Brett R. Gordon : Citation Profile


Northwestern University

12

H index

12

i10 index

583

Citations

RESEARCH PRODUCTION:

18

Articles

10

Papers

RESEARCH ACTIVITY:

   19 years (2006 - 2025). See details.
   Cites by year: 30
   Journals where Brett R. Gordon has often published
   Relations with other researchers
   Recent citing documents: 70.    Total self citations: 15 (2.51 %)

MORE DETAILS IN:
ABOUT THIS REPORT:

   Permalink: http://citec.repec.org/pgo263
   Updated: 2025-12-20    RAS profile: 2025-06-08    
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Relations with other researchers


Works with:

Authors registered in RePEc who have co-authored more than one work in the last five years with Brett R. Gordon.

Is cited by:

Ahlfeldt, Gabriel (17)

Aguirregabiria, Victor (14)

Redding, Stephen (14)

Duranton, Gilles (13)

Combes, Pierre-Philippe (13)

Gobillon, Laurent (11)

Wasmer, Etienne (9)

Trannoy, Alain (9)

Lafond, François (8)

Koutroumpis, Pantelis (8)

Winkler, Julian (8)

Cites to:

Imbens, Guido (24)

Pakes, Ariel (16)

Nair, Harikesh (16)

Erdem, Tulin (14)

Athey, Susan (13)

Berry, Steven (11)

Keane, Michael (11)

Chintagunta, Pradeep (9)

Lewis, Randall (8)

Epple, Dennis (8)

Levinsohn, James (8)

Main data


Where Brett R. Gordon has published?


Journals with more than one article published# docs
Marketing Letters3
Quantitative Marketing and Economics (QME)2

Working Papers Series with more than one paper published# docs
Papers / arXiv.org4
Research Papers / Stanford University, Graduate School of Business2

Recent works citing Brett R. Gordon (2025 and 2024)


YearTitle of citing document
2024Why Is Productivity Slowing Down?. (2024). Lafond, François ; Koutroumpis, Pantelis ; Winkler, Julian ; Goldin, Ian. In: Journal of Economic Literature. RePEc:aea:jeclit:v:62:y:2024:i:1:p:196-268.

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2024Urban Redevelopment and Gentrification: Evidence from the Atlanta BeltLine. (2024). Wang, Yixuan. In: 2024 Annual Meeting, July 28-30, New Orleans, LA. RePEc:ags:aaea22:343550.

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2024Urban Redevelopment and Gentrification: Evidence from the Atlanta BeltLine. (2024). Wang, Yixuan. In: 2024 Annual Meeting, July 28-30, New Orleans, LA. RePEc:ags:aaea24:343550.

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2024Welfare Effects of Property Taxation. (2024). Löffler, Max ; Siegloch, Sebastian ; Loffler, Max. In: ECONtribute Discussion Papers Series. RePEc:ajk:ajkdps:331.

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2024Parallel Experimentation and Competitive Interference on Online Advertising Platforms. (2024). Nair, Harikesh ; Lin, Xiliang ; Sahni, Navdeep S ; Waisman, Caio. In: Papers. RePEc:arx:papers:1903.11198.

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2024Regulation and Frontier Housing Supply. (2024). Genesove, David ; Ben-Moshe, Dan. In: Papers. RePEc:arx:papers:2208.01969.

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2024Unbalanced Growth and Land Overvaluation. (2024). Toda, Alexis Akira ; Hirano, Tomohiro. In: Papers. RePEc:arx:papers:2307.00349.

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2025The Use of Symmetry for Models with Variable-size Variables. (2024). Fukasawa, Takeshi. In: Papers. RePEc:arx:papers:2311.08650.

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2024Estimating Causal Effects with Double Machine Learning -- A Method Evaluation. (2024). Berens, Philipp ; Fuhr, Jonathan ; Papies, Dominik. In: Papers. RePEc:arx:papers:2403.14385.

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2025Computationally Efficient Methods for Solving Discrete-time Dynamic models with Continuous Actions. (2025). Fukasawa, Takeshi. In: Papers. RePEc:arx:papers:2407.04227.

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2024Your MMM is Broken: Identification of Nonlinear and Time-varying Effects in Marketing Mix Models. (2024). Dew, Ryan ; Padilla, Nicolas ; Shchetkina, Anya. In: Papers. RePEc:arx:papers:2408.07678.

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2024Double Machine Learning meets Panel Data -- Promises, Pitfalls, and Potential Solutions. (2024). Fuhr, Jonathan ; Papies, Dominik. In: Papers. RePEc:arx:papers:2409.01266.

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2024Measuring Consumer Sensitivity to Audio Advertising: A Long-Run Field Experiment on Pandora Internet Radio. (2024). Riabov, Nickolai M ; Reiley, David ; Huang, Jason ; Goli, Ali. In: Papers. RePEc:arx:papers:2412.05516.

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2025When do firms sell high durability products? The case of light bulb industry. (2025). Fukasawa, Takeshi. In: Papers. RePEc:arx:papers:2503.23792.

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2025Complementarity Between Paid and Organic Installs in Mobile App Advertising. (2025). Aral, Sinan ; Zhao, Michael ; Ju, Harang. In: Papers. RePEc:arx:papers:2504.16151.

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2025Estimating the housing production function with unobserved land heterogeneity. (2025). Adachi, Yusuke. In: Papers. RePEc:arx:papers:2504.20429.

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2025From What Ifs to Insights: Counterfactuals in Causal Inference vs. Explainable AI. (2025). Greene, Travis ; Yoo, Jaewon ; Martens, David ; Shmueli, Galit. In: Papers. RePEc:arx:papers:2505.13324.

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2025Identifying Present-Biased Discount Functions in Dynamic Discrete Choice Models. (2025). Iskhakov, Fedor ; Daljord, Oystein ; Abbring, Jaap H. In: Papers. RePEc:arx:papers:2507.07286.

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2025Structural Extrapolation in Regression Discontinuity Designs with an Application to School Expenditure Referenda. (2025). Feng, Austin ; Ruggieri, Francesco. In: Papers. RePEc:arx:papers:2508.02658.

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2025Bayesian Double Machine Learning for Causal Inference. (2025). Liu, Laura ; Ditraglia, Francis J. In: Papers. RePEc:arx:papers:2508.12688.

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2025Land and Infinite Debt Rollover. (2025). Toda, Alexis Akira. In: Papers. RePEc:arx:papers:2508.16002.

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2025Characterizing and Minimizing Divergent Delivery in Meta Advertising Experiments. (2025). Hill, Shawndra ; Zhang, Poppy ; Burtch, Gordon ; Moakler, Robert ; Gordon, Brett R. In: Papers. RePEc:arx:papers:2508.21251.

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2025Marketing Strategy Transformation of Micro-Small and Medium Enterprises in Bangsamoro Autonomous Region in Muslim Mindanao: A Convergent Design. (2025). Alim, Raffeq S. In: International Journal of Research and Scientific Innovation. RePEc:bjc:journl:v:12:y:2025:i:1:p:614-631.

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2024The rise of empirical online platform research in the new millennium. (2024). Cheng, Hsing Kenneth ; Sokol, Daniel D ; Zang, Xinyu. In: Journal of Economics & Management Strategy. RePEc:bla:jemstr:v:33:y:2024:i:2:p:416-451.

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2024More than Joints: Multi-Substance Use, Choice Limitations, and Policy Implications. (2024). Sun, Tao ; Sovinsky, Michelle ; Jacobi, Liana ; Allocca, Alessandra. In: CRC TR 224 Discussion Paper Series. RePEc:bon:boncrc:crctr224_2024_501.

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2024Quantitative urban economics. (2024). Redding, Stephen. In: CEP Discussion Papers. RePEc:cep:cepdps:dp2053.

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2024The Economics of Social Media. (2024). Song, Lena ; Levy, Ro'ee ; Jimenez-Duran, Rafael ; Aridor, Guy. In: CESifo Working Paper Series. RePEc:ces:ceswps:_10934.

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2024Experiments on Social Media. (2024). Song, Lena ; Levy, Ro'ee ; Jimnez-Durn, Rafael ; Aridor, Guy. In: CESifo Working Paper Series. RePEc:ces:ceswps:_11275.

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2024Flexible or Uniform? Optimal Pricing Strategies of Chains. (2024). Tarasov, Alexander ; Kazakova, Ekaterina ; Antsygina, Anastasia. In: CESifo Working Paper Series. RePEc:ces:ceswps:_11576.

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2024Unbalanced Growth and Land Overvaluation. (2024). Toda, Alexis Akira ; Hirano, Tomohiro. In: Discussion Papers. RePEc:cfm:wpaper:2442.

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2025Unbalanced Growth and Land Overvaluation. (2025). Toda, Alexis Akira ; Hirano, Tomohiro. In: CIGS Working Paper Series. RePEc:cnn:wpaper:25-011e.

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2024On the role of social media platforms in the creator economy. (2024). Shapira, Michal ; Fossen, Beth L ; Bleier, Alexander. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:41:y:2024:i:3:p:411-426.

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2025Industrial organization and The Rise of Market Power. (2025). Miller, Nathan H. In: International Journal of Industrial Organization. RePEc:eee:indorg:v:98:y:2025:i:c:s0167718724000869.

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2025Flavorants and addiction: An empirical analysis of cigarette bans and taxation. (2025). Reinhardt, Colin ; Chen, Jiawei. In: International Journal of Industrial Organization. RePEc:eee:indorg:v:99:y:2025:i:c:s0167718725000141.

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2024Machine learning in marketing: Recent progress and future research directions. (2024). Bernritter, Stefan F ; Delen, Dursun ; Herhausen, Dennis ; Kumar, Ajay. In: Journal of Business Research. RePEc:eee:jbrese:v:170:y:2024:i:c:s0148296323006136.

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2025I like, I share, I vote: Mapping the dynamic system of political marketing. (2025). Pauwels, Koen ; Manke, Kai ; Kbler, Raoul V. In: Journal of Business Research. RePEc:eee:jbrese:v:186:y:2025:i:c:s0148296324005186.

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2025The role of repugnance in markets: How the Jared Fogle scandal affected patronage of subway. (2025). Mathios, Alan ; Cawley, John ; Avery, Rosemary J ; Cunningham, Scott ; Eddelbuettel, Julia ; Eisenberg, Matthew D. In: Journal of Economic Behavior & Organization. RePEc:eee:jeborg:v:229:y:2025:i:c:s0167268124004621.

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2024Robo advisors and access to wealth management. (2024). Sokolinski, Stanislav ; Reher, Michael. In: Journal of Financial Economics. RePEc:eee:jfinec:v:155:y:2024:i:c:s0304405x24000527.

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2024The confrontation effect: When users engage more with ideology-inconsistent content online. (2024). Schwartz, Janet ; Mochon, Daniel. In: Organizational Behavior and Human Decision Processes. RePEc:eee:jobhdp:v:185:y:2024:i:c:s074959782400058x.

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2024Household mobility and the political economy and welfare effects of local tax limits. (2024). Calabrese, Stephen. In: Journal of Urban Economics. RePEc:eee:juecon:v:142:y:2024:i:c:s0094119024000263.

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2025Building tall, falling short: An empirical assessment of Chinese skyscrapers. (2025). Chen, Ting ; Lin, Yatang ; Wang, Jin. In: Journal of Urban Economics. RePEc:eee:juecon:v:145:y:2025:i:c:s0094119024001013.

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2025Politics in the facebook era. Evidence from the 2016 US presidential elections. (2025). Cuevas, Ruben ; Liberini, Federica ; Redoano, Michela ; Russo, Antonio. In: European Journal of Political Economy. RePEc:eee:poleco:v:87:y:2025:i:c:s0176268025000011.

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2024The impact of digitalization on operational risk: An organizational information processing perspective. (2024). Guo, Hangfei ; Collins, Brian ; Lai, Fujun ; Song, Dian ; Wang, Yunfei ; Yin, Qiaoyi. In: International Journal of Production Economics. RePEc:eee:proeco:v:276:y:2024:i:c:s0925527324002263.

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2024Causal effects of policy and occupant behavior on cooling energy. (2024). Yun, Geun Young ; Ngarambe, Jack ; Duhirwe, Patrick Nzivugira. In: Renewable and Sustainable Energy Reviews. RePEc:eee:rensus:v:206:y:2024:i:c:s136403212400580x.

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2024Dynamics of imitation versus innovation in technological leadership change: Latecomers’ catch-up strategies in diverse technological regimes. (2024). Lee, Keun ; Chang, Sungyong ; Song, Jaeyong ; Kim, Hyunseob. In: Research Policy. RePEc:eee:respol:v:53:y:2024:i:9:s0048733324001057.

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2024Quantitative urban economics. (2024). Redding, Stephen. In: LSE Research Online Documents on Economics. RePEc:ehl:lserod:126838.

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2024Metaverse: Value creation and performance measurement across physical and digital world. (2024). Marciano, Stefano ; Garzella, Stefano ; Capurro, Rosita ; Fiorentino, Raffaele. In: MANAGEMENT CONTROL. RePEc:fan:macoma:v:html10.3280/maco2024-001007.

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2024Combining Observational and Experimental Data to Improve Efficiency Using Imperfect Instruments. (2024). Gui, George Z. In: Marketing Science. RePEc:inm:ormksc:v:43:y:2024:i:2:p:378-391.

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2024What Cookie-Based Advertising Effectiveness Fails to Measure. (2024). Hoban, Paul R ; Arora, Neeraj ; Tian, Min. In: Marketing Science. RePEc:inm:ormksc:v:43:y:2024:i:2:p:407-418.

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2024Making a Smooth Exit? Menthol Bans and Cigarette Sales in Massachusetts. (2024). Chintagunta, Pradeep ; Mummalaneni, Simha ; Goli, Ali. In: Marketing Science. RePEc:inm:ormksc:v:43:y:2024:i:3:p:564-589.

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2024Latent Stratification for Incrementality Experiments. (2024). Feit, Elea ; Berman, Ron. In: Marketing Science. RePEc:inm:ormksc:v:43:y:2024:i:4:p:903-917.

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2024Climate, Technology and Value: Insights from the First Decade with Mass-Consumption of Electric Vehicles. (2024). Lind, Jo ; Andreassen, Gril L. In: Environmental & Resource Economics. RePEc:kap:enreec:v:87:y:2024:i:7:d:10.1007_s10640-024-00872-z.

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2024Comparing Product Lifetime Extensions by Enhancing Consumers’ Expected Product Lifetime Among Different Durable Products. (2024). Oguchi, M ; Nishijima, D. In: Journal of Consumer Policy. RePEc:kap:jcopol:v:47:y:2024:i:2:d:10.1007_s10603-024-09562-1.

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2024The pricing strategies of online grocery retailers. (2024). Metzman, Zachary ; Rigobon, Roberto ; Aparicio, Diego. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:22:y:2024:i:1:d:10.1007_s11129-023-09273-w.

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2024The Biases in Applying Static Demand Models Under Dynamic Demand. (2024). Fukasawa, Takeshi. In: Review of Industrial Organization. RePEc:kap:revind:v:65:y:2024:i:2:d:10.1007_s11151-024-09946-0.

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2025Két ország, két út: Minimálbérrel élők adóterhei és jó(l)léte Írországban és Magyarországon. (2025). Lukovszki, Lvia ; Gorjanecz, Gyrgy. In: Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences). RePEc:ksa:szemle:2251.

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2024Quantitative Urban Economics. (2024). Redding, Stephen. In: Working Papers. RePEc:pri:cepsud:340.

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2024The one to watch: Heuristic Determinants of Viewership among Influential Twitch Streamers. (2024). Church, Mitchell E. In: Electronic Commerce Research. RePEc:spr:elcore:v:24:y:2024:i:3:d:10.1007_s10660-022-09589-x.

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2024An empirical analysis of navigation behaviors across stock and cryptocurrency trading platforms: implications for targeting and segmentation strategies. (2024). Kim, Hwang. In: Electronic Commerce Research. RePEc:spr:elcore:v:24:y:2024:i:3:d:10.1007_s10660-022-09612-1.

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2024The financial benefits of health engagement programs to life insurers. (2024). Lee, Hae Kang. In: Financial Innovation. RePEc:spr:fininn:v:10:y:2024:i:1:d:10.1186_s40854-024-00650-2.

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2025The coopetition between an online retailer and its franchise offline store: the effect of loyal consumers. (2025). Nan, Guofang ; Wu, Dan ; Li, Dahui. In: Information Technology and Management. RePEc:spr:infotm:v:26:y:2025:i:1:d:10.1007_s10799-023-00395-x.

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2024Effectiveness of digital marketing and its value in new ventures. (2024). Garcia-Agreda, Sergio ; Llopis-Albert, Carlos ; Devece, Carlos ; Tarazona-Montoya, Raul. In: International Entrepreneurship and Management Journal. RePEc:spr:intemj:v:20:y:2024:i:4:d:10.1007_s11365-024-00959-5.

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2024Examining the Role of Market Concentration in Enhancing Total Factor Productivity: A Comparative Analysis of Selected Agri-based and Hi-Technology Sectors. (2024). Kiran, Ravi ; Kaur, Puneet Prakash. In: Journal of the Knowledge Economy. RePEc:spr:jknowl:v:15:y:2024:i:1:d:10.1007_s13132-023-01218-8.

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2025Air pollution, health, migration, and innovation: evidence from urban China. (2025). Cao, Zhanglu ; Wang, Hui ; Zhang, Junsen ; Luo, Jun. In: Journal of Population Economics. RePEc:spr:jopoec:v:38:y:2025:i:3:d:10.1007_s00148-025-01119-x.

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2024Predicting and optimizing marketing performance in dynamic markets. (2024). Paetz, Friederike ; Wagner, Udo ; Wedel, Michel ; Guhl, Daniel. In: OR Spectrum: Quantitative Approaches in Management. RePEc:spr:orspec:v:46:y:2024:i:1:d:10.1007_s00291-024-00755-1.

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2024Mitigating Estimation Risk: a Data-Driven Fusion of Experimental and Observational Data. (2024). Stegehuis, Noah ; Koopman, Siem Jan ; Gorgi, Paolo ; Blasques, Francisco. In: Tinbergen Institute Discussion Papers. RePEc:tin:wpaper:20240066.

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2024How Much Should We Trust Observational Estimates? Accumulating Evidence Using Randomized Controlled Trials with Imperfect Compliance. (2024). Rathelot, Roland ; Chabé-Ferret, Sylvain ; de Quidt, Jonathan ; Fliegner, Jasmin ; Bryan, Gharad ; Bernard, David Rhys ; Chabe-Ferret, Sylvain. In: TSE Working Papers. RePEc:tse:wpaper:128965.

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2025The role of geographic market definition in analysis of grocery retailing. (2025). Akir, Metin ; Wang, Yanghao ; Park, Timothy A. In: American Journal of Agricultural Economics. RePEc:wly:ajagec:v:107:y:2025:i:1:p:208-230.

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2024Nonparametric Identification of Differentiated Products Demand Using Micro Data. (2024). Berry, Steven ; Haile, Philip A. In: Econometrica. RePEc:wly:emetrp:v:92:y:2024:i:4:p:1135-1162.

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2025Estimating Candidate Valence. (2025). Kawai, Kei ; Sunada, Takeaki. In: Econometrica. RePEc:wly:emetrp:v:93:y:2025:i:2:p:463-501.

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Works by Brett R. Gordon:


YearTitleTypeCited
2010A New Approach to Estimating the Production Function for Housing In: American Economic Review.
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article153
2020Inefficiencies in Digital Advertising Markets In: Papers.
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paper3
2022Close Enough? A Large-Scale Exploration of Non-Experimental Approaches to Advertising Measurement In: Papers.
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paper16
2023Close Enough? A Large-Scale Exploration of Non-Experimental Approaches to Advertising Measurement.(2023) In: Marketing Science.
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This paper has nother version. Agregated cites: 16
article
2025Multicell experiments for marginal treatment effect estimation of digital ads In: Papers.
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paper0
2023Predictive Incrementality by Experimentation (PIE) for Ad Measurement In: Papers.
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paper1
2010DRS. MUTH AND MILLS MEET DR. TIEBOUT: INTEGRATING LOCATION‐SPECIFIC AMENITIES INTO MULTI‐COMMUNITY EQUILIBRIUM MODELS* In: Journal of Regional Science.
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article27
2011Advertising Effects in Presidential Elections In: Research Papers.
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paper29
2013Advertising Effects in Presidential Elections.(2013) In: Marketing Science.
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This paper has nother version. Agregated cites: 29
article
2013Advertising Competition in Presidential Elections In: Research Papers.
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paper16
2016Advertising competition in presidential elections.(2016) In: Quantitative Marketing and Economics (QME).
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This paper has nother version. Agregated cites: 16
article
2009A Dynamic Model of Consumer Replacement Cycles in the PC Processor Industry In: Marketing Science.
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article51
2011Competitive Strategy for Open Source Software In: Marketing Science.
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article6
2011Foreword --Revisiting the Workshop on Quantitative Marketing and Structural Econometrics In: Marketing Science.
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article0
2015A Dynamic Model of Rational Addiction: Evaluating Cigarette Taxes In: Marketing Science.
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article23
2018An Empirical Study of National vs. Local Pricing by Chain Stores Under Competition In: Marketing Science.
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article12
2019A Comparison of Approaches to Advertising Measurement: Evidence from Big Field Experiments at Facebook In: Marketing Science.
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article61
2021Digitization and Flexibility: Evidence from the South Korean Movie Market In: Marketing Science.
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article1
2023Disentangling the Effects of Ad Tone on Voter Turnout and Candidate Choice in Presidential Elections In: Management Science.
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article1
2008Measuring long-run marketing effects and their implications for long-run marketing decisions In: Marketing Letters.
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article6
2012Marketing and politics: Models, behavior, and policy implications In: Marketing Letters.
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article8
2015Multiplicity of equilibria and information structures in empirical games: challenges and prospects In: Marketing Letters.
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article14
2014Multiplicity of Equilibria and Information Structures in Empirical Games: Challenges and Prospects.(2014) In: Working Papers.
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This paper has nother version. Agregated cites: 14
paper
2014Competition and product innovation in dynamic oligopoly In: Quantitative Marketing and Economics (QME).
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article24
2006A Semi-Nonparametric Approach to Estimating ProductionFunctions When Output Prices are Unobserved In: 2006 Meeting Papers.
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paper0
2010Does AMD spur Intel to innovate more? In: 2010 Meeting Papers.
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paper131
2011Does AMD Spur Intel to Innovate More?.(2011) In: Journal of Political Economy.
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This paper has nother version. Agregated cites: 131
article
2011Charter School Entry in Market Equilibrium: The Case of Washington, DC In: 2011 Meeting Papers.
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paper0

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