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Citation Profile [Updated: 2025-11-20 18:08:17]
5 Years H Index
9
Impact Factor (IF)
0
5 Years IF
0.18
Data available in this report

[Raw data] [50 most cited papers] [50 most relevant papers] [cites used to compute IF] [Recent citations ][Frequent citing series ] [more data in EconPapers] [trace new citations] [Missing citations? Add them now] [Incorrect content? Let us know]

Main indicators
Raw Data

 

IF AIF CIF IF5 DOC CDO CIT NCI CCU D2Y C2Y D5Y C5Y SC %SC CiY II AII
2015 0 0.53 0.11 0 27 27 117 3 3 0 0 1 33.3 3 0.11 0.22
2016 0.37 0.5 0.23 0.37 17 44 13 10 13 27 10 27 10 1 10 0 0.2
2017 0.3 0.52 0.28 0.3 6 50 13 14 27 44 13 44 13 0 0 0.21
2018 0 0.53 0.19 0.16 14 64 137 12 39 23 50 8 0 2 0.14 0.22
2019 0.5 0.54 0.35 0.33 10 74 23 26 65 20 10 64 21 5 19.2 5 0.5 0.21
2020 0.88 0.64 0.54 0.55 8 82 6 44 109 24 21 74 41 1 2.3 1 0.13 0.3
2021 0.33 0.74 0.63 0.65 18 100 4 63 172 18 6 55 36 6 9.5 0 0.27
2022 0.12 0.74 0.56 0.75 8 108 4 61 233 26 3 56 42 0 1 0.13 0.22
2023 0.12 0.7 0.4 0.55 7 115 0 46 279 26 3 58 32 0 0 0.2
2024 0 0.82 0.3 0.18 10 125 6 38 317 15 51 9 3 7.9 2 0.2 0.24
IF: Two years Impact Factor: C2Y / D2Y
AIF: Average Impact Factor for all series in RePEc in year y
CIF: Cumulative impact factor
IF5: Five years Impact Factor: C5Y / D5Y
DOC: Number of documents published in year y
CDO: Cumulative number of documents published until year y
CIT: Number of citations to papers published in year y
NCI: Number of citations in year y
CCU: Cumulative number of citations to papers published until year y
D2Y: Number of articles published in y-1 plus y-2
C2Y: Cites in y to articles published in y-1 plus y-2
D5Y: Number of articles published in y-1 until y-5
C5Y: Cites in y to articles published in y-1 until y-5
SC: selft citations in y to articles published in y-1 plus y-2
%SC: Percentage of selft citations in y to articles published in y-1 plus y-2
CiY: Cites in year y to documents published in year y
II: Immediacy Index: CiY / Documents.
AII: Average Immediacy Index for series in RePEc in year y
50 most cited documents in this series
#YearTitleCited
12018Consumer Choice and Autonomy in the Age of Artificial Intelligence and Big Data. (2018). Huber, Joel ; Yang, Haiyang ; Frank, Douglas ; Weber, Bernd ; Crum, Alia ; Carmon, Ziv ; Goldstein, William ; Andre, Quentin ; Boven, Leaf ; Wertenbroch, Klaus. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0085-8.

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38
22018In Pursuit of Enhanced Customer Retention Management: Review, Key Issues, and Future Directions. (2018). Ascarza, Eva ; Neal, David ; Libai, Barak ; Anderson, Zachery ; Lemmens, Aurelie ; Gupta, Sunil ; Neslin, Scott A ; Schrift, Rom ; Fader, Peter S ; Netzer, Oded ; Provost, Foster. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0080-0.

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25
32018Sharing Economy: Review of Current Research and Future Directions. (2018). Messinger, Paul R ; Proserpio, Davide ; Wu, Chunhua ; Narasimhan, Chakravarthi ; Jiang, Baojun ; Subramanian, Upender ; Zhu, Ting ; Moorthy, Sridhar ; Papatla, Purushottam ; Kopalle, Praveen K. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0079-6.

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24
42015Business-to-Business Buying: Challenges and Opportunities. (2015). Jindal, Pranav ; Mantrala, Murali ; Scheer, Lisa ; Lilien, Gary ; Kayande, Ujwal ; Rindfleisch, Aric ; Bharadwaj, Sundar ; Sridhar, Shrihari ; Spekman, Robert ; Palmatier, Robert ; Lusch, Robert ; Grewal, Rajdeep. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:3:p:193-208.

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22
52015An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research. (2015). Desarbo, Wayne ; Rao, Vithala ; Malhotra, Naresh K. ; Agarwal, James. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:1:p:19-40.

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20
62015Research Opportunities in Emerging Markets: an Inter-disciplinary Perspective from Marketing, Economics, and Psychology. (2015). Mobarak, Ahmed ; Foster, Andrew ; Atkin, David ; Jin, Ginger ; Iyer, Ganesh ; Qian, YI ; Keniston, Daniel ; Wood, Wendy ; Kitayama, Shinobu ; Shum, Matt ; Sudhir, K ; Priester, Joe ; Tewari, Ishani. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:264-276.

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19
72015What’s Different About Emerging Markets, and What Does it Mean for Theory and Practice?. (2015). Kayande, Ujwal ; Srivastava, Rajendra K ; Roberts, John. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:245-250.

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14
82018Beyond Posted Prices: the Past, Present, and Future of Participative Pricing Mechanisms. (2018). Spann, Martin ; Skiera, Bernd ; Popkowski Leszczyc, Peter ; Haruvy, Ernan ; Koenigsberg, Oded ; Bertini, Marco ; Thomas, Manoj ; Mak, Vincent ; Jap, Sandy D ; Zeithammer, Robert. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0082-y.

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11
92019The Consumer Response to Corporate Political Advocacy: a Review and Future Directions. (2019). Weber, T J ; Paharia, Neeru ; Hydock, Chris. In: Customer Needs and Solutions. RePEc:spr:custns:v:6:y:2019:i:3:d:10.1007_s40547-019-00098-x.

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9
102018Emerging Trends in Product Bundling: Investigating Consumer Choice and Firm Behavior. (2018). Levin, Irwin ; Kim, Hwang ; Bhargava, Hemant ; Russell, Gary J ; Ma, YU ; Cooke, Alan ; Rao, Vithala R ; Derdenger, Tim ; Venkatesh, R ; Mehta, Nitin ; Kumar, Nanda ; Pracejus, John. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0075-x.

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9
112015Enhancing Crowdsourcing Success: the Role of Creative and Deliberate Problem-Solving Styles. (2015). Slotegraaf, Rebecca ; Mahr, Dominik ; Rindfleisch, Aric. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:3:p:209-221.

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8
122018How Context Affects Choice. (2018). John, Leslie ; Sudhir, K ; Hansen, Karsten ; Bollinger, Bryan ; Wood, Wendy ; Sela, Aner ; Liu, Wendy ; Singh, Vishal ; Rooderkerk, Robert P ; Thomadsen, Raphael ; Amir, ON ; Arora, Neeraj. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0084-9.

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8
132015Developing Customer Solutions for Subsistence Marketplaces in Emerging Economies: a Bottom–Up 3C (Customer, Community, and Context) Approach. (2015). Venugopal, Srinivas ; Viswanathan, Madhubalan. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:325-336.

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8
142018Everywhere and at All Times: Mobility, Consumer Decision-Making, and Choice. (2018). Li, Beibei ; Muir, David M ; Mason, Charlotte H ; Sun, Baohong ; Chen, Zoey ; Schlosser, Ann E ; Venkatesan, Rajkumar ; Lurie, Nicholas H ; Pancras, Joseph ; Berger, Jonah ; Liu, Hongju ; Packard, Grant. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0076-9.

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8
152015Wireless Carriers’ Exclusive Handset Arrangements: an Empirical Look at the iPhone. (2015). Chintagunta, Pradeep ; Zhu, Ting ; Liu, Hongju. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:2:p:177-190.

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8
162019Technological Workforce and Its Impact on Algorithmic Justice in Politics. (2019). Shafto, Patrick ; Lee, Kyung Won ; Williams, Jerome D ; Lopez, David. In: Customer Needs and Solutions. RePEc:spr:custns:v:6:y:2019:i:3:d:10.1007_s40547-019-00103-3.

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6
172024Sentiment Analysis in the Age of Generative AI. (2024). Hartmann, Jochen ; Krugmann, Jan Ole. In: Customer Needs and Solutions. RePEc:spr:custns:v:11:y:2024:i:1:d:10.1007_s40547-024-00143-4.

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5
182015Retaining Talented Salespeople. (2015). Lu, Steven ; Voola, Ranjit ; Bonfrer, Andre. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:2:p:148-164.

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5
192016Measuring Economic Efficiency in the Motion Picture Industry: a Data Envelopment Analysis Approach. (2016). Amrouche, Nawel ; Hababou, Moez ; Jedidi, Kamel. In: Customer Needs and Solutions. RePEc:spr:custns:v:3:y:2016:i:3:d:10.1007_s40547-016-0069-0.

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5
202017Signaling Success: Word of Mouth as Self-Enhancement. (2017). Godes, David ; Wojnicki, Andrea C. In: Customer Needs and Solutions. RePEc:spr:custns:v:4:y:2017:i:4:d:10.1007_s40547-017-0077-8.

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5
212018Advancing Non-compensatory Choice Models in Marketing. (2018). Otter, Thomas ; Allenby, Greg M ; Honka, Elisabeth ; Curry, David J ; Zantedeschi, Daniel ; Wang, Xin ; Aribarg, Anocha ; Henderson, TY ; Bentley, Taylor ; Seiler, Stephan ; Kohli, Rajeev ; Dotson, Marc ; Jedidi, Kamel. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0072-0.

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5
222019Marketing Scholars and Political Marketing: the Pragmatic and Principled Reasons for Why Marketing Academics Should Research the Use of Marketing in the Political Arena. (2019). Lees-Marshment, Jennifer. In: Customer Needs and Solutions. RePEc:spr:custns:v:6:y:2019:i:3:d:10.1007_s40547-019-0091-0.

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5
232019Using the Double Transparency of Autonomous Vehicles to Increase Fairness and Social Welfare. (2019). Ding, Min ; Xu, Jie. In: Customer Needs and Solutions. RePEc:spr:custns:v:6:y:2019:i:1:d:10.1007_s40547-019-00093-2.

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4
242020Technology-Augmented Choice: How Digital Innovations Are Transforming Consumer Decision Processes. (2020). Melumad, Shiri ; Hadi, Rhonda ; Hildebrand, Christian ; Ward, Adrian F. In: Customer Needs and Solutions. RePEc:spr:custns:v:7:y:2020:i:3:d:10.1007_s40547-020-00107-4.

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4
252015Millions of Opportunities: An Agenda for Research in Emerging Markets. (2015). Chandy, Rajesh ; Narasimhan, OM. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:251-263.

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4
262018Understanding Influence of Marketing Thought on Practice: an Analysis of Business Journals Using Textual and Latent Dirichlet Allocation (LDA) Analysis. (2018). Wang, Xin ; Ryoo, Jun Hyun ; Borah, Abhishek. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:3:d:10.1007_s40547-018-0089-z.

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4
272015Exploration- and Exploitation-Oriented Marketing Strategies and Sales Growth in Emerging Markets. (2015). Bharadwaj, Sundar ; Bahadir, S ; Vila, Omar . In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:277-289.

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3
282016Hide Supremacy or Admit Inferiority—Market Entry Strategies in Response to Consumer Informational Needs. (2016). Lin, Yuanfang ; Pazgal, Amit. In: Customer Needs and Solutions. RePEc:spr:custns:v:3:y:2016:i:2:d:10.1007_s40547-015-0061-0.

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3
292015The Long-Term Effect of Multichannel Usage on Sales. (2015). Bilgicer, Tolga ; Neslin, Scott ; Jedidi, Kamel ; Lehmann, Donald. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:1:p:41-56.

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3
302017A Parametric Constrained Segmentation Methodology for Application in Sport Marketing. (2017). Desarbo, Wayne S ; Chen, Qian ; Blank, Ashley Stadler. In: Customer Needs and Solutions. RePEc:spr:custns:v:4:y:2017:i:4:d:10.1007_s40547-017-0086-7.

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3
312015Online Retailing Paired with Kirana—A Formidable Combination for Emerging Markets. (2015). Gokhale, Srikant ; Rawal, Saurabh ; Sinha, Piyush . In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:317-324.

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3
322018A Factorial Hidden Markov Model for the Analysis of Temporal Change in Choice Models. (2018). Desarbo, Wayne S ; Kani, Amirali. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:3:d:10.1007_s40547-018-0088-0.

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3
332022Privacy-Centric Digital Advertising: Implications for Research. (2022). Runge, Julian ; Johnson, Garrett ; Seufert, Eric. In: Customer Needs and Solutions. RePEc:spr:custns:v:9:y:2022:i:1:d:10.1007_s40547-022-00125-4.

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3
342016Maximal or Minimal Differentiation in a Hotelling Market? A Fresh Perspective. (2016). Thomadsen, Raphael ; Soberman, David ; Pazgal, Amit. In: Customer Needs and Solutions. RePEc:spr:custns:v:3:y:2016:i:1:p:42-47.

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2
352017No Man is an Island: the Effect of Social Presence on Negative Word of Mouth Intention in Service Failures. (2017). He, YI ; Chen, Qimei ; Hu, Miao ; Alden, Dana L. In: Customer Needs and Solutions. RePEc:spr:custns:v:4:y:2017:i:4:d:10.1007_s40547-017-0078-7.

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2
362020The Impact of Gray Markets on Product Quality and Profitability. (2020). Liu, Xueying ; Pazgal, Amit. In: Customer Needs and Solutions. RePEc:spr:custns:v:7:y:2020:i:3:d:10.1007_s40547-020-00105-6.

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2
372021Herding Among Retail Shoppers: the Case of Television Shopping Network. (2021). Hu, YE ; Hui, Sam ; Chen, Ming ; Wang, Kitty. In: Customer Needs and Solutions. RePEc:spr:custns:v:8:y:2021:i:1:d:10.1007_s40547-020-00111-8.

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2
382017The Product Quality Impact of Aligning Buyer-Supplier Network Structure and Product Architecture: an Empirical Investigation in the Automobile Industry. (2017). Kushwaha, Tarun ; Kalaignanam, Kartik ; Nair, Anand. In: Customer Needs and Solutions. RePEc:spr:custns:v:4:y:2017:i:1:d:10.1007_s40547-017-0074-y.

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2
392016Coordinating R&D, Product Positioning, and Pricing Strategy: A Duopoly Model. (2016). Xie, Yuying ; Wang, Xin ; Yeniyurt, Sengun ; Jagpal, Harsharanjeet S. In: Customer Needs and Solutions. RePEc:spr:custns:v:3:y:2016:i:2:d:10.1007_s40547-015-0063-y.

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2
402018Individuals’ Decisions in the Presence of Multiple Goals. (2018). Swait, Joffre ; Donkers, Bas ; dellaert, benedict ; Chorus, Caspar ; Adamowicz, Wiktor ; Bruch, Elizabeth E ; Cherchi, Elisabetta ; Vic, Wiktor L ; Arentze, Theo A ; A. A. J. Marley, ; Salisbury, Linda Court ; Feinberg, Fred M. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0071-1.

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2
412016Maximal or Minimal Differentiation in a Hotelling Market? A Fresh Perspective. (2016). Thomadsen, Raphael ; Soberman, David ; Pazgal, Amit. In: Customer Needs and Solutions. RePEc:spr:custns:v:3:y:2016:i:1:d:10.1007_s40547-015-0054-z.

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2
422024Generative AI and Usage in Marketing Classroom. (2024). Grewal, Rajdeep ; Dong, Songting ; Ding, Min. In: Customer Needs and Solutions. RePEc:spr:custns:v:11:y:2024:i:1:d:10.1007_s40547-024-00145-2.

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2
432015Implementing Retail Category Management: a Model-Based Approach to Setting Optimal Markups. (2015). Wedel, Michel ; Zhang, Jie ; Feinberg, Fred . In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:2:p:165-176.

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1
442020Driving Customer Analytics From the Top. (2020). Groma, Till ; Fiedler, Lars ; Lilien, Gary L ; Germann, Frank ; Moorman, Christine. In: Customer Needs and Solutions. RePEc:spr:custns:v:7:y:2020:i:3:d:10.1007_s40547-020-00109-2.

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1
452019Marketing and Politics: Strange Bedfellows no More. (2019). Bendle, Neil ; Schweidel, David A. In: Customer Needs and Solutions. RePEc:spr:custns:v:6:y:2019:i:3:d:10.1007_s40547-019-00104-2.

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1
462017Generic and Brand Advertising Strategies Under Inter-Industry Competition. (2017). Lin, Yuanfang ; Krishnamurthy, Sandeep. In: Customer Needs and Solutions. RePEc:spr:custns:v:4:y:2017:i:1:d:10.1007_s40547-017-0070-2.

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1
472021More or Less? Consumer Goal Orientation and Product Choice. (2021). Chen, Haipeng (Allan) ; Choi, Woojin ; Sun, Haoying ; Liu, FU. In: Customer Needs and Solutions. RePEc:spr:custns:v:8:y:2021:i:1:d:10.1007_s40547-021-00114-z.

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1
482018Persuading Children: a Framework for Understanding Long-Lasting Influences on Children’s Food Choices. (2018). Albuquerque, Paulo ; Maimaran, Michal ; Brucks, Merrie ; Campbell, Margaret C ; Chan, Kara ; McAlister, Anna R ; Nicklaus, Sophie. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0083-x.

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1
492023The Agglomeration-Differentiation Tradeoff in Spatial Location Choice. (2023). Datta, Sumon ; Sudhir, K. In: Customer Needs and Solutions. RePEc:spr:custns:v:10:y:2023:i:1:d:10.1007_s40547-023-00135-w.

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1
502021Adaptive Multidimensional Scaling: Brand Positioning Based on Decision Sets and Dissimilarity Judgments. (2021). Desarbo, Wayne S ; Wedel, Michel. In: Customer Needs and Solutions. RePEc:spr:custns:v:8:y:2021:i:1:d:10.1007_s40547-020-00112-7.

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1
50 most relevant documents in this series (papers most cited in the last two years)
#YearTitleCited
12018Consumer Choice and Autonomy in the Age of Artificial Intelligence and Big Data. (2018). Huber, Joel ; Yang, Haiyang ; Frank, Douglas ; Weber, Bernd ; Crum, Alia ; Carmon, Ziv ; Goldstein, William ; Andre, Quentin ; Boven, Leaf ; Wertenbroch, Klaus. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0085-8.

Full description at Econpapers || Download paper

14
22018In Pursuit of Enhanced Customer Retention Management: Review, Key Issues, and Future Directions. (2018). Ascarza, Eva ; Neal, David ; Libai, Barak ; Anderson, Zachery ; Lemmens, Aurelie ; Gupta, Sunil ; Neslin, Scott A ; Schrift, Rom ; Fader, Peter S ; Netzer, Oded ; Provost, Foster. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0080-0.

Full description at Econpapers || Download paper

12
32019The Consumer Response to Corporate Political Advocacy: a Review and Future Directions. (2019). Weber, T J ; Paharia, Neeru ; Hydock, Chris. In: Customer Needs and Solutions. RePEc:spr:custns:v:6:y:2019:i:3:d:10.1007_s40547-019-00098-x.

Full description at Econpapers || Download paper

7
42018How Context Affects Choice. (2018). John, Leslie ; Sudhir, K ; Hansen, Karsten ; Bollinger, Bryan ; Wood, Wendy ; Sela, Aner ; Liu, Wendy ; Singh, Vishal ; Rooderkerk, Robert P ; Thomadsen, Raphael ; Amir, ON ; Arora, Neeraj. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0084-9.

Full description at Econpapers || Download paper

6
52024Sentiment Analysis in the Age of Generative AI. (2024). Hartmann, Jochen ; Krugmann, Jan Ole. In: Customer Needs and Solutions. RePEc:spr:custns:v:11:y:2024:i:1:d:10.1007_s40547-024-00143-4.

Full description at Econpapers || Download paper

5
62015Research Opportunities in Emerging Markets: an Inter-disciplinary Perspective from Marketing, Economics, and Psychology. (2015). Mobarak, Ahmed ; Foster, Andrew ; Atkin, David ; Jin, Ginger ; Iyer, Ganesh ; Qian, YI ; Keniston, Daniel ; Wood, Wendy ; Kitayama, Shinobu ; Shum, Matt ; Sudhir, K ; Priester, Joe ; Tewari, Ishani. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:264-276.

Full description at Econpapers || Download paper

5
72018Emerging Trends in Product Bundling: Investigating Consumer Choice and Firm Behavior. (2018). Levin, Irwin ; Kim, Hwang ; Bhargava, Hemant ; Russell, Gary J ; Ma, YU ; Cooke, Alan ; Rao, Vithala R ; Derdenger, Tim ; Venkatesh, R ; Mehta, Nitin ; Kumar, Nanda ; Pracejus, John. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0075-x.

Full description at Econpapers || Download paper

5
82015Business-to-Business Buying: Challenges and Opportunities. (2015). Jindal, Pranav ; Mantrala, Murali ; Scheer, Lisa ; Lilien, Gary ; Kayande, Ujwal ; Rindfleisch, Aric ; Bharadwaj, Sundar ; Sridhar, Shrihari ; Spekman, Robert ; Palmatier, Robert ; Lusch, Robert ; Grewal, Rajdeep. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:3:p:193-208.

Full description at Econpapers || Download paper

5
92015What’s Different About Emerging Markets, and What Does it Mean for Theory and Practice?. (2015). Kayande, Ujwal ; Srivastava, Rajendra K ; Roberts, John. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:4:p:245-250.

Full description at Econpapers || Download paper

4
102018Sharing Economy: Review of Current Research and Future Directions. (2018). Messinger, Paul R ; Proserpio, Davide ; Wu, Chunhua ; Narasimhan, Chakravarthi ; Jiang, Baojun ; Subramanian, Upender ; Zhu, Ting ; Moorthy, Sridhar ; Papatla, Purushottam ; Kopalle, Praveen K. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0079-6.

Full description at Econpapers || Download paper

4
112015An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research. (2015). Desarbo, Wayne ; Rao, Vithala ; Malhotra, Naresh K. ; Agarwal, James. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:1:p:19-40.

Full description at Econpapers || Download paper

3
122018Advancing Non-compensatory Choice Models in Marketing. (2018). Otter, Thomas ; Allenby, Greg M ; Honka, Elisabeth ; Curry, David J ; Zantedeschi, Daniel ; Wang, Xin ; Aribarg, Anocha ; Henderson, TY ; Bentley, Taylor ; Seiler, Stephan ; Kohli, Rajeev ; Dotson, Marc ; Jedidi, Kamel. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0072-0.

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3
132015Enhancing Crowdsourcing Success: the Role of Creative and Deliberate Problem-Solving Styles. (2015). Slotegraaf, Rebecca ; Mahr, Dominik ; Rindfleisch, Aric. In: Customer Needs and Solutions. RePEc:spr:custns:v:2:y:2015:i:3:p:209-221.

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142017Signaling Success: Word of Mouth as Self-Enhancement. (2017). Godes, David ; Wojnicki, Andrea C. In: Customer Needs and Solutions. RePEc:spr:custns:v:4:y:2017:i:4:d:10.1007_s40547-017-0077-8.

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152018Everywhere and at All Times: Mobility, Consumer Decision-Making, and Choice. (2018). Li, Beibei ; Muir, David M ; Mason, Charlotte H ; Sun, Baohong ; Chen, Zoey ; Schlosser, Ann E ; Venkatesan, Rajkumar ; Lurie, Nicholas H ; Pancras, Joseph ; Berger, Jonah ; Liu, Hongju ; Packard, Grant. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:1:d:10.1007_s40547-017-0076-9.

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162016Hide Supremacy or Admit Inferiority—Market Entry Strategies in Response to Consumer Informational Needs. (2016). Lin, Yuanfang ; Pazgal, Amit. In: Customer Needs and Solutions. RePEc:spr:custns:v:3:y:2016:i:2:d:10.1007_s40547-015-0061-0.

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172016Measuring Economic Efficiency in the Motion Picture Industry: a Data Envelopment Analysis Approach. (2016). Amrouche, Nawel ; Hababou, Moez ; Jedidi, Kamel. In: Customer Needs and Solutions. RePEc:spr:custns:v:3:y:2016:i:3:d:10.1007_s40547-016-0069-0.

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182022Privacy-Centric Digital Advertising: Implications for Research. (2022). Runge, Julian ; Johnson, Garrett ; Seufert, Eric. In: Customer Needs and Solutions. RePEc:spr:custns:v:9:y:2022:i:1:d:10.1007_s40547-022-00125-4.

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192020Technology-Augmented Choice: How Digital Innovations Are Transforming Consumer Decision Processes. (2020). Melumad, Shiri ; Hadi, Rhonda ; Hildebrand, Christian ; Ward, Adrian F. In: Customer Needs and Solutions. RePEc:spr:custns:v:7:y:2020:i:3:d:10.1007_s40547-020-00107-4.

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202024Generative AI and Usage in Marketing Classroom. (2024). Grewal, Rajdeep ; Dong, Songting ; Ding, Min. In: Customer Needs and Solutions. RePEc:spr:custns:v:11:y:2024:i:1:d:10.1007_s40547-024-00145-2.

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212021Herding Among Retail Shoppers: the Case of Television Shopping Network. (2021). Hu, YE ; Hui, Sam ; Chen, Ming ; Wang, Kitty. In: Customer Needs and Solutions. RePEc:spr:custns:v:8:y:2021:i:1:d:10.1007_s40547-020-00111-8.

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222019Marketing Scholars and Political Marketing: the Pragmatic and Principled Reasons for Why Marketing Academics Should Research the Use of Marketing in the Political Arena. (2019). Lees-Marshment, Jennifer. In: Customer Needs and Solutions. RePEc:spr:custns:v:6:y:2019:i:3:d:10.1007_s40547-019-0091-0.

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232018A Factorial Hidden Markov Model for the Analysis of Temporal Change in Choice Models. (2018). Desarbo, Wayne S ; Kani, Amirali. In: Customer Needs and Solutions. RePEc:spr:custns:v:5:y:2018:i:3:d:10.1007_s40547-018-0088-0.

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2024Leveraging LLMs for Unstructured Direct Elicitation of Decision Rules. (2024). Dong, Songting. In: Customer Needs and Solutions. RePEc:spr:custns:v:11:y:2024:i:1:d:10.1007_s40547-024-00151-4.

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2022Economic Research on Privacy Regulation: Lessons from the GDPR and Beyond. (2022). Johnson, Garrett. In: NBER Chapters. RePEc:nbr:nberch:14784.

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