed communities. (2020). Veloutsou, Cleopatra ; Andreini, Daniela ; Pedeliento, Giuseppe. In: Journal of Business Research. RePEc:eee:jbrese:v:119:y:2020:i:c:p:481-494.

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2020Viability of Amazon’s driven innovations targeting shoppers’ impulsiveness. (2020). Ramadan, Zahy B ; Farah, Maya F. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:53:y:2020:i:c:s0969698919309452.

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2020Factors Determining City Brand Equity—A Systematic Literature Review. (2020). Gorska-Warsewicz, Hanna. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:19:p:7858-:d:417870.

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2020Service Quality in Hospitality and the Sustainability Effect: Systematic Literature Review and Future Research Agenda. (2020). Perramon, Jordi ; Llach, Josep ; Oliveras-Villanueva, Marc. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:19:p:8152-:d:423089.

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2020Corporate brand value and cash holdings. (2020). , Ramesh ; Hanssens, Dominique M ; Bharadwaj, Neeraj . In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00188-5.

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2020Counterfeit versus original patronage: Do emotional brand attachment, brand involvement, and past experience matter?. (2020). Haque, Sadia ; Bian, Xuemei. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00189-4.

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2020Apple or Huawei: Understanding Flow, Brand Image, Brand Identity, Brand Personality and Purchase Intention of Smartphone. (2020). Zhou, Jing ; Du, Yixin ; Liu, Shan ; Luo, Yuwei ; Lai, Yao ; Mao, Yanhui ; Bonaiuto, Marino. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:8:p:3391-:d:348528.

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2020Cell-Based Meat and Firms’ Environmental Strategies: New Rationales as per Available Literature. (2020). Oliveira, Katherine Helena ; Heidemann, Marina Sucha ; Reis, Germano Glufke ; Maiolino, Carla Forte. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:22:p:9418-:d:443920.

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2020Influences of SNS (Social Network Service) Uses and Musical Consumption on City Branding: A Focus on Broadway, New York and the West End, London. (2020). Jun, Jong Woo ; Lee, Jong Yoon ; Won, Jongwon. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:9:p:3856-:d:355692.

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Recent citations
Recent citations received in 2020
YearCiting document
2020Towards an integrated model for the transference of environmental responsibility. (2020). Gilal, Naeem Gul ; Tunio, Muhammad Nawaz ; Channa, Nisar Ahmed. In: Business Strategy and the Environment. RePEc:bla:bstrat:v:29:y:2020:i:6:p:2614-2623.

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2020Managing customer reactions to brand deletion in B2B and B2C contexts. (2020). Shah, Purvi. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:57:y:2020:i:c:s0969698920300230.

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2020Non-market strategy as a framework for exploring commercial involvement in health policy: A primer. (2020). Sparks, Leigh ; Cummins, Steven ; Eastmure, Elizabeth . In: Social Science & Medicine. RePEc:eee:socmed:v:262:y:2020:i:c:s0277953620304767.

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2020Towards a theory of conscientious corporate brand co-creation: the next key challenge in brand management. (2020). Ind, Nicholas ; Iglesias, Oriol. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00205-7.

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2020Social media brand engagement in the context of collaborative consumption: the case of AIRBNB. (2020). Guzman, Francisco ; Fernandes, Teresa ; Langaro, Daniela ; Schivinski, Bruno . In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00207-5.

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2020Journal of Brand Management: year end review 2020. (2020). Powell, Shaun M. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00209-3.

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2020Corporate social responsibility and brand passion among consumers: Theory and evidence. (2020). Zhang, NA ; Gong, Zhenxing ; Gilal, Rukhsana Gul ; Channa, Nisar Ahmed. In: Corporate Social Responsibility and Environmental Management. RePEc:wly:corsem:v:27:y:2020:i:5:p:2275-2285.

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Recent citations received in 2019
YearCiting document
2019Journal of Brand Management: year end review 2019. (2019). Powell, Shaun M. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00172-8.

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2019EFFECTS OF PARTNERS’ COMMUNICATIONS ON CONSUMER PERCEPTIONS OF JOINT INNOVATION EFFORTS. (2019). Lievens, Annouk ; Dens, Nathalie ; Roosens, Bram. In: International Journal of Innovation Management (ijim). RePEc:wsi:ijimxx:v:23:y:2019:i:08:n:s1363919619400085.

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Recent citations received in 2018
YearCiting document
2018Self-Reporting CSR Activities: When Your Company Harms, Do You Self-Disclose?. (2018). Lee, Yunjung ; Ashoori, Minoo Talebi ; Johnson, Zachary. In: Corporate Reputation Review. RePEc:pal:crepre:v:21:y:2018:i:4:d:10.1057_s41299-018-0051-x.

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2018Brand fidelity: a relationship maintenance perspective. (2018). King, Ceridwyn ; Ross, Mitchell ; Grace, Debra. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0127-z.

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2018Twenty-five years of the Journal of Brand Management. (2018). Powell, Shaun M ; Kernstock, Joachim. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0138-9.

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2018Journal of Brand Management: year end review 2018. (2018). Powell, Shaun M. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0139-8.

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2018Sensory Marketing from the Perspective of a Support Tool for Building Brand Value. (2018). Juraj, Kolencik ; Jana, Kliestikova ; Margareta, Nadanyiova. In: Economics and Culture. RePEc:vrs:ecocul:v:15:y:2018:i:1:p:96-104:n:11.

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Recent citations received in 2017
YearCiting document
2017Journal of Brand Management: year end review 2017. (2017). Powell, Shaun M. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:6:d:10.1057_s41262-017-0078-9.

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