14
H index
20
i10 index
787
Citations
Goethe Universität Frankfurt am Main | 14 H index 20 i10 index 787 Citations RESEARCH PRODUCTION: 58 Articles 23 Papers 2 Books 7 Chapters RESEARCH ACTIVITY:
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Works with: Authors registered in RePEc who have co-authored more than one work in the last five years with Bernd Skiera. | Is cited by: | Cites to: |
Year | Title of citing document | |
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2023 | Diffusion of Innovation over Social Networks under Limited-trust Equilibrium. (2022). Nagi, Rakesh ; Etesami, Rasoul S ; Leon, Vincent. In: Papers. RePEc:arx:papers:2206.06318. Full description at Econpapers || Download paper | |
2022 | A Game-theoretic Model of the Consumer Behavior Under Pay-What-You-Want Pricing Strategy. (2022). Suchow, Jordan W ; Ashrafimoghari, Vahid. In: Papers. RePEc:arx:papers:2207.08923. Full description at Econpapers || Download paper | |
2023 | How well can fine balance work for covariate balancing. (2023). Yu, Ruoqi. In: Biometrics. RePEc:bla:biomet:v:79:y:2023:i:3:p:2346-2356. Full description at Econpapers || Download paper | |
2023 | Random encounters and information diffusion about product quality. (2023). Zanaj, Skerdilajda ; Marini, Marco ; Gabszewicz, Jean. In: Journal of Economics & Management Strategy. RePEc:bla:jemstr:v:32:y:2023:i:2:p:348-376. Full description at Econpapers || Download paper | |
2022 | Managing Software?as?a?Service: Pricing and operations. (2022). Kumar, Subodha ; Li, BO. In: Production and Operations Management. RePEc:bla:popmgt:v:31:y:2022:i:6:p:2588-2608. Full description at Econpapers || Download paper | |
2022 | Lookalike Targeting on Others Journeys: Brand Versus Performance Marketing. (2022). Roy, Subroto ; Lee, Seungyoon ; Sudhir, K. In: Cowles Foundation Discussion Papers. RePEc:cwl:cwldpp:2302r. Full description at Econpapers || Download paper | |
2022 | Offering the right incentive at the right time: Leveraging customer mental accounting to promote prepaid service. (2022). Zeng, Guojun ; Yang, Yanjia ; Wu, Laurie ; Qiu, Shangzhi. In: Annals of Tourism Research. RePEc:eee:anture:v:93:y:2022:i:c:s0160738322000184. Full description at Econpapers || Download paper | |
2022 | Humanoid versus non-humanoid robots: How mortality salience shapes preference for robot services under the COVID-19 pandemic?. (2022). Yi, Xiao ; Wan, Lisa C ; Liu, Xing. In: Annals of Tourism Research. RePEc:eee:anture:v:94:y:2022:i:c:s0160738322000342. Full description at Econpapers || Download paper | |
2022 | Multi-stage optimal energy management of multi-energy microgrid in deregulated electricity markets. (2022). Yang, Qiang ; Dong, Wei ; Wang, Yubin. In: Applied Energy. RePEc:eee:appene:v:310:y:2022:i:c:s0306261922000174. Full description at Econpapers || Download paper | |
2022 | Consumer understanding and evaluation of carbon-neutral electric vehicle charging services. (2022). Fichtner, Wolf ; Jochem, Patrick ; Feurer, Sven ; Baumgartner, Nora ; Lehmann, Nico ; Will, Christian . In: Applied Energy. RePEc:eee:appene:v:313:y:2022:i:c:s030626192200246x. Full description at Econpapers || Download paper | |
2022 | A digital business model for accelerating distributed renewable energy expansion in rural China. (2022). Zhang, L P ; Zhou, P ; Hu, BO. In: Applied Energy. RePEc:eee:appene:v:316:y:2022:i:c:s0306261922004718. Full description at Econpapers || Download paper | |
2022 | Using Hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations: A study based on conjoint choice data. (2022). Steiner, Winfried J ; Kurz, Peter ; Goeken, Nils ; Hein, Maren. In: European Journal of Operational Research. RePEc:eee:ejores:v:297:y:2022:i:2:p:630-651. Full description at Econpapers || Download paper | |
2022 | Betting market equilibrium with heterogeneous beliefs: A prospect theory-based model. (2022). Wang, Tongyao ; Gao, Jianjun ; Yu, Dian. In: European Journal of Operational Research. RePEc:eee:ejores:v:298:y:2022:i:1:p:137-151. Full description at Econpapers || Download paper | |
2022 | Convex combinations in judgment aggregation. (2022). Jaspersen, Johannes G. In: European Journal of Operational Research. RePEc:eee:ejores:v:299:y:2022:i:2:p:780-794. Full description at Econpapers || Download paper | |
2022 | Put your money where your forecast is: Supply chain collaborative forecasting with cost-function-based prediction markets. (2022). Zaerpour, Nima ; Karimi, Majid. In: European Journal of Operational Research. RePEc:eee:ejores:v:300:y:2022:i:3:p:1035-1049. Full description at Econpapers || Download paper | |
2022 | Keyword portfolio optimization in paid search advertising. (2022). Symitsi, Efthymia ; Markellos, Raphael N ; Mantrala, Murali K. In: European Journal of Operational Research. RePEc:eee:ejores:v:303:y:2022:i:2:p:767-778. Full description at Econpapers || Download paper | |
2023 | A choice-based optimization approach for contracting in supply chains. (2023). Voigt, Guido ; Muller, Sven ; Roemer, Nils. In: European Journal of Operational Research. RePEc:eee:ejores:v:305:y:2023:i:1:p:271-286. Full description at Econpapers || Download paper | |
2022 | Willingness to pay for regional electricity generation – A question of green values and regional product beliefs?. (2022). Fichtner, Wolf ; Ardone, Armin ; Sloot, Daniel ; Lehmann, Nico. In: Energy Economics. RePEc:eee:eneeco:v:110:y:2022:i:c:s014098832200175x. Full description at Econpapers || Download paper | |
2022 | Dynamic electricity tariffs: Designing reasonable pricing schemes for private households. (2022). von Loessl, Victor ; Freier, Julia. In: Energy Economics. RePEc:eee:eneeco:v:112:y:2022:i:c:s0140988322003012. Full description at Econpapers || Download paper | |
2023 | Optimal real-time pricing and electricity package by retail electric providers based on social learning. (2023). Wang, Pengyu ; Fang, Debin. In: Energy Economics. RePEc:eee:eneeco:v:117:y:2023:i:c:s0140988322005710. Full description at Econpapers || Download paper | |
2023 | Public preferences and increasing acceptance of time-varying electricity pricing for demand side management in South Korea. (2023). Kim, Jung Hun ; Lee, Jongsu ; Choi, Ji Hye. In: Energy Economics. RePEc:eee:eneeco:v:119:y:2023:i:c:s0140988323000567. Full description at Econpapers || Download paper | |
2022 | Consumer preferences for the design of a demand response quota scheme – Results of a choice experiment in Germany. (2022). Fichtner, Wolf ; Ardone, Armin ; Sloot, Daniel ; Lehmann, Nico. In: Energy Policy. RePEc:eee:enepol:v:167:y:2022:i:c:s0301421522002488. Full description at Econpapers || Download paper | |
2022 | The impact of heterogeneity in consumer characteristics on the design of optimal time-of-use tariffs. (2022). Gu, Dong ; Murali, Karthik. In: Energy. RePEc:eee:energy:v:254:y:2022:i:pb:s0360544222011513. Full description at Econpapers || Download paper | |
2022 | Advertising expenditure and stock performance: A bibliometric analysis. (2022). Rather, Raouf Ahmad ; Kumar, Satish ; Dowling, Michael ; Lim, Weng Marc ; Rasul, Tareq. In: Finance Research Letters. RePEc:eee:finlet:v:50:y:2022:i:c:s1544612322004718. Full description at Econpapers || Download paper | |
2023 | Social media marketing for equity crowdfunding: Which posts trigger investment decisions?. (2023). Hornuf, Lars ; Hartmann, Sven A ; Eisenbeiss, Maik. In: Finance Research Letters. RePEc:eee:finlet:v:52:y:2023:i:c:s1544612322005475. Full description at Econpapers || Download paper | |
2022 | The Impact of Privacy Regulation on Web Traffic: Evidence From the GDPR.. (2022). Sapi, Geza ; Sabatino, Lorien ; Congiu, Raffaele. In: Information Economics and Policy. RePEc:eee:iepoli:v:61:y:2022:i:c:s0167624522000427. Full description at Econpapers || Download paper | |
2022 | Consumers’ privacy calculus: The PRICAL index development and validation. (2022). Wieringa, Jaap E ; Verhoef, Peter C ; Eggers, Felix ; Beke, Frank T. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:39:y:2022:i:1:p:20-41. Full description at Econpapers || Download paper | |
2022 | Are sports sponsorship announcements good news for shareholders? A meta-analysis. (2022). Eshghi, Kamran. In: International Journal of Research in Marketing. RePEc:eee:ijrema:v:39:y:2022:i:1:p:268-287. Full description at Econpapers || Download paper | |
2022 | An empirical model of the effects of “bill shock” regulation in mobile telecommunication markets. (2022). Syed, Saad Andalib ; Jiang, Lai ; Chen, Jiawei. In: International Journal of Industrial Organization. RePEc:eee:indorg:v:83:y:2022:i:c:s0167718722000248. Full description at Econpapers || Download paper | |
2022 | Forecasting football results and exploiting betting markets: The case of “both teams to score”. (2022). Santos, Carlos Eduardo ; Marinho, Leandro Balby ; da Costa, Igor Barbosa. In: International Journal of Forecasting. RePEc:eee:intfor:v:38:y:2022:i:3:p:895-909. Full description at Econpapers || Download paper | |
2023 | Beating the market with a bad predictive model. (2023). Ir, Gustav ; Hubaek, Ondej. In: International Journal of Forecasting. RePEc:eee:intfor:v:39:y:2023:i:2:p:691-719. Full description at Econpapers || Download paper | |
2022 | Inferring opinion leadership from digital footprints. (2022). Hinz, Oliver ; Jansen, Nora. In: Journal of Business Research. RePEc:eee:jbrese:v:139:y:2022:i:c:p:1123-1137. Full description at Econpapers || Download paper | |
2022 | Board engagement with digital technologies: A resource dependence framework. (2022). Khan, Nadeem ; Kakabadse, Nada ; Oliveira, Fabio. In: Journal of Business Research. RePEc:eee:jbrese:v:139:y:2022:i:c:p:804-818. Full description at Econpapers || Download paper | |
2022 | Pay-what-you-want versus pick-your price: The interplay between participative pricing strategies and consumers need for cognition. (2022). Kumar, Madhumitha Ezhil ; Jakhar, Suresh Kumar ; Rathore, Himanshu. In: Journal of Business Research. RePEc:eee:jbrese:v:141:y:2022:i:c:p:73-84. Full description at Econpapers || Download paper | |
2022 | Consumers’ acceptance of domestic Internet-of-Things: The role of trust and privacy concerns. (2022). Pearson, Erika. In: Journal of Business Research. RePEc:eee:jbrese:v:142:y:2022:i:c:p:255-265. Full description at Econpapers || Download paper | |
2022 | Algorithmic bias in machine learning-based marketing models. (2022). Michael, Katina ; Bandara, Ruwan J ; Biswas, Kumar ; Sajib, Shahriar ; Dwivedi, Yogesh K ; Akter, Shahriar. In: Journal of Business Research. RePEc:eee:jbrese:v:144:y:2022:i:c:p:201-216. Full description at Econpapers || Download paper | |
2022 | Too tired for a good deal: How customer fatigue shapes the performance of Pay-What-You-Want pricing. (2022). Beck, Joshua T ; Yuan, Hong ; Wang, Cindy Xin. In: Journal of Business Research. RePEc:eee:jbrese:v:144:y:2022:i:c:p:987-996. Full description at Econpapers || Download paper | |
2022 | Referral campaigns for software startups: The impact of network characteristics on product adoption. (2022). Robledo, Sebastian ; Niemand, Thomas ; Risselada, Hans ; Eggers, Fabian. In: Journal of Business Research. RePEc:eee:jbrese:v:145:y:2022:i:c:p:309-324. Full description at Econpapers || Download paper | |
2022 | “I will pay you more, as long as you are transparent!”: An investigation of the pick-your-price participative pricing mechanism. (2022). Cugini, Antonella ; Premazzi, Katia ; di Domenico, Giandomenico. In: Journal of Business Research. RePEc:eee:jbrese:v:147:y:2022:i:c:p:403-419. Full description at Econpapers || Download paper | |
2022 | Individual differences and moral disengagement in Pay-What-You-Want pricing. (2022). Rai, Shivam ; Narwal, Preeti. In: Journal of Business Research. RePEc:eee:jbrese:v:149:y:2022:i:c:p:528-547. Full description at Econpapers || Download paper | |
2022 | The influential paradox: Brand and deal content sharing by influencers in friendship networks. (2022). Cao, Rong ; Zeng, Wei ; Chen, Man ; Zhang, Xueting ; Wang, Feng. In: Journal of Business Research. RePEc:eee:jbrese:v:150:y:2022:i:c:p:503-514. Full description at Econpapers || Download paper | |
2022 | From CRM to social CRM: A bibliometric review and research agenda for consumer research. (2022). Mariani, Marcello M ; Singhal, Aishwarya ; Hopkinson, Paul ; Perez-Vega, Rodrigo. In: Journal of Business Research. RePEc:eee:jbrese:v:151:y:2022:i:c:p:1-16. Full description at Econpapers || Download paper | |
2023 | You can’t touch this: Driving purchase justification for hedonic online purchases. (2023). Collier, Joel E ; Lastner, Matthew M ; Barnes, Donald C ; Krallman, Alexandra. In: Journal of Business Research. RePEc:eee:jbrese:v:155:y:2023:i:pb:s0148296322009018. Full description at Econpapers || Download paper | |
2023 | Doing good by sharing messages: An investigation of “You Share, We Donate” campaigns and how they can attain viral success. (2023). Bowen, Melanie ; Kim, Shin Hye. In: Journal of Business Research. RePEc:eee:jbrese:v:156:y:2023:i:c:s0148296322009754. Full description at Econpapers || Download paper | |
2023 | The making of marketing decisions in modern marketing environments. (2023). Ravald, Annika ; Nordin, Fredrik. In: Journal of Business Research. RePEc:eee:jbrese:v:162:y:2023:i:c:s0148296323002308. Full description at Econpapers || Download paper | |
2022 | Consumer decision-making styles, involvement, and the intention to participate in online group buying. (2022). Sharma, Varinder M ; Klein, Andreas. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:64:y:2022:i:c:s096969892100374x. Full description at Econpapers || Download paper | |
2022 | Posted price and name-your-own-price in a product line design problem. (2022). NOSOOHI, Iman . In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:64:y:2022:i:c:s0969698921004021. Full description at Econpapers || Download paper | |
2022 | The role of utilitarian and hedonic aspects in the continuance intention to use social mobile apps. (2022). Flavin, Carlos ; Casal, Luis V ; Akdim, Khaoula. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:66:y:2022:i:c:s0969698921004549. Full description at Econpapers || Download paper | |
2022 | How customer engagement in the live-streaming affects purchase intention and customer acquisition, E-tailers perspective. (2022). Na, Sanggyun ; Li, Zhuyuan ; Zheng, Run. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:68:y:2022:i:c:s0969698922001084. Full description at Econpapers || Download paper | |
2023 | Crowdfunding pricing and quality overstatement in the presence of platform regulation. (2023). Xu, Yang ; Bi, Gongbing ; Lv, Jian Cheng. In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:70:y:2023:i:c:s0969698922002727. Full description at Econpapers || Download paper | |
2022 | Online and offline retailing: What we know and directions for future research. (2022). Gauri, Dinesh K ; Zentner, Alejandro ; Soysal, Gonca ; Ratchford, Brian. In: Journal of Retailing. RePEc:eee:jouret:v:98:y:2022:i:1:p:152-177. Full description at Econpapers || Download paper | |
2022 | Its not only what they buy, its also what they keep: Linking marketing instruments to product returns. (2022). Shehu, Edlira ; el Kihal, Siham. In: Journal of Retailing. RePEc:eee:jouret:v:98:y:2022:i:3:p:558-571. Full description at Econpapers || Download paper | |
2022 | Understanding product returns: A systematic literature review using machine learning and bibliometric analysis. (2022). van Nguyen, Truong ; Meng, Meng ; Zhou, LI ; Duong, Quang Huy ; Ieromonachou, Petros. In: International Journal of Production Economics. RePEc:eee:proeco:v:243:y:2022:i:c:s0925527321003169. Full description at Econpapers || Download paper | |
2022 | Two-stage coordinated operation framework for virtual power plant with aggregated multi-stakeholder microgrids in a deregulated electricity market. (2022). Wang, Yubin ; Dong, Wei ; Chang, Weiguang ; Yang, Qiang. In: Renewable Energy. RePEc:eee:renene:v:199:y:2022:i:c:p:943-956. Full description at Econpapers || Download paper | |
2022 | Evaluating user understanding and exposure effects of demand-based tariffs. (2022). Bartusch, C ; Juslin, P ; Nordin, M ; el Gohary, F. In: Renewable and Sustainable Energy Reviews. RePEc:eee:rensus:v:155:y:2022:i:c:s1364032121012211. Full description at Econpapers || Download paper | |
2022 | A social CRM analytic framework for improving customer retention, acquisition, and conversion. (2022). el Faker, Abdellatif ; Oubrich, Mourad ; el Ghazi, Hamid ; Lamrhari, Soumaya. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:174:y:2022:i:c:s0040162521007095. Full description at Econpapers || Download paper | |
2022 | Recommendation technologies and consumption diversity: An experimental study on product recommendations, consumer search, and sales diversity. (2022). Ju, Jaehyeon ; Kim, Dongyeon ; Yi, Sangyoon. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:178:y:2022:i:c:s004016252200018x. Full description at Econpapers || Download paper | |
2023 | The monetary value of competencies: A novel method and case study in smart manufacturing. (2023). Schinner, Matthias ; Letmathe, Peter ; Bohm, Robert. In: Technological Forecasting and Social Change. RePEc:eee:tefoso:v:189:y:2023:i:c:s0040162523000161. Full description at Econpapers || Download paper | |
2023 | Pricing strategies in reward-based crowdfunding: Whether to introduce price guarantee?. (2023). Zhang, Wei ; Yan, Shuai ; Sheng, Yiyun ; Sun, Yanhong. In: Transportation Research Part E: Logistics and Transportation Review. RePEc:eee:transe:v:170:y:2023:i:c:s136655452300011x. Full description at Econpapers || Download paper | |
2022 | Choosing Optimal Omnichannel Coupon Redeeming Options in Multiple Channel Settings. (2022). Theodoratos, Stavros ; Lazaris, Chris ; Vrechopoulos, Adam. In: Administrative Sciences. RePEc:gam:jadmsc:v:12:y:2022:i:4:p:131-:d:936738. Full description at Econpapers || Download paper | |
2023 | . Full description at Econpapers || Download paper | |
2022 | . Full description at Econpapers || Download paper | |
2022 | . Full description at Econpapers || Download paper | |
2023 | Trust in Social Media: Enhancing Social Relationships. (2023). Abdallah, Rania Abdel-Qader ; Ahmad, Amer Khaled ; Tahat, Othman ; Habes, Mohammed ; Safori, Amjad Omar ; Mohammad, Islam Habis ; Aissani, Rahima. In: Social Sciences. RePEc:gam:jscscx:v:12:y:2023:i:7:p:416-:d:1198372. Full description at Econpapers || Download paper | |
2022 | The Interface between the Brand of Higher Education and the Influencing Factors. (2022). Karabaevi, Darjan ; Brzakovi, Tomislav ; Inikait, Renata ; Popovi, Gabrijela. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:10:p:6151-:d:818726. Full description at Econpapers || Download paper | |
2022 | On Semiotics Perspectives of Computational Thinking: Unravelling the “Pamphlet” Approach, a Case Study. (2022). Dagiene, Valentina ; Dolgopolovas, Vladimiras. In: Sustainability. RePEc:gam:jsusta:v:14:y:2022:i:4:p:1956-:d:745509. Full description at Econpapers || Download paper | |
2023 | Coordination Decision-Making for Intelligent Transformation of Logistics Services under Capital Constraint. (2023). Fan, Yuqing ; Song, Zhigang ; Liu, Haibin ; Gao, Honghu ; Wang, Yuesen ; Cao, Guangmei. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:6:p:5421-:d:1101253. Full description at Econpapers || Download paper | |
2023 | The Effect of the COVID-19 Pandemic on Sports Betting Tipsters as Professional Bettors: A Qualitative Interview Study. (2023). Aydodu, Volkan ; Katirci, Hakan ; Yuce, Sevda Gokce ; Griffiths, Mark D ; Chiu, Weisheng. In: Sustainability. RePEc:gam:jsusta:v:15:y:2023:i:9:p:7729-:d:1142167. Full description at Econpapers || Download paper | |
2022 | . Full description at Econpapers || Download paper | |
2023 | Cost-Effective Social Media Influencer Marketing. (2023). Fan, Weiguo ; Wang, Leye ; Han, Xiao. In: INFORMS Journal on Computing. RePEc:inm:orijoc:v:35:y:2023:i:1:p:138-157. Full description at Econpapers || Download paper | |
2022 | How Do Recommender Systems Lead to Consumer Purchases? A Causal Mediation Analysis of a Field Experiment. (2022). Hinz, Oliver ; Grahl, Jorn ; Li, Xitong. In: Information Systems Research. RePEc:inm:orisre:v:33:y:2022:i:2:p:620-637. Full description at Econpapers || Download paper | |
2023 | Brand Crisis and Customer Relationship Management on Social Media: Evidence from a Natural Experiment from the Airline Industry. (2023). Qiu, Liangfei ; Hu, Yuheng ; al Balawi, Ramah. In: Information Systems Research. RePEc:inm:orisre:v:34:y:2023:i:2:p:442-462. Full description at Econpapers || Download paper | |
2023 | Design for Social Sharing: The Case of Mobile Apps. (2023). Barua, Anitesh ; Agarwal, Ashish ; Karanam, Subrahmanyam Aditya. In: Information Systems Research. RePEc:inm:orisre:v:34:y:2023:i:2:p:721-743. Full description at Econpapers || Download paper | |
2022 | Influencing Social Media Influencers Through Affiliation. (2022). Mayzlin, Dina ; Pei, Amy. In: Marketing Science. RePEc:inm:ormksc:v:41:y:2022:i:3:p:593-615. Full description at Econpapers || Download paper | |
2022 | Regulatory Spillovers and Data Governance: Evidence from the GDPR. (2022). Kretschmer, Tobias ; Batikas, Michail ; Bechtold, Stefan ; Peukert, Christian. In: Marketing Science. RePEc:inm:ormksc:v:41:y:2022:i:4:p:746-768. Full description at Econpapers || Download paper | |
2023 | New Features Free of Charge? Intertemporal Product Versions and Pricing in the Software Market. (2023). Brecko, Kristina. In: Marketing Science. RePEc:inm:ormksc:v:42:y:2023:i:1:p:61-86. Full description at Econpapers || Download paper | |
2023 | Mapping Market Structure Evolution. (2023). Skiera, Bernd ; Ringel, Daniel M ; Matthe, Maximilian. In: Marketing Science. RePEc:inm:ormksc:v:42:y:2023:i:3:p:589-613. Full description at Econpapers || Download paper | |
2023 | Overage Charge or Loyalty Discount: When Should Extra Consumptions Be Penalized or Rewarded?. (2023). Guo, Liang. In: Marketing Science. RePEc:inm:ormksc:v:42:y:2023:i:3:p:614-633. Full description at Econpapers || Download paper | |
2022 | Social Referral Programs for Freemium Platforms. (2022). Li, Ting ; Belo, Rodrigo. In: Management Science. RePEc:inm:ormnsc:v:68:y:2022:i:12:p:8933-8962. Full description at Econpapers || Download paper | |
2022 | Inattention in Contract Markets: Evidence from a Consolidation of Options in Telecom. (2022). Sathre, Morten ; Rohr, Helene Lie ; Reme, Bjorn-Atle. In: Management Science. RePEc:inm:ormnsc:v:68:y:2022:i:2:p:1019-1038. Full description at Econpapers || Download paper | |
2022 | Evaluating Stochastic Seeding Strategies in Networks. (2022). Ugander, Johan ; Eckles, Dean ; Chin, Alex. In: Management Science. RePEc:inm:ormnsc:v:68:y:2022:i:3:p:1714-1736. Full description at Econpapers || Download paper | |
2023 | Explaining Excess Entry in Winner-Take-All Markets. (2023). Thoni, Christian ; Staubli, David ; Laferriere, Vincent. In: Management Science. RePEc:inm:ormnsc:v:69:y:2023:i:2:p:1050-1069. Full description at Econpapers || Download paper | |
2022 | Assessing Customers Moral Disengagement from Reciprocity Concerns in Participative Pricing. (2022). Rai, Shivam ; Nayak, J K ; Narwal, Preeti. In: Journal of Business Ethics. RePEc:kap:jbuset:v:178:y:2022:i:2:d:10.1007_s10551-021-04782-8. Full description at Econpapers || Download paper | |
2022 | Prepayment and future cross-buying: an exploratory analysis. (2022). Umesh, U N ; Sa, Alberto ; Kim, Shinhye. In: Marketing Letters. RePEc:kap:mktlet:v:33:y:2022:i:3:d:10.1007_s11002-021-09610-7. Full description at Econpapers || Download paper | |
2023 | Shrinkage priors for high-dimensional demand estimation. (2023). Griffin, Jim E ; Smith, Adam N. In: Quantitative Marketing and Economics (QME). RePEc:kap:qmktec:v:21:y:2023:i:1:d:10.1007_s11129-022-09260-7. Full description at Econpapers || Download paper | |
2022 | Strategic investment decisions in multi-stage contests with heterogeneous players. (2022). Sonnabend, Hendrik ; Schneemann, Sandra ; Sahm, Marco ; Deutscher, Christian. In: Theory and Decision. RePEc:kap:theord:v:93:y:2022:i:2:d:10.1007_s11238-021-09845-w. Full description at Econpapers || Download paper | |
2022 | Explaining excess entry in winner-take-all markets. (2022). Thoeni, Christian ; Staubli, David ; Laferriere, Vincent. In: Cahiers de Recherches Economiques du Département d'économie. RePEc:lau:crdeep:22.02. Full description at Econpapers || Download paper | |
2022 | Preferences for dynamic electricity tariffs: A comparison of households in Germany and Japan. (2022). Wetzel, Heike ; von Loessl, Victor ; Nakai, Miwa. In: MAGKS Papers on Economics. RePEc:mar:magkse:202213. Full description at Econpapers || Download paper | |
2023 | Understanding consumer engagement in online brand communities: An application of self-expansion theory. (2023). Sohail, Sadiq M. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:11:y:2023:i:1:d:10.1057_s41270-021-00148-1. Full description at Econpapers || Download paper | |
2023 | The differential effects of developers’ app store strategy on the performance of niche and popular mobile apps. (2023). Tafesse, Wondwesen. In: Journal of Marketing Analytics. RePEc:pal:jmarka:v:11:y:2023:i:3:d:10.1057_s41270-023-00216-8. Full description at Econpapers || Download paper | |
2023 | Consumer, bank, and stock market reaction to CFPB’s complaint data disclosure. (2023). Bhattacharya, Abhi. In: Journal of Financial Services Marketing. RePEc:pal:jofsma:v:28:y:2023:i:1:d:10.1057_s41264-022-00143-2. Full description at Econpapers || Download paper | |
2022 | Competitive pricing on online markets: a literature review. (2022). Berends, Jan ; Gerpott, Torsten J. In: Journal of Revenue and Pricing Management. RePEc:pal:jorapm:v:21:y:2022:i:6:d:10.1057_s41272-022-00390-x. Full description at Econpapers || Download paper | |
2022 | THE IMPACT OF THE LONG TAIL ECONOMY ON THE BUSINESS RESULT OF THE DIGITAL PLATFORM: THE CASE OF SPOTIFY AND MATCH GROUP. (2022). Ikovi, Katerina Fotova ; Milkovi, Marin ; Lozi, Joko. In: UTMS Journal of Economics. RePEc:ris:utmsje:0324. Full description at Econpapers || Download paper | |
2022 | Developing the Integrated Marketing Communication (IMC) through Social Media (SM): The Modern Marketing Communication Approach. (2022). Rehman, Shakeel ; Gulzar, Rafia ; Aslam, Wajeeha. In: SAGE Open. RePEc:sae:sagope:v:12:y:2022:i:2:p:21582440221099936. Full description at Econpapers || Download paper | |
2023 | A theory of predictive sales analytics adoption. (2023). Heinitz, Nicolas ; Alavi, Sascha ; Habel, Johannes. In: AMS Review. RePEc:spr:amsrev:v:13:y:2023:i:1:d:10.1007_s13162-022-00252-0. Full description at Econpapers || Download paper | |
2022 | Privacy-Centric Digital Advertising: Implications for Research. (2022). Seufert, Eric ; Runge, Julian ; Johnson, Garrett. In: Customer Needs and Solutions. RePEc:spr:custns:v:9:y:2022:i:1:d:10.1007_s40547-022-00125-4. Full description at Econpapers || Download paper | |
2023 | Online Advertising and Real Estate sales: evidence from the Housing Market. (2023). Lin, Zhijie ; Zhang, Ying. In: Electronic Commerce Research. RePEc:spr:elcore:v:23:y:2023:i:1:d:10.1007_s10660-022-09584-2. Full description at Econpapers || Download paper | |
2023 | A semantic transfer approach to keyword suggestion for search engine advertising. (2023). Chen, Guoqing ; Zhang, Jilong. In: Electronic Commerce Research. RePEc:spr:elcore:v:23:y:2023:i:2:d:10.1007_s10660-021-09496-7. Full description at Econpapers || Download paper | |
2023 | Privacy regulation and online concentration during demand peaks: evidence from the E-commerce sector. (2023). Sapi, Geza ; Sabatino, Lorien. In: Economia e Politica Industriale: Journal of Industrial and Business Economics. RePEc:spr:epolin:v:50:y:2023:i:2:d:10.1007_s40812-022-00248-8. Full description at Econpapers || Download paper | |
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