Marketing and Branding Research / EUROKD
Citation Profile [Updated: 2026-05-04 07:00:09]
5 Years H Index
4
Impact Factor (IF)
0
5 Years IF
0
Data available in this
report
[Raw
data] [50 most cited papers]
[50 most relevant papers]
[cites used to compute IF]
[Recent
citations ][Frequent citing
series ] [more data in
EconPapers]
[
trace new citations] [Missing
citations? Add them now]
[Incorrect content? Let us
know]
Main indicators
Raw Data
| IF: | Two years Impact Factor: C2Y / D2Y |
| AIF: | Average Impact Factor for all series in RePEc in year y |
| CIF: | Cumulative impact factor |
| IF5: | Five years Impact Factor: C5Y / D5Y |
| DOC: | Number of documents published in year y |
| CDO: | Cumulative number of documents published until year y |
| CIT: | Number of citations to papers published in year y |
| NCI: | Number of citations in year y |
| CCU: | Cumulative number of citations to papers published until year y |
| D2Y: | Number of articles published in y-1 plus y-2 |
| C2Y: | Cites in y to articles published in y-1 plus y-2 |
| D5Y: | Number of articles published in y-1 until y-5 |
| C5Y: | Cites in y to articles published in y-1 until y-5 |
| SC: | selft citations in y to articles published in y-1 plus y-2 |
| %SC: | Percentage of selft citations in y to articles published in y-1 plus y-2 |
| CiY: | Cites in year y to documents published in year y |
| II: | Immediacy Index: CiY / Documents. |
| AII: | Average Immediacy Index for series in RePEc in year y |
50 most cited documents in this series
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2016 | The effect of real exchange rate on unemployment. (2016). Bakhshi, Zahra ; Ebrahimi, Mehrzad. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:4-13. Full description at Econpapers || Download paper | 7 |
| 2 | 2016 | The impact of relationship marketing on customer loyalty enhancement (Case study: Kerman Iran insurance company). (2016). Abtin, Abdolaziz ; Pouramiri, Mostafa. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:41-49. Full description at Econpapers || Download paper | 4 |
| 3 | 2015 | The impact of marketing mix elements on brand loyalty: A case study of mobile phone industry. (2015). Pourdehghan, Adel. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:2:y:2015:p:44-63. Full description at Econpapers || Download paper | 4 |
| 4 | 2018 | Higher Education Institutions Embracing Digital & Social Media Marketing: A Case of Top 25 Universities in Asia & Africa. (2018). Paladan, Nerisa N. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:5:y:2018:p:159-167. Full description at Econpapers || Download paper | 4 |
| 5 | 2016 | Relationship marketing and word-of-mouth communications: Examining the mediating role of customer loyalty. (2016). Haddadi, Masoomeh ; Kazemi, Reza ; Akbari, Mohsen. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:63-74. Full description at Econpapers || Download paper | 4 |
| 6 | 2017 | Customer Loyalty: The Effect of Service Quality, Corporate Image, Customer Relationship Marketing and Customer Satisfaction as Intervening Variable-An Empirical Analysis of Bank Customers in Malang City. (2017). Karyose, Hellen ; Ferdiansjah, Achmad ; Astuti, Widji. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:336-347. Full description at Econpapers || Download paper | 3 |
| 7 | 2016 | Comparison of stock valuation models with their intrinsic value in Tehran Stock Exchange. (2016). Jelodari, Akbar ; Ravanpaknodezh, Hamid ; Amiri, Ali. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:24-40. Full description at Econpapers || Download paper | 2 |
| 8 | 2016 | An investigation into the impact of ownership structure on the level of cash holdings in the companies accepted in Tehran Stock Exchange Market. (2016). Shiraseb, Zahra ; Azinfar, Kaveh. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:194-205. Full description at Econpapers || Download paper | 2 |
| 9 | 2017 | Providing the Applicable Model of Training Needs Assessment in Organizations. (2017). Anvari, Ahmadreza Fazel. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:322-335. Full description at Econpapers || Download paper | 2 |
| 10 | 2016 | Evaluating and comparing the ability to predict the bankruptcy prediction models of Zavgren and Springate in companies accepted in Tehran Stock Exchange. (2016). Rahimi, Samira ; Karmozi, Fatemeh ; Talebnia, Ghodratollah. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:137-143. Full description at Econpapers || Download paper | 2 |
| 11 | 2017 | Digital marketing planning with the brand dashboard approach. (2017). Erkollar, Alptekin ; Oberer, Birgit. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:192-205. Full description at Econpapers || Download paper | 1 |
| 12 | 2018 | Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country. (2018). Farid, Dania Shakaib ; Ali, Mazhar. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:5:y:2018:p:31-43. Full description at Econpapers || Download paper | 1 |
| 13 | 2017 | Trends and applications in city branding: A case study in Izmir. (2017). Tutuncuoglu, Melih ; Igneci, Metehan ; Pirnar, Ige. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:25-32. Full description at Econpapers || Download paper | 1 |
| 14 | 2017 | Enabling entrepreneurial practices with market-oriented approach: A case study. (2017). Ventura, Keti ; Soyuer, Haluk. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:179-191. Full description at Econpapers || Download paper | 1 |
| 15 | 2017 | Value Co-Creation Drivers and Components in Dynamic Markets. (2017). Kleber, Daniel Marco-Stefan ; Volkova, Tatjana. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:249-263. Full description at Econpapers || Download paper | 1 |
| 16 | 2014 | Purchase intention of products with Islamic labels under time pressure. (2014). Zomorrodi, Masoomeh ; Gholizadeh, Mohammad Hasan ; Akbari, Mohsen. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:1:y:2014:p:14-26. Full description at Econpapers || Download paper | 1 |
| 17 | 2017 | Multi-stakeholder initiatives in Vietnam to meet the societal challenges of horizon 2020. (2017). Saaha, Petr ; le Nhu, DO ; Saha, Nibedita. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:100-111. Full description at Econpapers || Download paper | 1 |
| 18 | 2017 | The Impact of the Service Innovativeness on Perceived Overall Service Quality, Customer Loyalty and Perceived Customer Value in Shopping Sites. (2017). Senbabaoglu, Emine. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:371-383. Full description at Econpapers || Download paper | 1 |
| 19 | 2017 | Data driven customer experience and the roadmap to deliver happiness. (2017). Shaban, Ahmed Aly ; Kamarudin, Suzilawati. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:236-248. Full description at Econpapers || Download paper | 1 |
| 20 | 2016 | Current challenges in distribution channels of cultural goods and services. (2016). Azizinia, Maryam ; Fayaz, Razieh. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:75-85. Full description at Econpapers || Download paper | 1 |
| 21 | 2017 | Creative industries value chain: The value chain logic in supply chain relationships. (2017). Madudova, Emilia. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:4:y:2017:p:227-235. Full description at Econpapers || Download paper | 1 |
50 most relevant documents in this series (papers most cited in the last two years)
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2016 | Relationship marketing and word-of-mouth communications: Examining the mediating role of customer loyalty. (2016). Haddadi, Masoomeh ; Kazemi, Reza ; Akbari, Mohsen. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:63-74. Full description at Econpapers || Download paper | 3 |
| 2 | 2016 | The effect of real exchange rate on unemployment. (2016). Bakhshi, Zahra ; Ebrahimi, Mehrzad. In: Marketing and Branding Research. RePEc:bco:mbraaa::v:3:y:2016:p:4-13. Full description at Econpapers || Download paper | 3 |
Citing documents used to
compute impact factor:
| Year | Title |
|---|
Recent citations
10 most frequent citing series