[Raw
data] [50 most cited papers]
[50 most relevant papers]
[cites used to compute IF]
[Recent
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series ] [more data in
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| IF | AIF | CIF | IF5 | DOC | CDO | CIT | NCI | CCU | D2Y | C2Y | D5Y | C5Y | SC | %SC | CiY | II | AII | |
| 2016 | 0 | 0.5 | 0.93 | 0 | 43 | 43 | 302 | 40 | 40 | 0 | 0 | 40 | 100 | 40 | 0.93 | 0.2 | ||
| 2017 | 0.28 | 0.52 | 0.65 | 0.28 | 41 | 84 | 255 | 55 | 95 | 43 | 12 | 43 | 12 | 48 | 87.3 | 41 | 1 | 0.21 |
| 2018 | 0.54 | 0.53 | 0.93 | 0.54 | 47 | 131 | 280 | 122 | 217 | 84 | 45 | 84 | 45 | 81 | 66.4 | 52 | 1.11 | 0.22 |
| 2019 | 0.4 | 0.54 | 0.74 | 0.46 | 52 | 183 | 267 | 135 | 352 | 88 | 35 | 131 | 60 | 84 | 62.2 | 54 | 1.04 | 0.21 |
| 2020 | 0.69 | 0.64 | 1.05 | 0.75 | 46 | 229 | 230 | 241 | 593 | 99 | 68 | 183 | 137 | 111 | 46.1 | 48 | 1.04 | 0.3 |
| 2021 | 0.7 | 0.74 | 1 | 0.74 | 42 | 271 | 195 | 271 | 864 | 98 | 69 | 229 | 169 | 78 | 28.8 | 16 | 0.38 | 0.27 |
| 2022 | 0.95 | 0.74 | 1.04 | 0.85 | 39 | 310 | 70 | 322 | 1186 | 88 | 84 | 228 | 194 | 68 | 21.1 | 4 | 0.1 | 0.22 |
| 2023 | 0.77 | 0.7 | 1.02 | 0.84 | 37 | 347 | 43 | 355 | 1541 | 81 | 62 | 226 | 190 | 80 | 22.5 | 4 | 0.11 | 0.2 |
| 2024 | 0.57 | 0.82 | 0.94 | 0.73 | 36 | 383 | 23 | 359 | 1900 | 76 | 43 | 216 | 158 | 108 | 30.1 | 12 | 0.33 | 0.24 |
| IF: | Two years Impact Factor: C2Y / D2Y |
| AIF: | Average Impact Factor for all series in RePEc in year y |
| CIF: | Cumulative impact factor |
| IF5: | Five years Impact Factor: C5Y / D5Y |
| DOC: | Number of documents published in year y |
| CDO: | Cumulative number of documents published until year y |
| CIT: | Number of citations to papers published in year y |
| NCI: | Number of citations in year y |
| CCU: | Cumulative number of citations to papers published until year y |
| D2Y: | Number of articles published in y-1 plus y-2 |
| C2Y: | Cites in y to articles published in y-1 plus y-2 |
| D5Y: | Number of articles published in y-1 until y-5 |
| C5Y: | Cites in y to articles published in y-1 until y-5 |
| SC: | selft citations in y to articles published in y-1 plus y-2 |
| %SC: | Percentage of selft citations in y to articles published in y-1 plus y-2 |
| CiY: | Cites in year y to documents published in year y |
| II: | Immediacy Index: CiY / Documents. |
| AII: | Average Immediacy Index for series in RePEc in year y |
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2016 | A consumer-perceived consumer-based brand equity scale. (2016). Baalbaki, Sally ; Guzman, Francisco. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11. Full description at Econpapers || Download paper | 43 |
| 2 | 2016 | An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; France, Cassandra ; Merrilees, Bill. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4. Full description at Econpapers || Download paper | 42 |
| 3 | 2017 | Consumerâbrand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9. Full description at Econpapers || Download paper | 39 |
| 4 | 2018 | Trajectories of brand hate. (2018). Romani, Simona ; Grappi, Silvia ; Fetscherin, Marc ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5. Full description at Econpapers || Download paper | 36 |
| 5 | 2017 | The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7. Full description at Econpapers || Download paper | 34 |
| 6 | 2016 | City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8. Full description at Econpapers || Download paper | 27 |
| 7 | 2016 | Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48. Full description at Econpapers || Download paper | 24 |
| 8 | 2017 | Antecedents and outcomes of brand experience: an empirical study. (2017). Fatma, Mobin ; Khan, Imran. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:5:d:10.1057_s41262-017-0040-x. Full description at Econpapers || Download paper | 23 |
| 9 | 2019 | Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Moise, Mihaela Simona ; Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y. Full description at Econpapers || Download paper | 23 |
| 10 | 2018 | The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5. Full description at Econpapers || Download paper | 22 |
| 11 | 2018 | 20 Years of brand personality: a bibliometric review and research agenda. (2018). Radler, Viktoria Maria. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0083-z. Full description at Econpapers || Download paper | 21 |
| 12 | 2016 | The progression of brand orientation literature in twenty years: A systematic literature review. (2016). Anees-Ur, Muhammad ; Hossain, Mokter ; Wong, Ho Yin. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0008-2. Full description at Econpapers || Download paper | 21 |
| 13 | 2020 | Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Kapferer, Jean-Noel ; Michaut-Denizeau, Anne. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7. Full description at Econpapers || Download paper | 21 |
| 14 | 2020 | When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Hur, Won-Moo ; Moon, Tae-Won ; Kim, Hanna. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x. Full description at Econpapers || Download paper | 21 |
| 15 | 2021 | The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Wang, Pengji ; Thirumaran, K ; Adegbite, Emmanuel ; Wong, Caroline ; Kendall, Wesley ; Lu, Qinye. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0. Full description at Econpapers || Download paper | 20 |
| 16 | 2017 | Gamification as a platform for brand co-creation experiences. (2017). Nobre, Helena ; Ferreira, Andre. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3. Full description at Econpapers || Download paper | 20 |
| 17 | 2020 | Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2. Full description at Econpapers || Download paper | 20 |
| 18 | 2017 | Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3. Full description at Econpapers || Download paper | 19 |
| 19 | 2019 | Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rahman, Mahabubur ; Rodriguez-Serrano, Angeles M. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9. Full description at Econpapers || Download paper | 19 |
| 20 | 2019 | A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Lin, Zhi Bin ; Dantone, Simona ; Filieri, Raffaele ; Chatzopoulou, Elena. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x. Full description at Econpapers || Download paper | 19 |
| 21 | 2020 | The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3. Full description at Econpapers || Download paper | 18 |
| 22 | 2016 | Motivations to interact with brands on Facebook â Towards a typology of consumerâbrand interactions. (2016). Azar, Salim L ; Vacas-De, Leonor ; Machado, Joana Cesar ; Mendes, Ana. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.3. Full description at Econpapers || Download paper | 18 |
| 23 | 2018 | Determinants of brand performance: the role of internal branding. (2018). Iyer, Pramod ; Paswan, Audhesh ; Davari, Arezoo. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0097-1. Full description at Econpapers || Download paper | 18 |
| 24 | 2019 | Contextualising social capital in online brand communities. (2019). Meek, Stephanie ; Ryan, Maria M ; Ogilvie, Madeleine ; Lambert, Claire. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3. Full description at Econpapers || Download paper | 17 |
| 25 | 2019 | The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Liu, Sindy ; Perry, Patsy ; Gadzinski, Gregory. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2. Full description at Econpapers || Download paper | 16 |
| 26 | 2016 | The influence of user participation in social media-based brand communities on brand loyalty: age and gender as moderators. (2016). Rahman, Zillur ; Kamboj, Shampy. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0002-8. Full description at Econpapers || Download paper | 16 |
| 27 | 2016 | Establishing measures and drivers of consumer brand engagement behaviours. (2016). Johnson, Lester ; Weerawardena, Jay ; Wilkie, Dean ; Dwivedi, Abhishek. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0001-9. Full description at Econpapers || Download paper | 15 |
| 28 | 2020 | Sustainability countenance in brand equity: a critical review and future research directions. (2020). Ishaq, Muhammad Ishtiaq ; di Maria, Eleonora. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00167-5. Full description at Econpapers || Download paper | 15 |
| 29 | 2018 | Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y. Full description at Econpapers || Download paper | 15 |
| 30 | 2021 | The effect of a green brand story on perceived brand authenticity and brand trust: the role of narrative rhetoric. (2021). Guo, Rui ; Huang, Chaohua. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00213-7. Full description at Econpapers || Download paper | 14 |
| 31 | 2018 | Internal brand management: introduction to the special issue and directions for future research. (2018). Piehler, Rico ; Grace, Debra ; Burmann, Christoph. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0096-2. Full description at Econpapers || Download paper | 14 |
| 32 | 2020 | The gift of co-creation: what motivates customers to participate. (2020). Coates, Nick ; Ind, Nicholas ; Lerman, Katrina. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00173-7. Full description at Econpapers || Download paper | 14 |
| 33 | 2019 | Researching CSR and brands in the here and now: an integrative perspective. (2019). Golob, Ura ; Podnar, Klement. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0112-6. Full description at Econpapers || Download paper | 14 |
| 34 | 2021 | Green or social? An analysis of environmental and social sustainability advertising and its impact on brand personality, credibility and attitude. (2021). Demmer, Vera ; Fohl, Ulrich ; Walter, Nadine ; Sander, Frauke. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00236-8. Full description at Econpapers || Download paper | 14 |
| 35 | 2020 | Trending topics plus future challenges and opportunities in brand management. (2020). Golob, Ura ; Powell, Shaun M ; Kernstock, Joachim. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00184-4. Full description at Econpapers || Download paper | 14 |
| 36 | 2018 | The brand experience extended model: a meta-analysis. (2018). Ladeira, Wagner Junior ; Santini, Fernando Oliveira ; Pinto, Diego Costa ; Sampaio, Claudio Hoffmann. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0104-6. Full description at Econpapers || Download paper | 14 |
| 37 | 2018 | Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Hur, Songyee ; Lee, Jung Eun ; Watkins, Brandi. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6. Full description at Econpapers || Download paper | 14 |
| 38 | 2018 | Strengthening internal brand equity with brand ambassador programs: development and testing of a success factor model. (2018). Schmidt, Holger J ; Baumgarth, Carsten. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0101-9. Full description at Econpapers || Download paper | 14 |
| 39 | 2019 | Comparing the relative importance of sustainability as a consumer purchase criterion of food and clothing in the retail sector. (2019). Abratt, Russell ; Nilssen, Ragna ; Bick, Geoff. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:1:d:10.1057_s41262-018-0113-5. Full description at Econpapers || Download paper | 14 |
| 40 | 2021 | The real purpose of purpose-driven branding: consumer empowerment and social transformations. (2021). Keczek, Ryszard ; Hajdas, Monika. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00231-z. Full description at Econpapers || Download paper | 13 |
| 41 | 2016 | The impact of age on consumer attachment to celebrities and endorsed brand attachment. (2016). Baxter, Stacey M ; Ilicic, Jasmina ; Kulczynski, Alicia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.5. Full description at Econpapers || Download paper | 13 |
| 42 | 2019 | Consumersâ responses to negative publicity: the influence of culture on information search and negative word-of-mouth. (2019). Yu, Mingzhou ; Lee, Julie Anne ; Liu, Fang. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0123-3. Full description at Econpapers || Download paper | 13 |
| 43 | 2019 | How service quality affects university brand performance, university brand image and behavioural intention: the mediating effects of satisfaction and trust and moderating roles of gender and study mode. (2019). Sultan, Parves ; Wong, Ho Yin. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:3:d:10.1057_s41262-018-0131-3. Full description at Econpapers || Download paper | 13 |
| 44 | 2021 | Company versus consumer performance: does brand community identification foster brand loyalty and the consumerâs personal brand?. (2021). Kucharska, Wioleta ; Confente, Ilenia. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00208-4. Full description at Econpapers || Download paper | 13 |
| 45 | 2022 | Brand attachment: a review and future research. (2022). Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:4:d:10.1057_s41262-022-00279-5. Full description at Econpapers || Download paper | 13 |
| 46 | 2018 | Brand signalling: An antecedent of employee brand understanding. (2018). Johnston, Kim A ; Lings, Ian ; Karanges, Emma ; Beatson, Amanda T. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:3:d:10.1057_s41262-018-0100-x. Full description at Econpapers || Download paper | 12 |
| 47 | 2019 | Conceptualising luxury brand attachment: scale development and validation. (2019). Lwin, Michael ; Phau, Ian ; Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00158-6. Full description at Econpapers || Download paper | 12 |
| 48 | 2016 | The Corporate Brand Identity and Reputation Matrix â The case of the Nobel Prize. (2016). Greyser, Stephen A ; Urde, Mats. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.49. Full description at Econpapers || Download paper | 12 |
| 49 | 2017 | Fit for life: A content analysis of fitness tracker brands use of Facebook in social media marketing. (2017). Pinto, Mary Beth ; Yagnik, Arpan. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0014-4. Full description at Econpapers || Download paper | 12 |
| 50 | 2016 | Brand prominence in luxury consumption: Will emotional value adjudicate our longing for status?. (2016). Teah, Min ; Butcher, Luke ; Phau, Ian. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:6:d:10.1057_s41262-016-0010-8. Full description at Econpapers || Download paper | 12 |
| # | Year | Title | Cited |
|---|---|---|---|
| 1 | 2018 | Trajectories of brand hate. (2018). Romani, Simona ; Grappi, Silvia ; Fetscherin, Marc ; Zarantonello, Lia. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0105-5. Full description at Econpapers || Download paper | 19 |
| 2 | 2016 | An integrated model of customer-brand engagement: Drivers and consequences. (2016). Miller, Dale ; France, Cassandra ; Merrilees, Bill. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:2:d:10.1057_bm.2016.4. Full description at Econpapers || Download paper | 18 |
| 3 | 2017 | Consumerâbrand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth. (2017). Woratschek, Herbert ; Popp, Bastian. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:3:d:10.1057_s41262-017-0033-9. Full description at Econpapers || Download paper | 16 |
| 4 | 2020 | Brands as activists: The Oatly case. (2020). Koch, Christian H. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00199-2. Full description at Econpapers || Download paper | 14 |
| 5 | 2021 | The impact of value perceptions on purchase intention of sustainable luxury brands in China and the UK. (2021). Wang, Pengji ; Thirumaran, K ; Adegbite, Emmanuel ; Wong, Caroline ; Kendall, Wesley ; Lu, Qinye. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:3:d:10.1057_s41262-020-00228-0. Full description at Econpapers || Download paper | 13 |
| 6 | 2022 | Brand attachment: a review and future research. (2022). Shimul, Anwar Sadat. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:4:d:10.1057_s41262-022-00279-5. Full description at Econpapers || Download paper | 12 |
| 7 | 2020 | The impact of relational drivers on customer brand engagement and brand outcomes. (2020). Nyadzayo, Munyaradzi W ; Johnson, Lester W ; Leckie, Civilai. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00198-3. Full description at Econpapers || Download paper | 12 |
| 8 | 2020 | When does customer CSR perception lead to customer extra-role behaviors? The roles of customer spirituality and emotional brand attachment. (2020). Hur, Won-Moo ; Moon, Tae-Won ; Kim, Hanna. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00190-x. Full description at Econpapers || Download paper | 12 |
| 9 | 2016 | A consumer-perceived consumer-based brand equity scale. (2016). Baalbaki, Sally ; Guzman, Francisco. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.11. Full description at Econpapers || Download paper | 12 |
| 10 | 2019 | Influence of environmental practices on brand equity, satisfaction and word of mouth. (2019). Moise, Mihaela Simona ; Ruiz, Maria Eugenia ; Eri, Maja ; Gil-Saura, Irene. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00160-y. Full description at Econpapers || Download paper | 12 |
| 11 | 2016 | City branding research and practice: An integrative review. (2016). Perkins, Helen ; Grace, Debra ; Green, Amelia. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:3:d:10.1057_bm.2016.8. Full description at Econpapers || Download paper | 11 |
| 12 | 2021 | The real purpose of purpose-driven branding: consumer empowerment and social transformations. (2021). Keczek, Ryszard ; Hajdas, Monika. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00231-z. Full description at Econpapers || Download paper | 11 |
| 13 | 2020 | Sustainability countenance in brand equity: a critical review and future research directions. (2020). Ishaq, Muhammad Ishtiaq ; di Maria, Eleonora. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00167-5. Full description at Econpapers || Download paper | 10 |
| 14 | 2020 | Trending topics plus future challenges and opportunities in brand management. (2020). Golob, Ura ; Powell, Shaun M ; Kernstock, Joachim. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00184-4. Full description at Econpapers || Download paper | 10 |
| 15 | 2021 | The effect of a green brand story on perceived brand authenticity and brand trust: the role of narrative rhetoric. (2021). Guo, Rui ; Huang, Chaohua. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00213-7. Full description at Econpapers || Download paper | 10 |
| 16 | 2020 | Are millennials really more sensitive to sustainable luxury? A cross-generational international comparison of sustainability consciousness when buying luxury. (2020). Kapferer, Jean-Noel ; Michaut-Denizeau, Anne. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00165-7. Full description at Econpapers || Download paper | 10 |
| 17 | 2021 | Green or social? An analysis of environmental and social sustainability advertising and its impact on brand personality, credibility and attitude. (2021). Demmer, Vera ; Fohl, Ulrich ; Walter, Nadine ; Sander, Frauke. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:4:d:10.1057_s41262-021-00236-8. Full description at Econpapers || Download paper | 10 |
| 18 | 2021 | Internal branding: conceptualization from a literature review and opportunities for future research. (2021). Garcia-Cali, Ernesto ; Barros-Arrieta, David. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:2:d:10.1057_s41262-020-00219-1. Full description at Econpapers || Download paper | 9 |
| 19 | 2020 | The gift of co-creation: what motivates customers to participate. (2020). Coates, Nick ; Ind, Nicholas ; Lerman, Katrina. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:2:d:10.1057_s41262-019-00173-7. Full description at Econpapers || Download paper | 9 |
| 20 | 2021 | The influence of brand experiences on consumer-based brand equity. (2021). Pina, Rita ; Dias, Alvaro. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:2:d:10.1057_s41262-020-00215-5. Full description at Econpapers || Download paper | 9 |
| 21 | 2017 | The co-creation continuum: from tactical market research tool to strategic collaborative innovation method. (2017). Markovic, Stefan ; Iglesias, Oriol ; Ind, Nicholas. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0051-7. Full description at Econpapers || Download paper | 9 |
| 22 | 2021 | Brand love: conceptual and empirical investigation of a holistic causal model. (2021). Langner, Tobias ; Rahman, Renee ; Temme, Dirk. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:6:d:10.1057_s41262-021-00237-7. Full description at Econpapers || Download paper | 9 |
| 23 | 2017 | Refining the conceptualization of Brand Authenticity. (2017). Wymer, Walter ; Akbar, Mohammad Muzahid. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:1:d:10.1057_s41262-016-0023-3. Full description at Econpapers || Download paper | 9 |
| 24 | 2016 | Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands. (2016). Burghausen, Mario ; Santos, Fernando Pinto. In: Journal of Brand Management. RePEc:pal:jobman:v:23:y:2016:i:1:d:10.1057_bm.2015.48. Full description at Econpapers || Download paper | 9 |
| 25 | 2020 | Social media brand engagement in the context of collaborative consumption: the case of AIRBNB. (2020). Fernandes, Teresa ; Guzman, Francisco ; Langaro, Daniela ; Schivinski, Bruno. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:6:d:10.1057_s41262-020-00207-5. Full description at Econpapers || Download paper | 9 |
| 26 | 2021 | Company versus consumer performance: does brand community identification foster brand loyalty and the consumerâs personal brand?. (2021). Kucharska, Wioleta ; Confente, Ilenia. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:1:d:10.1057_s41262-020-00208-4. Full description at Econpapers || Download paper | 9 |
| 27 | 2019 | Brand equity and firm performance: the complementary role of corporate social responsibility. (2019). Lambkin, Mary ; Rahman, Mahabubur ; Rodriguez-Serrano, Angeles M. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:6:d:10.1057_s41262-019-00155-9. Full description at Econpapers || Download paper | 8 |
| 28 | 2018 | Does brand authenticity alleviate the effect of brand scandals?. (2018). Grohmann, Bianca ; Guevremont, Amelie. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:4:d:10.1057_s41262-017-0084-y. Full description at Econpapers || Download paper | 8 |
| 29 | 2023 | Brand passion: a systematic review and future research agenda. (2023). Gilal, Rukhsana Gul ; Zarantonello, Lia ; Paul, Justin ; Thomas, Asha. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:6:d:10.1057_s41262-023-00324-x. Full description at Econpapers || Download paper | 8 |
| 30 | 2018 | The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength. (2018). Wiedmann, Klaus-Peter ; Hennigs, Nadine ; Haase, Janina ; Labenz, Franziska. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5. Full description at Econpapers || Download paper | 8 |
| 31 | 2019 | The implications of digital marketing on WeChat for luxury fashion brands in China. (2019). Liu, Sindy ; Perry, Patsy ; Gadzinski, Gregory. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0140-2. Full description at Econpapers || Download paper | 8 |
| 32 | 2019 | A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. (2019). Lin, Zhi Bin ; Dantone, Simona ; Filieri, Raffaele ; Chatzopoulou, Elena. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0137-x. Full description at Econpapers || Download paper | 8 |
| 33 | 2019 | Product placement 2.0: âDo Brands Need Influencers, or Do Influencers Need Brands?â. (2019). Jin, Venus S ; Muqaddam, Aziz. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:5:d:10.1057_s41262-019-00151-z. Full description at Econpapers || Download paper | 7 |
| 34 | 2022 | Customer advocacy and brand loyalty: the mediating roles of brand relationship quality and trust. (2022). Abratt, Russell ; Anabila, Peter ; Quaye, Emmanuel Silva ; Taoana, Cleopatra. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:4:d:10.1057_s41262-022-00276-8. Full description at Econpapers || Download paper | 7 |
| 35 | 2021 | Exploring brand purpose dimensions for non-profit organizations. (2021). Siuki, Helen ; Webster, Cynthia M ; Mirzaei, Abas. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:2:d:10.1057_s41262-020-00224-4. Full description at Econpapers || Download paper | 7 |
| 36 | 2019 | Contextualising social capital in online brand communities. (2019). Meek, Stephanie ; Ryan, Maria M ; Ogilvie, Madeleine ; Lambert, Claire. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-00145-3. Full description at Econpapers || Download paper | 7 |
| 37 | 2021 | Understanding the social consumer fashion brand engagement journey: insights about reputed fashion brands. (2021). Ozuem, Wilson ; Naeem, Muhammad. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00239-5. Full description at Econpapers || Download paper | 7 |
| 38 | 2020 | Exploring the interplay between customer perceived brand value and customer brand co-creation behaviour dimensions. (2020). lo Iacono, Joseph ; Carlini, Joan ; Grace, Debra ; France, Cassandra. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00194-7. Full description at Econpapers || Download paper | 6 |
| 39 | 2021 | What makes a corporate heritage brand authentic for consumers? A semiotic approach. (2021). Santos, Fernando Pinto ; Rindell, Anne. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00243-9. Full description at Econpapers || Download paper | 6 |
| 40 | 2017 | Gamification as a platform for brand co-creation experiences. (2017). Nobre, Helena ; Ferreira, Andre. In: Journal of Brand Management. RePEc:pal:jobman:v:24:y:2017:i:4:d:10.1057_s41262-017-0055-3. Full description at Econpapers || Download paper | 6 |
| 41 | 2018 | Visual communication of luxury fashion brands on social media: effects of visual complexity and brand familiarity. (2018). Hur, Songyee ; Lee, Jung Eun ; Watkins, Brandi. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:5:d:10.1057_s41262-018-0092-6. Full description at Econpapers || Download paper | 6 |
| 42 | 2022 | When do consumers prefer AI-enabled customer service? The interaction effect of brand personality and service provision type on brand attitudes and purchase intentions. (2022). Hu, Jing ; Yang, Chen. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:2:d:10.1057_s41262-021-00261-7. Full description at Econpapers || Download paper | 6 |
| 43 | 2024 | From warmth to warrior: impacts of non-profit brand activism on brand bravery, brand hypocrisy and brand equity. (2024). Lee, Zoe ; Ekinci, Yuksel ; Vredenburg, Jessica ; Spry, Amanda. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-023-00319-8. Full description at Econpapers || Download paper | 6 |
| 44 | 2019 | Understanding the drivers of consumerâbrand identification. (2019). Sihvonen, Jenniina. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:5:d:10.1057_s41262-018-00149-z. Full description at Econpapers || Download paper | 6 |
| 45 | 2024 | Is brand activism an emotional affair? The role of moral emotions in consumer responses to brand activism. (2024). Wannow, Stefanie ; Ohlwein, Martin ; Haupt, Martin. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-023-00326-9. Full description at Econpapers || Download paper | 6 |
| 46 | 2020 | You are so embarrassing, still, I hate you less! Investigating consumersâ brand embarrassment and brand hate. (2020). Sreejesh, S ; Anusree, M R ; Sarkar, Juhi Gahlot ; Rishi, Bikramjit. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:1:d:10.1057_s41262-019-00164-8. Full description at Econpapers || Download paper | 6 |
| 47 | 2019 | Employees as a second audience: the effect of external communication on internal brand management outcomes. (2019). Piehler, Rico ; Schade, Michael ; Burmann, Christoph. In: Journal of Brand Management. RePEc:pal:jobman:v:26:y:2019:i:4:d:10.1057_s41262-018-0135-z. Full description at Econpapers || Download paper | 6 |
| 48 | 2022 | Impact of customer-based corporate reputation on customer engagement behaviors: customer identification and brand love as mediators and industry type as a moderator. (2022). Kim, Miran ; Choi, Laee ; Kwon, He-Boong. In: Journal of Brand Management. RePEc:pal:jobman:v:29:y:2022:i:2:d:10.1057_s41262-021-00255-5. Full description at Econpapers || Download paper | 6 |
| 49 | 2020 | Counterfeit versus original patronage: Do emotional brand attachment, brand involvement, and past experience matter?. (2020). Bian, Xuemei ; Haque, Sadia. In: Journal of Brand Management. RePEc:pal:jobman:v:27:y:2020:i:4:d:10.1057_s41262-020-00189-4. Full description at Econpapers || Download paper | 6 |
| 50 | 2018 | Brands that do good: insight into social brand equity. (2018). Abratt, Russell ; Naidoo, Claire. In: Journal of Brand Management. RePEc:pal:jobman:v:25:y:2018:i:1:d:10.1057_s41262-017-0072-2. Full description at Econpapers || Download paper | 5 |
| Year | Title | |
|---|---|---|
| 2024 | How can brands mitigate the consequences of negative digital customer experience? Investigating roles of brand attachment, brand community support, and adaptive coping. (2024). Pahi, Sampa Anupurba ; Jain, Anuj ; Pradhan, Debasis. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:6:d:10.1057_s41262-024-00363-y. Full description at Econpapers || Download paper | |
| 2024 | Brands and activism: ecosystem and paradoxes. (2024). Golob, Ura ; Podnar, Klement. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-024-00355-y. Full description at Econpapers || Download paper | |
| 2024 | You fooled me, so Iâll tell you about myself! personnel-related brand betrayal experiences and disclosure of personal information. (2024). Tan, Teck Ming ; Salo, Jari ; Aspara, Jaakko. In: Journal of Business Research. RePEc:eee:jbrese:v:171:y:2024:i:c:s0148296323007269. Full description at Econpapers || Download paper | |
| 2024 | Descriptive or injunctive? The effect of sustainable normative appeals and advertising orientations on environmentally responsible consumption behavior in a collective action perspective. (2024). Mo, Silan ; Qin, Meilian ; Jiang, Kan. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001905. Full description at Econpapers || Download paper | |
| 2024 | Measuring employee-consumer integrated retailer brand equity. (2024). Rudkowski, Janice. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:76:y:2024:i:c:s0969698923003417. Full description at Econpapers || Download paper | |
| 2024 | A bibliometric review on gender equity in human resource management. (2024). Gobinath, R ; Goli, Gurunadham ; Jabeen, Ghousia. In: Future Business Journal. RePEc:spr:futbus:v:10:y:2024:i:1:d:10.1186_s43093-024-00381-x. Full description at Econpapers || Download paper | |
| 2024 | The impact of consumer personality and social network position on brand community engagement. (2024). Perotti, Victor ; Kara, Selcan ; Akdevelioglu, Duygu. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:3:d:10.1057_s41262-023-00337-6. Full description at Econpapers || Download paper | |
| 2024 | Examining chatbot usage intention in a service encounter: Role of task complexity, communication style, and brand personality. (2024). Carbonell, Pilar ; Sharma, Isha ; Murtaza, Zara. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:209:y:2024:i:c:s0040162524006048. Full description at Econpapers || Download paper | |
| 2024 | COBRAs and virality: viral campaign values on consumer behaviour. (2024). Lee, Yoonjae ; Tu, Thi Cam. In: Palgrave Communications. RePEc:pal:palcom:v:11:y:2024:i:1:d:10.1057_s41599-024-02819-7. Full description at Econpapers || Download paper | |
| 2024 | User experiences with 360 brand videos: device experiences, presence, and creativity driving brand engagement. (2024). Butcher, Luke ; Sung, Billy. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:4:d:10.1057_s41262-023-00348-3. Full description at Econpapers || Download paper | |
| 2024 | Digital Marketing in Emerging Economies: A Comparative Study of Consumer Engagement Strategies in Nigeria and South Africa. (2024). Eze, Miracle. In: International Journal of Marketing Studies. RePEc:ibn:ijmsjn:v:16:y:2024:i:2:p:65. Full description at Econpapers || Download paper | |
| 2024 | Using Nostalgic Emotions to Revive Indian Ethnic Drinks Market: Competitive Strategy at Paper Boat. (2024). Garg, Yakshi ; Singh, Sumanjeet ; Farooqi, Rahela ; Kala, Devkant. In: FIIB Business Review. RePEc:sae:fbbsrw:v:13:y:2024:i:3:p:294-303. Full description at Econpapers || Download paper | |
| 2024 | Hey Google, I trust you! The consequences of brand anthropomorphism in voice-based artificial intelligence contexts. (2024). Patrizi, Michela ; Vernuccio, Maria ; Eria, Maja. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:77:y:2024:i:c:s0969698923004101. Full description at Econpapers || Download paper | |
| 2024 | A proposed brand architecture model for UK fashion brands. (2024). Spry, Louise ; Pich, Christopher ; Rashid, Arooj. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:5:d:10.1057_s41262-024-00358-9. Full description at Econpapers || Download paper | |
| 2024 | Live streaming and livelihoods: Decoding the creator Economys influence on consumer attitude and digital behavior. (2024). Sarfraz, Muddassar ; Ivascu, Larisa ; Sun, Jianmin ; Ozturk, Ilknur ; Han, Heesup. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:78:y:2024:i:c:s0969698924000493. Full description at Econpapers || Download paper | |
| 2024 | Victims: the missing piece in stakeholder-focused brand management puzzles. (2024). Keczek, Ryszard ; Hajdas, Monika. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:3:d:10.1057_s41262-023-00344-7. Full description at Econpapers || Download paper | |
| 2024 | Can FinTech promote enterprisesâ ambidextrous innovation capability? Organizational resilience perspective. (2024). Feng, Fangfang ; Li, Junjun ; Zhang, Feng ; Liu, Zhiyou. In: Finance Research Letters. RePEc:eee:finlet:v:68:y:2024:i:c:s1544612324010249. Full description at Econpapers || Download paper | |
| 2024 | Integrated banking channel service quality (IBCSQ): Role of IBCSQ for building consumers relationship quality and brand equity. (2024). , Sreejesh. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:76:y:2024:i:c:s0969698923003673. Full description at Econpapers || Download paper | |
| 2024 | How do customers react to preferential treatment? An affective events theory and time-lagged survey. (2024). Lim, Weng Marc ; Rasool, Shahid ; Ul, Qurat ; Zeshan, Muhammad. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:80:y:2024:i:c:s0969698924002236. Full description at Econpapers || Download paper | |
| 2024 | From Green Lovemarks to Brand Loyalty: Examining the Underlining Role of Customer Engagement Behaviour and Altruism. (2024). Ishaque, Amir ; Sultan, Fahad ; Khalil, Syed Haider ; Javed, Nayab. In: Journal of the Knowledge Economy. RePEc:spr:jknowl:v:15:y:2024:i:4:d:10.1007_s13132-024-01848-6. Full description at Econpapers || Download paper | |
| 2024 | How to improve voice assistant evaluations: Understanding the role of attachment with a socio-technical systems perspective. (2024). Zhang, Yong ; Kang, Weiyao ; Du, Shan ; Chen, Hongquan ; Shao, Bingjia. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:200:y:2024:i:c:s0040162523008569. Full description at Econpapers || Download paper | |
| 2024 | Transforming a social media influencerâs influential power to followersâ word of mouth and purchase intention: the role of brand attachment, brand credibility, and parasocial relationship. (2024). Lu, Hsiao-Han ; Chen, Ching-Fu. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:4:d:10.1057_s41262-023-00349-2. Full description at Econpapers || Download paper | |
| 2024 | Do Store and Brand Attachments Influence Customer Loyalty? Evidence From Migrant Workers in Taiwan. (2024). Chen, Chih-Jou ; Tang, Jia-Wei ; Tsai, Pei-Hsuan ; Wu, Ju-Chuan. In: SAGE Open. RePEc:sae:sagope:v:14:y:2024:i:1:p:21582440241234794. Full description at Econpapers || Download paper | |
| 2024 | Exploring the influence of âKorean Waveâ on brand loyalty: The moderating role of product type. (2024). Na, Bai ; Cuandra, Fendy ; Meilani, Lara. In: Asian Management and Business Review. RePEc:uii:jrambr:v:4:y:2024:i:2:p:394-412:id:34889. Full description at Econpapers || Download paper | |
| 2024 | The impact of trademark intensity on firm performance: Unraveling the role of product market competition, total factor productivity, and SG&A efficiency. (2024). Patel, Pankaj C. In: Managerial and Decision Economics. RePEc:wly:mgtdec:v:45:y:2024:i:6:p:3942-3958. Full description at Econpapers || Download paper | |
| 2024 | From warmth to warrior: impacts of non-profit brand activism on brand bravery, brand hypocrisy and brand equity. (2024). Lee, Zoe ; Ekinci, Yuksel ; Vredenburg, Jessica ; Spry, Amanda. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-023-00319-8. Full description at Econpapers || Download paper | |
| 2024 | Sustainable Economy: The Eco-Branding of an Industrial Region in Kazakhstan. (2024). Kunyazova, Saule ; Sherimova, Nurzhanat ; Amirova, Maral ; Davidenko, Lyudmila ; Beisembina, Ansagan. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:1:p:413-:d:1312335. Full description at Econpapers || Download paper | |
| 2024 | How persuasive is woke brand communication on social media? Evidence from a consumer engagement analysis on Facebook. (2024). Zarantonello, Lia ; Pedeliento, Giuseppe ; Mangio, Federico ; Andreini, Daniela. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:4:d:10.1057_s41262-023-00347-4. Full description at Econpapers || Download paper | |
| 2024 | Understanding the Influence of Perceived Authenticity of Femvertising on Consumer Buycott Intentions: A Moderated Mediation Model of Consumersâ¬â¢ Extrinsic Attributions and Power Distance. (2024). Usman, Muhammad ; Amir, Aleena. In: Bulletin of Business and Economics (BBE). RePEc:rfh:bbejor:v:13:y:2024:i:3:p:273-281. Full description at Econpapers || Download paper | |
| 2024 | Integrating Sustainability and Circular Economy into Consumer-Brand Dynamics: A Saudi Arabia Perspective. (2024). Almutairi, Tariq ; Abu-Bakar, Halidu. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:18:p:7890-:d:1474966. Full description at Econpapers || Download paper | |
| 2024 | When desired brand values might conflict : The diagnosticity of different packaging elements on brand sustainability and brand quality. (2024). Snoeren, Sander ; Roest, Henk. In: Other publications TiSEM. RePEc:tiu:tiutis:5612c088-1e58-4d9b-9d92-2d8b922d7e39. Full description at Econpapers || Download paper | |
| 2024 | Drivers of sustained brand engagement: cases of long-term customers of hedonic and utilitarian brands in Japan. (2024). Aoki, Kei ; Ishizuka, Chikako. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:12:y:2024:i:4:d:10.1057_s41270-023-00242-6. Full description at Econpapers || Download paper | |
| 2024 | Constraints under the Halo: The Constraining Effect of Corporate Reputation on Corporate Social Responsibility Behavior. (2024). Li, Xin ; Han, Xuze ; Ye, Fangbing. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:19:p:8405-:d:1487030. Full description at Econpapers || Download paper | |
| 2024 | Conceptualising and measuring consumer perceptions of brand wastefulness. (2024). Gain, Alexandria M ; Bonfrer, Andr ; Coote, Leonard V. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:6:d:10.1057_s41262-024-00360-1. Full description at Econpapers || Download paper | |
| 2024 | Fostering Purchase Intentions Through CSR and Service Quality: The Role of Customer Satisfaction, Brand Loyalty, and Admiration. (2024). Mahmood, Shahid ; Ahmad, Sohail ; Irshad, Omer. In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:23:p:10584-:d:1535512. Full description at Econpapers || Download paper | |
| 2024 | Assessing the firm-level financial consequences of clustering. (2024). Butt, Moeen Naseer ; Baig, Ahmed S. In: Journal of Business Research. RePEc:eee:jbrese:v:178:y:2024:i:c:s0148296324001577. Full description at Econpapers || Download paper | |
| 2024 | From human to virtual: Unmasking consumer switching intentions to virtual influencers by an integrated fsQCA and NCA method. (2024). Shao, Zhucheng. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:78:y:2024:i:c:s0969698924000110. Full description at Econpapers || Download paper | |
| 2024 | Thereâs a time and place: Navigating omni-temporality in the place branding process. (2024). Koenig-Lewis, Nicole ; Reynolds, Laura ; Peattie, Ken ; Doering, Heike. In: Journal of Business Research. RePEc:eee:jbrese:v:170:y:2024:i:c:s0148296323006677. Full description at Econpapers || Download paper | |
| 2024 | Impact of transformational leadership on service delivery behaviours of frontline service employees. (2024). Kumar, Manish ; Pandey, Jayesh ; Jauhari, Hemang. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001127. Full description at Econpapers || Download paper | |
| 2024 | Beauty and the brands: the interplay of celebrity attractiveness, brand envy, and social comparison in shaping masstige brand passion in hospitality. (2024). Gilal, Rukhsana Gul. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:3:d:10.1057_s41262-023-00338-5. Full description at Econpapers || Download paper | |
| 2024 | Influence of Social Media on Youth Voting Behaviour: A Systematic Literature Review. (2024). Yahaya, Fatimah Yazmin ; Nazira, Noor Afzaliza ; Sah, Siti Nurshahidah ; Hassan, Mohd Sufiean ; Azni, Zuliani Mohd ; Izyandiyana, Siti Nur. In: International Journal of Research and Innovation in Social Science. RePEc:bcp:journl:v:8:y:2024:i:10:p:1198-1207. Full description at Econpapers || Download paper | |
| 2024 | Consumer empowerment in the ethical spectrum: Rethinking retention in live-streaming markets. (2024). Chai, Junwu ; Li, Hengyu ; Tana, Gegen. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:81:y:2024:i:c:s0969698924002662. Full description at Econpapers || Download paper | |
| 2024 | On the antipodes of love and hate: The conception and measurement of brand polarization. (2024). Osuna, Sergio Andres ; Veloutsou, Cleopatra ; Morgan-Thomas, Anna. In: Journal of Business Research. RePEc:eee:jbrese:v:179:y:2024:i:c:s0148296324001917. Full description at Econpapers || Download paper |
| Year | Citing document | |
|---|---|---|
| 2024 | The thousand faces of beauty: How credible storytelling unlocks disability representation in inclusive luxury fashion branding. (2024). Lee, Zoe ; Syed, Sharifah Faridah ; Gambetti, Rossella. In: Journal of Business Research. RePEc:eee:jbrese:v:181:y:2024:i:c:s0148296324002480. Full description at Econpapers || Download paper | |
| 2024 | Act as you preach! Authentic brand purpose versus âwoke washingâsâ impact on brand credibility: The moderating role of cause involvement and consumer skepticism. (2024). Fohl, Ulrich ; Walter, Nadine ; Sander, Frauke ; Nies, Angelique. In: Journal of Business Research. RePEc:eee:jbrese:v:184:y:2024:i:c:s0148296324003722. Full description at Econpapers || Download paper | |
| 2024 | Encouraging Continuous Usage of Wearable Activity Trackers: The Interplay of Perceived Severity, Susceptibility and Social Media Influencers. (2024). Coffie, Isaac Sewornu ; Mller, Re-An ; Lennox, Anita. In: IJERPH. RePEc:gam:jijerp:v:21:y:2024:i:12:p:1549-:d:1527173. Full description at Econpapers || Download paper | |
| 2024 | Brands and activism: ecosystem and paradoxes. (2024). Golob, Ura ; Podnar, Klement. In: Journal of Brand Management. RePEc:pal:jobman:v:31:y:2024:i:2:d:10.1057_s41262-024-00355-y. Full description at Econpapers || Download paper |
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| 2023 | Financial risk tolerance: A review and research agenda. (2023). , Rajni ; Hemrajani, Pragati ; Dhiman, Rahul ; Khan, Muskan. In: European Management Journal. RePEc:eee:eurman:v:41:y:2023:i:6:p:1119-1133. Full description at Econpapers || Download paper | |
| 2023 | Foreign divestment from emerging markets: A systematic literature review, integrative framework, and research agenda. (2023). Panibratov, Andrei ; Ameyaw, Abdul-Kadir. In: European Management Journal. RePEc:eee:eurman:v:41:y:2023:i:6:p:1134-1152. Full description at Econpapers || Download paper | |
| 2023 | . Full description at Econpapers || Download paper | |
| 2023 | Enlightening the brand buildingâaudience response link. (2023). Veloutsou, Cleopatra. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:6:d:10.1057_s41262-023-00331-y. Full description at Econpapers || Download paper |
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| 2022 | Exploring Marketing Insights for Healthcare: Trends and Perspectives Based on Literature Investigation. (2022). Tarcza, Teodora Mihaela ; Bodog, Simona Aurelia ; Roca, Remus Dorel ; Sasu, Dinu Vlad ; Popa, Adela Laura. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:17:p:10499-:d:895432. Full description at Econpapers || Download paper | |
| 2022 | Enhancing Sustainable Cosmetics Brand Purchase: A Comprehensive Approach Based on the SOR Model and the Triple Bottom Line. (2022). Dabija, Dan Cristian ; Grdinaru, Ioan-Alexandru ; Obad, Daniel-Rare. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:21:p:14118-:d:957108. Full description at Econpapers || Download paper | |
| 2022 | Building Brand Equity: The Impact of Brand Experience, Brand Love, and Brand EngagementâA Case Study of Customersâ Perception of the Apple Brand in China. (2022). Wu, Rui ; Sohaib, Muhammad ; Mlynarski, Jacob. In: Sustainability. RePEc:gam:jsusta:v:15:y:2022:i:1:p:746-:d:1021522. Full description at Econpapers || Download paper | |
| 2022 | Green Marketing: Empirische Erkenntnisse zur Konsumentenwahrnehmung von Ãkologie-orientierten Repositionierungsversuchen etablierter Marken. (2022). Hesse, Andreas. In: Wissenschaftliche Schriften des Fachbereichs Wirtschaftswissenschaften. RePEc:zbw:hkowis:362022. Full description at Econpapers || Download paper |
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| 2021 | Developing brand identities for international new ventures under uncertainty: Decision-making logics and psychic distance. (2021). Kusi, Samuel Yaw ; Gabrielsson, Peter ; Kontkanen, Minnie. In: International Business Review. RePEc:eee:iburev:v:30:y:2021:i:6:s0969593121000743. Full description at Econpapers || Download paper | |
| 2021 | Adoption of new technologies in developing countries: The case of autonomous car between Vietnam and Colombia. (2021). Salas-Paramo, Jairo ; Escandon-Barbosa, Diana ; Giraldo-Gonzalez, Carlos ; Meneses-Franco, Ana Isabel. In: Technology in Society. RePEc:eee:teinso:v:66:y:2021:i:c:s0160791x21001494. Full description at Econpapers || Download paper | |
| 2021 | How to understand âsalable fake goodsâ and âunsalable quality goodsâ? An insight from the view of quality responsibility and consumersâ brand loyalty. (2021). Gao, Yangyang ; Jia, Xiaorong ; Zhao, Min ; Lu, Jintao ; Zhang, Chong ; Lev, Benjamin ; He, Yifan. In: Technology in Society. RePEc:eee:teinso:v:67:y:2021:i:c:s0160791x21002682. Full description at Econpapers || Download paper | |
| 2021 | The Relationship between Consumersâ Characteristics and the Expectations towards a Brandâs Value. (2021). Toborek, Katarzyn ; Wyrwisz, Joanna ; Rzemieniak, Magdalena. In: European Research Studies Journal. RePEc:ers:journl:v:xxiv:y:2021:i:special1-part2:p:264-277. Full description at Econpapers || Download paper | |
| 2021 | The Relationship between Consumersâ Characteristics and the Expectations towards a Brandâs Value. (2021). Rzemieniak, Magdalena ; Toborek, Katarzyn ; Wyrwisz, Joanna. In: European Research Studies Journal. RePEc:ers:journl:v:xxiv:y:2021:i:special2:p:264-277. Full description at Econpapers || Download paper | |
| 2021 | Understanding Continuance Intention Determinants to Adopt Online Health Care Community: An Empirical Study of Food Safety. (2021). Yang, Jinxin ; Jong, Din. In: IJERPH. RePEc:gam:jijerp:v:18:y:2021:i:12:p:6514-:d:576408. Full description at Econpapers || Download paper | |
| 2021 | âWorse Than What I Read?â The External Effect of Review Ratings on the Online Review Generation Process: An Empirical Analysis of Multiple Product Categories Using Amazon.com Review Data. (2021). Park, Young Joon ; Yoon, Yeujun ; Joo, Jaewoo ; Polpanumas, Charin. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:19:p:10912-:d:647678. Full description at Econpapers || Download paper | |
| 2021 | Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumersâ Purchase Intention. (2021). Yan, Xinfeng ; Du, Qinying ; Kumari, Naveeta ; Chen, Lihong ; Memon, Hafeezullah ; Halepoto, Habiba ; Liu, Chunhong. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:22:p:12770-:d:682278. Full description at Econpapers || Download paper | |
| 2021 | Evidence on the Relationship between Place Attachment and Behavioral Intentions between 2010 and 2021: A Systematic Literature Review. (2021). Dang, Lisa ; Weiss, Jan. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:23:p:13138-:d:689302. Full description at Econpapers || Download paper | |
| 2021 | A generational investigation and sentiment and emotion analyses of female fashion brand users on Instagram in Sub-Saharan Africa. (2021). Grigoriou, Nicholas ; Fuxman, Leonora ; Mohr, Iris ; Hack-Polay, Dieu ; Mahmoud, Ali B. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:5:d:10.1057_s41262-021-00244-8. Full description at Econpapers || Download paper | |
| 2021 | Brands as personal narratives: learning from userâYouTubeâbrand interactions. (2021). Sashittal, Hemant C ; Jassawalla, Avan R. In: Journal of Brand Management. RePEc:pal:jobman:v:28:y:2021:i:6:d:10.1057_s41262-021-00248-4. Full description at Econpapers || Download paper |