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Journal of Brand Management / Palgrave Macmillan

Citation Profile [Updated: 2024-06-03 11:54:30]
5 Years H Index
16
Impact Factor (IF)
0.75
5 Years IF
0.79
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2016 0 0.53 0.93 0 43 43 260 40 40 0 0 40 100 40 0.93 0.21
2017 0.28 0.54 0.65 0.28 41 84 211 55 95 43 12 43 12 48 87.3 41 1 0.22
2018 0.54 0.56 0.93 0.54 47 131 217 122 217 84 45 84 45 81 66.4 52 1.11 0.24
2019 0.4 0.57 0.73 0.45 52 183 203 134 351 88 35 131 59 84 62.7 54 1.04 0.23
2020 0.69 0.69 1.06 0.75 45 228 156 241 592 99 68 183 137 111 46.1 48 1.07 0.33
2021 0.69 0.83 0.98 0.72 42 270 103 265 857 97 67 228 165 78 29.4 14 0.33 0.31
2022 0.92 0.89 1.01 0.82 31 301 33 305 1162 87 80 227 186 55 18 4 0.13 0.27
2023 0.75 1.03 0.96 0.79 37 338 8 325 1487 73 55 217 172 80 24.6 1 0.03 0.3
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12016A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11.

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40
22016An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4.

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34
32017The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7.

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30
42017Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9.

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29
52018Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5.

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23
62017Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x.

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22
72016City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8.

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20
82018The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5.

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20
92016Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). , John ; John , ; Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48.

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20
102020Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Michaut-Denizeau, Anne ; Kapferer, Jean-Noel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7.

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19
112016The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Hossain, Mokter ; Wong, Ho Yin ; Anees-Ur, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2.

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19
12201820 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z.

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18
132019Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y.

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17
142016Motivations to interact with brands on Facebook – Towards a typology of consumer–brand interactions. (2016). Mendes, Ana ; Vacas-De, Leonor ; Machado, Joana Cesar ; Azar, Salim L. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.3.

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17
152019Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9.

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16
162020When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x.

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16
172017Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3.

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16
182018Determinants of brand performance: the role of internal branding. (2018). Paswan, Audhesh ; Davari, Arezoo ; Iyer, Pramod. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0097-1.

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15
192019Contextualising social capital in online brand communities. (2019). Ryan, Maria M ; Lambert, Claire ; Ogilvie, Madeleine ; Meek, Stephanie. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3.

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15
202020Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2.

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14
212019A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x.

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13
222017Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3.

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13
232020The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3.

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13
242018The brand experience extended model: a meta-analysis. (2018). Pinto, Diego Costa ; Sampaio, Claudio Hoffmann ; Ladeira, Wagner Junior ; Santini, Fernando Oliveira. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0104-6.

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12
252016The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8.

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12
262019How service quality affects university brand performance, university brand image and behavioural intention: the mediating effects of satisfaction and trust and moderating roles of gender and study mod. (2019). Wong, Ho Yin ; Sultan, Parves . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0131-3.

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12
272019Comparing the relative importance of sustainability as a consumer purchase criterion of food and clothing in the retail sector. (2019). Abratt, Russell ; Bick, Geoff ; Nilssen, Ragna. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0113-5.

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12
282021The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Kendall, Wesley ; Adegbite, Emmanuel ; Thirumaran, K ; Wong, Caroline ; Lu, Qinye ; Wang, Pengji. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0.

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12
292016The impact of age on consumer attachment to celebrities and endorsed brand attachment. (2016). Kulczynski, Alicia ; Baxter, Stacey M ; Ilicic, Jasmina. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.5.

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12
302016Brand prominence in luxury consumption: Will emotional value adjudicate our longing for status?. (2016). Teah, Min ; Phau, Ian ; Butcher, Luke. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0010-8.

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12
312019Researching CSR and brands in the here and now: an integrative perspective. (2019). Podnar, Klement ; Golob, Ura . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0112-6.

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12
322018Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Baumgarth, Carsten ; Schmidt, Holger J. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9.

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11
332018Internal brand management: introduction to the special issue and directions for future research. (2018). Burmann, Christoph ; Grace, Debra ; Piehler, Rico. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0096-2.

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11
342016Establishing measures and drivers of consumer brand engagement behaviours. (2016). Weerawardena, Jay ; Johnson, Lester ; Wilkie, Dean ; Dwivedi, Abhishek. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0001-9.

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11
352017The roles of identity and brand equity in organic consumption behavior: Private label brands versus national brands. (2017). Bartels, Jos ; Reinders, Machiel J. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0019-z.

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11
362019The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Gadzinski, Gregory ; Perry, Patsy ; Liu, Sindy . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2.

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11
372020Bygone days and memories: the effects of nostalgic ads on consumer brand resurrection movements. (2020). Gilal, Rukhsana Gul ; Zhang, Jing. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00170-w.

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10
382018Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y.

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10
392018Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Watkins, Brandi ; Hur, Songyee ; Lee, Jung Eun. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6.

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10
402018Brand signalling: An antecedent of employee brand understanding. (2018). Beatson, Amanda T ; Lings, Ian ; Johnston, Kim A ; Karanges, Emma. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0100-x.

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10
412016The role of place branding and image in the development of sectoral clusters: The case of Dubai. (2016). Parahoo, Sanjai K ; Nguyen, Bang ; Dinnie, Keith ; Foroudi, Pantea ; Hafeez, Khalid. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:4:d:10.1057_bm.2016.18.

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10
422019Consumers’ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Lee, Julie Anne ; Liu, Fang ; Yu, Mingzhou. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3.

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10
432016Drivers of employee propensity to endorse their corporate brand. (2016). Kleyn, Nicola ; Chiba, Manoj ; Morokane, Pride. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.47.

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9
442018Antecedents and consequences of participation in brand communities: a literature review. (2018). Kulczynski, Alicia ; Baxter, Stacey ; Hook, Margurite. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0079-8.

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9
452017New brand logo design: customers’ preference for brand name and icon. (2017). Ponte, Paolo ; Bresciani, Sabrina. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0046-4.

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9
462020When fan engagement with sports club brands matters in sponsorship: influence of fan–brand personality congruence. (2020). Moharana, Tapas Ranjan ; Malhotra, Ritu ; Pradhan, Debasis. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00169-3.

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9
472016Brand trust and avoidance following brand crisis: A quasi-experiment on the effect of franchisor statements. (2016). Yoon, So-Hyang ; Casidy, Riza ; Shin, Hyunju. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0011-7.

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9
482020Nature of brand love: examining its variable effect on engagement and well-being. (2020). Hussain, Khalid ; Junaid, Muhammad ; Hou, Fujun ; Basit, Abdul. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:3:d:10.1057_s41262-019-00179-1.

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9
492017Helping those who help us: co-branded and co-created Twitter promotion in CSR partnerships. (2017). Deshpande, Sameer ; Beckman, Terry ; Basil, Debra Z ; Daellenbach, Kate ; Soboleva, Alena ; Burton, Suzan. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0053-5.

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9
502016The Corporate Brand Identity and Reputation Matrix – The case of the Nobel Prize. (2016). Greyser, Stephen A ; Urde, Mats . In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.49.

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9
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12018Trajectories of brand hate. (2018). Fetscherin, Marc ; Grappi, Silvia ; Romani, Simona ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5.

Full description at Econpapers || Download paper

16
22016An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; Merrilees, Bill ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4.

Full description at Econpapers || Download paper

16
32016A consumer-perceived consumer-based brand equity scale. (2016). Guzman, Francisco ; Baalbaki, Sally. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11.

Full description at Econpapers || Download paper

16
42020Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Michaut-Denizeau, Anne ; Kapferer, Jean-Noel. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7.

Full description at Econpapers || Download paper

15
52020Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2.

Full description at Econpapers || Download paper

13
62020When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Kim, Hanna ; Moon, Tae-Won ; Hur, Won-Moo. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x.

Full description at Econpapers || Download paper

12
72019Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rodriguez-Serrano, Angeles M ; Rahman, Mahabubur. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9.

Full description at Econpapers || Download paper

11
82017Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9.

Full description at Econpapers || Download paper

11
92017Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x.

Full description at Econpapers || Download paper

11
102020The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3.

Full description at Econpapers || Download paper

10
112019Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene ; Moise, Mihaela Simona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y.

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10
122021The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Kendall, Wesley ; Adegbite, Emmanuel ; Thirumaran, K ; Wong, Caroline ; Lu, Qinye ; Wang, Pengji. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0.

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10
132019Contextualising social capital in online brand communities. (2019). Ryan, Maria M ; Lambert, Claire ; Ogilvie, Madeleine ; Meek, Stephanie. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3.

Full description at Econpapers || Download paper

10
142017The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7.

Full description at Econpapers || Download paper

10
152019Comparing the relative importance of sustainability as a consumer purchase criterion of food and clothing in the retail sector. (2019). Abratt, Russell ; Bick, Geoff ; Nilssen, Ragna. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0113-5.

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9
16201820 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z.

Full description at Econpapers || Download paper

9
172018The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5.

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9
182019How service quality affects university brand performance, university brand image and behavioural intention: the mediating effects of satisfaction and trust and moderating roles of gender and study mod. (2019). Wong, Ho Yin ; Sultan, Parves . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0131-3.

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8
192019A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Chatzopoulou, Elena ; Dantone, Simona ; Lin, Zhi Bin ; Filieri, Raffaele. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x.

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8
202021It’s all about the brand: place brand credibility, place attachment, and consumer loyalty. (2021). Brunner-Sperdin, Alexandra ; Reitsamer, Bernd F. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00229-z.

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7
212021Green or social? An analysis of environmental and social sustainability advertising and its impact on brand personality, credibility and attitude. (2021). Walter, Nadine ; Fohl, Ulrich ; Sander, Frauke ; Demmer, Vera. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00236-8.

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7
222016Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). , John ; John , ; Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48.

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232020Nature of brand love: examining its variable effect on engagement and well-being. (2020). Hussain, Khalid ; Junaid, Muhammad ; Hou, Fujun ; Basit, Abdul. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:3:d:10.1057_s41262-019-00179-1.

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242020The gift of co-creation: what motivates customers to participate. (2020). Lerman, Katrina ; Coates, Nick ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00173-7.

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252021Company versus consumer performance: does brand community identification foster brand loyalty and the consumer’s personal brand?. (2021). Kucharska, Wioleta ; Confente, Ilenia. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00208-4.

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262017Gamification as a platform for brand co-creation experiences. (2017). Ferreira, Andre ; Nobre, Helena. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3.

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272018Explaining brand switching behavior using pull–push–mooring theory and the theory of reasoned action. (2018). Ghasrodashti, Elahe Kordi. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0080-2.

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282020Sustainability countenance in brand equity: a critical review and future research directions. (2020). di Maria, Eleonora ; Ishaq, Muhammad Ishtiaq. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00167-5.

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292020Trending topics plus future challenges and opportunities in brand management. (2020). Powell, Shaun M ; Kernstock, Joachim ; Golob, Ura. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00184-4.

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302021Human-like versus me-like brands in corporate social responsibility: the effectiveness of brand anthropomorphism on social perceptions and buying pleasure of brands. (2021). Kim, Jihye ; Ju, Hyun. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00212-8.

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312021Internal branding: conceptualization from a literature review and opportunities for future research. (2021). Garcia-Cali, Ernesto ; Barros-Arrieta, David. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:2:d:10.1057_s41262-020-00219-1.

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322016A lovable personality: The effect of brand personality on brand love. (2016). Motiani, Manoj ; Khandeparkar, Kapil ; Roy, Pinaki . In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0005-5.

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332020Bygone days and memories: the effects of nostalgic ads on consumer brand resurrection movements. (2020). Gilal, Rukhsana Gul ; Zhang, Jing. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00170-w.

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342017Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid . In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3.

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352019The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Gadzinski, Gregory ; Perry, Patsy ; Liu, Sindy . In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2.

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362021The effect of a green brand story on perceived brand authenticity and brand trust: the role of narrative rhetoric. (2021). Guo, Rui ; Huang, Chaohua. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00213-7.

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372021The real purpose of purpose-driven branding: consumer empowerment and social transformations. (2021). Keczek, Ryszard ; Hajdas, Monika. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00231-z.

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382019Product placement 2.0: “Do Brands Need Influencers, or Do Influencers Need Brands?”. (2019). Muqaddam, Aziz ; Jin, Venus S. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:5:d:10.1057_s41262-019-00151-z.

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392019Consumers’ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Lee, Julie Anne ; Liu, Fang ; Yu, Mingzhou. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3.

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6
402021Social capital and consumer happiness: toward an alternative explanation of consumer-brand identification. (2021). Gordon, Brian S ; Yoshida, Masayuki ; James, Jeffrey D. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00240-y.

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5
412016Brand trust and avoidance following brand crisis: A quasi-experiment on the effect of franchisor statements. (2016). Yoon, So-Hyang ; Casidy, Riza ; Shin, Hyunju. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0011-7.

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422020When fan engagement with sports club brands matters in sponsorship: influence of fan–brand personality congruence. (2020). Moharana, Tapas Ranjan ; Malhotra, Ritu ; Pradhan, Debasis. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00169-3.

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432018Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Baumgarth, Carsten ; Schmidt, Holger J. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9.

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442019From Karl Lagerfeld to Erdem: a series of collaborations between designer luxury brands and fast-fashion brands. (2019). Haddad, Stephanie ; Farah, Maya F ; Mrad, Mona. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:5:d:10.1057_s41262-018-00146-2.

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452018Brands that do good: insight into social brand equity. (2018). Abratt, Russell ; Naidoo, Claire. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:1:d:10.1057_s41262-017-0072-2.

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5
462019Luxury brand dilution: investigating the impact of renting by Millennials on brand equity. (2019). Watchravesringkan, Kittichai ; Cook, Sasikarn Chatvijit ; Vogel, Areti T. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00144-4.

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472016City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8.

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482019Conceptualising luxury brand attachment: scale development and validation. (2019). Lwin, Michael ; Phau, Ian ; Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00158-6.

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492019Branding in the public sector: a systematic literature review and directions for future research. (2019). Hulten, Peter ; Biedenbach, Galina ; Leijerholt, Ulrika. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0116-2.

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502020Social media brand engagement in the context of collaborative consumption: the case of AIRBNB. (2020). Guzman, Francisco ; Fernandes, Teresa ; Langaro, Daniela ; Schivinski, Bruno . In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00207-5.

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Citing documents used to compute impact factor: 55
YearTitle
2023Intensity of collective consumption practices in brand communities: the case of crossfit. (2023). Bressolles, Gregory ; Dessart, Laurence. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:3:d:10.1057_s41262-022-00298-2.

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2023Effects of brand community social responsibility: roles of collective self-esteem and altruism. (2023). Liu, Shixiong ; Zheng, Yaqin ; Wang, Yucheng ; Zhou, Zhimin. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:4:d:10.1057_s41262-022-00306-5.

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2023How fashion cewebrity influences customer engagement behavior in emerging economy? Social network influence as moderator. (2023). Salem, Narjes Haj ; Ahmad, Rehan ; Khan, Ayesha ; Ishaq, Muhammad Ishtiaq ; Raza, Ali. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:74:y:2023:i:c:s096969892300139x.

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2023How do I look: The role of Brand Anthropomorphism and Implicit Self-Theories on Brand Evaluations?. (2023). Sheeraz, Muhammad ; Ali, Nimra. In: EconStor Open Access Articles and Book Chapters. RePEc:zbw:espost:275740.

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2023Brand sponsorship effectiveness: how self-congruity, event attachment, and subjective event knowledge matters to sponsor brands. (2023). Saxena, Garima ; Roy, Debashree ; Moharana, Tapas Ranjan. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:5:d:10.1057_s41262-023-00317-w.

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2023Does green brand anthropomorphism influence repurchase intention? Understanding the impact of brand warmth, psychological ownership, and self-brand congruity. (2023). Malhotra, Gunjan ; Jham, Vimi ; Sehgal, Nidhi. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:75:y:2023:i:c:s0969698923002977.

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2023The Role of Two-Way Influences on Sustaining Green Brand Engagement and Loyalty in Social Media. (2023). Chien-I Chen, ; Chuang, Huan-Ming. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:2:p:1291-:d:1030844.

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2023Are Customers Always Right? The Importance of Sincerity and Keenness in Creating Retail Sustainable Development. (2023). Ho, Chien-Ta ; Huang, Ting-Chung. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:6:p:5579-:d:1104158.

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2023An integrated model of retail brand equity: the role of consumer shopping experience and shopping value. (2023). Zhou, Wenkai ; Vorhies, Douglas W ; Zhang, Chi. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:5:d:10.1057_s41262-023-00311-2.

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2023Sustainability and Brand Equity: The Moderating Role of Brand Color and Brand Gender. (2023). Kim, Joonseok ; Sun, Minjae. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:11:p:8908-:d:1161186.

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2023Addressing the eco-gender gap in men through power and sustainability self-efficacy. (2023). Trump, Rebecca K ; Newman, Kevin P. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:3:d:10.1057_s41262-022-00300-x.

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2023Overview of the brand journey and opportunities for future studies. (2023). Correia, Sandra Maria. In: Italian Journal of Marketing. RePEc:spr:ijmark:v:2023:y:2023:i:2:d:10.1007_s43039-023-00069-0.

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2023It takes a village: examining how and when brand-specific transformational leadership affects employees in internal brand management. (2023). Xiong, Lina. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:4:d:10.1057_s41262-022-00308-3.

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2023Firm policies and employees’ participation in conversation about their employer on social media. (2023). Chierici, Roberto ; Mazzucchelli, Alice ; del Bosco, Barbara. In: Italian Journal of Marketing. RePEc:spr:ijmark:v:2023:y:2023:i:3:d:10.1007_s43039-023-00074-3.

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2023Is doing right all that matters in sustainability marketing? The role of fit in sustainable marketing strategies. (2023). Pant, Logan G ; Sreen, Naman ; McCullough, Heath ; Gleim, Mark R. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:70:y:2023:i:c:s096969892200217x.

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2023Brand engagement into self-concept and culture: a literature review for a future research agenda. (2023). Donvito, Raffaele ; Mazzoli, Valentina ; Nechaeva, Olga. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:5:d:10.1057_s41262-023-00312-1.

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2023
2023The shape of premiumness: Logo Shapes effects on perceived brand premiumness and brand preference. (2023). Zhang, Hongli ; Wang, Yan ; Li, Ruiqin. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:75:y:2023:i:c:s0969698923002631.

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2023Brand stigmatization: how do new brand users influence original brand users?. (2023). Yang, Xiaodan ; Sun, YU ; Hu, Liang ; Lei, XI. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:1:d:10.1057_s41262-022-00294-6.

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2023
2023The influence of COVID-19 pandemic on consumer–brand relationships: evidence of brand evangelism behaviors. (2023). Sachdeva, Ruchika ; Jassawalla, Avan R ; Sashittal, Hemant C. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:3:d:10.1057_s41262-022-00301-w.

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2023
2023Uses and Functions of the Territorial Brand over Time: Interdisciplinary Cultural-Historical Mapping. (2023). Santos, Luis Lima ; Cardoso, Lucilia ; Almeida, Paulo ; Feijo, Giovana Goretti. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:8:p:6448-:d:1120310.

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2023The competition between private label and national brand through the signal of Euro?leaf. (2023). Morrone, Domenico ; Schena, Rosamartina ; Russo, Angeloantonio. In: Business Strategy and the Environment. RePEc:bla:bstrat:v:32:y:2023:i:8:p:6169-6181.

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2023‘Co-branding as a masstige strategy for luxury brands: Desirable or not?. (2023). Chawdhary, Rahul ; Xue, Melanie Tao ; Quamina, La Toya. In: Journal of Business Research. RePEc:eee:jbrese:v:158:y:2023:i:c:s0148296323000620.

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2023Digital Communication of Conscientious Brands: Case Studies. (2023). Conte, Francesca ; Bertolini, Alessandra ; Marongiu, Fabiola ; Siano, Alfonso. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:21:p:15378-:d:1268998.

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2023New evidence of the relationship between media, culture industry, and mineral efficiency in high and low income asian economies. (2023). Ye, Ziyu ; Tang, Jiayi ; Zhang, Zhian. In: Resources Policy. RePEc:eee:jrpoli:v:87:y:2023:i:pb:s0301420723010243.

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2023Brand passion: a systematic review and future research agenda. (2023). Paul, Justin ; Gilal, Faheem Gul ; Zarantonello, Lia ; Thomas, Asha. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:6:d:10.1057_s41262-023-00324-x.

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2023Dont make ads, make TikTok’s: media and brand engagement through Gen Zs use of TikTok and its significance in purchase intent. (2023). Los, Maria ; Flecha, Jose A ; Lugo, Vivian Feliberty ; Dones, Virgin ; Lopez, Evelyn. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:6:d:10.1057_s41262-023-00330-z.

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2023The Healthy Workplaces Ecosystems and Professionals’ Stress Management during the COVID-19 Pandemic. (2023). Matos, Margarida Gaspar ; Correia, Manuela Faia ; Guedes, Fabio Botelho ; Do, Maria ; Salado, Vanesa ; Gaspar, Tania. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:14:p:11432-:d:1200816.

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2023
2023Exploring the Preference of Corporations for Sponsorship Motives and the Impact of Sponsorship Motives on Sponsoring Intention in Post-Epidemic Era: Using Two Different Approaches—FPR and SEM. (2023). Lee, Chien-Hui ; Huang, Tsai-Yun ; Wang, Tien-Chin. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:10:p:8087-:d:1148201.

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2023Augmented role identity saliency of CSR in corporate heritage organizations. (2023). , John ; Al-Amad, Amjad H. In: Journal of Business Research. RePEc:eee:jbrese:v:155:y:2023:i:pa:s0148296322008839.

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2023Design, corporate brand design, and corporate heritage brand design: what are they? what of them?. (2023). , John. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:2:d:10.1057_s41262-023-00314-z.

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2023Heraldry, mottos, and corporate heritage discovery at the University of Strathclyde: a case of useful learning. (2023). , John. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:2:d:10.1057_s41262-023-00316-x.

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2023Generational cohorts’ social media acceptance as a delivery tool in sub-Sahara Africa motorcycle industry: The role of cohort technical know-how in technology acceptance. (2023). Li, Jinfa ; Armah, Abdul Karim. In: Technology in Society. RePEc:eee:teinso:v:75:y:2023:i:c:s0160791x23001951.

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2023We need both brand love and emotional attachment: a serial mediation framework toward addictive buying and loyalty. (2023). Arslanagi-Kalajdi, Maja ; Mujki, Alisa ; Babi-Hodovi, Vesna. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:1:d:10.1057_s41262-022-00289-3.

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2023Social media activism for resurrecting deleted brands: the role of consumers’ psychological reactance. (2023). Loiacono, Eleanor T ; Shah, Purvi ; Almazyad, Fadi. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:4:d:10.1057_s41262-022-00307-4.

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2023Watching is valuable: Consumer views – Content consumption on OTT platforms. (2023). Mas, Francesca Dal ; Dash, Ganesh ; Paul, Justin ; Siddiqui, Aaliyah ; Chakraborty, Debarun. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:70:y:2023:i:c:s0969698922002417.

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2023Sales effect of a software product series’ length in Japan. (2023). Yuki, Inoue ; Eunji, Seo. In: Management & Marketing. RePEc:vrs:manmar:v:18:y:2023:i:3:p:251-269:n:1.

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2023Corporate reputation and shareholder investment: a study of Egypts tourism listed companies. (2023). El-Deeb, Mohamed Samy ; Halim, Yasser Tawfik ; Ismail, Eman X. In: Future Business Journal. RePEc:spr:futbus:v:9:y:2023:i:1:d:10.1186_s43093-023-00230-3.

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2023Employee perspective on site accidents and corporate reputation in developing countries. (2023). Moses, Ahiabu ; Frank, Boateng ; De-Graft, Owusu-Manu ; Michael, Adesi. In: Organization, Technology and Management in Construction. RePEc:vrs:otamic:v:15:y:2023:i:1:p:50-62:n:3.

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2023
2023Evaluating the Sustainability of Fashion Brands Using a Neutrosophical ORESTE Approach. (2023). Tirkolaee, Erfan Babaee ; Karadayi-Usta, Saliha. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:19:p:14406-:d:1251948.

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2023Digital archetypes: a tool for understanding personality characteristics in the digital culture. (2023). Tovar, Marcela ; Viloria-Nuez, Cesar ; Millan, Anthony Constant. In: Palgrave Communications. RePEc:pal:palcom:v:10:y:2023:i:1:d:10.1057_s41599-023-02327-0.

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2023More gain, more give? The impact of brand community value on users’ value co-creation. (2023). Dong, Xuebing ; Pang, Jiecong ; Liao, Junyun. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:74:y:2023:i:c:s0969698923001364.

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2023
2023Can information and communication overload influence smartphone app users social network exhaustion, privacy invasion and discontinuance intention? A cognition-affect-conation approach. (2023). Ruan, Yang ; Pang, Hua. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:73:y:2023:i:c:s096969892300125x.

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2023The perceptual antecedents of brand anthropomorphism in the name-brand voice assistant context. (2023). Pastore, Alberto ; Eri, Maja ; Patrizi, Michela ; Vernuccio, Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:4:d:10.1057_s41262-022-00305-6.

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2023Bibliometric research of the Pay-What-You-Want Topic. (2023). Merigo, Jose M ; Guzel, Oktay ; Vizuete-Luciano, Emili. In: Journal of Revenue and Pricing Management. RePEc:pal:jorapm:v:22:y:2023:i:5:d:10.1057_s41272-022-00414-6.

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2023Customer Engagement and Customer Relationship Management Capabilities’ Effects on Innovation Performance and Customer Distrust’s Moderating Role. (2023). Samoila, Alina ; Nassani, Abdelmohsen A ; Chitescu, Razvan Ion ; Grigorescu, Adriana ; Yousaf, Zahid ; Binsaeed, Rima H. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:12:p:9475-:d:1169828.

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2023
2023Consumer Decision-Making Rules for FMCG Products—Study of Rural in North India. (2023). Edik, Peter ; Sharma, Somesh ; Horska, Elena ; Rojhe, Kuldeep Chand ; Verma, Suraj. In: Economies. RePEc:gam:jecomi:v:11:y:2023:i:1:p:26-:d:1033816.

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2023
2023Linking Informative and Factual CSR Communication to Reputation: Understanding CSR Motives and Organizational Identification. (2023). Zeng, Linzhi ; Jiang, Hua ; Luo, YI. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:6:p:5136-:d:1096896.

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Recent citations
Recent citations received in 2023
YearCiting document
2023Enlightening the brand building–audience response link. (2023). Veloutsou, Cleopatra. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:6:d:10.1057_s41262-023-00331-y.

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Recent citations received in 2022
YearCiting document
2022Exploring Marketing Insights for Healthcare: Trends and Perspectives Based on Literature Investigation. (2022). Sasu, Dinu Vlad ; Arc, Naiana Nicoleta ; Popa, Adela Laura ; Tarcza, Teodora Mihaela ; Roca, Remus Dorel ; Bodog, Simona Aurelia. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:17:p:10499-:d:895432.

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2022Enhancing Sustainable Cosmetics Brand Purchase: A Comprehensive Approach Based on the SOR Model and the Triple Bottom Line. (2022). Dabija, Dan-Cristian ; Grdinaru, Camelia ; Obad, Daniel-Rare. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:21:p:14118-:d:957108.

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2022Building Brand Equity: The Impact of Brand Experience, Brand Love, and Brand Engagement—A Case Study of Customers’ Perception of the Apple Brand in China. (2022). Wu, Rui ; Mlynarski, Jacob ; Sohaib, Muhammad. In: Sustainability. RePEc:gam:jsusta:v:15:y:2022:i:1:p:746-:d:1021522.

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2022Green Marketing: Empirische Erkenntnisse zur Konsumentenwahrnehmung von Ökologie-orientierten Repositionierungsversuchen etablierter Marken. (2022). Hesse, Andreas. In: Wissenschaftliche Schriften des Fachbereichs Wirtschaftswissenschaften. RePEc:zbw:hkowis:362022.

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Recent citations received in 2021
YearCiting document
2021Developing brand identities for international new ventures under uncertainty: Decision-making logics and psychic distance. (2021). Kontkanen, Minnie ; Gabrielsson, Peter ; Kusi, Samuel Yaw. In: International Business Review. RePEc:eee:iburev:v:30:y:2021:i:6:s0969593121000743.

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2021Adoption of new technologies in developing countries: The case of autonomous car between Vietnam and Colombia. (2021). Salas-Paramo, Jairo ; Escandon-Barbosa, Diana ; Giraldo-Gonzalez, Carlos ; Meneses-Franco, Ana Isabel. In: Technology in Society. RePEc:eee:teinso:v:66:y:2021:i:c:s0160791x21001494.

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2021How to understand “salable fake goods” and “unsalable quality goods”? An insight from the view of quality responsibility and consumers’ brand loyalty. (2021). Zhang, Chong ; Lev, Benjamin ; Jia, Xiaorong ; Lu, Jintao ; He, Yifan ; Zhao, Min ; Gao, Yangyang. In: Technology in Society. RePEc:eee:teinso:v:67:y:2021:i:c:s0160791x21002682.

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2021The Relationship between Consumers‘ Characteristics and the Expectations towards a Brand‘s Value. (2021). Toborek, Katarzyn ; Wyrwisz, Joanna ; Rzemieniak, Magdalena. In: European Research Studies Journal. RePEc:ers:journl:v:xxiv:y:2021:i:special2:p:264-277.

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2021.

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2021“Worse Than What I Read?” The External Effect of Review Ratings on the Online Review Generation Process: An Empirical Analysis of Multiple Product Categories Using Amazon.com Review Data. (2021). Polpanumas, Charin ; Joo, Jaewoo ; Park, Young-Joon ; Yoon, Yeujun. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:19:p:10912-:d:647678.

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2021Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumers’ Purchase Intention. (2021). Liu, Chunhong ; Halepoto, Habiba ; Chen, Lihong ; Memon, Hafeezullah ; Du, Qinying ; Yan, Xinfeng ; Kumari, Naveeta. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:22:p:12770-:d:682278.

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2021Evidence on the Relationship between Place Attachment and Behavioral Intentions between 2010 and 2021: A Systematic Literature Review. (2021). Weiss, Jan ; Dang, Lisa. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:23:p:13138-:d:689302.

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2021A generational investigation and sentiment and emotion analyses of female fashion brand users on Instagram in Sub-Saharan Africa. (2021). Hack-Polay, Dieu ; Mahmoud, Ali B ; Fuxman, Leonora ; Mohr, Iris ; Grigoriou, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00244-8.

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2021Brands as personal narratives: learning from user–YouTube–brand interactions. (2021). Jassawalla, Avan R ; Sashittal, Hemant C. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:6:d:10.1057_s41262-021-00248-4.

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Recent citations received in 2020
YearCiting document
2020Towards an integrated model for the transference of environmental responsibility. (2020). Gilal, Naeem Gul ; Tunio, Muhammad Nawaz ; Channa, Nisar Ahmed. In: Business Strategy and the Environment. RePEc:bla:bstrat:v:29:y:2020:i:6:p:2614-2623.

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2020Managing customer reactions to brand deletion in B2B and B2C contexts. (2020). Shah, Purvi. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:57:y:2020:i:c:s0969698920300230.

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2020Non-market strategy as a framework for exploring commercial involvement in health policy: A primer. (2020). Sparks, Leigh ; Cummins, Steven ; Eastmure, Elizabeth . In: Social Science & Medicine. RePEc:eee:socmed:v:262:y:2020:i:c:s0277953620304767.

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2020Towards a theory of conscientious corporate brand co-creation: the next key challenge in brand management. (2020). Ind, Nicholas ; Iglesias, Oriol. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00205-7.

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2020Social media brand engagement in the context of collaborative consumption: the case of AIRBNB. (2020). Guzman, Francisco ; Fernandes, Teresa ; Langaro, Daniela ; Schivinski, Bruno . In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00207-5.

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2020Journal of Brand Management: year end review 2020. (2020). Powell, Shaun M. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00209-3.

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2020Corporate social responsibility and brand passion among consumers: Theory and evidence. (2020). Zhang, NA ; Gong, Zhenxing ; Gilal, Rukhsana Gul ; Channa, Nisar Ahmed. In: Corporate Social Responsibility and Environmental Management. RePEc:wly:corsem:v:27:y:2020:i:5:p:2275-2285.

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