0.54
Impact Factor
0.93
5-Years IF
73
5-Years H index
0.54
Impact Factor
0.93
5-Years IF
73
5-Years H index
IF | AIF | IF5 | DOC | CDO | CCU | CIF | CIT | D2Y | C2Y | D5Y | C5Y | %SC | CiY | II | AII | |
1990 | 0.05 | 0.1 | 0.03 | 26 | 26 | 8 | 0.31 | 546 | 64 | 3 | 157 | 4 | 90 (16.5%) | 0.04 | ||
1991 | 0.03 | 0.1 | 0.05 | 21 | 47 | 15 | 0.32 | 752 | 59 | 2 | 163 | 8 | 114 (15.2%) | 1 | 0.05 | 0.04 |
1992 | 0.09 | 0.01 | 24 | 71 | 7 | 0.1 | 433 | 47 | 148 | 1 | 64 (14.8%) | 0.04 | ||||
1993 | 0.02 | 0.11 | 0.02 | 23 | 94 | 10 | 0.11 | 1043 | 45 | 1 | 135 | 3 | 124 (11.9%) | 0.05 | ||
1994 | 0.06 | 0.12 | 0.06 | 22 | 116 | 19 | 0.16 | 542 | 47 | 3 | 127 | 8 | 86 (15.9%) | 1 | 0.05 | 0.04 |
1995 | 0.13 | 0.19 | 0.2 | 45 | 161 | 106 | 0.66 | 1191 | 45 | 6 | 116 | 23 | 180 (15.1%) | 0.07 | ||
1996 | 0.15 | 0.23 | 0.27 | 21 | 182 | 122 | 0.67 | 892 | 67 | 10 | 135 | 36 | 167 (18.7%) | 0.09 | ||
1997 | 0.17 | 0.26 | 0.16 | 22 | 204 | 96 | 0.47 | 939 | 66 | 11 | 135 | 21 | 143 (15.2%) | 2 | 0.09 | 0.09 |
1998 | 0.79 | 0.28 | 0.74 | 28 | 232 | 309 | 1.33 | 1088 | 43 | 34 | 133 | 99 | 166 (15.3%) | 4 | 0.14 | 0.1 |
1999 | 0.7 | 0.32 | 0.79 | 36 | 268 | 381 | 1.42 | 942 | 50 | 35 | 138 | 109 | 157 (16.7%) | 7 | 0.19 | 0.13 |
2000 | 0.22 | 0.39 | 0.47 | 27 | 295 | 284 | 0.96 | 787 | 64 | 14 | 152 | 72 | 110 (14%) | 5 | 0.19 | 0.15 |
2001 | 0.6 | 0.39 | 0.69 | 31 | 326 | 447 | 1.37 | 758 | 63 | 38 | 134 | 93 | 152 (20.1%) | 4 | 0.13 | 0.14 |
2002 | 0.55 | 0.4 | 0.72 | 33 | 359 | 449 | 1.25 | 439 | 58 | 32 | 144 | 103 | 62 (14.1%) | 1 | 0.03 | 0.17 |
2003 | 0.59 | 0.43 | 0.8 | 37 | 396 | 539 | 1.36 | 752 | 64 | 38 | 155 | 124 | 133 (17.7%) | 7 | 0.19 | 0.18 |
2004 | 0.53 | 0.48 | 0.87 | 51 | 447 | 771 | 1.72 | 1361 | 70 | 37 | 164 | 143 | 285 (20.9%) | 24 | 0.47 | 0.19 |
2005 | 1.01 | 0.52 | 1.12 | 58 | 505 | 878 | 1.74 | 1075 | 88 | 89 | 179 | 200 | 242 (22.5%) | 23 | 0.4 | 0.2 |
2006 | 1.19 | 0.51 | 1.11 | 80 | 585 | 1068 | 1.83 | 1072 | 109 | 130 | 210 | 233 | 203 (18.9%) | 23 | 0.29 | 0.2 |
2007 | 0.93 | 0.45 | 0.97 | 70 | 655 | 1150 | 1.76 | 990 | 138 | 128 | 259 | 252 | 166 (16.8%) | 12 | 0.17 | 0.18 |
2008 | 0.91 | 0.48 | 1.31 | 91 | 746 | 1539 | 2.06 | 924 | 150 | 137 | 296 | 387 | 135 (14.6%) | 10 | 0.11 | 0.2 |
2009 | 0.8 | 0.49 | 1.13 | 101 | 847 | 1601 | 1.89 | 831 | 161 | 129 | 350 | 396 | 144 (17.3%) | 26 | 0.26 | 0.19 |
2010 | 0.75 | 0.46 | 0.87 | 80 | 927 | 1581 | 1.71 | 1179 | 192 | 144 | 400 | 348 | 139 (11.8%) | 35 | 0.44 | 0.17 |
2011 | 0.83 | 0.49 | 0.95 | 80 | 1007 | 1749 | 1.74 | 551 | 181 | 151 | 422 | 403 | 100 (18.1%) | 35 | 0.44 | 0.19 |
2012 | 1.05 | 0.52 | 1.07 | 56 | 1063 | 1899 | 1.79 | 556 | 160 | 168 | 422 | 452 | 54 (9.7%) | 12 | 0.21 | 0.19 |
2013 | 0.83 | 0.58 | 1.24 | 58 | 1121 | 2102 | 1.88 | 226 | 136 | 113 | 408 | 506 | 29 (12.8%) | 12 | 0.21 | 0.2 |
2014 | 0.78 | 0.6 | 1.12 | 52 | 1173 | 2215 | 1.89 | 185 | 114 | 89 | 375 | 420 | 27 (14.6%) | 15 | 0.29 | 0.2 |
2015 | 0.57 | 0.61 | 1.35 | 56 | 1229 | 2400 | 1.95 | 102 | 110 | 63 | 326 | 440 | 10 (9.8%) | 12 | 0.21 | 0.19 |
2016 | 0.57 | 0.68 | 1.18 | 54 | 1283 | 2632 | 2.05 | 66 | 108 | 62 | 302 | 357 | 3 (4.5%) | 12 | 0.22 | 0.2 |
2017 | 0.54 | 0.73 | 0.93 | 9 | 1292 | 2241 | 1.73 | 8 | 110 | 59 | 276 | 257 | (%) | 4 | 0.44 | 0.22 |
IF: | Impact Factor: C2Y / D2Y |
AIF: | Average Impact Factor for series in RePEc in year y |
IF5: | Impact Factor: C5Y / D5Y |
DOC: | Number of documents published in year y |
CDO: | Cumulative number of documents published until year y |
CCU: | Cumulative number of citations to papers published until year y |
CIF: | Cumulative impact factor |
CIT: | Number of citations to papers published in year y |
D2Y: | Number of articles published in y-1 plus y-2 |
C2Y: | Cites in y to articles published in y-1 plus y-2 |
D5Y: | Number of articles published in y-1 until y-5 |
C5Y: | Cites in y to articles published in y-1 until y-5 |
%SC: | Percentage of selft citations in y to articles published in y-1 plus y-2 |
CiY: | Cites in year y to documents published in year y |
II: | Immediacy Index: CiY / Documents. |
AII: | Average Immediacy Index for series in RePEc in year y |
 
# | Year | Title | Cited |
---|---|---|---|
1 | 1985 | Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214. Full description at Econpapers || Download paper | 690 |
2 | 1983 | A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238. Full description at Econpapers || Download paper | 288 |
3 | 1985 | Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176. Full description at Econpapers || Download paper | 275 |
4 | 1983 | An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191. Full description at Econpapers || Download paper | 267 |
5 | 1993 | The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143. Full description at Econpapers || Download paper | 251 |
6 | 1996 | Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20. Full description at Econpapers || Download paper | 246 |
7 | 1991 | Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296. Full description at Econpapers || Download paper | 245 |
8 | 2010 | The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421. Full description at Econpapers || Download paper | 222 |
9 | 2004 | Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560. Full description at Econpapers || Download paper | 221 |
10 | 1983 | Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272. Full description at Econpapers || Download paper | 175 |
11 | 1989 | Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323. Full description at Econpapers || Download paper | 174 |
12 | 1986 | The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297. Full description at Econpapers || Download paper | 169 |
13 | 1998 | A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65. Full description at Econpapers || Download paper | 169 |
14 | 1996 | The Value of Purchase History Data in Target Marketing. (1996). Rossi, Peter ; Allenby, Greg M. ; McCulloch, Robert E.. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:4:p:321-340. Full description at Econpapers || Download paper | 160 |
15 | 1988 | Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168. Full description at Econpapers || Download paper | 149 |
16 | 1994 | Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223. Full description at Econpapers || Download paper | 147 |
17 | 2006 | Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759. Full description at Econpapers || Download paper | 145 |
18 | 2000 | Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42. Full description at Econpapers || Download paper | 145 |
19 | 1998 | The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28. Full description at Econpapers || Download paper | 142 |
20 | 1993 | Modeling Loss Aversion and Reference Dependence Effects on Brand Choice. (1993). Bruce G. S. Hardie, ; Fader, Peter S. ; Johnson, Eric J.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:4:p:378-394. Full description at Econpapers || Download paper | 131 |
21 | 1984 | Market Segmentation, Self-Selection, and Product Line Design. (1984). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:4:p:288-307. Full description at Econpapers || Download paper | 122 |
22 | 1995 | Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169. Full description at Econpapers || Download paper | 119 |
23 | 1993 | The Measurement and Determinants of Brand Equity: A Financial Approach. (1993). Simon, Carol J. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:28-52. Full description at Econpapers || Download paper | 117 |
24 | 1990 | The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206. Full description at Econpapers || Download paper | 117 |
25 | 1998 | Shopping Behavior and Consumer Preference for Store Price Format: Why âLarge Basketâ Shoppers Prefer EDLP. (1998). Bell, David R. ; Lattin, James M.. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:66-88. Full description at Econpapers || Download paper | 115 |
26 | 1997 | Why Store Brand Penetration Varies by Retailer. (1997). Dhar, Sanjay K. ; Hoch, Stephen J.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:208-227. Full description at Econpapers || Download paper | 114 |
27 | 1985 | The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis. (1985). Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:234-254. Full description at Econpapers || Download paper | 111 |
28 | 2000 | Wine Online: Search Costs Affect Competition on Price, Quality, and Distribution. (2000). Ariely, Dan ; John G. Lynch , Jr., . In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:83-103. Full description at Econpapers || Download paper | 109 |
29 | 2006 | Customer Metrics and Their Impact on Financial Performance. (2006). Gupta, Sunil ; Zeithaml, Valarie . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:718-739. Full description at Econpapers || Download paper | 108 |
30 | 1995 | Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377. Full description at Econpapers || Download paper | 106 |
31 | 2000 | Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids. (2000). Haubl, Gerald ; Trifts, Valerie . In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:4-21. Full description at Econpapers || Download paper | 106 |
32 | 1999 | The Decomposition of Promotional Response: An Empirical Generalization. (1999). Chiang, jeongwen ; Bell, David R. ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:4:p:504-526. Full description at Econpapers || Download paper | 105 |
33 | 2003 | Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354. Full description at Econpapers || Download paper | 105 |
34 | 1997 | Manufacturers Return Policies and Retail Competition. (1997). Png, Ivan ; I. P. L. Png, ; Padmanabhan, V.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:1:p:81-94. Full description at Econpapers || Download paper | 102 |
35 | 1990 | Improving Channel Coordination Through Franchising. (1990). Lal, Rajiv . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:4:p:299-318. Full description at Econpapers || Download paper | 101 |
36 | 1997 | Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services. (1997). Fornell, Claes ; Rust, Roland T. ; Anderson, Eugene W.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:2:p:129-145. Full description at Econpapers || Download paper | 99 |
37 | 1998 | Consumption Self-Control by Rationing Purchase Quantities of Virtue and Vice. (1998). Wertenbroch, Klaus . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:4:p:317-337. Full description at Econpapers || Download paper | 99 |
38 | 2011 | Opinion Leadership and Social Contagion in New Product Diffusion. (2011). van den Bulte, Christophe ; Valente, Thomas W. ; Iyengar, Raghuram . In: Marketing Science. RePEc:inm:ormksc:v:30:y:2011:i:2:p:195-212. Full description at Econpapers || Download paper | 98 |
39 | 2009 | Firm-Created Word-of-Mouth Communication: Evidence from a Field Test. (2009). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:28:y:2009:i:4:p:721-739. Full description at Econpapers || Download paper | 98 |
40 | 2001 | Electronic Tickets, Smart Cards, and Online Prepayments: When and How to Advance Sell. (2001). Xie, Jinhong ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:219-243. Full description at Econpapers || Download paper | 97 |
41 | 1998 | Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195. Full description at Econpapers || Download paper | 96 |
42 | 1997 | Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207. Full description at Econpapers || Download paper | 96 |
43 | 2005 | Conditioning Prices on Purchase History. (2005). Varian, Hal ; Acquisti, Alessandro. In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:3:p:367-381. Full description at Econpapers || Download paper | 96 |
44 | 2001 | Quality Segmentation in Spatial Markets: When Does Cannibalization Affect Product Line Design?. (2001). Desai, Preyas S.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:265-283. Full description at Econpapers || Download paper | 96 |
45 | 1993 | Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households. (1993). Chintagunta, Pradeep. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:184-208. Full description at Econpapers || Download paper | 96 |
46 | 2012 | Peer Effects in the Diffusion of Solar Photovoltaic Panels. (2012). Gillingham, Kenneth ; Bollinger, Bryan. In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:6:p:900-912. Full description at Econpapers || Download paper | 92 |
47 | 1995 | Signaling Quality with a Money-Back Guarantee: The Role of Transaction Costs. (1995). Srinivasan, Kannan ; Moorthy, Sridhar . In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:442-466. Full description at Econpapers || Download paper | 92 |
48 | 1987 | CommentâManaging Channel Profits: Comment. (1987). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:6:y:1987:i:4:p:375-379. Full description at Econpapers || Download paper | 92 |
49 | 2001 | Structural Analysis of Manufacturer Pricing in the Presence of a Strategic Retailer. (2001). Sudhir, K.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:244-264. Full description at Econpapers || Download paper | 92 |
50 | 2008 | A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378. Full description at Econpapers || Download paper | 91 |
# | Year | Title | Cited |
---|---|---|---|
1 | 1985 | Mental Accounting and Consumer Choice. (1985). Thaler, Richard. In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:3:p:199-214. Full description at Econpapers || Download paper | 149 |
2 | 2010 | The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity. (2010). Wasi, Nada ; Keane, Michael ; Fiebig, Denzil ; Louviere, Jordan. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:3:p:393-421. Full description at Econpapers || Download paper | 91 |
3 | 1991 | Price Competition in a Channel Structure with a Common Retailer. (1991). Choi, Chan S.. In: Marketing Science. RePEc:inm:ormksc:v:10:y:1991:i:4:p:271-296. Full description at Econpapers || Download paper | 63 |
4 | 2012 | Peer Effects in the Diffusion of Solar Photovoltaic Panels. (2012). Gillingham, Kenneth ; Bollinger, Bryan. In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:6:p:900-912. Full description at Econpapers || Download paper | 62 |
5 | 1993 | The Antecedents and Consequences of Customer Satisfaction for Firms. (1993). Anderson, Eugene W. ; Sullivan, Mary W.. In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:2:p:125-143. Full description at Econpapers || Download paper | 61 |
6 | 2004 | Using Online Conversations to Study Word-of-Mouth Communication. (2004). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:545-560. Full description at Econpapers || Download paper | 60 |
7 | 1986 | The Choice Theory Approach to Market Research. (1986). McFadden, Daniel. In: Marketing Science. RePEc:inm:ormksc:v:5:y:1986:i:4:p:275-297. Full description at Econpapers || Download paper | 53 |
8 | 1983 | An Industry Equilibrium Analysis of Downstream Vertical Integration. (1983). Staelin, Richard ; McGuire, Timothy W.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:2:p:161-191. Full description at Econpapers || Download paper | 53 |
9 | 2006 | Brands and Branding: Research Findings and Future Priorities. (2006). Lehmann, Donald R. ; Keller, Kevin Lane . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:740-759. Full description at Econpapers || Download paper | 49 |
10 | 2006 | Research on Innovation: A Review and Agenda for. (2006). Hauser, John ; Griffin, Abbie ; Tellis, Gerard J.. In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:687-717. Full description at Econpapers || Download paper | 40 |
11 | 2011 | Opinion Leadership and Social Contagion in New Product Diffusion. (2011). van den Bulte, Christophe ; Valente, Thomas W. ; Iyengar, Raghuram . In: Marketing Science. RePEc:inm:ormksc:v:30:y:2011:i:2:p:195-212. Full description at Econpapers || Download paper | 40 |
12 | 1985 | Optimal Pricing and Return Policies for Perishable Commodities. (1985). Pasternack, Barry Alan . In: Marketing Science. RePEc:inm:ormksc:v:4:y:1985:i:2:p:166-176. Full description at Econpapers || Download paper | 40 |
13 | 1983 | Managing Channel Profits. (1983). Jeuland, Abel P. ; Shugan, Steven M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:239-272. Full description at Econpapers || Download paper | 38 |
14 | 2000 | Measuring the Customer Experience in Online Environments: A Structural Modeling Approach. (2000). Hoffman, Donna L. ; Yung, Yiu-Fai ; Novak, Thomas P.. In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:22-42. Full description at Econpapers || Download paper | 37 |
15 | 1994 | Why the Bass Model Fits without Decision Variables. (1994). Jain, Dipak C. ; Krishnan, Trichy V. ; Bass, Frank M.. In: Marketing Science. RePEc:inm:ormksc:v:13:y:1994:i:3:p:203-223. Full description at Econpapers || Download paper | 37 |
16 | 1998 | A Dynamic Model of the Duration of the Customers Relationship with a Continuous Service Provider: The Role of Satisfaction. (1998). Bolton, Ruth. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:45-65. Full description at Econpapers || Download paper | 36 |
17 | 1983 | A Logit Model of Brand Choice Calibrated on Scanner Data. (1983). John D. C. Little, ; Guadagni, Peter M.. In: Marketing Science. RePEc:inm:ormksc:v:2:y:1983:i:3:p:203-238. Full description at Econpapers || Download paper | 36 |
18 | 2005 | Conditioning Prices on Purchase History. (2005). Varian, Hal ; Acquisti, Alessandro. In: Marketing Science. RePEc:inm:ormksc:v:24:y:2005:i:3:p:367-381. Full description at Econpapers || Download paper | 35 |
19 | 1998 | Shopping Behavior and Consumer Preference for Store Price Format: Why âLarge Basketâ Shoppers Prefer EDLP. (1998). Bell, David R. ; Lattin, James M.. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:66-88. Full description at Econpapers || Download paper | 35 |
20 | 1998 | The Red and the Black: Mental Accounting of Savings and Debt. (1998). Loewenstein, George ; Prelec, Drazen . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:1:p:4-28. Full description at Econpapers || Download paper | 35 |
21 | 2010 | The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets. (2010). Chintagunta, Pradeep ; Venkataraman, Sriram ; Gopinath, Shyam . In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:5:p:944-957. Full description at Econpapers || Download paper | 33 |
22 | 1988 | Product and Price Competition in a Duopoly. (1988). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:7:y:1988:i:2:p:141-168. Full description at Econpapers || Download paper | 33 |
23 | 1996 | Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets. (1996). Keane, Michael ; Erdem, Tulin. In: Marketing Science. RePEc:inm:ormksc:v:15:y:1996:i:1:p:1-20. Full description at Econpapers || Download paper | 30 |
24 | 1989 | Determinants of Continuity in Conventional Industrial Channel Dyads. (1989). Weitz, Barton ; Anderson, Erin . In: Marketing Science. RePEc:inm:ormksc:v:8:y:1989:i:4:p:310-323. Full description at Econpapers || Download paper | 29 |
25 | 1984 | Market Segmentation, Self-Selection, and Product Line Design. (1984). Moorthy, Sridhar K.. In: Marketing Science. RePEc:inm:ormksc:v:3:y:1984:i:4:p:288-307. Full description at Econpapers || Download paper | 29 |
26 | 1995 | Empirical Generalizations from Reference Price Research. (1995). Kalyanaram, Gurumurthy ; Winer, Russell S.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:3_supplement:p:g161-g169. Full description at Econpapers || Download paper | 29 |
27 | 2007 | Zero as a Special Price: The True Value of Free Products. (2007). Ariely, Dan ; Mazar, Nina ; Shampanier, Kristina . In: Marketing Science. RePEc:inm:ormksc:v:26:y:2007:i:6:p:742-757. Full description at Econpapers || Download paper | 28 |
28 | 2000 | Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids. (2000). Haubl, Gerald ; Trifts, Valerie . In: Marketing Science. RePEc:inm:ormksc:v:19:y:2000:i:1:p:4-21. Full description at Econpapers || Download paper | 28 |
29 | 2009 | Firm-Created Word-of-Mouth Communication: Evidence from a Field Test. (2009). Godes, David ; Mayzlin, Dina . In: Marketing Science. RePEc:inm:ormksc:v:28:y:2009:i:4:p:721-739. Full description at Econpapers || Download paper | 28 |
30 | 2001 | Quality Segmentation in Spatial Markets: When Does Cannibalization Affect Product Line Design?. (2001). Desai, Preyas S.. In: Marketing Science. RePEc:inm:ormksc:v:20:y:2001:i:3:p:265-283. Full description at Econpapers || Download paper | 27 |
31 | 2004 | Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing. (2004). Baumgartner, Hans ; Grewal, Rajdeep ; Cote, Joseph A.. In: Marketing Science. RePEc:inm:ormksc:v:23:y:2004:i:4:p:519-529. Full description at Econpapers || Download paper | 27 |
32 | 1997 | Why Store Brand Penetration Varies by Retailer. (1997). Dhar, Sanjay K. ; Hoch, Stephen J.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:208-227. Full description at Econpapers || Download paper | 27 |
33 | 2003 | Price Uncertainty and Consumer Search: A Structural Model of Consideration Set Formation. (2003). Srinivasan, Kannan ; Rajiv, Surendra ; Mehta, Nitin . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:1:p:58-84. Full description at Econpapers || Download paper | 26 |
34 | 2006 | Customer Metrics and Their Impact on Financial Performance. (2006). Gupta, Sunil ; Zeithaml, Valarie . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:718-739. Full description at Econpapers || Download paper | 26 |
35 | 1995 | Channel Coordination When Retailers Compete. (1995). Ingene, Charles A. ; Parry, Mark E.. In: Marketing Science. RePEc:inm:ormksc:v:14:y:1995:i:4:p:360-377. Full description at Econpapers || Download paper | 25 |
36 | 2006 | The Motion Picture Industry: Critical Issues in Practice, Current Research, and New Research Directions. (2006). Elberse, Anita ; Mark A. A. M. Leenders, ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:25:y:2006:i:6:p:638-661. Full description at Econpapers || Download paper | 23 |
37 | 1997 | Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services. (1997). Fornell, Claes ; Rust, Roland T. ; Anderson, Eugene W.. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:2:p:129-145. Full description at Econpapers || Download paper | 23 |
38 | 2012 | Designing Ranking Systems for Hotels on Travel Search Engines by Mining User-Generated and Crowdsourced Content. (2012). Ghose, Anindya ; Ipeirotis, Panagiotis G. ; Li, Beibei. In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:3:p:493-520. Full description at Econpapers || Download paper | 23 |
39 | 2010 | Positive Effects of Negative Publicity: When Negative Reviews Increase Sales. (2010). Sorensen, Alan T. ; Rasmussen, Scott J. ; Berger, Jonah. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:5:p:815-827. Full description at Econpapers || Download paper | 23 |
40 | 2003 | Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures. (2003). Elberse, Anita ; Eliashberg, Jehoshua . In: Marketing Science. RePEc:inm:ormksc:v:22:y:2003:i:3:p:329-354. Full description at Econpapers || Download paper | 23 |
41 | 1999 | The âShopping Basketâ: A Model for Multicategory Purchase Incidence Decisions. (1999). Ansari, Asim ; Gupta, Sunil ; Manchanda, Puneet. In: Marketing Science. RePEc:inm:ormksc:v:18:y:1999:i:2:p:95-114. Full description at Econpapers || Download paper | 23 |
42 | 2010 | A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel. (2010). Villas-Boas, Sofia ; Klapper, Daniel ; draganska, michaela. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:1:p:57-74. Full description at Econpapers || Download paper | 22 |
43 | 2008 | A Two-Sided, Empirical Model of Television Advertising and Viewing Markets. (2008). Wilbur, Kenneth. In: Marketing Science. RePEc:inm:ormksc:v:27:y:2008:i:3:p:356-378. Full description at Econpapers || Download paper | 22 |
44 | 2010 | Online Demand Under Limited Consumer Search. (2010). Albuquerque, Paulo ; Bronnenberg, Bart J. ; Kim, Jun B.. In: Marketing Science. RePEc:inm:ormksc:v:29:y:2010:i:6:p:1001-1023. Full description at Econpapers || Download paper | 22 |
45 | 1998 | Consumption Self-Control by Rationing Purchase Quantities of Virtue and Vice. (1998). Wertenbroch, Klaus . In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:4:p:317-337. Full description at Econpapers || Download paper | 22 |
46 | 1998 | Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers. (1998). Balasubramanian, Sridhar. In: Marketing Science. RePEc:inm:ormksc:v:17:y:1998:i:3:p:181-195. Full description at Econpapers || Download paper | 22 |
47 | 1997 | Vertical Strategic Interaction: Implications for Channel Pricing Strategy. (1997). Lee, Eunkyu ; Staelin, Richard. In: Marketing Science. RePEc:inm:ormksc:v:16:y:1997:i:3:p:185-207. Full description at Econpapers || Download paper | 21 |
48 | 1990 | The Economics of Product Variety: A Survey. (1990). Lancaster, Kelvin . In: Marketing Science. RePEc:inm:ormksc:v:9:y:1990:i:3:p:189-206. Full description at Econpapers || Download paper | 21 |
49 | 1993 | The Voice of the Customer. (1993). Hauser, John ; Griffin, Abbie . In: Marketing Science. RePEc:inm:ormksc:v:12:y:1993:i:1:p:1-27. Full description at Econpapers || Download paper | 21 |
50 | 2012 | Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance. (2012). Tellis, Gerard J. ; Tirunillai, Seshadri . In: Marketing Science. RePEc:inm:ormksc:v:31:y:2012:i:2:p:198-215. Full description at Econpapers || Download paper | 21 |
Year | Title | |
---|---|---|
2017 | Digital marketing: A framework, review and research agenda. (2017). Kannan, P K ; Li, Hongshuang Alice. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:1:p:22-45. Full description at Econpapers || Download paper | |
2017 | Big Data Analytics: A Review on Theoretical Contributions and Tools Used in Literature. (2017). Grover, Purva ; Kar, Arpan Kumar. In: Global Journal of Flexible Systems Management. RePEc:spr:gjofsm:v:18:y:2017:i:3:d:10.1007_s40171-017-0159-3. Full description at Econpapers || Download paper | |
2017 | A multidisciplinary perspective of big data in management research. (2017). Sheng, Jie ; Wang, Xiaojun ; Amankwah-Amoah, Joseph. In: International Journal of Production Economics. RePEc:eee:proeco:v:191:y:2017:i:c:p:97-112. Full description at Econpapers || Download paper | |
2017 | Strategic inventories with quality deterioration. (2017). Mantin, Benny ; Jiang, Lifei . In: European Journal of Operational Research. RePEc:eee:ejores:v:258:y:2017:i:1:p:155-164. Full description at Econpapers || Download paper | |
2017 | Metrics unreliability and marketing overspending. (2017). Sridhar, Shrihari ; Kelkar, Ajay ; Naik, Prasad A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:4:p:761-779. Full description at Econpapers || Download paper | |
2017 | The impact of advertising along the conversion funnel. (2017). Seiler, Stephan ; Yao, Song. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:15:y:2017:i:3:d:10.1007_s11129-017-9184-y. Full description at Econpapers || Download paper | |
2017 | An empirical analysis of factors that influence retail website visit types. (2017). Danaher, Peter ; Sands, Sean J ; Pallant, Jason I. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:39:y:2017:i:c:p:62-70. Full description at Econpapers || Download paper | |
2017 | Managing Multi- and Omni-Channel Distribution: Metrics and Research Directions. (2017). Ailawadi, Kusum L ; Farris, Paul W. In: Journal of Retailing. RePEc:eee:jouret:v:93:y:2017:i:1:p:120-135. Full description at Econpapers || Download paper | |
2017 | Structural forecasts for marketing data. (2017). Allenby, Greg M. In: International Journal of Forecasting. RePEc:eee:intfor:v:33:y:2017:i:2:p:433-441. Full description at Econpapers || Download paper | |
2017 | Investigating the effect of quality of grammar and mechanics (QGAM) in online reviews: The mediating role of reviewer crediblity. (2017). Ketron, Seth. In: Journal of Business Research. RePEc:eee:jbrese:v:81:y:2017:i:c:p:51-59. Full description at Econpapers || Download paper | |
2017 | The Role of Big Data and Predictive Analytics in Retailing. (2017). Bradlow, Eric T ; Voleti, Sudhir ; Kopalle, Praveen ; Gangwar, Manish . In: Journal of Retailing. RePEc:eee:jouret:v:93:y:2017:i:1:p:79-95. Full description at Econpapers || Download paper | |
2017 | DOES TELEVISION ENTRY DECREASE THE NUMBER OF MOVIE THEATERS?. (2017). Gutierrez-Navratil, Fernanda ; Gil, Ricard. In: Economic Inquiry. RePEc:bla:ecinqu:v:55:y:2017:i:2:p:736-756. Full description at Econpapers || Download paper | |
2017 | Using PageRank for non-personalized default rankings in dynamic markets. (2017). Scholz, Michael ; Rothlauf, Franz ; Pfeiffer, Jella . In: European Journal of Operational Research. RePEc:eee:ejores:v:260:y:2017:i:1:p:388-401. Full description at Econpapers || Download paper | |
2017 | The information value of online social networks: Lessons from peer-to-peer lending. (2017). Freedman, Seth ; Jin, Ginger Zhe. In: International Journal of Industrial Organization. RePEc:eee:indorg:v:51:y:2017:i:c:p:185-222. Full description at Econpapers || Download paper | |
2017 | Pricing with Cookies: Behavior-Based Price Discrimination and Spatial Competition. (2017). Matsushima, Noriaki ; King, Stephen ; Choe, Chongwoo. In: Monash Economics Working Papers. RePEc:mos:moswps:2017-07. Full description at Econpapers || Download paper | |
2017 | Consumer Connectivity in a Complex, Technology-enabled, and Mobile-oriented World with Smart Products. (2017). Novak, Tom ; Verhoef, Peter C ; Hu, Mandy Mantian ; Hoffman, Donna L ; Fong, Nathan ; Datta, Hannes ; Bart, Yakov ; Andrews, Michelle ; Abhishek, Vibhanshu ; Luo, Xueming ; Zhang, Yuchi ; Kannan, P K ; Rand, William ; Stephen, Andrew T. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:40:y:2017:i:c:p:1-8. Full description at Econpapers || Download paper | |
2017 | Online Purchase Paths and Conversion Dynamics across Multiple Websites. (2017). Park, Chang Hee. In: Journal of Retailing. RePEc:eee:jouret:v:93:y:2017:i:3:p:253-265. Full description at Econpapers || Download paper | |
2017 | Why strategy is key for successful social media sales. (2017). Lindsey-Mullikin, Joan ; Borin, Norm . In: Business Horizons. RePEc:eee:bushor:v:60:y:2017:i:4:p:473-482. Full description at Econpapers || Download paper | |
2017 | Choosing the right exchange-old-for-new programs for durable goods with a rollover. (2017). Xiao, Yongbo. In: European Journal of Operational Research. RePEc:eee:ejores:v:259:y:2017:i:2:p:512-526. Full description at Econpapers || Download paper | |
2017 | Informational rigidities and the stickiness of temporary Sales. (2017). Steinsson, Jon ; Anderson, Eric ; Malin, Benjamin A ; Nakamura, Emi ; Simester, Duncan . In: Journal of Monetary Economics. RePEc:eee:moneco:v:90:y:2017:i:c:p:64-83. Full description at Econpapers || Download paper | |
2017 | Round prices and price rigidity: Evidence from outlawing odd prices. (2017). Ater, Itai ; Gerlitz, Omri. In: Journal of Economic Behavior & Organization. RePEc:eee:jeborg:v:144:y:2017:i:c:p:188-203. Full description at Econpapers || Download paper | |
2017 | Price and quality-based competition and channel structure with consumer loyalty. (2017). Wang, Sujuan ; Liu, Weiqi ; Hu, Qiying. In: European Journal of Operational Research. RePEc:eee:ejores:v:262:y:2017:i:2:p:563-574. Full description at Econpapers || Download paper | |
2017 | Social influence in the adoption of a B2B loyalty program: The role of elite status members. (2017). Viswanathan, Vijay ; Krafft, Manfred ; Sese, Javier F. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:4:p:901-918. Full description at Econpapers || Download paper | |
2017 | Who canvasses for cargos? Incentive analysis and channel structure in a shipping supply chain. (2017). Niu, Baozhuang ; Wang, Fan ; He, Jiayi ; Zhuo, Xiaopo. In: Transportation Research Part B: Methodological. RePEc:eee:transb:v:97:y:2017:i:c:p:78-101. Full description at Econpapers || Download paper | |
2017 | Corporate social responsibility and product quality: Complements or substitutes?. (2017). Banerjee, Sumitro ; Wathieu, Luc . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:3:p:734-745. Full description at Econpapers || Download paper | |
2017 | Renew or cancel? Drivers of customer renewal decisions for IT-based service contracts. (2017). Wangenheim, Florian V ; Schumann, Jan H ; Wunderlich, Nancy V. In: Journal of Business Research. RePEc:eee:jbrese:v:79:y:2017:i:c:p:181-188. Full description at Econpapers || Download paper | |
2017 | Social Media and Political Donations: New Technology and Incumbency Advantage in the United States. (2017). Yildirim, Pinar ; Petrova, Maria ; Sen, Ananya. In: CEPR Discussion Papers. RePEc:cpr:ceprdp:11808. Full description at Econpapers || Download paper | |
2017 | Intellectual Structure and Emancipation of Word of Mouth Research: A Bibliometric Analysis of a Multidisciplinary Research Field. (2017). Reckmann, Tobias. In: EconStor Preprints. RePEc:zbw:esprep:179913. Full description at Econpapers || Download paper | |
2017 | Optimal pricing policies for differentiated brands under different supply chain power structures. (2017). Luo, Zheng ; Chen, XU ; Wang, Xiaojun. In: European Journal of Operational Research. RePEc:eee:ejores:v:259:y:2017:i:2:p:437-451. Full description at Econpapers || Download paper | |
2017 | Crowdfunding practices in and outside the US. (2017). BIGELLI, MARCO ; Barbi, Massimiliano. In: Research in International Business and Finance. RePEc:eee:riibaf:v:42:y:2017:i:c:p:208-223. Full description at Econpapers || Download paper | |
2017 | Forecasting the Success Rate of Reward Based Crowdfunding Projects. (2017). Vasilev, Aleksandar ; Elenchev, Ivelin. In: EconStor Preprints. RePEc:zbw:esprep:170681. Full description at Econpapers || Download paper | |
2017 | Online classified advertising: a review and bibliometric analysis. (2017). Fang, Chencheng ; Qiu, Wei ; Zhang, Jiantong. In: Scientometrics. RePEc:spr:scient:v:113:y:2017:i:3:d:10.1007_s11192-017-2524-6. Full description at Econpapers || Download paper | |
2017 | Love at first sight: The effect of presentation order on evaluation of experiential options in luxury tour packages. (2017). Song, Liang ; Chao, Chih-Wei ; Guan, Chong ; Hung, Yu-Chen. In: Journal of Business Research. RePEc:eee:jbrese:v:81:y:2017:i:c:p:181-191. Full description at Econpapers || Download paper | |
2017 | Digital marketing: A framework, review and research agenda. (2017). Kannan, P K ; Li, Hongshuang Alice. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:1:p:22-45. Full description at Econpapers || Download paper | |
2017 | Promoting continual member participation in firm-hosted online brand communities: An organizational socialization approach. (2017). Xiao, Bangming ; Liao, Junyun ; Huang, Minxue . In: Journal of Business Research. RePEc:eee:jbrese:v:71:y:2017:i:c:p:92-101. Full description at Econpapers || Download paper | |
2017 | Exploring and extending a collective open business model. (2017). Tower, Annette ; Noble, Charles H. In: AMS Review. RePEc:spr:amsrev:v:7:y:2017:i:3:d:10.1007_s13162-017-0105-8. Full description at Econpapers || Download paper | |
2017 | Understanding value-creating practices in social media-based brand communities. (2017). Sorensen, Anne ; Drennan, Judy. In: The Service Industries Journal. RePEc:taf:servic:v:37:y:2017:i:15-16:p:986-1007. Full description at Econpapers || Download paper | |
2017 | From conformity to reactance: Contingent role of network centrality in consumer-to-consumer influence. (2017). Chatterjee, Pabitra ; Trendel, Olivier ; Chollet, Barthelemy. In: Journal of Business Research. RePEc:eee:jbrese:v:75:y:2017:i:c:p:86-94. Full description at Econpapers || Download paper | |
2017 | From conformity to reactance: Contingent role of network centrality in consumer-to-consumer influence. (2017). Chatterjee, Pabitra ; Trendel, Olivier ; Chollet, Barthelemy. In: Grenoble Ecole de Management (Post-Print). RePEc:hal:gemptp:hal-01589885. Full description at Econpapers || Download paper | |
2017 | Social influence in the adoption of a B2B loyalty program: The role of elite status members. (2017). Viswanathan, Vijay ; Krafft, Manfred ; Sese, Javier F. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:4:p:901-918. Full description at Econpapers || Download paper | |
2017 | Information as potential key determinant in switching electricity suppliers. (2017). Wirl, Franz ; Six, Magdalena ; Wolf, Jaqueline . In: Journal of Business Economics. RePEc:spr:jbecon:v:87:y:2017:i:2:d:10.1007_s11573-016-0821-9. Full description at Econpapers || Download paper | |
2017 | Warranty pricing with consumer learning. (2017). Lei, Yong ; Shum, Stephen ; Liu, Qian. In: European Journal of Operational Research. RePEc:eee:ejores:v:263:y:2017:i:2:p:596-610. Full description at Econpapers || Download paper | |
2017 | Consumers cognitive and affective responses to brand origin misclassifications: Does confidence in brand origin identification matter?. (2017). Mandler, Timo ; Kim, Kyungae ; Won, Sungbin . In: Journal of Business Research. RePEc:eee:jbrese:v:80:y:2017:i:c:p:197-209. Full description at Econpapers || Download paper | |
2017 | Dynamic Technological Diversification and Its Impact on Firmsâ Performance: An Empirical Analysis of Korean IT Firms. (2017). Ho, Sang ; Lee, Chulung ; Hong, KI. In: Sustainability. RePEc:gam:jsusta:v:9:y:2017:i:7:p:1239-:d:104836. Full description at Econpapers || Download paper | |
2017 | Targeted Advertising and Cumulative Exposure Effects: The Impact of Banning Advertising to Children in Quebec. (2017). Pepall, Lynne ; Reiff, Joseph. In: Review of Industrial Organization. RePEc:kap:revind:v:51:y:2017:i:3:d:10.1007_s11151-017-9567-y. Full description at Econpapers || Download paper | |
2017 | Estimating a Demand System with Choke Prices. (2017). Perloff, Jeffrey ; LaFrance, Jeffrey ; Golan, Amos ; Seabold, Skipper ; La France, Jeffrey T. In: Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series. RePEc:cdl:agrebk:qt4qt9q8vr. Full description at Econpapers || Download paper | |
2017 | The effect of firms structural designs on advertising and personal selling returns. (2017). Lee, Ju-Yeon ; Palmatier, Robert W ; Sridhar, Shrihari . In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:34:y:2017:i:1:p:173-193. Full description at Econpapers || Download paper | |
2017 | Can Emerging Markets Tilt Global Product Design? Impacts of Chinese Colorism on Hollywood Castings. (2017). Prieto-Rodriguez, Juan ; Gutierrez-Navratil, Fernanda ; Hermosilla, Manuel. In: MPRA Paper. RePEc:pra:mprapa:82040. Full description at Econpapers || Download paper | |
2017 | How many, how often, and how new? A multivariate profiling of mobile app users. (2017). Liu, Feng ; Zhao, Shaoqiong. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:38:y:2017:i:c:p:71-80. Full description at Econpapers || Download paper | |
2017 | Online Purchase Paths and Conversion Dynamics across Multiple Websites. (2017). Park, Chang Hee. In: Journal of Retailing. RePEc:eee:jouret:v:93:y:2017:i:3:p:253-265. Full description at Econpapers || Download paper | |
2017 | Amenity demand and species diversity across Indian zoos. (2017). Martin, David ; Shell, Cassidy . In: Working Papers. RePEc:dav:wpaper:17-03. Full description at Econpapers || Download paper | |
2017 | A health intervention or a kitchen appliance? Household costs and benefits of a cleaner burning biomass-fuelled cookstove in Malawi. (2017). Thomas, Ranjeeta ; Conteh, Lesong ; Mortimer, Kevin ; Havens, Deborah ; Malava, Jullita Kenala ; Cundale, Katie . In: Social Science & Medicine. RePEc:eee:socmed:v:183:y:2017:i:c:p:1-10. Full description at Econpapers || Download paper | |
2017 | Exit, Tweets and Loyalty. (2017). Goldfarb, Avi ; Gans, Joshua ; Lederman, Mara. In: NBER Working Papers. RePEc:nbr:nberwo:23046. Full description at Econpapers || Download paper | |
2017 | Exit, Tweets, and Loyalty. (2017). Goldfarb, Avi ; Gans, Joshua ; Lederman, Mara. In: Working Papers. RePEc:hka:wpaper:2017-009. Full description at Econpapers || Download paper | |
2017 | The Relationship with Ad Clicks and Purchase Intention: An Empiricial Study of Online Consumer Behaviour. (2017). Erdem, Akir ; Zdemir, Osman ; DURMU, Beril . In: European Journal of Economics and Business Studies Articles. RePEc:eur:ejesjr:181. Full description at Econpapers || Download paper | |
2017 | Economic Damage of Cookie Lifetime Restrictions. (2017). Skiera, Bernd ; Miller, Klaus. In: Working Papers. RePEc:net:wpaper:1702. Full description at Econpapers || Download paper | |
2017 | Welfare economics of review information: Implications for the online selling platform owner. (2017). Zhang, Tao ; Li, Gang ; Lai, Kin Keung. In: International Journal of Production Economics. RePEc:eee:proeco:v:184:y:2017:i:c:p:69-79. Full description at Econpapers || Download paper | |
2017 | Platform intermediation to sponsor alternative fuel vehicles. (2017). Dietrich, Antje-Mareike . In: Transport Policy. RePEc:eee:trapol:v:54:y:2017:i:c:p:90-99. Full description at Econpapers || Download paper | |
2017 | Green Car Adoption and the Supply of Alternative Fuels. (2017). Pavan, Giulia . In: TSE Working Papers. RePEc:tse:wpaper:32303. Full description at Econpapers || Download paper |
Year | Citing document | |
---|---|---|
2017 | Non-reservation price equilibria and consumer search. (2017). Parakhonyak, Alexei ; janssen, maarten. In: Journal of Economic Theory. RePEc:eee:jetheo:v:172:y:2017:i:c:p:120-162. Full description at Econpapers || Download paper | |
2017 | Vitamin panacea: Is advertising fueling demand for products with uncertain scientific benefit?. (2017). Eisenberg, Matthew D ; Cantor, Jonathan H ; Avery, Rosemary J. In: Journal of Health Economics. RePEc:eee:jhecon:v:55:y:2017:i:c:p:30-44. Full description at Econpapers || Download paper | |
2017 | A multidisciplinary perspective of big data in management research. (2017). Sheng, Jie ; Wang, Xiaojun ; Amankwah-Amoah, Joseph. In: International Journal of Production Economics. RePEc:eee:proeco:v:191:y:2017:i:c:p:97-112. Full description at Econpapers || Download paper | |
2017 | Goal-based models for discrete choice analysis. (2017). Swait, Joffre. In: Transportation Research Part B: Methodological. RePEc:eee:transb:v:101:y:2017:i:c:p:72-88. Full description at Econpapers || Download paper |
Year | Citing document | |
---|---|---|
2016 | Hidden Variable Models for Market Basket Data. Statistical Performance and Managerial Implications. (2016). Hruschka, Harald. In: University of Regensburg Working Papers in Business, Economics and Management Information Systems. RePEc:bay:rdwiwi:34994. Full description at Econpapers || Download paper | |
2016 | Vertical Information Restraints: Pro- and Anti-Competitive Impacts of Minimum Advertised Price Restrictions. (2016). Bar-Isaac, Heski ; Asker, John . In: CEPR Discussion Papers. RePEc:cpr:ceprdp:11579. Full description at Econpapers || Download paper | |
2016 | Design of Public Procurement Auctions: Evidence from Cleaning Contracts. (2016). Toivanen, Otto ; Hyytinen, Ari ; Lundberg, Sofia. In: CEPR Discussion Papers. RePEc:cpr:ceprdp:11708. Full description at Econpapers || Download paper | |
2016 | The Effects of Channel Experiences and Direct Marketing on Customer Retention in Multichannel Settings. (2016). Chang, Chun-Wei ; Zhang, Jonathan Z. In: Journal of Interactive Marketing. RePEc:eee:joinma:v:36:y:2016:i:c:p:77-90. Full description at Econpapers || Download paper | |
2016 | A Model for Inferring Market Preferences from Online Retail Product Information Matrices. (2016). Gilbride, Timothy J ; Siddarth, S ; Mintz, Ofer ; Currim, Imran S. In: Journal of Retailing. RePEc:eee:jouret:v:92:y:2016:i:4:p:470-485. Full description at Econpapers || Download paper | |
2016 | EditorialâMarketing Science and Big Data. (2016). Chintagunta, Pradeep ; Hauser, John R ; Hanssens, Dominique M. In: Marketing Science. RePEc:inm:ormksc:v:35:y:2016:i:3:p:341-342. Full description at Econpapers || Download paper | |
2016 | Visualizing Asymmetric Competition Among More Than 1,000 Products Using Big Search Data. (2016). Skiera, Bernd ; Ringel, Daniel M. In: Marketing Science. RePEc:inm:ormksc:v:35:y:2016:i:3:p:511-534. Full description at Econpapers || Download paper | |
2016 | Enduring Effects of Goal Achievement and Failure Within Customer Loyalty Programs: A Large-Scale Field Experiment. (2016). Wang, Yanwen ; Sprigg, Jim ; Cryder, Cynthia ; Lewis, Michael. In: Marketing Science. RePEc:inm:ormksc:v:35:y:2016:i:4:p:565-575. Full description at Econpapers || Download paper | |
2016 | An Empirical Model of Drug Detailing: Dynamic Competition and Policy Implications. (2016). Liu, Qiang ; Venkataraman, Sriram ; Gupta, Sachin. In: Management Science. RePEc:inm:ormnsc:v:62:y:2016:i:8:p:2321-2340. Full description at Econpapers || Download paper | |
2016 | Consumer deliberation and quality signaling. (2016). Guo, Liang ; Wu, Yue. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:14:y:2016:i:3:d:10.1007_s11129-016-9174-5. Full description at Econpapers || Download paper | |
2016 | Vertical Information Restraints: Pro- and Anti-Competitive Impacts of Minimum Advertised Price Restrictions. (2016). Bar-Isaac, Heski ; Asker, John. In: NBER Working Papers. RePEc:nbr:nberwo:22771. Full description at Econpapers || Download paper | |
2016 | Empirical Models of Learning Dynamics: A Survey of Recent Developments. (2016). Keane, Michael ; Ching, Andrew ; Erdem, Tulin. In: Economics Papers. RePEc:nuf:econwp:1611. Full description at Econpapers || Download paper |
Year | Citing document | |
---|---|---|
2015 | The Importance of Trust for Personalized Online Advertising. (2015). Bleier, Alexander ; Eisenbeiss, Maik. In: Journal of Retailing. RePEc:eee:jouret:v:91:y:2015:i:3:p:390-409. Full description at Econpapers || Download paper | |
2015 | The Evolution of Marketing Channels: Trends and Research Directions. (2015). Watson, George F ; Ganesan, Shankar ; Palmatier, Robert W ; Worm, Stefan. In: Journal of Retailing. RePEc:eee:jouret:v:91:y:2015:i:4:p:546-568. Full description at Econpapers || Download paper | |
2015 | Do Organic Results Help or Hurt Sponsored Search Performance?. (2015). Smith, Michael D ; Agarwal, Ashish ; Hosanagar, Kartik . In: Information Systems Research. RePEc:inm:orisre:v:26:y:2015:i:4:p:695-713. Full description at Econpapers || Download paper | |
2015 | Editorial âMarketing Science in Emerging Markets. (2015). Srinivasan, Kannan ; Narasimhan, Laxman ; Sudhir, K. In: Marketing Science. RePEc:inm:ormksc:v:34:y:2015:i:4:p:473-479. Full description at Econpapers || Download paper | |
2015 | Short-Run Needs and Long-Term Goals: A Dynamic Model of Thirst Management. (2015). Sudhir, K ; Khwaja, Ahmed ; Huang, Guofang . In: Marketing Science. RePEc:inm:ormksc:v:34:y:2015:i:5:p:702-721. Full description at Econpapers || Download paper | |
2015 | Early Adoption of Modern Grocery Retail in an Emerging Market: Evidence from India. (2015). Narayan, Vishal ; Sudhir, K ; Rao, Vithala R. In: Marketing Science. RePEc:inm:ormksc:v:34:y:2015:i:6:p:825-842. Full description at Econpapers || Download paper | |
2015 | Position Auctions with Budget Constraints: Implications for Advertisers and Publishers. (2015). Dukes, Anthony ; Lu, Shijie ; Zhu, YI. In: Marketing Science. RePEc:inm:ormksc:v:34:y:2015:i:6:p:897-905. Full description at Econpapers || Download paper | |
2015 | Matching Value and Market Design in Online Advertising Networks: An Empirical Analysis. (2015). Wu, Chunhua . In: Marketing Science. RePEc:inm:ormksc:v:34:y:2015:i:6:p:906-921. Full description at Econpapers || Download paper | |
2015 | Service Quality Variability and Termination Behavior. (2015). Chintagunta, Pradeep ; Sriram, S ; Manchanda, Puneet. In: Management Science. RePEc:inm:ormnsc:v:61:y:2015:i:11:p:2739-2759. Full description at Econpapers || Download paper | |
2015 | Keyword Search Advertising and First-Page Bid Estimates: A Strategic Analysis. (2015). Amaldoss, Wilfred ; Shin, Woochoel ; Desai, Preyas S. In: Management Science. RePEc:inm:ormnsc:v:61:y:2015:i:3:p:507-519. Full description at Econpapers || Download paper | |
2015 | Whatâs Different About Emerging Markets, and What Does it Mean for Theory and Practice?. (2015). Srivastava, Rajendra K ; Roberts, John ; Kayande, Ujwal . In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:245-250. Full description at Econpapers || Download paper | |
2015 | Two faces of word-of-mouth: Understanding the impact of social interactions on demand curves for innovative products. (2015). Weron, RafaÅ ; Sznajd-Weron, Katarzyna ; Maciejowska, Katarzyna ; Kowalska-Pyzalska, Anna ; Jedrzejewski, Arkadiusz . In: HSC Research Reports. RePEc:wuu:wpaper:hsc1509. Full description at Econpapers || Download paper |
Year | Citing document | |
---|---|---|
2014 | Finding items cannibalization and synergy by BWS data. (2014). Conklin, Michael ; Lipovetsky, Stan. In: Journal of choice modelling. RePEc:eee:eejocm:v:12:y:2014:i:c:p:1-9. Full description at Econpapers || Download paper | |
2014 | A multi-category customer base analysis. (2014). Park, Chang Hee ; Schweidel, David A. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:3:p:266-279. Full description at Econpapers || Download paper | |
2014 | The effect of customer empowerment on adherence to expert advice. (2014). Camacho, Nuno ; Stremersch, Stefan ; de Jong, Martijn. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:3:p:293-308. Full description at Econpapers || Download paper | |
2014 | Billboard and cinema advertising: Missed opportunity or spoiled arms?. (2014). Frison, Steffi ; De Maeyer, Peter ; Croux, Christophe ; Dekimpe, Marnik G. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:31:y:2014:i:4:p:425-433. Full description at Econpapers || Download paper | |
2014 | Taking private labels upmarket: Empirical generalizations on category drivers of premium private label introductions. (2014). Geyskens, Inge ; Dekimpe, Marnik G ; Braak, Anne Ter. In: Journal of Retailing. RePEc:eee:jouret:v:90:y:2014:i:2:p:125-140. Full description at Econpapers || Download paper | |
2014 | Determinants of Store Brand Share. (2014). Sethuraman, Raj ; Gielens, Katrijn. In: Journal of Retailing. RePEc:eee:jouret:v:90:y:2014:i:2:p:141-153. Full description at Econpapers || Download paper | |
2014 | Learning from Peers: Knowledge Transfer and Sales Force Productivity Growth. (2014). Pierce, Lamar ; Li, Jia ; Chan, Tat Y. In: Marketing Science. RePEc:inm:ormksc:v:33:y:2014:i:4:p:463-484. Full description at Econpapers || Download paper | |
2014 | Competitive Poaching in Sponsored Search Advertising and Its Strategic Impact on Traditional Advertising. (2014). Sayedi, Amin ; Srinivasan, Kannan ; Jerath, Kinshuk . In: Marketing Science. RePEc:inm:ormksc:v:33:y:2014:i:4:p:586-608. Full description at Econpapers || Download paper | |
2014 | A Data Set of Brands and Their Characteristics. (2014). Peres, Renana ; Lovett, Mitchell ; Shachar, Ron . In: Marketing Science. RePEc:inm:ormksc:v:33:y:2014:i:4:p:609-617. Full description at Econpapers || Download paper | |
2014 | Price Advertising by Manufacturers and Dealers. (2014). Wilbur, Kenneth ; Silva-Risso, Jorge M ; Siddarth, S ; Xu, Linli . In: Management Science. RePEc:inm:ormnsc:v:60:y:2014:i:11:p:2816-2834. Full description at Econpapers || Download paper | |
2014 | Website Morphing 2.0: Switching Costs, Partial Exposure, Random Exit, and When to Morph. (2014). Hauser, John R ; Liberali, Guilherme ; Urban, Glen L. In: Management Science. RePEc:inm:ormnsc:v:60:y:2014:i:6:p:1594-1616. Full description at Econpapers || Download paper | |
2014 | Compensation and Peer Effects in Competing Sales Teams. (2014). Li, Jia ; Chan, Tat Y ; Pierce, Lamar. In: Management Science. RePEc:inm:ormnsc:v:60:y:2014:i:8:p:1965-1984. Full description at Econpapers || Download paper | |
2014 | The Joint identification of utility and discount functions from stated choice data: An application to durable goods adoption. (2014). Hitsch, Gunter ; Jindal, Pranav ; Dube, Jean-Pierre. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:12:y:2014:i:4:p:331-377. Full description at Econpapers || Download paper | |
2014 | Optimal Sales Force Compensation. (2014). Schöttner, Anja ; Kräkel, Matthias ; Schottner, Anja ; Krakel, Matthias. In: Working Paper Series of the Department of Economics, University of Konstanz. RePEc:knz:dpteco:1409. Full description at Econpapers || Download paper | |
2014 | Dynamic Demand for New and Used Durable Goods without Physical Depreciation: The Case of Japanese Video Games. (2014). Ching, Andrew ; Ishihara, Masakazu . In: 2014 Meeting Papers. RePEc:red:sed014:782. Full description at Econpapers || Download paper |
Warning!! This is still an experimental service. The results of this service should be interpreted with care, especially in research assessment exercises. The processing of documents is automatic. There still are errors and omissions in the identification of references. We are working to improve the software to increase the accuracy of the results.
Source data used to compute the impact factor of RePEc series.
CitEc is a RePEc service, providing citation data for Economics since 2001. Sponsored by INOMICS. Last updated December, 2th 2018. Contact: CitEc Team