Marketing Science & Inspirations / Comenius University in Bratislava, Faculty of Management
Citation Profile [Updated: 2026-05-04 07:00:09]
5 Years H Index
2
Impact Factor (IF)
0.15
5 Years IF
0.06
Data available in this
report
[Raw
data] [50 most cited papers]
[50 most relevant papers]
[cites used to compute IF]
[Recent
citations ][Frequent citing
series ] [more data in
EconPapers]
[
trace new citations] [Missing
citations? Add them now]
[Incorrect content? Let us
know]
Main indicators
Raw Data
| IF | AIF | CIF | IF5 | DOC | CDO | CIT | NCI | CCU | D2Y | C2Y | D5Y | C5Y | SC | %SC | CiY | II | AII | |
| 2015 | 0 | 0.52 | 0 | 0 | 11 | 11 | 0 | 0 | 0 | 0 | 0 | 0 | 0.22 | |||||
| 2016 | 0 | 0.5 | 0 | 0 | 20 | 31 | 1 | 0 | 11 | 11 | 0 | 0 | 0.2 | |||||
| 2017 | 0 | 0.51 | 0 | 0 | 22 | 53 | 0 | 0 | 31 | 31 | 0 | 0 | 0.2 | |||||
| 2018 | 0 | 0.52 | 0 | 0 | 20 | 73 | 0 | 0 | 42 | 53 | 0 | 0 | 0.22 | |||||
| 2019 | 0 | 0.53 | 0 | 0 | 17 | 90 | 2 | 0 | 42 | 73 | 0 | 0 | 0.21 | |||||
| 2020 | 0.03 | 0.63 | 0.01 | 0.01 | 19 | 109 | 1 | 1 | 1 | 37 | 1 | 90 | 1 | 0 | 0 | 0.3 | ||
| 2021 | 0.03 | 0.73 | 0.01 | 0.01 | 21 | 130 | 1 | 1 | 2 | 36 | 1 | 98 | 1 | 0 | 0 | 0.27 | ||
| 2022 | 0.03 | 0.72 | 0.01 | 0.01 | 17 | 147 | 0 | 2 | 4 | 40 | 1 | 99 | 1 | 0 | 0 | 0.22 | ||
| 2023 | 0.03 | 0.67 | 0.01 | 0.01 | 17 | 164 | 3 | 2 | 6 | 38 | 1 | 94 | 1 | 0 | 0 | 0.19 | ||
| 2024 | 0 | 0.73 | 0.02 | 0.02 | 16 | 180 | 0 | 3 | 9 | 34 | 91 | 2 | 0 | 0 | 0.22 | |||
| 2025 | 0.15 | 0.96 | 0.03 | 0.06 | 14 | 194 | 0 | 5 | 14 | 33 | 5 | 90 | 5 | 0 | 0 | 0.28 |
| IF: | Two years Impact Factor: C2Y / D2Y |
| AIF: | Average Impact Factor for all series in RePEc in year y |
| CIF: | Cumulative impact factor |
| IF5: | Five years Impact Factor: C5Y / D5Y |
| DOC: | Number of documents published in year y |
| CDO: | Cumulative number of documents published until year y |
| CIT: | Number of citations to papers published in year y |
| NCI: | Number of citations in year y |
| CCU: | Cumulative number of citations to papers published until year y |
| D2Y: | Number of articles published in y-1 plus y-2 |
| C2Y: | Cites in y to articles published in y-1 plus y-2 |
| D5Y: | Number of articles published in y-1 until y-5 |
| C5Y: | Cites in y to articles published in y-1 until y-5 |
| SC: | selft citations in y to articles published in y-1 plus y-2 |
| %SC: | Percentage of selft citations in y to articles published in y-1 plus y-2 |
| CiY: | Cites in year y to documents published in year y |
| II: | Immediacy Index: CiY / Documents. |
| AII: | Average Immediacy Index for series in RePEc in year y |
50 most cited documents in this series
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2023 | An overview of ethical issues in neuromarketing: Discussion and possible solutions. (2023). Mouammine, Yahia ; Azdimousa, Hassan. In: Marketing Science & Inspirations. RePEc:cub:journm:v:18:y:2023:i:4:p:29-47. Full description at Econpapers || Download paper | 2 |
| 2 | 2019 | The interest of different generations of Czech consumers in certified products and environmental organizations. (2019). Pickova, Radka ; Hrub, Michal ; Pikrylova, Jana ; Jaderna, Eva. In: Marketing Science & Inspirations. RePEc:cub:journm:v:14:y:2019:i:4:p:10-24. Full description at Econpapers || Download paper | 2 |
| 3 | 2016 | The Czech and Slovak Republics: A cross-cultural comparison. (2016). Dumetz, Jerome ; Gaborikova, Eva. In: Marketing Science & Inspirations. RePEc:cub:journm:v:11:y:2016:i:4:p:2-13. Full description at Econpapers || Download paper | 1 |
| 4 | 2020 | Neuromarketing in contemporary society. (2020). Vedova, Milena ; Uher, Ivan. In: Marketing Science & Inspirations. RePEc:cub:journm:v:15:y:2020:i:4:p:38-45. Full description at Econpapers || Download paper | 1 |
| 5 | 2016 | Perception of Offensive Advertising: Cross-Cultural Peculiarities.. (2016). Tikhonov, Dmitrii ; Klimin, Anastasii. In: Marketing Science & Inspirations. RePEc:cub:journm:v:11:y:2016:i:2:p:42-50. Full description at Econpapers || Download paper | 1 |
| 6 | 2023 | Understanding reference points to make purchase decisions: overview, phases, and time-features. (2023). Tarnanidis, Theodore. In: Marketing Science & Inspirations. RePEc:cub:journm:v:18:y:2023:i:4:p:2-13. Full description at Econpapers || Download paper | 1 |
| 7 | 2020 | The relevance of virtual showrooms for sanitary retail. (2020). Peplinski, Markus ; Diedrich, Marcus. In: Marketing Science & Inspirations. RePEc:cub:journm:v:15:y:2020:i:1:p:26-36. Full description at Econpapers || Download paper | 1 |
| 8 | 2023 | Marketing strategies in response to tough times â lessons from India during a global crisis. (2023). Bhalla, Ronika ; Handa, Meenakshi. In: Marketing Science & Inspirations. RePEc:cub:journm:v:18:y:2023:i:2:p:26-39. Full description at Econpapers || Download paper | 1 |
| 9 | 2021 | A review of neuromarketing origins as a new marketing research method. (2021). Mouammine, Yahia ; Azdimousa, Hassan. In: Marketing Science & Inspirations. RePEc:cub:journm:v:16:y:2021:i:4:p:34-50. Full description at Econpapers || Download paper | 1 |
| 10 | 2019 | The Relationship between Emotional Intelligence and Sales Performance in a Business-to-Business Environment; with Implications for Cross-Cultural Adaptability. (2019). Zehetner, Andreas. In: Marketing Science & Inspirations. RePEc:cub:journm:v:14:y:2019:i:2:p:10-20. Full description at Econpapers || Download paper | 1 |
| 11 | 2024 | Customers intentions to adopt digital health services: An extended TAM. (2024). Rasulova, Alla ; Bovsh, Liudmla ; Bouarar, Ahmed Chemseddine ; Mouloudj, Kamel ; Mechta, Meriem. In: Marketing Science & Inspirations. RePEc:cub:journm:v:19:y:2024:i:4:p:2-16. Full description at Econpapers || Download paper | 1 |
| 12 | 2021 | Development of online shopping within B2C e-commerce in the Visegrad Four countries. (2021). Kra, Tefan ; Fedorko, Richard. In: Marketing Science & Inspirations. RePEc:cub:journm:v:16:y:2021:i:3:p:42-50. Full description at Econpapers || Download paper | 1 |
50 most relevant documents in this series (papers most cited in the last two years)
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2023 | An overview of ethical issues in neuromarketing: Discussion and possible solutions. (2023). Mouammine, Yahia ; Azdimousa, Hassan. In: Marketing Science & Inspirations. RePEc:cub:journm:v:18:y:2023:i:4:p:29-47. Full description at Econpapers || Download paper | 2 |
Citing documents used to
compute impact factor: 5
| Year | Title | |
|---|---|---|
| 2025 | The synergy of neuromarketing and artificial intelligence: A comprehensive literature review in the last decade. (2025). Isa, Salmi Mohd ; Zafir, Nor ; Dawas, Husam Azzawi ; Alsharif, Mohammed H ; Wang, Junhai. In: Future Business Journal. RePEc:spr:futbus:v:11:y:2025:i:1:d:10.1186_s43093-025-00591-x. Full description at Econpapers || Download paper | |
| 2025 | ETHICS IN NEUROMARKETING: A LITERATURE REVIEW. (2025). Gabor, Manuela Rozalia ; Gyori, Laszlo Alexandru. In: Business Excellence and Management. RePEc:rom:bemann:v:15:y:2025:i:4:p:40-51. Full description at Econpapers || Download paper | |
| 2025 | Purchasing Decisions with Reference Points and Prospect Theory in the Metaverse. (2025). Manda, Vijaya Kittu ; Tarnanidis, Theodore ; Owusu-Frimpong, Nana ; Vlachopoulou, Maro ; Sousa, Bruno Barbosa. In: Administrative Sciences. RePEc:gam:jadmsc:v:15:y:2025:i:8:p:287-:d:1707865. Full description at Econpapers || Download paper | |
| 2025 | Service robots in healthcare: Toward a healthcare service robot acceptance model (sRAM). (2025). Jasim, Mohamed K ; Lim, Weng Marc ; Malathi, A. In: Technology in Society. RePEc:eee:teinso:v:82:y:2025:i:c:s0160791x25001228. Full description at Econpapers || Download paper | |
| 2025 | Impact of Local Event Sponsorship on Brand Image and Consumer Buying Behavior. (2025). Kitch, Sheena ; Claire, Bernice ; Justin, Kyle ; Laquinon, Arche Nikolai ; Jaye, Daniela ; Tacio, Cassie Anne ; Jane, Reah ; Lambas, Darlene Kaye. In: International Journal of Research and Innovation in Social Science. RePEc:bcp:journl:v:9:y:2025:issue-4:p:2712-2737. Full description at Econpapers || Download paper |
Recent citations
Recent citations received in 2023
| Year | Citing document |
|---|
10 most frequent citing series