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Citation Profile [Updated: 2023-11-03 08:28:08]
5 Years H Index
6
Impact Factor (IF)
0.05
5 Years IF
0.08
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2016 0 0.53 0.05 0 87 87 86 4 4 0 0 0 4 0.05 0.21
2017 0.13 0.54 0.11 0.13 65 152 84 16 20 87 11 87 11 1 6.3 5 0.08 0.22
2018 0.08 0.56 0.06 0.08 34 186 28 12 32 152 12 152 12 0 0 0.24
2020 0.15 0.7 0.09 0.13 102 288 10 27 95 34 5 186 24 7 25.9 3 0.03 0.33
2021 0.03 0.87 0.21 0.21 25 313 3 65 160 102 3 288 61 0 1 0.04 0.32
2022 0.05 1 0.09 0.08 24 337 2 30 190 127 6 226 19 1 3.3 0 0.31
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12017Investigating the Impact of Communication Satisfaction on Organizational Commitment: A Practical Approach to Increase Employees¡¯ Loyalty. (2017). Ammari, Ghalia ; Alrowwad, Alaaldin ; Hussien, Al-Hareth Abu ; Obeidat, Bader ; Alshurideh, Muhammad ; al Kurdi, Barween . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:113-133.

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20
22017The Characterization of the Millennials and Their Buying Behavior. (2017). Moreno, Flor Madrigal ; Carreon, Fernando Avila ; Lafuente, Jaime Gil . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:5:p:135-144.

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14
32016Factors Affecting the Effectiveness of Cause-Related Marketing Campaign: Moderating Effect of Sponsor-Cause Congruence. (2016). Al-Dmour, Hani ; Tarhini, Ali ; Al-Madani, Shahad ; Alansari, Iman . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:5:p:114-127.

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12
42017The Impact of E-Service Quality and E-Loyalty on Online Shopping: Moderating Effect of E-Satisfaction and E-Trust. (2017). Al-Dweeri, Rami Mohammad ; Alhorani, Alaa Mohammad ; Alshurideh, Muhammad Turki ; Al-Dwiry, Mohammad Ahmad ; Obeidat, Zaid Mohammad. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:92-103.

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12
52016Predicting Consumer Intention to Use Mobile Payment Services: Empirical Evidence from Vietnam. (2016). Nguyen, The Ninh ; Dang, Phuong Linh ; Cao, Tuan Khanh. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:117-124.

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8
62017The Effect of Corporate Social Responsibility (CSR) Activities on Consumers Purchase Intention in China: Mediating Role of Consumer Support for Responsible Business. (2017). Mulaessa, Naveedullah ; Wang, Hong. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:1:p:73-81.

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7
72016Tourists¡¯ Satisfaction with a Destination: An Investigation on Visitors to Langkawi Island. (2016). Aliman, Nor Khasimah ; Harudin, Syahmi ; Mohd, Siti Dalela ; Hashim, Shareena Mohamed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:173-188.

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6
82016The Effect of Service Quality Dimensions on Customers Loyalty through Customer Satisfaction in Jordanian Islamic Bank. (2016). al Muala, Ayed ; Almuala, Ayed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:141-146.

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6
92016Humanitarian Relief Supply Chain Performance Evaluation: A Literature Review. (2016). Gizaw, Bethlehem Tamiru ; Gumus, Alev Taskin. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:105-120.

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4
102016Smart Shoppers¡¯ Purchasing Experiences: Functions of Product Type, Gender, and Generation. (2016). Atkins, Kelly Green ; Hyun, Sae-Young Jessica. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:1-12.

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4
112018The Importance of Dream in Advertising: Luxury Versus Mass Market. (2018). Amatulli, Cesare ; Guido, Gianluigi ; Pichierri, Marco ; de Angelis, Matteo. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:71-81.

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3
122016The Impact of Brand Image and Corporate Branding on Consumer¡¯s Choice: The Role of Brand Equity. (2016). Sallam, Methaq Ahmed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:98-106.

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3
132018Internet Banking Adoption in Saudi Arabia: An Empirical Study. (2018). Ansari, Zaid Ahmad ; Jehan, Shahzada Nayyar. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:57.

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3
142018Factors Affecting Customer Citizenship Behavior: A Model of University Students. (2018). Sayed, EL ; Marzouk, Wafaa Galal. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:54-70.

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3
152016Understanding the Customer Journey to Create Excellent Customer Experiences in Bookshops. (2016). Addis, Michela . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:4:p:20-36.

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3
162018A Dynamic View of Marketing Capabilities for SMEs¡¯ Export Performance. (2018). Tartaglione, Andrea Moretta ; Formisano, Vincenzo. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:126-135.

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3
172017The Effect of Job Dissatisfaction and Workplace Bullying on Turnover Intention: Organization Climate and Group Cohesion as Moderators. (2017). Nwobia, Iheanacho Emeka ; Aljohani, Majeed Saad . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:136-143.

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3
182017The Role of Integrated Marketing Communications in Increasing the Efficiency of Internet-based Marketing among Jordanian Consumers. (2017). Hasan, Nafez Nimer ; Allan, Mahmoud. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:97-110.

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3
192021Impact of the COVID-19 Pandemic on Instagram and Influencer Marketing. (2021). Bizel, Gulhan ; Bhatt, Aakash ; Fardos, Nadira ; Francisco, Evelina. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:13:y:2021:i:2:p:20.

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3
202016A Study on Tourists Perceived Authenticity towards Experience Quality and Behavior Intention of Cultural Heritage in Macao. (2016). Li, XI ; Wen, Huijun ; Shen, Huawen. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:4:p:117-123.

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3
212016Exploring the Effect of Coupon Proneness and Redemption Efforts on Mobile Coupon Redemption Intentions. (2016). Gonzalez, Ernesto . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:1-15.

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2
222016Build It, Buy It, or Both? Rethinking the Sourcing of Advertising Services. (2016). Silk, Alvin J ; Stiglin, Marta M. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:1-13.

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2
232020The Comparative Study of the Relationship Between Smartphone Choice and Socio-Economic Indicators. (2020). Jamalova, Maral ; Milan, Constantinovits. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:11:y:2020:i:3:p:11.

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2
242017Moderating Role of Materialism in the Effect of Perceived Value on Purchase Intention of Counterfeits of Luxury Brands. (2017). Kalyoncuoglu, Selma ; Sahin, Begum. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:76-88.

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2
252016Proliferation of Private Labels in Food Retailing: A Literature Overview. (2016). Olbrich, Rainer ; Jansen, Hans Christian ; Hundt, Michael . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:63-76.

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2
262016The Impact of Sales Promotions on Sales Turnover in Airlines Industry in Nigeria. (2016). Adeniran, James A ; Lara, C ; Egwuonwu, Thomas K. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:99-110.

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2
272018Impact of Entrepreneurial Orientation and Network Resource Utilization on Internationalization of SME¡¯s: Evidence from Pakistan. (2018). Hanif, Muhammad Imran ; Irshad, Madiha. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:2:p:118-131.

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2
282016Predictors of Attitudinal Outcomes in Mobile Advertising in Sri Lanka: An Emerging Market. (2016). de Silva, Vilasini ; Yan, Jun. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:129-144.

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2
292018Predicting Consumer Behavior: An Extension of Technology Acceptance Model. (2018). Steiger, Jennifer ; Hammou, Khalid Ait ; Galib, Mohammad Hasan. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:73.

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2
302017Development of Market Orientation for Marketing Strategy Formulation. (2017). Kanagal, Nagasimha Balakrishna. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:54-65.

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2
312016The Role and Importance of Brand in the Marketing of Small and Medium-Sized Enterprises in Kosovo. (2016). Ukaj, Fatos. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:52-57.

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2
322017Exploring Buyer Motivation to Improve Management, Marketing, Sales, and Finance Practices in the Martial Arts Industry. (2017). Thomas, Jason. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:12-35.

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2
332017Determining Drivers of Destination Attractiveness: The Case of Nature-Based Tourism of Bangladesh. (2017). Islam, Saiful ; Noor, Mahboob Elahi ; Kaium, MD. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:10-23.

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2
342020Brand Activism, the Relation and Impact on Consumer Perception: A Case Study on Nike Advertising. (2020). Eyada, Bassant. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:4:p:30.

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2
352016Analyzing E-Commerce Websites: A Quali-Quantitive Approach for the User Perceived Web Quality (UPWQ). (2016). Musotto, Roberto ; Vesperi, Walter ; di Fatta, Davide. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:33-44.

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2
362016Decision-making Behaviours toward Online Shopping. (2016). Wei, Liying. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:111-121.

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2
372017Sports Marketing Plan: An Alternative Framework for Sports Club. (2017). da Silva, Edson Coutinho ; Las, Alexandre Luzzi. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:15-28.

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2
382016Mobile Marketing: The Influence of Trust and Privacy Concerns on Consumers¡¯ Purchase Intention. (2016). Gana, Matthew Attahiru ; Koce, Henry Diko. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:121-127.

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2
392018E-Banking Effects on Customer Satisfaction: The Survey on Clients in Jordan Banking Sector. (2018). Altobishi, Thabit ; Podruzsik, Szilard ; Erboz, Gizem. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:2:p:151-161.

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2
402018A Novel Measurement of Speed in Early Internationalization of New Ventures. (2018). Kadakal, Arsen C ; Aygoren, Oguzhan. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:1.

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2
412020Effects of Corporate Social Responsibility and Performative Actions on Retailer Legitimacy and Consumer Loyalty. (2020). Ha, Sejin ; Kim, Ji Young. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:3:p:41.

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2
422017The Effect of Packaging Attributes on Consumer Buying Decision Behavior in Major Commercial Cities in Ethiopia. (2017). Imiru, Getie Andualem. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:6:p:43-54.

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1
432018A Study on Malaysian Consumers¡¯ Attitude and Behavioral Intention Towards Print Advertising. (2018). Chew, Bee Eng ; Podruzsik, Szilard ; Erboz, Gizem ; Altobishi, Thabit ; Adis, Azaze-Azizi Abdul. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:2:p:132-150.

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1
442017Research on the Social E-commerce Marketing Model Based on SICAS Model in China. (2017). Yan, Xiao-Xu ; Liu, Jing-Yan ; Xu, Jie ; Hu, Zhong-Qi . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:113-123.

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1
452021Data-Privacy Concerns and Its Influence on Consumer Purchasing Intention in Bangladesh and India. (2021). Shaily, Sharjana Alam. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:13:y:2021:i:1:p:26.

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1
462016Understanding the Impact of the Brand Experience on Brand Reputation by the Moderating Role of Technology Turbulence. (2016). Ozyer, Yagmur . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:161-169.

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1
472018Relationships Among Attitude, Corporate Image, and Purchase Behavior in Korean Running Event. (2018). Kwon, Jaeyoon ; Chung, Taerin. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:82-89.

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1
482016The Adoption of the Green Marketing in the Millennium Generation. (2016). Moreno, Flor Madrigal ; Carren, Fernando Vila. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:97-104.

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1
492017The Impacts of Brand Personality on Brand Loyalty: A Research on Automobile Brands in Turkey. (2017). Akin, Murat . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:134-145.

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1
502018Examining New Product Financial Performance Through Marketing Intelligence Quality, Customer Interaction Capabilities and Customer-Centric Commitment on Jordan¡¯s Micro Retail Fashions. (2018). Al-Zyadat, Akif Yousef. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:2:p:95-108.

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1
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12017The Impact of E-Service Quality and E-Loyalty on Online Shopping: Moderating Effect of E-Satisfaction and E-Trust. (2017). Al-Dweeri, Rami Mohammad ; Alhorani, Alaa Mohammad ; Alshurideh, Muhammad Turki ; Al-Dwiry, Mohammad Ahmad ; Obeidat, Zaid Mohammad. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:2:p:92-103.

Full description at Econpapers || Download paper

8
22017The Characterization of the Millennials and Their Buying Behavior. (2017). Moreno, Flor Madrigal ; Carreon, Fernando Avila ; Lafuente, Jaime Gil . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:5:p:135-144.

Full description at Econpapers || Download paper

6
32016The Effect of Service Quality Dimensions on Customers Loyalty through Customer Satisfaction in Jordanian Islamic Bank. (2016). al Muala, Ayed ; Almuala, Ayed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:141-146.

Full description at Econpapers || Download paper

6
42017The Effect of Corporate Social Responsibility (CSR) Activities on Consumers Purchase Intention in China: Mediating Role of Consumer Support for Responsible Business. (2017). Mulaessa, Naveedullah ; Wang, Hong. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:1:p:73-81.

Full description at Econpapers || Download paper

6
52016Predicting Consumer Intention to Use Mobile Payment Services: Empirical Evidence from Vietnam. (2016). Nguyen, The Ninh ; Dang, Phuong Linh ; Cao, Tuan Khanh. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:117-124.

Full description at Econpapers || Download paper

5
62018Internet Banking Adoption in Saudi Arabia: An Empirical Study. (2018). Ansari, Zaid Ahmad ; Jehan, Shahzada Nayyar. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:3:p:57.

Full description at Econpapers || Download paper

3
72016Tourists¡¯ Satisfaction with a Destination: An Investigation on Visitors to Langkawi Island. (2016). Aliman, Nor Khasimah ; Harudin, Syahmi ; Mohd, Siti Dalela ; Hashim, Shareena Mohamed. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:3:p:173-188.

Full description at Econpapers || Download paper

3
82021Impact of the COVID-19 Pandemic on Instagram and Influencer Marketing. (2021). Bizel, Gulhan ; Bhatt, Aakash ; Fardos, Nadira ; Francisco, Evelina. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:13:y:2021:i:2:p:20.

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3
92016Smart Shoppers¡¯ Purchasing Experiences: Functions of Product Type, Gender, and Generation. (2016). Atkins, Kelly Green ; Hyun, Sae-Young Jessica. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:1-12.

Full description at Econpapers || Download paper

3
102018Factors Affecting Customer Citizenship Behavior: A Model of University Students. (2018). Sayed, EL ; Marzouk, Wafaa Galal. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:54-70.

Full description at Econpapers || Download paper

3
112016A Study on Tourists Perceived Authenticity towards Experience Quality and Behavior Intention of Cultural Heritage in Macao. (2016). Li, XI ; Wen, Huijun ; Shen, Huawen. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:4:p:117-123.

Full description at Econpapers || Download paper

3
122016The Role and Importance of Brand in the Marketing of Small and Medium-Sized Enterprises in Kosovo. (2016). Ukaj, Fatos. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:6:p:52-57.

Full description at Econpapers || Download paper

2
132018A Dynamic View of Marketing Capabilities for SMEs¡¯ Export Performance. (2018). Tartaglione, Andrea Moretta ; Formisano, Vincenzo. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:10:y:2018:i:1:p:126-135.

Full description at Econpapers || Download paper

2
142016Understanding the Customer Journey to Create Excellent Customer Experiences in Bookshops. (2016). Addis, Michela . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:4:p:20-36.

Full description at Econpapers || Download paper

2
152017Determining Drivers of Destination Attractiveness: The Case of Nature-Based Tourism of Bangladesh. (2017). Islam, Saiful ; Noor, Mahboob Elahi ; Kaium, MD. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:10-23.

Full description at Econpapers || Download paper

2
162016Build It, Buy It, or Both? Rethinking the Sourcing of Advertising Services. (2016). Silk, Alvin J ; Stiglin, Marta M. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:1:p:1-13.

Full description at Econpapers || Download paper

2
172017The Effect of Job Dissatisfaction and Workplace Bullying on Turnover Intention: Organization Climate and Group Cohesion as Moderators. (2017). Nwobia, Iheanacho Emeka ; Aljohani, Majeed Saad . In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:3:p:136-143.

Full description at Econpapers || Download paper

2
182020Effects of Corporate Social Responsibility and Performative Actions on Retailer Legitimacy and Consumer Loyalty. (2020). Ha, Sejin ; Kim, Ji Young. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:3:p:41.

Full description at Econpapers || Download paper

2
192020The Comparative Study of the Relationship Between Smartphone Choice and Socio-Economic Indicators. (2020). Jamalova, Maral ; Milan, Constantinovits. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:11:y:2020:i:3:p:11.

Full description at Econpapers || Download paper

2
202017Sports Marketing Plan: An Alternative Framework for Sports Club. (2017). da Silva, Edson Coutinho ; Las, Alexandre Luzzi. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:15-28.

Full description at Econpapers || Download paper

2
212016Mobile Marketing: The Influence of Trust and Privacy Concerns on Consumers¡¯ Purchase Intention. (2016). Gana, Matthew Attahiru ; Koce, Henry Diko. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:8:y:2016:i:2:p:121-127.

Full description at Econpapers || Download paper

2
222017Moderating Role of Materialism in the Effect of Perceived Value on Purchase Intention of Counterfeits of Luxury Brands. (2017). Kalyoncuoglu, Selma ; Sahin, Begum. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:9:y:2017:i:4:p:76-88.

Full description at Econpapers || Download paper

2
232020Brand Activism, the Relation and Impact on Consumer Perception: A Case Study on Nike Advertising. (2020). Eyada, Bassant. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:4:p:30.

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2
Citing documents used to compute impact factor: 6
YearTitle
2022The Influence of Sustainable Positioning on eWOM and Brand Loyalty: Analysis of Credible Sources and Transparency Practices Based on the S-O-R Model. (2022). Lee, Stacy H ; Jai, Tunmin ; Mim, Khirul Basar. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:19:p:12461-:d:930269.

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2022.

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2022When Corporate Social Advocacy Meets Controversial Celebrity: The Role of Consumer–Brand Congruence and Consumer-Celebrity Congruence. (2022). Noland, Christopher ; Kim, Joon Kyoung ; Alharbi, Khalid ; Carter, Jackson. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:3:p:1811-:d:742536.

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2022Rethinking Fake News: Disinformation and Ideology during the time of COVID-19 Global Pandemic. (2022). Ahmed, Wasim ; Das, Ronnie. In: IIM Kozhikode Society & Management Review. RePEc:sae:iimkoz:v:11:y:2022:i:1:p:146-159.

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2022The Impact of Sustainable Management Strategies of Sports Apparel Brands on Brand Reliability and Purchase Intention through Single Person Media during COVID-19 Pandemic: A Path Analysis. (2022). Kim, UK ; Lee, Kwang-Yong ; Chung, Taerin. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:12:p:7076-:d:834985.

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2022The Influence of the Credibility of Social Media Influencers SMIs on the Consumers’ Purchase Intentions: Evidence from Saudi Arabia. (2022). Mabkhot, Hashed. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:19:p:12323-:d:927648.

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2020A Study on the Influence of E-Commerce Live Streaming on Consumer Repurchase Intentions. (2020). Zheng, Siyu ; Lu, Feiyan ; Chen, Yifei. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:12:y:2020:i:4:p:48.

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