Citation analysis for Marketing Letters / Springer

Citation Profile [Updated: 2024-05-13 08:04:26]

5 Years H Index

Impact Factor (IF)

0.67

5 Years IF

0.74

Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators

Raw Data

	IF	AIF	CIF	IF5	DOC	CDO	CIT	NCI	CCU	D2Y	C2Y	D5Y	C5Y	SC	%SC	CiY	II	AII
2003	0	0.44	0	0	5	5	71		1	0		0			0		0	0.22
2004	0	0.5	0.11	0	14	19	218		3	5		5		1	0		0	0.22
2005	0.42	0.51	0.16	0.42	31	50	558	8	11	19	8	19	8	2	25		0	0.23
2006	0.2	0.51	0.18	0.22	18	68	576	12	23	45	9	50	11	3	25	1	0.06	0.23
2007	0.24	0.47	0.23	0.29	20	88	275	20	43	49	12	68	20	1	5		0	0.2
2008	0.26	0.49	0.58	0.67	30	118	517	69	112	38	10	88	59	9	13	7	0.23	0.23
2009	0.28	0.48	0.52	0.58	22	140	225	73	185	50	14	113	66	6	8.2	1	0.05	0.24
2010	0.87	0.49	0.82	0.9	28	168	262	137	322	52	45	121	109	4	2.9	7	0.25	0.21
2011	0.34	0.52	0.49	0.52	27	195	205	94	417	50	17	118	61	8	8.5		0	0.24
2012	0.31	0.52	0.67	0.63	69	264	705	177	594	55	17	127	80	35	19.8	4	0.06	0.22
2013	0.32	0.56	0.68	0.61	32	296	238	201	795	96	31	176	107	13	6.5		0	0.24
2014	0.54	0.55	0.69	0.54	34	330	292	227	1022	101	55	178	97	27	11.9	3	0.09	0.23
2015	0.48	0.55	0.76	0.6	48	378	422	288	1310	66	32	190	114	29	10.1	3	0.06	0.23
2016	0.46	0.53	0.86	0.66	16	394	43	340	1650	82	38	210	138	6	1.8		0	0.21
2017	0.61	0.54	0.9	0.74	49	443	244	398	2048	64	39	199	147	44	11.1	2	0.04	0.22
2018	0.32	0.56	0.85	0.64	36	479	140	408	2456	65	21	179	115	31	7.6	2	0.06	0.24
2019	0.42	0.57	0.87	0.56	26	505	104	440	2896	85	36	183	103	18	4.1	5	0.19	0.23
2020	0.71	0.69	1.02	0.77	40	545	123	556	3452	62	44	175	135	34	6.1	15	0.38	0.33
2021	0.73	0.83	1.23	0.89	39	584	80	720	4172	66	48	167	149	39	5.4	26	0.67	0.31
2022	0.87	0.9	1.09	0.87	50	634	49	692	4864	79	69	190	166	42	6.1	27	0.54	0.27
2023	0.67	0.98	0.82	0.74	49	683	5	562	5426	89	60	191	142	34	6	3	0.06	0.27

IF:	Two years Impact Factor: C2Y / D2Y
AIF:	Average Impact Factor for all series in RePEc in year y
CIF:	Cumulative impact factor
IF5:	Five years Impact Factor: C5Y / D5Y
DOC:	Number of documents published in year y
CDO:	Cumulative number of documents published until year y
CIT:	Number of citations to papers published in year y
NCI:	Number of citations in year y
CCU:	Cumulative number of citations to papers published until year y
D2Y:	Number of articles published in y-1 plus y-2
C2Y:	Cites in y to articles published in y-1 plus y-2
D5Y:	Number of articles published in y-1 until y-5
C5Y:	Cites in y to articles published in y-1 until y-5
SC:	selft citations in y to articles published in y-1 plus y-2
%SC:	Percentage of selft citations in y to articles published in y-1 plus y-2
CiY:	Cites in year y to documents published in year y
II:	Immediacy Index: CiY / Documents.
AII:	Average Immediacy Index for series in RePEc in year y

50 most cited documents in this series

#	Year	Title	Cited
1	2006	Some antecedents and outcomes of brand love. (2006). Carroll, Barbara ; Ahuvia, Aaron. In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:2:p:79-89. Full description at Econpapers \|\| Download paper	239
2	2012	Beyond nudges: Tools of a choice architecture. (2012). Goldstein, Daniel ; dellaert, benedict ; Fox, Craig ; Wansink, Brian ; Shu, Suzanne ; Larrick, Richard ; Payne, John ; Haubl, Gerald ; Johnson, Eric ; Peters, Ellen ; Weber, Elke ; Schkade, David. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:2:p:487-504. Full description at Econpapers \|\| Download paper	106
3	2004	Response Rate and Response Quality of Internet-Based Surveys: An Experimental Study. (2004). de Ruyter, Ko ; Oosterveld, Paul ; Wetzels, Martin ; Deutskens, Elisabeth . In: Marketing Letters. RePEc:kap:mktlet:v:15:y:2004:i:1:p:21-36. Full description at Econpapers \|\| Download paper	88
4	2005	Consumer Segments Based on Attitudes Toward Luxury: Empirical Evidence from Twenty Countries. (2005). Czellar, Sandor ; Laurent, Gilles ; Dubois, Bernard . In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:2:p:115-128. Full description at Econpapers \|\| Download paper	76
5	2015	Exploring the relationship between corporate social responsibility and firm innovation. (2015). Du, Shuili ; Luo, Xueming. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:4:p:703-714. Full description at Econpapers \|\| Download paper	75
6	2008	Putting one-to-one marketing to work: Personalization, customization, and choice. (2008). zhang, zhong ; KUMAR, VIKAS ; jing, bing ; Ghose, Anindya ; Su, Meng ; Joshi, Yogesh ; Hess, James ; Dreze, Xavier ; Thomas, Jacquelyn ; Neslin, Scott ; Sajeesh, S. ; Iyengar, Raghuram ; Syam, Niladri ; Lurie, Nicholas ; Arora, Neeraj. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:3:p:305-321. Full description at Econpapers \|\| Download paper	74
7	2005	The Firms Management of Social Interactions. (2005). shi, mengze ; Das, Sanjiv ; Godes, David ; Dellarocas, Chrysanthos ; Pfeiffer, Bruce ; Libai, Barak ; Chen, Yubo ; Sen, Subrata ; Verlegh, Peeter ; Mayzlin, Dina . In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:3:p:415-428. Full description at Econpapers \|\| Download paper	72
8	2008	Modeling social interactions: Identification, empirical methods and policy implications. (2008). Tucker, Catherine ; Nair, Harikesh ; Dodds, Peter ; Bothner, Matthew ; Hosanagar, Kartik ; Godes, David ; Hartmann, Wesley ; Manchanda, Puneet. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:3:p:287-304. Full description at Econpapers \|\| Download paper	70
9	2007	The price-perceived quality relationship: A meta-analytic review and assessment of its determinants. (2007). Hofmann, Julian ; Volckner, Franziska. In: Marketing Letters. RePEc:kap:mktlet:v:18:y:2007:i:3:p:181-196. Full description at Econpapers \|\| Download paper	67
10	2008	Getting too personal: Reactance to highly personalized email solicitations. (2008). White, Tiffany ; Shavitt, Sharon ; Thorbjornsen, Helge ; ZAHAY, DEBRA. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:1:p:39-50. Full description at Econpapers \|\| Download paper	58
11	2012	Understanding consumersâ multichannel choices across the different stages of the buying process. (2012). Verhoef, Peter ; Gensler, Sonja ; Bohm, Martin. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:4:p:987-1003. Full description at Econpapers \|\| Download paper	58
12	2005	Recent Progress on Endogeneity in Choice Modeling. (2005). Waldman, Donald ; Train, Kenneth ; Hensher, David ; Greene, William ; Fiebig, Denzil ; Cameron, Trudy ; Carson, Richard ; Brownstone, David ; DeShazo, J. ; Bhat, Chandra ; Ben-Akiva, Moshe ; Louviere, Jordan. In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:3:p:255-265. Full description at Econpapers \|\| Download paper	56
13	2006	An empirical comparison of methods for measuring consumersâ willingness to pay. (2006). Voelckner, Franziska . In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:2:p:137-149. Full description at Econpapers \|\| Download paper	55
14	2006	The no-choice option and dual response choice designs. (2006). Karniouchina, Ekaterina ; Uldry, Pierre-Francois ; Brazell, Jeff ; Diener, Christopher ; Moore, William ; Severin, Valerie . In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:4:p:255-268. Full description at Econpapers \|\| Download paper	53
15	2008	Risk, uncertainty and discrete choice models. (2008). Wakker, Peter ; Train, Kenneth ; Picard, Nathalie ; Moffatt, Peter ; McFadden, Daniel ; Magnac, Thierry ; Holt, Charles ; de Palma, AndrÃÂ© ; Brownstone, David ; Ben-Akiva, Moshe ; Walker, Joan. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:3:p:269-285. Full description at Econpapers \|\| Download paper	51
16	2005	Statistical Analysis of Choice Experiments and Surveys. (2005). Willis, Robert ; Winter, Joachim ; Molinari, Francesca ; McFadden, Daniel ; Matzkin, Rosa ; Lewbel, Arthur ; Dominitz, Jeff ; Schwarz, Norbert ; Caro, Francis ; Jun, Byung-hill ; Bemmaor, Albert . In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:3:p:183-196. Full description at Econpapers \|\| Download paper	45
17	2008	Product uniqueness as a driver of customer utility in mass customization. (2008). Franke, Nikolaus ; Schreier, Martin. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:2:p:93-107. Full description at Econpapers \|\| Download paper	43
18	2005	Models of Multi-Category Choice Behavior. (2005). Rao, Vithala ; Seetharaman, P. ; Mehta, Nitin ; Ainslie, Andrew ; Strijnev, Andrei ; Chan, Tat ; Chib, Siddhartha ; Gupta, Sachin ; Boatwright, Peter . In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:3:p:239-254. Full description at Econpapers \|\| Download paper	42
19	2007	Affective responses to service failure: Anger, regret, and retaliatory versus conciliatory responses. (2007). Cole, Catherine ; Bonifield, Carolyn . In: Marketing Letters. RePEc:kap:mktlet:v:18:y:2007:i:1:p:85-99. Full description at Econpapers \|\| Download paper	42
20	2015	How collinearity affects mixture regression results. (2015). Ringle, Christian ; Volckner, Franziska ; Sarstedt, Marko ; Becker, Jan-Michael. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:4:p:643-659. Full description at Econpapers \|\| Download paper	42
21	2006	Brand value creation: Analysis of the Interbrand-Business Week brand value rankings. (2006). Keh, Hean Tat ; Chu, Singfat. In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:4:p:323-331. Full description at Econpapers \|\| Download paper	41
22	2014	The impact of buyerâseller relationships and reference prices on the effectiveness of the pay what you want pricing mechanism. (2014). Stegemann, Manuel ; Kaufmann, Katharina ; Kim, Ju-Young. In: Marketing Letters. RePEc:kap:mktlet:v:25:y:2014:i:4:p:409-423. Full description at Econpapers \|\| Download paper	41
23	2015	Advancing research on loyalty programs: a future research agenda. (2015). Basso, Leonardo ; Zhang, Jie ; Bijmolt, Tammo ; Breugelmans, Els ; Wunderlich, Nancy ; Mijnlieff, Willem ; Minnema, Alec ; Kopalle, Praveen ; Dorotic, Matilda. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:2:p:127-139. Full description at Econpapers \|\| Download paper	41
24	2019	Eliza in the uncanny valley: anthropomorphizing consumer robots increases their perceived warmth but decreases liking. (2019). Thalmann, Nadia M ; Schmitt, Bernd H ; Kim, Seoyoung. In: Marketing Letters. RePEc:kap:mktlet:v:30:y:2019:i:1:d:10.1007_s11002-019-09485-9. Full description at Econpapers \|\| Download paper	41
25	2017	Brand love: development and validation of a practical scale. (2017). Ahuvia, Aaron ; Bagozzi, Richard P ; Batra, Rajeev. In: Marketing Letters. RePEc:kap:mktlet:v:28:y:2017:i:1:d:10.1007_s11002-016-9406-1. Full description at Econpapers \|\| Download paper	40
26	2007	Lead users and the adoption and diffusion of new products: Insights from two extreme sports communities. (2007). Oberhauser, Stefan ; Prugl, Reinhard ; Schreier, Martin. In: Marketing Letters. RePEc:kap:mktlet:v:18:y:2007:i:1:p:15-30. Full description at Econpapers \|\| Download paper	40
27	2009	Coping with a natural disaster: Losses, emotions, and impulsive and compulsive buying. (2009). Lacey, Russell ; Kennett-Hensel, Pamela ; Sneath, Julie. In: Marketing Letters. RePEc:kap:mktlet:v:20:y:2009:i:1:p:45-60. Full description at Econpapers \|\| Download paper	39
28	2008	Beyond conjoint analysis: Advances in preference measurement. (2008). Rao, Vithala ; Feinberg, Fred ; Bradlow, Eric ; Dahan, Ely ; Feit, Eleanor ; Evgeniou, Theodoros ; Hui, Sam ; Toubia, Olivier ; Netzer, Oded ; Johnson, Joseph ; Liechty, John ; Orlin, James . In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:3:p:337-354. Full description at Econpapers \|\| Download paper	35
29	2005	The Psychology of Intertemporal Discounting: Why are Distant Events Valued Differently from Proximal Ones?. (2005). Soman, Dilip ; Read, Daniel ; Mitchell, Andrew ; Trope, Yaacov ; Sawyer, Alan ; Li, Xiuping ; Frederick, Shane ; Moreau, Page ; Wertenbroch, Klaus ; Lynch, John ; Ainslie, George ; Zauberman, Gal. In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:3:p:347-360. Full description at Econpapers \|\| Download paper	34
30	2006	An exploratory analysis of the determinants of cooperative advertising participation rates. (2006). Nagler, Matthew. In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:2:p:91-102. Full description at Econpapers \|\| Download paper	34
31	2004	Responsiveness of Physician Prescription Behavior to Salesforce Effort: An Individual Level Analysis. (2004). Chintagunta, Pradeep ; Manchanda, Puneet. In: Marketing Letters. RePEc:kap:mktlet:v:15:y:2004:i:2_3:p:129-145. Full description at Econpapers \|\| Download paper	33
32	2013	Brand personality: A meta-analytic review of antecedents and consequences. (2013). Stokburger-Sauer, Nicola ; Eisend, Martin. In: Marketing Letters. RePEc:kap:mktlet:v:24:y:2013:i:3:p:205-216. Full description at Econpapers \|\| Download paper	33
33	2014	How do firms make money selling digital goods online?. (2014). Lewis, Randall ; Goldstein, Daniel ; Goldfarb, Avi ; Bonatti, Alessandro ; Lambrecht, Anja ; Rao, Anita ; Ghose, Anindya ; Yao, Song ; Sahni, Navdeep . In: Marketing Letters. RePEc:kap:mktlet:v:25:y:2014:i:3:p:331-341. Full description at Econpapers \|\| Download paper	33
34	2010	Iâll have the ice cream soon and the vegetables later: A study of online grocery purchases and order lead time. (2010). Milkman, Katherine ; Rogers, Todd ; Bazerman, Max. In: Marketing Letters. RePEc:kap:mktlet:v:21:y:2010:i:1:p:17-35. Full description at Econpapers \|\| Download paper	31
35	2010	Here or there? Consumer reactions to corporate social responsibility initiatives: Egocentric tendencies and their moderators. (2010). Russell, Dale . In: Marketing Letters. RePEc:kap:mktlet:v:21:y:2010:i:1:p:65-81. Full description at Econpapers \|\| Download paper	29
36	2003	Successful New Product Pricing Practices: A Contingency Approach. (2003). Debruyne, Marion ; Theo M. M. Verhallen, ; Frambach, Ruud T. ; Ingenbleek, Paul. In: Marketing Letters. RePEc:kap:mktlet:v:14:y:2003:i:4:p:289-305. Full description at Econpapers \|\| Download paper	29
37	2007	Age-related differences in responses to affective vs. rational ads for hedonic vs. utilitarian products. (2007). Williams, Patti ; Lau-Gesk, Loraine ; Drolet, Aimee. In: Marketing Letters. RePEc:kap:mktlet:v:18:y:2007:i:4:p:211-221. Full description at Econpapers \|\| Download paper	28
38	2013	The nature of an apology: An experimental study on how to apologize after a service failure. (2013). Kaiser, Susanne ; Roschk, Holger. In: Marketing Letters. RePEc:kap:mktlet:v:24:y:2013:i:3:p:293-309. Full description at Econpapers \|\| Download paper	28
39	2010	Empirical models of manufacturer-retailer interaction: A review and agenda for future research. (2010). Wilbur, Kenneth ; draganska, michaela ; Sudhir, K. ; Zhang, Jie ; Bradlow, Eric ; Nijs, Vincent ; Rooderkerk, Robert ; Ailawadi, Kusum . In: Marketing Letters. RePEc:kap:mktlet:v:21:y:2010:i:3:p:273-285. Full description at Econpapers \|\| Download paper	28
40	2004	Building Brands through Brand Alliances: Does a Second Ally Help?. (2004). Voss, Kevin E. ; Gammoh, Bashar S.. In: Marketing Letters. RePEc:kap:mktlet:v:15:y:2004:i:2_3:p:147-159. Full description at Econpapers \|\| Download paper	27
41	2015	They are not all same: variations in Asian consumersâ value perceptions of luxury brands. (2015). Shukla, Paurav ; Banerjee, Madhumita ; Singh, Jaywant. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:3:p:265-278. Full description at Econpapers \|\| Download paper	27
42	2006	When giving some away makes sense to jump-start the diffusion process. (2006). Esteban-Bravo, Mercedes ; Lehmann, Donald . In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:4:p:243-254. Full description at Econpapers \|\| Download paper	26
43	2005	Spatial Models in Marketing. (2005). Bronnenberg, Bart ; Hofstede, Frankel ; Bradlow, Eric ; Bell, David ; Sismeiro, Catarina ; Duvvuri, Sri ; Yang, Sha ; Thomadsen, Raphael ; Arora, Neeraj ; Russell, Gary . In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:3:p:267-278. Full description at Econpapers \|\| Download paper	26
44	2012	Process and context in choice models. (2012). Picard, Nathalie ; Pakes, Ariel ; McFadden, Daniel ; Manski, Charles ; Fukuda, Daisuke ; Fosgerau, Mogens ; Durlauf, Steven ; de Lapparent, Matthieu ; de Palma, AndrÃÂ© ; Chiappori, Pierre ; Ben-Akiva, Moshe ; Abou-Zeid, Maya ; Walker, Joan ; Hess, Stephane. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:2:p:439-456. Full description at Econpapers \|\| Download paper	26
45	2012	Priceâquality relationship in the presence of asymmetric dynamic reference quality effects. (2012). Gavious, Arieh ; Lowengart, Oded. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:1:p:137-161. Full description at Econpapers \|\| Download paper	25
46	2013	Customization of online advertising: The role of intrusiveness. (2013). Doorn, Jenny ; Hoekstra, Janny . In: Marketing Letters. RePEc:kap:mktlet:v:24:y:2013:i:4:p:339-351. Full description at Econpapers \|\| Download paper	25
47	2008	Behavioral frontiers in choice modeling. (2008). Swait, Joffre ; Steenburgh, Thomas ; Keane, Michael ; dellaert, benedict ; Cameron, Trudy ; Adamowicz, Wiktor ; Meyer, Robert ; Hanneman, Michael ; Louviere, Jordan ; Bunch, David. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:3:p:215-228. Full description at Econpapers \|\| Download paper	25
48	2012	Spillover effects of ingredient branded strategies on brand choice: A field study. (2012). Swaminathan, Vanitha ; Reddy, Srinivas ; Dommer, Sara . In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:1:p:237-251. Full description at Econpapers \|\| Download paper	24
49	2013	The perils of selling online: Manufacturer competition, channel conflict, and consumer preferences. (2013). Chen, Ying-Ju ; Hsiao, LU. In: Marketing Letters. RePEc:kap:mktlet:v:24:y:2013:i:3:p:277-292. Full description at Econpapers \|\| Download paper	24
50	2015	Platforms: a multiplicity of research opportunities. (2015). Song, Minjae ; Chu, Junhong ; Bravo, Mercedes ; Manchanda, Puneet ; Sriram, S. ; Subramanian, Upender ; Shriver, Scott . In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:2:p:141-152. Full description at Econpapers \|\| Download paper	24

50 most relevant documents in this series (papers most cited in the last two years)

#	Year	Title	Cited
1	2006	Some antecedents and outcomes of brand love. (2006). Carroll, Barbara ; Ahuvia, Aaron. In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:2:p:79-89. Full description at Econpapers \|\| Download paper	66
2	2015	Exploring the relationship between corporate social responsibility and firm innovation. (2015). Du, Shuili ; Luo, Xueming. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:4:p:703-714. Full description at Econpapers \|\| Download paper	36
3	2015	How collinearity affects mixture regression results. (2015). Ringle, Christian ; Volckner, Franziska ; Sarstedt, Marko ; Becker, Jan-Michael. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:4:p:643-659. Full description at Econpapers \|\| Download paper	32
4	2019	Eliza in the uncanny valley: anthropomorphizing consumer robots increases their perceived warmth but decreases liking. (2019). Thalmann, Nadia M ; Schmitt, Bernd H ; Kim, Seoyoung. In: Marketing Letters. RePEc:kap:mktlet:v:30:y:2019:i:1:d:10.1007_s11002-019-09485-9. Full description at Econpapers \|\| Download paper	32
5	2017	Brand love: development and validation of a practical scale. (2017). Ahuvia, Aaron ; Bagozzi, Richard P ; Batra, Rajeev. In: Marketing Letters. RePEc:kap:mktlet:v:28:y:2017:i:1:d:10.1007_s11002-016-9406-1. Full description at Econpapers \|\| Download paper	19
6	2009	Coping with a natural disaster: Losses, emotions, and impulsive and compulsive buying. (2009). Lacey, Russell ; Kennett-Hensel, Pamela ; Sneath, Julie. In: Marketing Letters. RePEc:kap:mktlet:v:20:y:2009:i:1:p:45-60. Full description at Econpapers \|\| Download paper	18
7	2007	The price-perceived quality relationship: A meta-analytic review and assessment of its determinants. (2007). Hofmann, Julian ; Volckner, Franziska. In: Marketing Letters. RePEc:kap:mktlet:v:18:y:2007:i:3:p:181-196. Full description at Econpapers \|\| Download paper	18
8	2005	Consumer Segments Based on Attitudes Toward Luxury: Empirical Evidence from Twenty Countries. (2005). Czellar, Sandor ; Laurent, Gilles ; Dubois, Bernard . In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:2:p:115-128. Full description at Econpapers \|\| Download paper	17
9	2004	Response Rate and Response Quality of Internet-Based Surveys: An Experimental Study. (2004). de Ruyter, Ko ; Oosterveld, Paul ; Wetzels, Martin ; Deutskens, Elisabeth . In: Marketing Letters. RePEc:kap:mktlet:v:15:y:2004:i:1:p:21-36. Full description at Econpapers \|\| Download paper	16
10	2012	Beyond nudges: Tools of a choice architecture. (2012). Goldstein, Daniel ; dellaert, benedict ; Fox, Craig ; Wansink, Brian ; Shu, Suzanne ; Larrick, Richard ; Payne, John ; Haubl, Gerald ; Johnson, Eric ; Peters, Ellen ; Weber, Elke ; Schkade, David. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:2:p:487-504. Full description at Econpapers \|\| Download paper	16
11	2022	Crypto-marketing: how non-fungible tokens (NFTs) challenge traditional marketing. (2022). Clegg, Melanie ; Brandes, Leif ; Bellis, Emanuel ; Hofstetter, Reto ; Zhang, John Z ; Schmitt, Bernd ; Rohlfsen, Felicia ; Reibstein, David ; Lamberton, Cait. In: Marketing Letters. RePEc:kap:mktlet:v:33:y:2022:i:4:d:10.1007_s11002-022-09639-2. Full description at Econpapers \|\| Download paper	14
12	2012	Understanding consumersâ multichannel choices across the different stages of the buying process. (2012). Verhoef, Peter ; Gensler, Sonja ; Bohm, Martin. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:4:p:987-1003. Full description at Econpapers \|\| Download paper	14
13	2021	A first look at online reputation on Airbnb, where every stay is above average. (2021). Zervas, Georgios ; Proserpio, Davide ; Byers, John W. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:1:d:10.1007_s11002-020-09546-4. Full description at Econpapers \|\| Download paper	14
14	2014	How do firms make money selling digital goods online?. (2014). Lewis, Randall ; Goldstein, Daniel ; Goldfarb, Avi ; Bonatti, Alessandro ; Lambrecht, Anja ; Rao, Anita ; Ghose, Anindya ; Yao, Song ; Sahni, Navdeep . In: Marketing Letters. RePEc:kap:mktlet:v:25:y:2014:i:3:p:331-341. Full description at Econpapers \|\| Download paper	13
15	2015	They are not all same: variations in Asian consumersâ value perceptions of luxury brands. (2015). Shukla, Paurav ; Banerjee, Madhumita ; Singh, Jaywant. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:3:p:265-278. Full description at Econpapers \|\| Download paper	12
16	2015	Advancing research on loyalty programs: a future research agenda. (2015). Basso, Leonardo ; Zhang, Jie ; Bijmolt, Tammo ; Breugelmans, Els ; Wunderlich, Nancy ; Mijnlieff, Willem ; Minnema, Alec ; Kopalle, Praveen ; Dorotic, Matilda. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:2:p:127-139. Full description at Econpapers \|\| Download paper	11
17	2013	Brand personality: A meta-analytic review of antecedents and consequences. (2013). Stokburger-Sauer, Nicola ; Eisend, Martin. In: Marketing Letters. RePEc:kap:mktlet:v:24:y:2013:i:3:p:205-216. Full description at Econpapers \|\| Download paper	11
18	2008	Putting one-to-one marketing to work: Personalization, customization, and choice. (2008). zhang, zhong ; KUMAR, VIKAS ; jing, bing ; Ghose, Anindya ; Su, Meng ; Joshi, Yogesh ; Hess, James ; Dreze, Xavier ; Thomas, Jacquelyn ; Neslin, Scott ; Sajeesh, S. ; Iyengar, Raghuram ; Syam, Niladri ; Lurie, Nicholas ; Arora, Neeraj. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:3:p:305-321. Full description at Econpapers \|\| Download paper	11
19	2020	The past, present, and future of brand research. (2020). Reibstein, David J ; Neslin, Scott A ; Keller, Kevin Lane ; Oh, Travis Tae ; Lehmann, Donald R. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09524-w. Full description at Econpapers \|\| Download paper	11
20	2014	The impact of buyerâseller relationships and reference prices on the effectiveness of the pay what you want pricing mechanism. (2014). Stegemann, Manuel ; Kaufmann, Katharina ; Kim, Ju-Young. In: Marketing Letters. RePEc:kap:mktlet:v:25:y:2014:i:4:p:409-423. Full description at Econpapers \|\| Download paper	10
21	2020	Using technology to bring online convenience to offline shopping. (2020). Geyskens, Inge ; Gielens, Katrijn ; Dekimpe, Marnik G. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:1:d:10.1007_s11002-019-09508-5. Full description at Econpapers \|\| Download paper	10
22	2008	Product uniqueness as a driver of customer utility in mass customization. (2008). Franke, Nikolaus ; Schreier, Martin. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:2:p:93-107. Full description at Econpapers \|\| Download paper	10
23	2020	Consumer decisions with artificially intelligent voice assistants. (2020). Oppewal, Harmen ; Donkers, Bas ; dellaert, benedict ; Schmitt, Bernd H ; Karmarkar, Uma R ; Johnson, Heidi ; Haubl, Gerald ; Fast, Nathanael J ; Diehl, Kristin ; Steffel, Mary ; Baker, Tom ; Spiller, Stephen A ; Arentze, Theo A ; Schroeder, Juliana ; Shu, Suzanne B. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:4:d:10.1007_s11002-020-09537-5. Full description at Econpapers \|\| Download	10
24	2007	Affective responses to service failure: Anger, regret, and retaliatory versus conciliatory responses. (2007). Cole, Catherine ; Bonifield, Carolyn . In: Marketing Letters. RePEc:kap:mktlet:v:18:y:2007:i:1:p:85-99. Full description at Econpapers \|\| Download paper	9
25	2020	The past, present, and future of consumer research. (2020). Parker, Jeffrey R ; Kahn, Barbara E ; Holbrook, Morris B ; Malter, Maayan S ; Lehmann, Donald R. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09526-8. Full description at Econpapers \|\| Download paper	9
26	2008	Getting too personal: Reactance to highly personalized email solicitations. (2008). White, Tiffany ; Shavitt, Sharon ; Thorbjornsen, Helge ; ZAHAY, DEBRA. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:1:p:39-50. Full description at Econpapers \|\| Download paper	9
27	2014	Product recalls and the moderating role of brand commitment. (2014). Ross, William ; Srivastava, Rajendra ; Grewal, Rajdeep ; Germann, Frank. In: Marketing Letters. RePEc:kap:mktlet:v:25:y:2014:i:2:p:179-191. Full description at Econpapers \|\| Download paper	9
28	2020	Speciesism: an obstacle to AI and robot adoption. (2020). Schmitt, Bernd. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:1:d:10.1007_s11002-019-09499-3. Full description at Econpapers \|\| Download paper	8
29	2015	Platforms: a multiplicity of research opportunities. (2015). Song, Minjae ; Chu, Junhong ; Bravo, Mercedes ; Manchanda, Puneet ; Sriram, S. ; Subramanian, Upender ; Shriver, Scott . In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:2:p:141-152. Full description at Econpapers \|\| Download paper	8
30	2020	Like, Comment, or Share? Self-presentation vs. brand relationships as drivers of social media engagement choices. (2020). Labrecque, Lauren I ; Swani, Kunal. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09518-8. Full description at Econpapers \|\| Download paper	8
31	2013	The perils of selling online: Manufacturer competition, channel conflict, and consumer preferences. (2013). Chen, Ying-Ju ; Hsiao, LU. In: Marketing Letters. RePEc:kap:mktlet:v:24:y:2013:i:3:p:277-292. Full description at Econpapers \|\| Download paper	8
32	2015	Appropriate use of single-item measures is here to stay. (2015). Bergkvist, Lars. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:3:p:245-255. Full description at Econpapers \|\| Download paper	8
33	2021	Blockchain: a game changer for marketers?. (2021). Gleim, Mark R ; Stevens, Jennifer L. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:1:d:10.1007_s11002-021-09557-9. Full description at Econpapers \|\| Download paper	7
34	2021	Retailer voluntary investment against a threat of manufacturer encroachment. (2021). Zennyo, Yusuke ; Hamamura, Jumpei. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:4:d:10.1007_s11002-021-09575-7. Full description at Econpapers \|\| Download paper	7
35	2020	How can machine learning aid behavioral marketing research?. (2020). Goldfarb, Avi ; dzyabura, daria ; Uetake, Kosuke ; Hagen, Linda ; Zhu, Ying ; Wright, James R ; Wang, Yanwen ; Sudhir, K ; Liu, Liu ; Etkin, Jordan ; Bollinger, Bryan ; Yang, Nathan. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:4:d:10.1007_s11002-020-09535-7. Full description at Econpapers \|\| Download paper	7
36	2008	Modeling social interactions: Identification, empirical methods and policy implications. (2008). Tucker, Catherine ; Nair, Harikesh ; Dodds, Peter ; Bothner, Matthew ; Hosanagar, Kartik ; Godes, David ; Hartmann, Wesley ; Manchanda, Puneet. In: Marketing Letters. RePEc:kap:mktlet:v:19:y:2008:i:3:p:287-304. Full description at Econpapers \|\| Download paper	7
37	2015	Playing with fire: aggravating and buffering effects of ex ante CSR communication campaigns for companies facing allegations of social irresponsibility. (2015). Janssen, Catherine ; Berens, Guido ; Swaen, Valerie ; Vanhamme, Joelle. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:4:p:565-578. Full description at Econpapers \|\| Download paper	7
38	2017	Power and the appeal of the deal: how consumers value the control provided by Pay What You Want (PWYW) pricing. (2017). Dmello, Jason ; Qian, Shanshan ; Bae, T J ; Barone, Michael J. In: Marketing Letters. RePEc:kap:mktlet:v:28:y:2017:i:3:d:10.1007_s11002-017-9425-6. Full description at Econpapers \|\| Download paper	7
39	2017	The effect of context attractiveness on product attractiveness and product quality: the moderating role of product familiarity. (2017). Stokburger-Sauer, Nicola E ; Brunner-Sperdin, Alexandra ; Schnurr, Benedikt. In: Marketing Letters. RePEc:kap:mktlet:v:28:y:2017:i:2:d:10.1007_s11002-016-9404-3. Full description at Econpapers \|\| Download paper	7
40	2006	The no-choice option and dual response choice designs. (2006). Karniouchina, Ekaterina ; Uldry, Pierre-Francois ; Brazell, Jeff ; Diener, Christopher ; Moore, William ; Severin, Valerie . In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:4:p:255-268. Full description at Econpapers \|\| Download paper	7
41	2017	Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism. (2017). Zeugner-Roth, Katharina ; Fischer, Peter M. In: Marketing Letters. RePEc:kap:mktlet:v:28:y:2017:i:2:d:10.1007_s11002-016-9400-7. Full description at Econpapers \|\| Download paper	7
42	2013	The nature of an apology: An experimental study on how to apologize after a service failure. (2013). Kaiser, Susanne ; Roschk, Holger. In: Marketing Letters. RePEc:kap:mktlet:v:24:y:2013:i:3:p:293-309. Full description at Econpapers \|\| Download paper	6
43	2020	Customersâ emotions in service failure and recovery: a meta-analysis. (2020). Polyakova, Alexandra ; Orsingher, Chiara ; Valentini, Sara. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09517-9. Full description at Econpapers \|\| Download paper	6
44	2018	A typology of brand alliances and consumer awareness of brand alliance integration. (2018). Chatterjee, Rabik Ar ; Ruth, Julie A ; Venkatesh, R ; Newmeyer, Casey E. In: Marketing Letters. RePEc:kap:mktlet:v:29:y:2018:i:3:d:10.1007_s11002-018-9467-4. Full description at Econpapers \|\| Download paper	6
45	2006	The consumer as advocate: Self-relevance, culture, and word-of-mouth. (2006). Darke, Peter ; Chung, Cindy . In: Marketing Letters. RePEc:kap:mktlet:v:17:y:2006:i:4:p:269-279. Full description at Econpapers \|\| Download paper	6
46	2015	Conspicuous consumption and income inequality in an emerging economy: evidence from India. (2015). Sarin, Ankur ; Jaikumar, Saravana. In: Marketing Letters. RePEc:kap:mktlet:v:26:y:2015:i:3:p:279-292. Full description at Econpapers \|\| Download paper	6
47	2005	The Firms Management of Social Interactions. (2005). shi, mengze ; Das, Sanjiv ; Godes, David ; Dellarocas, Chrysanthos ; Pfeiffer, Bruce ; Libai, Barak ; Chen, Yubo ; Sen, Subrata ; Verlegh, Peeter ; Mayzlin, Dina . In: Marketing Letters. RePEc:kap:mktlet:v:16:y:2005:i:3:p:415-428. Full description at Econpapers \|\| Download paper	6
48	2018	Harnessing the creative potential of consumers: money, participation, and creativity in idea crowdsourcing. (2018). Acar, Oguz Ali. In: Marketing Letters. RePEc:kap:mktlet:v:29:y:2018:i:2:d:10.1007_s11002-018-9454-9. Full description at Econpapers \|\| Download paper	6
49	2012	When counterfeits raise the appeal of luxury brands. (2012). Pace, Stefano ; Romani, Simona ; Gistri, Giacomo. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:3:p:807-824. Full description at Econpapers \|\| Download paper	6
50	2012	Visual art in advertising: The effects of utilitarian vs. hedonic product positioning and price information. (2012). Huettl, Verena ; Gierl, Heribert. In: Marketing Letters. RePEc:kap:mktlet:v:23:y:2012:i:3:p:893-904. Full description at Econpapers \|\| Download paper	6

Citing documents used to compute impact factor: 60

Year	Title
2023	Sending mixed signals: How congruent versus incongruent signals of popularity affect product appeal. (2023). Steinhart, Yael ; Shoham, Meyrav ; Moldovan, Sarit. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:40:y:2023:i:4:p:881-897. Full description at Econpapers \|\| Download paper
2023	Platform Partnership Programs and Content Supply: Evidence from the YouTube âAdpocalypseâ. (2023). Loh, Johannes ; Kerkhof, Anna ; El-Komboz, Lena Abou. In: CESifo Working Paper Series. RePEc:ces:ceswps:_10363. Full description at Econpapers \|\| Download paper
2023	The Consequences of Rating Inflation on Platforms: Evidence from a Quasi-Experiment. (2023). Telang, Rahul ; Li, Hui ; Aziz, Arslan. In: Information Systems Research. RePEc:inm:orisre:v:34:y:2023:i:2:p:590-608. Full description at Econpapers \|\| Download paper
2023	A Dynamic Model of Owner Acceptance in Peer-to-Peer Sharing Markets. (2023). Chu, Junhong ; Tang, Chuang ; Yao, Dai. In: Marketing Science. RePEc:inm:ormksc:v:42:y:2023:i:1:p:166-188. Full description at Econpapers \|\| Download paper
2023
2023	In vi(vi)no veritas? Expertise, review accuracy and reputation inflation. (2023). JanÃen, Rebecca ; Ribar, Matthew K ; Janssen, Rebecca. In: ZEW Discussion Papers. RePEc:zbw:zewdip:283613. Full description at Econpapers \|\| Download paper
2023	Bad reputation with simple rating systems. (2023). Lorecchio, Caio ; Monte, Daniel. In: Games and Economic Behavior. RePEc:eee:gamebe:v:142:y:2023:i:c:p:150-178. Full description at Econpapers \|\| Download paper
2023	Exploring the synergistic role of ethical leadership and sales control systems on salesperson social media use and sales performance. (2023). Schrock, Wyatt ; Briggs, Elten ; Kalra, Ashish. In: Journal of Business Research. RePEc:eee:jbrese:v:154:y:2023:i:c:s0148296322008098. Full description at Econpapers \|\| Download paper
2023	New evaluation metric for measuring sales training effectiveness. (2023). Johnston, Wesley J. In: Journal of Business Research. RePEc:eee:jbrese:v:156:y:2023:i:c:s0148296322009237. Full description at Econpapers \|\| Download paper
2023	Smiles in Profiles: Improving Fairness and Efficiency Using Estimates of User Preferences in Online Marketplaces. (2022). Yuan, Yuan ; Palikot, Emil ; Karlan, Dean ; Athey, Susan. In: Papers. RePEc:arx:papers:2209.01235. Full description at Econpapers \|\| Download paper
2023	The role of socially rich photos in generating favorable donation behavior on charity websites. (2023). Boch, Emmanuelle ; Bataoui, Soffien. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:74:y:2023:i:c:s0969698923001765. Full description at Econpapers \|\| Download paper
2023	Product Innovation, Diffusion and Endogenous Growth. (). Sener, Fuat ; Klein, Michael. In: Review of Economic Dynamics. RePEc:red:issued:21-201. Full description at Econpapers \|\| Download paper
2023	Adoption and Applications of Blockchain Technology in Marketing: A Retrospective Overview and Bibliometric Analysis. (2023). Rabbani, Mustafa Raza ; Akmal, Syed ; Bashar, Abu ; Wasiq, Mohammad ; Nasef, Youssef Tarek ; Nawaz, Nishad ; Saifi, Mohd Afzal. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:4:p:3279-:d:1064771. Full description at Econpapers \|\| Download paper
2023	Blockchain-enabled advances (BEAs): Implications for consumers and brands. (2023). Colicev, Anatoli ; Hakkarainen, Tuuli. In: Journal of Business Research. RePEc:eee:jbrese:v:160:y:2023:i:c:s0148296323001212. Full description at Econpapers \|\| Download paper
2023	Understanding non-fungible tokens (NFTs): insights on consumption practices and a research agenda. (2023). Guibert, Nathalie ; Belvaux, Bertrand ; Alkhudary, Rami. In: Marketing Letters. RePEc:kap:mktlet:v:34:y:2023:i:2:d:10.1007_s11002-022-09655-2. Full description at Econpapers \|\| Download paper
2023	Marketing without trust? â Blockchain technologies in the sharing economy as assemblage and pharmakon. (2023). Hietanen, Joel ; Haynes, Paul. In: Journal of Business Research. RePEc:eee:jbrese:v:163:y:2023:i:c:s0148296323002989. Full description at Econpapers \|\| Download paper
2023	Effects of Knowledge Anxiety and Cognitive Processing Bias on Brand Avoidance during COVID-19: The Mediating Role of Attachment Anxiety and Herd Mentality. (2023). Yan, Haolan ; Chen, Rui. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:8:p:6978-:d:1129015. Full description at Econpapers \|\| Download paper
2023	The influence of COVID-19 pandemic on consumerâbrand relationships: evidence of brand evangelism behaviors. (2023). Sachdeva, Ruchika ; Jassawalla, Avan R ; Sashittal, Hemant C. In: Journal of Brand Management. RePEc:pal:jobman:v:30:y:2023:i:3:d:10.1057_s41262-022-00301-w. Full description at Econpapers \|\| Download paper
2023	Non-face emojis in digital marketing: Effects, contingencies, and strategic recommendations. (2023). Cheng, Yimin ; Ranjan, Bhoomija ; Orazi, Davide Christian. In: Journal of the Academy of Marketing Science. RePEc:spr:joamsc:v:51:y:2023:i:3:d:10.1007_s11747-022-00917-z. Full description at Econpapers \|\| Download paper
2023	Strength in diversity: How incongruent racial cues enhance consumer preferences toward conservative brands. (2023). Hasford, Jonathan ; Urumutta, Ganga S ; Boman, Laura. In: Journal of Business Research. RePEc:eee:jbrese:v:168:y:2023:i:c:s0148296323005672. Full description at Econpapers \|\| Download paper
2023	Care management to improve retail customers and employeesÃ¢â¬â¢ satisfaction. (2023). Scarpi, Daniele ; Compagno, Cristiana ; Raggiotto, Francesco. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:72:y:2023:i:c:s0969698923000279. Full description at Econpapers \|\| Download paper
2023	Review of Marketing Relevant Real Activity Manipulation. (2023). Chakravarty, Anindita. In: Customer Needs and Solutions. RePEc:spr:custns:v:10:y:2023:i:1:d:10.1007_s40547-023-00136-9. Full description at Econpapers \|\| Download paper
2023	Executive confidence and myopic marketing management. (2023). Rust, Roland T ; Low, Angie ; Chung, Tuck Siong. In: Journal of the Academy of Marketing Science. RePEc:spr:joamsc:v:51:y:2023:i:5:d:10.1007_s11747-022-00909-z. Full description at Econpapers \|\| Download paper
2023	Being seenâ¦ by human or machine? Acknowledgment effects on customer responses differ between human and robotic service workers. (2023). Otterbring, Tobias ; Frank, Darius-Aurel. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:189:y:2023:i:c:s0040162523000306. Full description at Econpapers \|\| Download paper
2023	An investigation of the impact of Black male and female actors on US moviesâ box-office across countries. (2023). Chen, Jieke ; Giannetti, Verdiana. In: Marketing Letters. RePEc:kap:mktlet:v:34:y:2023:i:2:d:10.1007_s11002-022-09647-2. Full description at Econpapers \|\| Download paper
2023	Supplier encroachment in the presence of asymmetric retail competition. (2023). Balasubramanian, Ganesh ; Ponnachiyur, Arulanantha Prabu. In: International Journal of Production Economics. RePEc:eee:proeco:v:264:y:2023:i:c:s0925527323001937. Full description at Econpapers \|\| Download paper
2023	The bright side of outside market entry with manufacturer encroachment. (2023). Pan, Cong ; Kittaka, Yuta. In: Transportation Research Part E: Logistics and Transportation Review. RePEc:eee:transe:v:180:y:2023:i:c:s1366554523003460. Full description at Econpapers \|\| Download paper
2023	Financial returns to corporate brand extensions: does typicality matter?. (2023). Hanssens, Dominique ; Sezen, Burcu. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:11:y:2023:i:3:d:10.1057_s41270-023-00220-y. Full description at Econpapers \|\| Download paper
2023	The Impact of the Use of Augmented Reality on Online Purchasing Behavior Sustainability: The Saudi Consumer as a Model. (2023). Saud, Norah. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:6:p:5448-:d:1102111. Full description at Econpapers \|\| Download paper
2023	An AI-enabled approach for improving advertising identification and promotion in social networks. (2023). Wang, Hao ; Shi, Baisheng. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:188:y:2023:i:c:s0040162522007909. Full description at Econpapers \|\| Download paper
2023	Decisions with ChatGPT: Reexamining choice overload in ChatGPT recommendations. (2023). Park, Jooyoung ; Kim, Changju. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:75:y:2023:i:c:s0969698923002412. Full description at Econpapers \|\| Download paper
2023	âThe persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements: A conceptual reviewâ. (2023). Behl, Abhishek ; Razzaq, Ali ; Quach, Sara ; Thaichon, Park ; Jayawardena, Nirma Sadamali. In: Journal of Business Research. RePEc:eee:jbrese:v:160:y:2023:i:c:s0148296323000978. Full description at Econpapers \|\| Download paper
2023	Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses. (2023). Kristofferson, Kirk ; Kostyk, Alena ; Ketron, Seth ; Cowan, Kirsten. In: Journal of Retailing. RePEc:eee:jouret:v:99:y:2023:i:3:p:385-399. Full description at Econpapers \|\| Download paper
2023	The interplay between country image and regional ethnocentrism to motivate students considering neighbouring countries. (2023). Awang, Khairil Wahidin ; Hendriana, Evelyn ; Raja, Raja Nerina. In: Place Branding and Public Diplomacy. RePEc:pal:pbapdi:v:19:y:2023:i:4:d:10.1057_s41254-023-00295-5. Full description at Econpapers \|\| Download paper
2023	How does origin labelling on food packaging influence consumer product evaluation and choices? A systematic literature review. (2023). Thogersen, John. In: Food Policy. RePEc:eee:jfpoli:v:119:y:2023:i:c:s030691922300101x. Full description at Econpapers \|\| Download paper
2023	Cross-industrial study on satisfaction-commitment-PWOM linkage: The role of competition, consumption visibility, and service relationship. (2023). Ye, Mingqi ; Baumann, Chris ; Dahana, Wirawan Dony ; Sakiyama, Ryo. In: Journal of Business Research. RePEc:eee:jbrese:v:160:y:2023:i:c:s0148296323000735. Full description at Econpapers \|\| Download paper
2023
2023	Can firms benefit from integrating high-frequency survey measures with objective service quality data?. (2023). Manchanda, Puneet ; Aribarg, Anocha ; Cho, Jihoon. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:40:y:2023:i:3:p:513-533. Full description at Econpapers \|\| Download paper
2023	Influence of pull marketing actions on marketing action effectiveness of multichannel firms: A meta-analysis. (2023). Chakravarty, Anindita ; Kim, Seoyoung ; Zhang, Peng Vincent. In: Journal of the Academy of Marketing Science. RePEc:spr:joamsc:v:51:y:2023:i:2:d:10.1007_s11747-022-00877-4. Full description at Econpapers \|\| Download paper
2023	Cultural differences in giving experiential (vs. material) gifts. (2023). Cho, Hyewon ; Suh, Minji. In: Marketing Letters. RePEc:kap:mktlet:v:34:y:2023:i:2:d:10.1007_s11002-022-09645-4. Full description at Econpapers \|\| Download paper
2023	Doing good by sharing messages: An investigation of âYou Share, We Donateâ campaigns and how they can attain viral success. (2023). Bowen, Melanie ; Kim, Shin Hye. In: Journal of Business Research. RePEc:eee:jbrese:v:156:y:2023:i:c:s0148296322009754. Full description at Econpapers \|\| Download paper
2023	Bitcoin-denominated prices can reduce preference for vice products. (2023). Banker, Sachin ; Park, Joowon. In: Marketing Letters. RePEc:kap:mktlet:v:34:y:2023:i:2:d:10.1007_s11002-022-09651-6. Full description at Econpapers \|\| Download paper
2023	Vertical and horizontal governance in multiple-channel systems. (2023). Choi, Yonghoon ; Hara, Yoritoshi. In: Journal of Business Research. RePEc:eee:jbrese:v:156:y:2023:i:c:s0148296322009948. Full description at Econpapers \|\| Download paper
2023	Mental Accounting and decision making: a systematic literature review. (2023). Bortolon, Patricia Maria ; de Lacerda, Rafael ; Silva, Emmanuel Marques. In: Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics). RePEc:eee:soceco:v:107:y:2023:i:c:s2214804323001180. Full description at Econpapers \|\| Download paper
2023	Consumer Satisfaction with the Online Dispute Resolution on a Second-Hand Goods-Trading Platform. (2023). Wan, Yan ; Liu, Yuru. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:4:p:3182-:d:1063249. Full description at Econpapers \|\| Download paper
2023	What do consumers want? A methodological framework to identify determinant product attributes from consumersÃ¢â¬â¢ online questions. (2023). Aw, Eugene Cheng-Xi ; Fernando, Angeline Gautami. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:73:y:2023:i:c:s0969698923000826. Full description at Econpapers \|\| Download paper
2023	Not So New Kid on the Block: Accounting and Valuation Aspects of Non-Fungible Tokens (NFTs). (2023). Sims, Alexandra ; Jayasuriya, Dulani. In: JRFM. RePEc:gam:jjrfmx:v:16:y:2023:i:11:p:465-:d:1267328. Full description at Econpapers \|\| Download paper
2023	A toolbox to evaluate the trustworthiness of published findings. (2023). Schoniger, Martina Katharina ; Roseler, Lukas ; Adler, Susanne Jana. In: Journal of Business Research. RePEc:eee:jbrese:v:167:y:2023:i:c:s0148296323005489. Full description at Econpapers \|\| Download paper
2023	Toward open science in PLS-SEM: Assessing the state of the art and future perspectives. (2023). Radomir, Lcrmioara ; Sharma, Pratyush Nidhi ; Adler, Susanne Jana. In: Journal of Business Research. RePEc:eee:jbrese:v:169:y:2023:i:c:s0148296323006501. Full description at Econpapers \|\| Download paper
2023	Great expectations: argument order expectations shape the efficacy of order effects in one-sided advertisements. (2023). Martin, Nathanael S ; Clarkson, Joshua J. In: Marketing Letters. RePEc:kap:mktlet:v:34:y:2023:i:3:d:10.1007_s11002-023-09683-6. Full description at Econpapers \|\| Download paper
2023	One-of-a-kind products: Leveraging strict uniqueness in mass customization. (2023). Haubl, Gerald ; Klanner, Ilse-Maria ; Burghartz, Pia ; Franke, Nikolaus ; de Bellis, Emanuel ; Gorgen, Jonas ; Krause, Franziska. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:40:y:2023:i:4:p:823-840. Full description at Econpapers \|\| Download paper
2023	Resistance to innovation: A dynamic capability model based enquiry into retailersâ resistance to blockchain adaptation. (2023). Dutot, Vincent ; Das, Ronnie ; Balakrishnan, Janarthanan ; Dwivedi, Yogesh K. In: Journal of Business Research. RePEc:eee:jbrese:v:157:y:2023:i:c:s0148296322010979. Full description at Econpapers \|\| Download paper
2023	How can non-fungible tokens bring value to brands. (2023). Colicev, Anatoli. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:40:y:2023:i:1:p:30-37. Full description at Econpapers \|\| Download paper
2023	Storytelling in initial coin offerings: Attracting investment or gaining referrals?. (2023). Boukis, Achilleas. In: Journal of Business Research. RePEc:eee:jbrese:v:160:y:2023:i:c:s0148296323001546. Full description at Econpapers \|\| Download paper
2023	Cryptopricing: Whence comes the value for cryptocurrencies and NFTs?. (2023). Zhang, John Z. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:40:y:2023:i:1:p:22-29. Full description at Econpapers \|\| Download paper
2023	Recent developments in Business Economics. (2023). Sarstedt, Marko ; Kupper, Hans-Ulrich ; Hundsdoerfer, Jochen ; Hofmann, Christian ; Bischof, Jannis ; Breuer, Wolfgang ; Witt, Peter ; Weitzel, Tim ; Schreck, Philipp. In: Journal of Business Economics. RePEc:spr:jbecon:v:93:y:2023:i:6:d:10.1007_s11573-023-01172-6. Full description at Econpapers \|\| Download paper
2023	Why airdrop cryptocurrency tokens?. (2023). Lane, Aaron M ; Berg, Chris. In: Journal of Business Research. RePEc:eee:jbrese:v:163:y:2023:i:c:s014829632300303x. Full description at Econpapers \|\| Download paper
2023
2023	Diversification benefits of NFTs for conventional asset investors: Evidence from CoVaR with higher moments and optimal hedge ratios. (2023). Rice, John ; Choi, Sun-Yong ; Usman, Muhammad ; Umar, Zaghum. In: Research in International Business and Finance. RePEc:eee:riibaf:v:65:y:2023:i:c:s0275531923000831. Full description at Econpapers \|\| Download paper
2023	Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse. (2023). Kshetri, Nir ; Tom, Claudia M ; Patel, Nina Jane ; Behl, Abhishek ; Dwivedi, Yogesh K ; Taylor, Alexandra ; Jain, Animesh ; Basu, Sriparna ; Tak, Preeti ; Hinsch, Chris ; Balakrishnan, Janarthanan ; Rauschnabel, Philipp A ; Gupta, Ashish ; Belei, Nina ; Raman, Ramakrishnan ; Giannakis, Mihalis ; Ribeiro-Navarrete, Samuel ; Papagiannidis, Savvas ; Foster-Fletcher, Richard ; Koohang, Alex ; Pandey, Neeraj ; Felix, Reto ; Kar, Arpan Kumar ; Evans, Leighton ; Baabdullah, Abdullah M ; Yan, Meiyi ; Kamran, Qeis ; Rana, Nripendra P ; Wang, Yichuan ; Juneja, Satinder ; Dutot, Vincent ; Hughes, Laurie ; Viglia, Giampaolo ; Jung, Timothy ; Davies, Gareth H. In: Informat

Recent citations

Recent citations received in 2023

Year	Citing document
2023	Digital exposure to unhealthy food reduces subsequent consumption of unhealthy food. (2023). Liu, Yunxin. In: Journal of Business Research. RePEc:eee:jbrese:v:168:y:2023:i:c:s0148296323006045. Full description at Econpapers \|\| Download paper
2023	Are scientific practices improving in consumer research? A glass half-full and half-empty. (2023). Pham, Michel Tuan. In: Marketing Letters. RePEc:kap:mktlet:v:34:y:2023:i:3:d:10.1007_s11002-023-09679-2. Full description at Econpapers \|\| Download paper
2023	Understanding effect sizes in consumer psychology. (2023). Fitzsimons, Gavan J ; Spiller, Stephen A ; Dias, Rodrigo S. In: Marketing Letters. RePEc:kap:mktlet:v:34:y:2023:i:3:d:10.1007_s11002-023-09680-9. Full description at Econpapers \|\| Download paper

Recent citations received in 2022

Year	Citing document
2022	Money, possessions, and ownership in the Metaverse: NFTs, cryptocurrencies, Web3 and Wild Markets. (2022). Brouard, Myriam ; Humayun, Mariam ; Belk, Russell. In: Journal of Business Research. RePEc:eee:jbrese:v:153:y:2022:i:c:p:198-205. Full description at Econpapers \|\| Download paper
2022	Educational Applications of Non-Fungible Token (NFT). (2022). Liu, Chien-Yu ; Wu, Chih-Hung. In: Sustainability. RePEc:gam:jsusta:v:15:y:2022:i:1:p:7-:d:1008579. Full description at Econpapers \|\| Download paper
2022	Scientometric Analysis of Brand Personality. (2022). Moraga-Flores, Hugo ; Araya-Castillo, Luis ; Rubio, Andres ; Vicencio-Rios, Gustavo. In: Sustainability. RePEc:gam:jsusta:v:15:y:2022:i:1:p:731-:d:1021330. Full description at Econpapers \|\| Download paper
2022	The role of timeframes in the retrieval and temporal location judgments of past events. (2022). Soman, Dilip ; Tu, Yanping. In: Marketing Letters. RePEc:kap:mktlet:v:33:y:2022:i:1:d:10.1007_s11002-021-09604-5. Full description at Econpapers \|\| Download paper
2022	Commentary: the role of age in consumerâs retrieval and evaluation of consumption experiences. (2022). Drolet, Aimee ; Davis, Cassandra Denise. In: Marketing Letters. RePEc:kap:mktlet:v:33:y:2022:i:1:d:10.1007_s11002-021-09607-2. Full description at Econpapers \|\| Download paper
2022	Sparking conversations: Editorsâ Pick with commentaries and thematic article compilations. (2022). Winer, Russell ; Mizik, Natalie ; Labroo, Aparna A. In: Marketing Letters. RePEc:kap:mktlet:v:33:y:2022:i:1:d:10.1007_s11002-022-09621-y. Full description at Econpapers \|\| Download paper
2022	Complexities for the Indian Economy of Chinas Growing Technological Competence. (2022). Gordon, Anna ; Agarwal, Shekhar. In: OSF Preprints. RePEc:osf:osfxxx:fk3r7. Full description at Econpapers \|\| Download paper
2022	Indiaâs Rising Technology Economy: Sources and Consequences. (2022). Agarwal, Shekhar. In: OSF Preprints. RePEc:osf:osfxxx:x6yzm. Full description at Econpapers \|\| Download paper

Recent citations received in 2021

Year	Citing document
2021	Dealing with Uncertainty: The Value of Reputation in the Absence of Legal Institutions. (2021). Liebert, Helge ; Eschenbaum, Nicolas. In: Papers. RePEc:arx:papers:2107.11314. Full description at Econpapers \|\| Download paper
2021	The missing role of moral values in anti?vaping messaging. (2021). Gardiner, Paige ; Minton, Elizabeth A. In: Journal of Consumer Affairs. RePEc:bla:jconsa:v:55:y:2021:i:3:p:1040-1061. Full description at Econpapers \|\| Download paper
2021	Mutual surveillance on Airbnb. (2021). Pumputis, Aurimas ; Larson, Mia ; Gossling, Stefan. In: Annals of Tourism Research. RePEc:eee:anture:v:91:y:2021:i:c:s0160738321001924. Full description at Econpapers \|\| Download paper
2021	Trust Model for Online Reviews of Tourism Services and Evaluation of Destinations. (2021). Paskova, Martina ; Azubuike, Tracy ; Zelenka, Josef. In: Administrative Sciences. RePEc:gam:jadmsc:v:11:y:2021:i:2:p:34-:d:523320. Full description at Econpapers \|\| Download paper
2021	Airbnb Hospitality: Exploring Users and Non-Usersâ Perceptions and Intentions. (2021). Lengler, Jorge ; Mohsin, Asad. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:19:p:10884-:d:647216. Full description at Econpapers \|\| Download paper
2021	The Sharing Economy towards Sustainable Tourism: An Example of an Online Transport-sharing Platform. (2021). Vagdien, Biruta ; Vienaindien, Milita ; Perkumien, Dalia. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:19:p:10955-:d:648574. Full description at Econpapers \|\| Download paper
2021	Mechanism Analysis of Applying Blockchain Technology to Forestry Carbon Sink Projects Based on the Differential Game Model. (2021). Yan, Jingjing ; He, Dayi ; Sun, Rui ; Tao, LI. In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:21:p:11697-:d:662734. Full description at Econpapers \|\| Download paper
2021	Reciprocity and Unveiling in Two-Sided Reputation Systems: Evidence from an Experiment on Airbnb. (2021). Holtz, David ; Grewal, Elena ; Fradkin, Andrey. In: Marketing Science. RePEc:inm:ormksc:v:40:y:2021:i:6:p:1013-1029. Full description at Econpapers \|\| Download paper
2021	Gender diversity in academic publishingâcomment on Galak and Kahn (2021). (2021). Papies, Dominik ; Stromberg, Malik ; Muller, Franziska. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09579-3. Full description at Econpapers \|\| Download paper
2021	Marketing while Black: commentary on the Galak and Kahn 2019 Academic Marketing Climate Survey. (2021). Perry, Vanessa ; Bradford, Tonya Williams. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09580-w. Full description at Econpapers \|\| Download paper
2021	Reconsidering gaps between perceived and real discrimination: commentary on the Galak and Kahn 2019 Academic Marketing Climate Survey. (2021). Ferguson, Nakeisha S ; Wooten, David B. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09581-9. Full description at Econpapers \|\| Download paper
2021	2019 Academic Marketing Climate Survey: response to commentaries. (2021). Kahn, Barbara E ; Galak, Jeff. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09584-6. Full description at Econpapers \|\| Download paper
2021	Beyond perception: the role of gender across marketing scholarsâ careers, in reply to Galak and Kahn (2021). (2021). Meng, Hua ; Zamudio, Cesar ; Pew, Ethan. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09585-5. Full description at Econpapers \|\| Download paper
2021	Commentary on â2019 Academic Marketing Climate Survey: motivation, results and recommendationsâ. (2021). Deighton, John. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09586-4. Full description at Econpapers \|\| Download paper
2021	Connecting DEI to explicit and implicit gendered workplace discrimination, harassment, and assault: a commentary on 2019 Marketing Climate Survey. (2021). Dobscha, Susan. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09588-2. Full description at Econpapers \|\| Download paper
2021	Introduction to special issue on gender and ethnicity in the marketing professoriate. (2021). Winer, Russell S ; Mizik, Natalie ; Labroo, Aparna A. In: Marketing Letters. RePEc:kap:mktlet:v:32:y:2021:i:3:d:10.1007_s11002-021-09591-7. Full description at Econpapers \|\| Download paper
2021	Wettbewerb und Regulierung in der Plattform- und DatenÃ¶konomie. (2021). Kroon, Peter ; Wiewiorra, Lukas ; Steffen, Nico. In: WIK Discussion Papers. RePEc:zbw:wikdps:481. Full description at Econpapers \|\| Download paper

Recent citations received in 2020

Year	Citing document
2020	Internet of Vehicle Empowered Mobile Media Scenarios: In-Vehicle Infotainment Solutions for the Mobility as a Service (MaaS). (2020). Song, Xiaoxiao ; Jin, Doudou ; Yu, Zhiyuan ; Wang, Desheng ; Zhai, Chao. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:18:p:7448-:d:411630. Full description at Econpapers \|\| Download paper
2020	Capital Intensity and Labour Productivity in Waste Companies. (2020). Alina, Jii ; Leitmanova, Ivana Faltova ; Novotna, Martina ; Volek, Toma. In: Sustainability. RePEc:gam:jsusta:v:12:y:2020:i:24:p:10300-:d:459503. Full description at Econpapers \|\| Download paper
2020	The past, present, and future of brand research. (2020). Reibstein, David J ; Neslin, Scott A ; Keller, Kevin Lane ; Oh, Travis Tae ; Lehmann, Donald R. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09524-w. Full description at Econpapers \|\| Download paper
2020	The past, present, and future of consumer research. (2020). Parker, Jeffrey R ; Kahn, Barbara E ; Holbrook, Morris B ; Malter, Maayan S ; Lehmann, Donald R. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09526-8. Full description at Econpapers \|\| Download paper
2020	The past, present, and future of measurement and methods in marketing analysis. (2020). Jedidi, Kamel ; Hanssens, Dominique M ; Desarbo, Wayne S ; Ding, YU ; Lehmann, Donald R ; Lynch, John G. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09527-7. Full description at Econpapers \|\| Download paper
2020	The past, present, and future of innovation research. (2020). Moreau, Page C ; Moorman, Christine ; Lee, Byung Cheol ; Lehmann, Donald R ; Stephen, Andrew T. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09528-6. Full description at Econpapers \|\| Download paper
2020	The past, present, and future of marketing strategy. (2020). McAlister, Leigh M ; Kopalle, Praveen K ; Carpenter, Gregory S ; Sozuer, Sibel ; Lehmann, Donald R. In: Marketing Letters. RePEc:kap:mktlet:v:31:y:2020:i:2:d:10.1007_s11002-020-09529-5. Full description at Econpapers \|\| Download paper
2020

10 most frequent citing series

#	Series	H	Cites
1	Journal of Business Research / Elsevier	105	471
2	Journal of Retailing and Consumer Services / Elsevier	50	314
3	Sustainability / MDPI	64	216
4	Marketing Letters / Springer	33	185
5	Journal of the Academy of Marketing Science / Springer	40	103
6	Journal of Brand Management / Palgrave Macmillan	16	77
7	Technological Forecasting and Social Change / Elsevier	67	68
8	International Journal of Research in Marketing / Elsevier	37	64
9	Journal of Retailing / Elsevier	49	60
10	Journal of Business Ethics / Springer	110	58
11	Marketing Science / INFORMS	105	37