Is this page useful for you? Then, help us to keep the service working. Please have a look to our donations page ... Thanks for your help!!

Foundations and Trends(R) in Marketing / now publishers

Citation Profile [Updated: 2025-11-20 18:08:17]
5 Years H Index
11
Impact Factor (IF)
0
5 Years IF
0.14
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2007 0 0.44 1 0 2 2 21 2 0 0 0 0 0.2
2008 0 0.47 0.29 0 5 7 71 4 2 2 0 0 0.22
2009 0.57 0.46 0.36 0.57 4 11 12 4 8 7 4 7 4 0 0 0.23
2010 0.11 0.46 0.13 0.09 5 16 23 2 10 9 1 11 1 0 1 0.2 0.2
2011 0.56 0.51 0.42 0.5 3 19 54 8 18 9 5 16 8 0 0 0.24
2012 0.25 0.5 0.23 0.26 3 22 6 5 23 8 2 19 5 0 0 0.21
2013 0.67 0.54 0.65 0.7 1 23 0 15 38 6 4 20 14 0 0 0.24
2014 0.5 0.53 0.35 0.13 3 26 19 7 47 4 2 16 2 0 0 0.22
2015 0 0.53 0.34 0.27 6 32 14 11 58 4 15 4 0 0 0.22
2016 0.44 0.5 0.65 0.5 2 34 2 22 80 9 4 16 8 0 0 0.2
2017 0.25 0.52 0.54 0.27 3 37 1 20 100 8 2 15 4 0 0 0.21
2018 0 0.53 0.37 0.13 4 41 32 14 115 5 15 2 0 0 0.22
2019 0.29 0.54 0.37 0.28 5 46 13 17 132 7 2 18 5 0 0 0.21
2020 0.67 0.64 0.64 0.3 4 50 4 32 164 9 6 20 6 0 0 0.3
2021 0.78 0.74 0.78 0.89 1 51 0 40 204 9 7 18 16 0 0 0.27
2022 0.4 0.74 0.35 0.35 9 60 4 21 225 5 2 17 6 0 0 0.22
2023 0.4 0.7 0.41 0.61 3 63 0 26 251 10 4 23 14 0 1 0.33 0.2
2024 0 0.82 0.32 0.14 2 65 0 21 272 12 22 3 0 0 0.24
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12008Eye Tracking for Visual Marketing. (2008). Pieters, Rik ; Wedel, Michel. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000011.

Full description at Econpapers || Download paper

30
22011Experience Marketing: Concepts, Frameworks and Consumer Insights. (2011). Schmitt, Bernd. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000027.

Full description at Econpapers || Download paper

21
32008Choice Models in Marketing: Economic Assumptions, Challenges and Trends. (2008). Rossi, Peter ; Otter, Thomas ; Chandukala, Sandeep R. ; Kim, Jaehwan ; Allenby, Greg M.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000008.

Full description at Econpapers || Download paper

20
42014Consumers Purchase Intentions and their Behavior. (2014). Morwitz, Vicki. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000036.

Full description at Econpapers || Download paper

19
5Loyalty Programs: Generalizations on Their Adoption, Effectiveness and Design. (2011). Verhoef, Peter ; Dorotic, Matilda ; Bijmolt, Tammo H. A., . In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000026.

Full description at Econpapers || Download paper

17
62011Is Food Marketing Making Us Fat? A Multi-Disciplinary Review. (2011). Chandon, Pierre ; Wansink, Brian. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000016.

Full description at Econpapers || Download paper

17
72018Multichannel Retailing: A Review and Research Agenda. (2018). Verhoef, Peter C ; Lobschat, Lara ; Liu, Huan. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000059.

Full description at Econpapers || Download paper

17
82007Customer Equity: Measurement, Management and Research Opportunities. (2007). Villanueva, Julian ; Hanssens, Dominique M.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000002.

Full description at Econpapers || Download paper

14
92010Internet Auctions. (2010). Popkowski Leszczyc, Peter ; Haruvy, Ernan ; Popkowski Leszczyc, Peter T. L., . In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000017.

Full description at Econpapers || Download paper

13
102018Consumer Informational Privacy: Current Knowledge and Research Directions. (2018). Verhoef, Peter C ; Beke, Frank T ; Eggers, Felix. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000057.

Full description at Econpapers || Download paper

13
112008Customer Lifetime Value — The Path to Profitability. (2008). KUMAR, VIKAS. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000004.

Full description at Econpapers || Download paper

12
122008Brand Attachment: Constructs, Consequences, and Causes. (2008). Park, Whan C. ; Priester, Joseph ; MacInnis, Deborah J.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000006.

Full description at Econpapers || Download paper

10
132007Understanding Hope and its Implications for Consumer Behavior: I Hope, Therefore I Consume. (2007). Chun, Hae Eun ; MacInnis, Deborah J.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000005.

Full description at Econpapers || Download paper

8
142015Revenue Management: Advanced Strategies and Tools to Enhance Firm Profitability. (2015). Kimes, Sheryl E. ; Wirtz, Jochen. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000037.

Full description at Econpapers || Download paper

6
152012Product Assortment and Consumer Choice: An Interdisciplinary Review. (2012). Chernev, Alexander . In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000030.

Full description at Econpapers || Download paper

6
162019Structural Models of the Prescription Drug Market. (2019). Hermosilla, Manuel ; Ching, Andrew ; Liu, Qiang. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000050.

Full description at Econpapers || Download paper

6
172019Consumer Culture Theory: Development, Critique, Application and Prospects. (2019). Press, Melea ; Tillotson, Jack S ; Arnould, Eric ; Salminen, Emma. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000052.

Full description at Econpapers || Download paper

5
182009Consumer Search Behavior and Its Effect on Markets. (2009). Ratchford, Brian T.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000012.

Full description at Econpapers || Download paper

5
192009Promotion Dynamics. (2009). Neslin, Scott A. ; van Heerde, Harald J.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000010.

Full description at Econpapers || Download paper

4
202010Marketing Expenditures and Word-of-Mouth Communication: Complements or Substitutes?. (2010). Villanueva, Julian ; Armelini, Guillermo. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000025.

Full description at Econpapers || Download paper

4
212010Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems. (2010). van Bruggen, Gerrit H. ; Wierenga, Berend. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000022.

Full description at Econpapers || Download paper

4
222009Sponsored Search Auctions: Research Opportunities in Marketing. (2009). Yao, Song ; Mela, Carl F.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000013.

Full description at Econpapers || Download paper

4
232020Machine Learning in Marketing: Overview, Learning Strategies, Applications, and Future Developments. (2020). Brei, Vinicius Andrade. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000065.

Full description at Econpapers || Download paper

3
242010Market Response and Marketing Mix Models: Trends and Research Opportunities. (2010). Gatignon, Hubert ; Bowman, Douglas. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000015.

Full description at Econpapers || Download paper

3
252016The Information-Economics Perspective on Brand Equity. (2016). Swait, Joffre ; Erdem, Tulin. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000041.

Full description at Econpapers || Download paper

3
262015The Emotional Shopper: Assessing the Effectiveness of Retail Therapy. (2015). Lee, Leonard. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000035.

Full description at Econpapers || Download paper

3
272015Persistent Preferences in Market Place Choices: Brand Loyalty, Choice Inertia, and Something in Between. (2015). Muthukrishnan, A V. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000040.

Full description at Econpapers || Download paper

3
282019Measurement in Marketing. (2019). Weijters, Bert ; Baumgartner, Hans. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000058.

Full description at Econpapers || Download paper

3
292017Entertainment Marketing. (2017). Foutz, Natasha Zhang. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000049.

Full description at Econpapers || Download paper

2
302018Modeling Dynamic Relations Among Marketing and Performance Metrics. (2018). Pauwels, Koen H. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000054.

Full description at Econpapers || Download paper

2
312020Brands: An Integrated Marketing, Finance, and Societal Perspective. (2020). Calder, Bobby J. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000064.

Full description at Econpapers || Download paper

2
322022Studying Healthcare from a Marketing Perspective. (2022). Popovich, Deidre ; Iacobucci, Dawn. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000071.

Full description at Econpapers || Download paper

2
332014Culture and Consumer Behavior. (2014). Peng, Siqing ; Kwan, Letty Y.-Y., ; Li, Dongmei ; Chiu, Chi-Yue. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000032.

Full description at Econpapers || Download paper

1
342022Audio and Visual Analytics in Marketing and Artificial Empathy. (2022). Zhou, Yinghui ; Lu, Shasha ; Ding, Min ; Xiao, LI ; Kim, Hye-Jin. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000067.

Full description at Econpapers || Download paper

1
352023Aesthetics in Marketing. (2023). Hagtvedt, Henrik. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000082.

Full description at Econpapers || Download paper

1
362015Marketing Dynamics: A Primer on Estimation and Control. (2015). Naik, Prasad A. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000031.

Full description at Econpapers || Download paper

1
372018Sales Force Compensation: Trends and Research Opportunities. (2018). Onyemah, Vincent ; Rouzis, Dominique. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000046.

Full description at Econpapers || Download paper

1
382022Social Media Analytics and Its Applications in Marketing. (2022). Moon, Sangkil ; Iacobucci, Dawn. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000073.

Full description at Econpapers || Download paper

1
392013The Competition between National Brands and Store Brands: Models, Insights, Implications, and Future Research Directions. (2013). Sethuraman, Raj ; Raju, Jagmohan. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000029.

Full description at Econpapers || Download paper

1
402015Strategic Marketing for the C-suite: A Review of the Research Literature and its Relevance to Senior Executives. (2015). Midgley, David. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000018.

Full description at Econpapers || Download paper

1
412012Conflict Policy and Advertising Agency–Client Relations: The Problem of Competing Clients Sharing a Common Agency. (2012). Silk, Alvin J.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000033.

Full description at Econpapers || Download paper

1
422022Marketing and Firm Value. (2022). Srinivasan, Shuba ; Hanssens, Dominique M. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000068.

Full description at Econpapers || Download paper

1
432015Three Essential Analytical Techniques for the Behavioral Marketing Researcher: Median Splits, Mean-Centering, and Mediation Analysis. (2015). Posavac, Steven S ; Bakamitsos, Georgios A ; Kardes, Frank R ; Popovich, Deidre L ; Iacobucci, Dawn. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000038.

Full description at Econpapers || Download paper

1
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12014Consumers Purchase Intentions and their Behavior. (2014). Morwitz, Vicki. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000036.

Full description at Econpapers || Download paper

11
22008Eye Tracking for Visual Marketing. (2008). Pieters, Rik ; Wedel, Michel. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000011.

Full description at Econpapers || Download paper

8
32018Multichannel Retailing: A Review and Research Agenda. (2018). Verhoef, Peter C ; Lobschat, Lara ; Liu, Huan. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000059.

Full description at Econpapers || Download paper

7
42018Consumer Informational Privacy: Current Knowledge and Research Directions. (2018). Verhoef, Peter C ; Beke, Frank T ; Eggers, Felix. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000057.

Full description at Econpapers || Download paper

5
52007Customer Equity: Measurement, Management and Research Opportunities. (2007). Villanueva, Julian ; Hanssens, Dominique M.. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000002.

Full description at Econpapers || Download paper

3
62011Experience Marketing: Concepts, Frameworks and Consumer Insights. (2011). Schmitt, Bernd. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000027.

Full description at Econpapers || Download paper

3
72022Studying Healthcare from a Marketing Perspective. (2022). Popovich, Deidre ; Iacobucci, Dawn. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000071.

Full description at Econpapers || Download paper

2
82017Entertainment Marketing. (2017). Foutz, Natasha Zhang. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000049.

Full description at Econpapers || Download paper

2
92019Structural Models of the Prescription Drug Market. (2019). Hermosilla, Manuel ; Ching, Andrew ; Liu, Qiang. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000050.

Full description at Econpapers || Download paper

2
102020Brands: An Integrated Marketing, Finance, and Societal Perspective. (2020). Calder, Bobby J. In: Foundations and Trends(R) in Marketing. RePEc:now:fntmkt:1700000064.

Full description at Econpapers || Download paper

2
Citing documents used to compute impact factor:
YearTitle
Recent citations
Recent citations received in 2022
YearCiting document